Soodsma Reaches 700 Boys Hoops Coaching Wins as Unity Launches Another Title Pursuit
By
Dean Holzwarth
Special for MHSAA.com
February 26, 2026
HUDSONVILLE – Hudsonville Unity Christian boys basketball coach Scott Soodsma has been a fixture on the sidelines for more than 40 years.
And while he’s known as a man of faith, a fierce competitor and a coach who pours everything he has into his players, he’s most commonly known as the coach with the blue towel.
“I’ve had the same blue towel for 34 years at Unity, and it’s had holes in it and been sewed up a few times,” the 66-year-old Soodsma said. “It’s been around for a long time.”
The blue towel has been with Soodsma at every game, except for the first game this season against Grandville Calvin Christian.
“I had no idea where it was,” said Soodsma, who retired from teaching last year. “I stuck it in an old diaper bag and thought I would remember that I put it in there, but I didn’t. Luckily, my wife found it. I’ve never not had it except for that first game this year.”
The comfort of having a towel with him during games started during his first season (1983-84) at James Valley Christian, located in Huron, South Dakota.
It has been a lasting presence ever since, although the colors have changed.
“I had a pink towel when I coached girls at Unity, a yellow one at James Valley, and a maroon towel at McBain Northern Michigan Christian,” he said. “I don’t know, it’s just something I started having with me and I’ve had my wife run home from games when I've already been there and forgot it.
“I've sent her back home to get it because I didn’t want to coach without it. It’s been the thing I've been known for, for a long time.”
Soodsma had it with him when he earned his 700th career win as a boys coach in a 69-28 victory over Zeeland West on Feb. 12.
He currently is fifth on the list of winningest coaches in MHSAA boys basketball history with a 688-258 record coaching at Northern Michigan Christian and Unity.
“It’s really amazing, and I've been very blessed to be able to go the length I have gone,” Soodsma said. “There were times when I thought I was done and I was dumb enough to do girls for five years at the same time and I did one season when the girls and boys were together.
“I’ve had a lot of texts and calls from kids after the 700 wins went out in the public and those are things that make it all worthwhile, to hear the comments and the thank-yous for what you did and the part you played in their life. More valuable than that, wanting to be part of their journey and their faith as well has been a big deciding factor in why I've stayed in it.”
Soodsma, who has won over 800 games combined as a boys and girls coach, led McBain Northern Michigan Christian to the Class D boys title in 1987. He won the Division 2 championship at Unity in 2019.
He also coached Unity’s girls to the Class B crown in 2006.
“I still love it,” he said. “I love the kids and I love the competition, but over the years, most people don't realize it, but I have mellowed a lot and I think I’m in it for the right reasons because I enjoy the kids. I want to be a factor in their life, not only from a basketball perspective, but from a Christian perspective and a faith perspective. It means a lot more to me now at my age than when I was 35-40. It’s not about wins and losses anymore.”
Unity Christian senior Kyler Berguis said Soodsma has had a profound impact on his life.
In my three years of having him as my coach I’ve never had someone motivate me more to accomplish a goal we both love so much, and that is winning,” he said. “He’s an amazing motivator, always pushing kids to be their very best every single time he steps on the court, whether that is in practice, games or shootarounds, it doesn't matter.
“You will never not feel the energy that Coach brings to the court, and the crazy thing is he’s been doing it forever. He not only has pushed me in basketball but most importantly he pushes the players off the court in how to be a man of God.”
Past Crusaders standout Gabe Newhof, currently a senior at Division I James Madison in Virginia, said Soodsma’s compassion for his players runs deep.
“Coach has had an incredible impact on my development as a young man,” Newhof said. “Through the mountains and valleys of my life, he has been there for me. When I suffered an awful broken leg, he came and visited me at my house to let me know he cared.
“During my successes in college he has always been a voice of encouragement. I am so glad to have had a coach like him who truly cares about me on a much deeper level than just a player.”
Soodsma has guided this year’s squad to an Ottawa-Kent Conference Black title, which included going a perfect 12-0 in league play, and a 20-3 overall record after Wednesday night’s Division 2 District Semifinal win over host Wyoming Godwin Heights.
The Crusaders’ losses were to state-ranked Rockford, Hudsonville and Freeland. Unity hopes for a deep postseason run but has been hampered recently by sickness and without a couple of its top players.
“This has been a special group,” said Soodsma, who boasts seven seniors. “The one thing we pride ourselves on at Unity is getting better as the year progresses, and I could really see the kids stepping up.
