Hoopfest Returns This Weekend to Jenison

March 21, 2017

By Geoff Kimmerly
Second Half editor

March Magic Hoopfest will return to Jenison Field House for this weekend’s Michigan High School Athletic Association Boys Basketball Finals, marking the eighth championship weekend the event has run concurrent with the games being played at Michigan State University’s Breslin Center. 

A number of favorite attractions will return including slam dunk (on lowered rims), 3-point shootout and half-court shot areas where fans can come at any time and participate, and the festivities also will include a court for timed “Around the World” shooting games and another court featuring the Michigan Army National Guard skills challenge. Also returning is the Walk of History, showcasing championship games, life-size photos and display boards from throughout the MHSAA Finals’ near century-long run.

Two Hoopfest center courts will host a number of games throughout the event, including the “JumpBall Jamboree” made up of teams of boys and girls in grades 3-8, and a series of games between Special Olympics Project UNIFY high school teams.

Admission to the March Magic Hoopfest is $2 per person, and fans attending the MHSAA Boys Basketball Semifinals and Finals will be admitted free with their game tickets. Hours on March 23 and 24 will be 2 p.m. to 7 p.m.; the event is open from 10 a.m. to 6 p.m. on March 25. Jenison Field House, site of Hoopfest, also was the site of the MHSAA Boys Basketball Finals for 31 years. To find out more general information about the event, visit the March Magic Hoopfest Website.

Hoopfest also will be home to Hoopie, the event’s mascot who made his first public appearances during the 2014 MHSAA Finals.

The March Magic Hoopfest is being conducted in partnership between the Greater Lansing Sports Authority (GLSA), a division of the Greater Lansing Convention and Visitors Bureau, and the MHSAA, with vital support coming from the Department of Intercollegiate Athletics at Michigan State University. 

“For more than 90 years, basketball teams have ended their seasons at the MHSAA Tournament, and Hoopfest allows fans to share first-hand in the atmosphere that has made this such a historic event,” MHSAA Director of Brand Management Andy Frushour said. “It’s a great stop-over for our fans coming to or leaving the Breslin Center, and it’s also a great place to bring the family for some fun even for those who won’t be attending this weekend’s Finals.”

The Greater Lansing Sports Authority’s mission is to be the leading voice of sports tourism in the Greater Lansing area and to promote economic growth by attracting a diverse range of sporting events to the region. The GLSA strives to enhance the quality of life for area residents through the development of local sports and fitness programs for all ages and supports the continued development and maintenance of safe, high-quality athletic facilities.

“The March Magic Hoopfest sets off a great weekend of MHSAA tournament games and helps create a multi-day event which will involve the Lansing area and thousands of visitors from across the state,” said Mike Price, Executive Director of the Greater Lansing Sports Authority. “If you’re coming to the championships, Hoopfest is a destination to visit before and after the games; and if you’re not coming to the games, Hoopfest is a fun, wholesome, inexpensive, family activity.”

PHOTO: Hoopie entertains the crowd during the 2014 MHSAA Finals. 

Michigan's Best Reach Higher at Milford

August 4, 2015

By Geoff Kimmerly
Second Half editor

HIGHLAND TOWNSHIP – Mackenna Kelly led her basketball team to last season’s MHSAA Semifinals and knows where she’ll eventually end up – playing for Central Michigan University in two years.

But having played on a big stage with her next destination decided didn’t keep the Frankfort senior-to-be from gaining valuable insight during this summer’s Reaching Higher showcase at Milford High School.

While most of the 200 players who participated in July’s girls and boys events sponsored by the Basketball Coaches Association of Michigan and MHSAA did so in part to train and play in front of the numerous college coaches gathered, Kelly was able to experience a little bit of a primer for her summer 2016.

“(Reaching Higher) is a great opportunity to get noticed, show off your skills and work with different people,” said Kelly, who will sign with the Chippewas this fall. “When you go to college you’re unfamiliar with all of your teammates at first. It’s good to start working with other people.”

The Reaching Higher events, in their seventh year, again featured many of the top 100 girls and boys college prospects as selected by a BCAM committee. College coaches representing more than 30 programs combined (men’s and women’s) and all levels attended the sessions. 

Former Detroit Cooley standout and current Orlando Magic guard Willie Green spoke with the boys, while former Grosse Pointe North star and University of Notre Dame captain Ariel Braker discussed with the girls some of the challenges that come with being a college athlete. Participants also learned about NCAA eligibility, and parents attended sessions on college recruiting. Meanwhile, groups of officials learned from experienced mentors and then were evaluated during games later in the events.  

Players left Milford with plenty to take home not only from a personal standpoint, but to assist their teammates as well.

For Kelly, it was the potential value of the pick-and-roll game for the Panthers, who fell to St. Ignace one game from the Class D Final in March. For Munising junior Marissa Immel, it was the variety of drills she and her teammates can add to work on their skills.

Belleville sophomore Davion Williams is considered one of the state’s top prospects in his class, but saw that he needs to step up his pull-up shooting. Senior teammate Calvin Blaydes appreciated the opportunity to play with such a strong group of players – and also the necessity to adjust his game to fit theirs and a different coach’s style during the three scrimmage sessions. Jackson junior Shonte Suddeth listened closely to the Magic’s Green; “Everything he said he was doing, I’ve got to do if I want to make it to the next level,” Suddeth said.

“If you're a state’s top-100 player, you need to be here,” said Muskegon boys coach Keith Guy, who has assisted with the event since its start and led the Big Reds to the Class A title in 2014. “I think it’s a great way the state is trying to give back to these athletes ... and I think kids need to take more advantage of this opportunity.”

Click for photos of the girls event and photos from the boys event, and see below for video explaining the Reaching Higher events. 

PHOTOS: (Top) Fruitport's Iyana Brown (92) and Temperance Bedford's Kendall Anderson prepare to launch for the jump ball during a Reaching Higher scrimmage. (Middle) Southfield Christian's Brock Washington prepares for a free throw.