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MHSAA and Krossover Announce Technology Partnership

Contact: Andy Frushour
517.332.5046 or andy@mhsaa.com

EAST LANSING, Mich. – Sept. 24 – The Michigan High School Athletic Association has named Krossover, a leader in game breakdowns and video analytics, as the official video breakdown and analytics provider of the association.

Krossover, a Stack Sports company, will provide a range of services for the MHSAA and its member schools including complimentary self-editing tools and discounted pricing on Krossover’s automated breakdown services – in addition to highlight packages for student-athletes.

“We’re glad to promote Krossover as a valuable tool both for our school teams and also our officials,” MHSAA Executive Director Mark Uyl said. “Krossover is a leader in video breakdown technology, and we’re glad to develop a relationship with a company that also is among sponsors of the Basketball Coaches Association of Michigan.”

Krossover offers technology solutions for coaches to review film, scout opponents and catalog players throughout the year to evaluate player development and progress.

The MHSAA joins state associations from California, Arizona, Nevada and Oregon as the latest sports properties operated by Outfront Media Sports Inc. to partner with Krossover.

“Stack Sports and Krossover have a long-standing relationship with high school athletics in the state of Michigan through partnerships with coaches associations and jumped at the opportunity to partner with the state association. We couldn’t be more excited to join the MHSAA family,” said Eric Perugini, Vice President of Governing Bodies and Partnerships with Stack Sports.

With nearly 50 million users in 35 countries, Stack Sports is the global leader in sports technology providing an integrated technology platform for national governing bodies, youth sports leagues, clubs and associations, parents, coaches, and athletes. Stack Sports is headquartered in Dallas and backed by Genstar Capital, the NFL’s 32 Equity, Jerry Jones of the Dallas Cowboys, Providence Equity and other leading sports and technology investors.

Since its formation in April 2016, Stack Sports has completed 26 acquisitions of market-leading sports technology companies. To learn more about how Stack Sports is transforming the sports experience, please visit http://www.stacksports.com

The MHSAA is a private, not-for-profit corporation of voluntary membership by more than 1,500 public and private senior high schools and junior high/middle schools which exists to develop common rules for athletic eligibility and competition. No government funds or tax dollars support the MHSAA, which was the first such association nationally to not accept membership dues or tournament entry fees from schools. Member schools which enforce these rules are permitted to participate in MHSAA tournaments, which attract more than 1.4 million spectators each year.

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