“We knew we had some good kids coming back, but I didn’t think we were playing exceptionally well in December or early January. But in the middle of the month, I started to see some kids really take some huge strides in a lot of ways. The kids have done a great job of coming together as a team, and it’s definitely shown. We’ve been playing some of the best ball we have all year.”
Soodsma has been asked frequently over the past few years when he is going to step away from coaching and retire.
He said he takes each season one at a time, but as he gets older he doesn’t want to miss out on moments with his grandkids, who are scattered through the country.
“I evaluate after every year, and I will evaluate again after this season, but this could be it,” Soodsma said. “I always like to wait till the end of the season before I make any rash decisions.
“I have family all over the United States in Seattle, Denver and South Dakota, so I really want to spend some quality time with my grandkids before they get too old."
Dean Holzwarth has covered primarily high school sports for Grand Rapids-based WOOD-TV for five years after serving at the Grand Rapids Press and MLive for 16 years along with shorter stints at the Ionia Sentinel and WZZM. Contact him at [email protected] with story ideas for Allegan, Kent and Ottawa counties.
PHOTOS (Top) Unity Christian boys basketball coach Scott Soodsma, kneeling, confers with his staff during his team’s 2019 Division 2 Boys Semifinal win over Ludington. (Middle) Soodsma, far right, stands for a photo with his 1987 Northern Michigan Christian Class D boys basketball champion. (Below) Soodsma maps out strategy during a break in the 2006 Division 2 Girls Basketball Final. (MHSAA file photos.)
In Memoriam: Tony Coggins (1971-2023)
By
Geoff Kimmerly
MHSAA.com senior editor
October 24, 2023
The MHSAA and Holly school communities are grieving this week after the sudden loss of Tony Coggins, a shining light in his educational community and an enthusiastic supporter of school sports as a public address announcer for several of our largest championship events.
But while that cheerful tone has been quieted, it surely will not be forgotten by the many fortunate to enjoy an event in the presence of that voice and the joyfulness he brought into every arena, press box and classroom.
Coggins, 51, died Saturday. He is survived by his wife Kristy and children Emma and Bradlee, among several family and friends from his local and greater sports communities.
His career as a PA announcer began during his freshman year of high school in 1985, when his father Dale Coggins – Flushing’s athletic director at the time – couldn’t find anyone else to announce middle school football games. That was 39 years ago, and this fall Tony Coggins was in his 24th announcing at Holly, where he taught and served as an administrator in addition to his role as “Voice of the Holly Bronchos” for football, basketball, baseball, softball, volleyball, competitive cheer and swimming & diving over the years.
Coggins has been a mainstay among MHSAA Finals PA announcers over the last decade in football, basketball, softball and most recently volleyball. He lent his voice to college sports at University of Michigan as well. “Tony was a huge part of our Finals events. It’s hard to imagine it being the same without him,” MHSAA Executive Director Mark Uyl said.
As part of the run-up to the MHSAA public address announcers clinic in 2018, Coggins said this about what drew him to the microphone:
“I have zero athletic ability whatsoever, which is interesting because my father was an all-state running back. But I enjoy being involved, and I've always been the one for history and statistics and knowing what's going on,” Coggins said. “This is a way for me to be involved. It's a way for me to use a talent I've been given; public speaking has always come pretty naturally for me.
“So I worked at my craft to get better. I got better from watching the people around me, from studying the people I like, and the people – if I saw someone I didn’t care for – I'd make a note and say to myself, ‘Don't do that.’ I take feedback from people very personally, and I mean that in a good way. If somebody takes the time to come up and say, ‘You did this well; I think you should change this,’ that means they care about the program also. We all have the same goal in mind, and that's to make the experience good for the high school student and the parents, the fans, that come there.”
Funeral Mass will be celebrated at 11 a.m. Saturday, Oct. 28, at St. John Vianney, 2415 Bagley Street in Flint. There will be visitation from 2-8 p.m. Friday, Oct. 27, at the Swartz Funeral Home, 1225 West Hill Road, and at the church from 10 a.m. Saturday until the time of the Mass.
The Holly volleyball team played for something bigger tonight
Beloved PA announcer Anthony Coggins died on Friday night from a heart attack
Tonight v. Carman-Ainsworth, the Broncho community wore his favorite colors: maize & blue🟡🔵@HollyHighSchool|@BronchosAD
⬇️⬇️⬇️ pic.twitter.com/lPCRjjdmyL— Brandon Green🍀 (@BGreenReports) October 24, 2023