Longtime Chelsea High School Administrator, Coach Bush to Join MHSAA Staff as Assistant Director
By
Geoff Kimmerly
MHSAA.com senior editor
December 21, 2022
Brad Bush, a highly-respected educator, administrator and coach over the last three decades, has been selected to serve in the position of assistant director for the Michigan High School Athletic Association, beginning Jan. 17.
Bush, 52, taught and coached at East Kentwood High School for four years before beginning a tenure at Chelsea High School in 1997 that has included teaching, then serving as athletic director and later also assistant principal and leading the football program as varsity coach from 1997-2002 and again from 2004-18.
He also has served as a statewide delegate on the MHSAA Representative Council during the last year and provided leadership in multiple roles, including president, for the Michigan High School Football Coaches Association (MHSFCA) since 2005.
Bush will serve as the MHSAA’s lead administrator for baseball and also among lead administrators for the officials program, which includes more than 8,000 registered officials in all sports. Bush also will be assigned additional duties in other sports based on his vast experiences. He was selected from a pool of 34 applicants.
“I’m incredibly excited to have Brad join our team,” MHSAA Executive Director Mark Uyl said. "He’s been an outstanding athletic director and coach who is highly-respected by those who know him.”
As Chelsea athletic director, Bush annually has supervised a staff of 110 coaches across 31 programs, with nearly 70 percent of the high school’s 800 students participating in athletics. As a teacher and assistant principal, he has served on Chelsea’s School Improvement Team and on multiple committees that provided instructional leadership including in the development of the district’s new trimester schedule. In his roles with the MHSFCA, Bush helped direct an organization with more than 2,200 members and also served as the association’s treasurer and liaison to the MHSAA.
Bush is perhaps best known, however, for his coaching success. Over 22 seasons, he led Chelsea’s varsity football team to a 169-60 record, 13 league championships, 18 playoff appearances, seven District titles and a Division 3 runner-up finish in 2015. During his break in tenure as Chelsea coach, Bush served as an assistant football coach and recruiting coordinator for Eastern Michigan University during the 2003-04 school year, and he has served as an assistant coach at Albion College the last four seasons contributing to the team’s two league titles and appearance in the 2021 NCAA Division III Playoffs.
“I feel like joining the team at the MHSAA is an opportunity I couldn’t pass up,” Bush said. “The 26 years I spent at Chelsea were some of the best times of my life. It’s a professional transition that in the back of my mind, if this opportunity came, was something I needed to do.
“Over time, I’ve grown to care about the bigger picture of athletics and appreciate the role of the MHSAA in protecting high school athletics in Michigan.”
Bush is a 1988 graduate of Ypsilanti High School. He studied and played quarterback at Cornell University before returning and graduating from EMU after majoring in history and minoring in social studies. He earned his physical education endorsement from EMU in 2000 and his master’s in physical education and sports management from EMU in 2002. He has earned continuing education credits in sports management from Drake University and completed the Path to Leadership program from the Michigan Association of Secondary School Principals (MASSP).
Bush was inducted into MHSFCA Hall of Fame and Ypsilanti High School Hall of Fame both in 2019. He and his wife Laura have three adult children, two daughters and a son.
PHOTO Chelsea coach Brad Bush directs his team during the 2015 Division 3 Final at Ford Field.
Youngest Brother Bryan Closing Convertini Family's Memorable 13-Year Run at MCC
By
Tom Kendra
Special for MHSAA.com
May 8, 2025
Bryan Convertini is nearing the end of an amazing four-year athletic career for Muskegon Catholic Central, but this swan song is not just about him.
Bryan is the last of the four “Convertini boys” at MCC, who collectively have provided Crusaders fans with plenty of big plays and thrilling wins – doing it all with their humble, no-nonsense leadership style – over the past 13 years.
“The Convertinis have really become the first family of Muskegon Catholic Central,” said MCC baseball coach Steve Schuitema, noting their father, Kolin, is an assistant varsity football coach and their mother, Jene, has served as the team mom for baseball and football for years.
“It will be different and a little sad to not have a Convertini out there for MCC anymore. All of them were leaders and a coach’s dream and really an extension of the coach on the field.”
Mason, 26, graduated in 2017 and set the sports tone for his three brothers, playing football, hockey as part of MCC’s cooperative team with Muskegon Reeths-Puffer, and baseball.
Nolan, 23, graduated in 2020 and, at 6-foot-2, is the tallest of the brothers. He played the same three sports as Mason, and was the most versatile of the boys, playing almost every position in football, including starting two games at quarterback.
Sam, 21, graduated in 2022, and also played football, hockey and baseball, but he opted to play basketball his senior year so he could play with his younger brother, Bryan.
Bryan, 18, will graduate June 1 after a standout, three-sport career, including the past three years as the starting varsity quarterback, before beginning college this fall at Grand Valley State.
“My memories at MCC go way back to when I was like 6 or 7 and the waterboy in football and the batboy in baseball,” said Bryan with a smile.
“The first word that comes to mind when I think about it is family. The whole school is like a big family that pushes and supports each other.”
Grandpa’s boys
The Convertini boys come from good stock, starting with their grandfathers.
On their mother’s side is Grandpa Bryan McLay who, at the age of 87, is still considered “Mr. Hockey” in Muskegon.
McLay, a Kenora, Ontario, native who first came to Muskegon in 1960 (the same year that the downtown hockey arena opened), tallied more than 1,000 points over his 13 seasons with the Muskegon Zephyrs and later, the Mohawks.
