Contact: John Johnson
517.332.5046 or firstname.lastname@example.org
East Lansing, Mich. – July 13 – The Michigan High School Athletic Association announced today a new program that will enable its member schools that currently lack production capabilities to receive up to two free Pixellot automated production units for use in their primary sports venues. The program is being offered by the NFHS Network, the leader in streaming live and on-demand high school sports, and is created to assist schools facing revenue losses due to restricted attendance at games and other events in light of COVID-19.
The network has allocated more than $200 million in capital for the nationwide project, which is open to eligible schools whose state high school association is a member of the National Federation of State High School Associations (NFHS).
MHSAA member schools can access additional information and sign up to receive their free Pixellot units at www.nfhsnetwork.com/pixellot.
The Pixellot solution will help high schools stream their athletic events and activities so that fans can follow the action even when unable to be there in person. The NFHS Network will also be assisting schools by increasing its subscription revenue sharing effective August 1, 2020.
“We recognize that the next several years will be challenging for our high schools and state associations,” said Mark Koski, CEO of the NFHS Network. “Many are facing budget cuts and reduced resources, and attendance at athletic and other school events may be restricted. From the NFHS Network’s inception seven years ago, we have been driven by the goal to create a platform that showcases every high school event across every sport and every level of competition. Consistent with this goal, we want the High School Support Program to demonstrate our continued commitment to help our partner schools manage through the inevitable complications created by COVID-19.”
“We’re excited for our schools to take part in the NFHS Network’s High School Support Program,” said John Johnson, MHSAA Director of Broadcast Services. “Schools can benefit from the easy to use, fully automated production units to livestream sports events to their fans, allowing them to watch from anywhere. At the same time, revenue sharing from viewer subscriptions can help to offset losses in ticket sales, concessions, and more due to COVID-19. We’re appreciative of the valuable revenue stream being enabled through the program.”
In addition to the free Pixellot equipment and revenue enhancements, the High School Support Program will also offer the ability for fans to donate money to schools of their choosing through the NFHS Network’s platform beginning August 1, 2020.
The NFHS Network provides high schools with a platform to produce and broadcast professional-grade events. The Pixellot automated production solution was introduced to high schools three years ago and has quickly become an integral component of the NFHS Network’s offerings. The Pixellot solution allows every event to be streamed live without requiring personnel to produce the games, thereby eliminating the operational strain created by manual production.
Over 150 MHSAA member schools either have or have already signed up for Pixellot units, with many schools installing them in their gymnasiums and multi-purpose stadiums.
There are currently more than 5,000 Pixellot units in high schools across the country which will produce in excess of 250,000 live games this upcoming school year with no human involvement.
In addition to livestreaming 27 different sports, the NFHS Network also livestreams performing arts, graduations, award ceremonies, and other school events. To date, the NFHS Network’s successful partnerships with participating high schools and state associations have allowed it to distribute over $25 million back to schools and state associations.
For more information about the High School Support Program, please visit www.nfhsnetwork.com/supportprogram.
To sign up to receive your free Pixellot units, go to www.nfhsnetwork.com/pixellot.
The NFHS Network is the leader in streaming live and on-demand high school sports. The NFHS Network covers 27 different regular season and postseason sports, as well as other high school activities, celebrating the accomplishments of students-athletes, student broadcasters, and high schools across the country. Partnered with the National Federation of State High School Associations (NFHS), 45 high school state athletic/activities associations, and PlayOn! Sports, the NFHS Network is a joint venture created to provide fans with the ability to stream high school sports on any device, from wherever they are. All NFHS Network events are available to watch online at www.NFHSnetwork.com and through the NFHS Network Live App for iOS and Android. Follow us on Facebook, Twitter, Instagram, and YouTube.
The MHSAA is a private, not-for-profit corporation of voluntary membership by more than 1,500 public and private senior high schools and junior high/middle schools which exists to develop common rules for athletic eligibility and competition. No government funds or tax dollars support the MHSAA, which was the first such association nationally to not accept membership dues or tournament entry fees from schools. Member schools which enforce these rules are permitted to participate in MHSAA tournaments, which attract more than 1.4 million spectators each year.
Here is a list of MHSAA member schools involved in the School Broadcast Program:
Ann Arbor Greenhills
Auburn Hills Oakland Christian*
Battle Creek Lakeview*
Bloom. Hills Cranbrook Kingswood*
Bloomfield Hills Marian
Bloomfield Hills Roeper
Clinton Twp. Chippewa Valley*
Dearborn Divine Child*
Detroit Catholic Central*
East Grand Rapids*
Elkton-Pigeon-Bay Port Laker*
Flint Powers Catholic
G. Rapids NorthPointe Christian
Grand Rapids Catholic Central*
Grand Rapids Christian
Grand Rapids South Christian*
Grandville Calvin Christian
Grosse Pointe North*
Jackson Lumen Christi*
Kinde North Huron*
Macomb L'Anse Creuse North*
Madison Heights Lamphere*
Maple City Glen Lake*
Pontiac Notre Dame Prep*
Riverview Gabriel Richard*
Romulus Summit Academy North*
Saginaw Swan Valley*
South Lyon East*
St. Clair Shores Lake Shore*
Sterling Heights Parkway Christian
Traverse City Central*
Traverse City West*
Walled Lake Central*
Walled Lake Northern*
Walled Lake Western*
Warren DeLaSalle Collegiate*
Waterford Our Lady
Westland Huron Valley Lutheran
White Lake Lakeland*
* - Multiple Pixellot unit schools or schools using Pixellot and participating in the traditional School Broadcast Program; other schools are gymnasium installations
The following schools are traditional School Broadcast Program participants
Bay City John Glenn
+ - MHSAA Tournament Games Only