McLay moved in with the family after his wife, Peggy, died four years ago, and regularly regales his grandsons with his “old-time hockey” stories.
Jene picked up her father’s passion for sports and has been a natural in the Crusaders’ “team mom” role – organizing meals, carpools, fundraisers and sending out emails for game and schedule changes, among other things.
On their father’s side is Grandpa Fred Convertini, a California native who played in the 1966 Rose Bowl as an offensive lineman at Michigan State – as part of what is considered the top offensive line in MSU history.
Kolin certainly inherited his father’s athletic ability, making first-team all-state in football (running back), wrestling and track & field (pole vault) during his senior year of 1989-1990. He went on to play defensive back at Eastern Michigan University.
He also picked up his father’s humility and toughness, the latter which was put to the test in 2014 when he was diagnosed with cancer.
“Kolin’s cancer really brought us together as a family,” explained Jene. “We didn’t know how long we had, and we decided we weren’t going to do travel sports any more. I didn’t want to be in Chicago and Kolin in Detroit for the weekend and then we say hi on the way out the door to work on Monday morning. We decided to spend more time together.”
Like their grandfathers and father, all four of the Convertini boys were known for their dependability, rarely if ever missing games due to sickness or injury.
In fact, Bryan suffered an injury in the opening football game of his junior season, then played the remaining 10 games on what was later determined to be a broken left ankle – and, by the way, he earned first-team all-state as a defensive back with five interceptions.
“It hurt so bad,” Bryan said, shaking his head. “But I needed to be out there. My team needed me to be out there.”
Home cooking
The Convertini house in Norton Shores has been a gathering place for MCC athletes for years.
It all started when the boys were little, wrestling between the couches and shooting pucks at the walls in the basement.
Later on, that basement became the annual meeting spot for the MCC football team for “Selection Sunday,” when the team would learn its draw for the postseason playoffs.
Mason and Nolan, the two older boys, certainly enjoyed the most team success. Mason was part of three straight Division 8 championship football teams from 2014 to 2016. Nolan, meanwhile, played in three national championship games (with two titles) as a member of the Hope College men’s club hockey team.
The two younger boys had less team success, in large part because MCC really started struggling with numbers, but Sam and Bryan certainly did all they could and were rewarded with individual accolades.
Sam was the first of the brothers to make first-team all-state, earning the honor as a tight end in 2021. Bryan did one better, making all-state twice – after his junior year as a defensive back and his senior year as an “athlete” for his contributions all over the field.
Bryan also made first-team all-state last year in baseball, batting .478 as an outfielder.
In football, he rose above his broken ankle as a junior to rush for more than 800 yards and 11 touchdowns. In a win over Benton Harbor, he had a rushing TD, a passing TD, a receiving TD and returned an interception for yet another TD. This past fall as a senior, he threw for 880 yards and rushed for 621, while making a team-high 81 tackles in his first year at linebacker.
But when asked about the individual highlight of his football career, he doesn’t hesitate.
“That would have to be my freshman year, when I threw a halfback pass to my brother (Sam) for a touchdown,” recalled Bryan, noting a play that occurred in a victory over Muskegon Heights Academy during what ended as the 500th win in MCC football history.
Going out with a bang
Bryan hopes to tack on some additional highlights over the next month of baseball season, effectively writing a happy ending to the Convertini novel.
The Crusaders’ baseball team is off to an 11-4 start after a home sweep of Byron Center Zion Christian on Tuesday, during which MCC pitchers allowed just one run over two games.
Bryan is currently batting .375 while playing the critical position of shortstop, out of need, since he is a natural outfielder.
He would love to have a repeat of his freshman year, when he batted leadoff and helped the Crusaders to District and Regional championships. MCC had won 11 straight Districts before falling short last spring, so he said avenging that District loss is a major priority.
That would also be an appropriate ending after an uncharacteristic football season when the young Crusaders (who started three 14-year-old freshmen on the offensive line) finished 1-7.
Things went much better in basketball, as Bryan teamed with all-stater Bradley Richards to help MCC to an 11-10 record, its first winning season in six years.
Through winning or losing, MCC football coach Steve Czerwon said the strong Catholic faith of the Convertini family is always front and center.
The family will gather to celebrate in early September, when Mason and his fiancée, Sophie, get married at St. Michael’s Church in Muskegon. That is about the same time that Bryan will be off to Grand Valley, and Czerwon and the MCC football program will begin the post-Convertini era.
“Bryan and all of his brothers have an inner strength which sets them apart,” said Czerwon, who took over as MCC’s head coach in 2013, which was Mason’s freshman year. “All of them respect authority and they want to learn and get better, which is all that you can ask.
“It’s been a pleasure working with their family. We are all going to miss them.”
Tom Kendra worked 23 years at The Muskegon Chronicle, including five as assistant sports editor and the final six as sports editor through 2011. E-mail him at [email protected] with story ideas for Muskegon, Oceana, Mason, Lake, Oceola, Mecosta and Newaygo counties.
PHOTOS (Top) Muskegon Catholic Central’s Bryan Convertini takes a look down the third-base line during a baseball at bat. (2) The four Convertini boys take a photo together after one of Bryan’s football games in 2023. From left: Sam, Bryan, Mason and Nolan. (3) Convertini brings the ball upcourt during basketball season. (4) Convertini (22), stands for the national anthem this past fall. (Baseball and basketball photos by Michael Banka. Football photo by Tim Reilly. Family photo courtesy of Jene Convertini.)