The Boomerang Effect
March 6, 2013
The image of football on all levels, and the future of football at the youth level, are both worse off today as a result of the NFL’s recent years’ public relations and political campaigns.
The constant barrage of negative publicity about youth football as the NFL advanced its agenda to pass concussion legislation in all 50 states has, to levels not seen before, kicked off the concerns of moms and dads and the media nationwide. In state after state, kids with concussions have been paraded before state legislators, in the company of NFL staff. The NFL has administered a self-inflicted wound, shot itself in the foot, and made FOOTBALL the face of America’s youth sports concussion problem. How the NFL brain trust ever thought this would promote the game of football in America is a wonder.
School-based football today has no greater obstacle to promoting a safe game than the NFL. No brand of football captures the game’s brutal aspects for video more than the NFL. No brand of football celebrates it more. No brand of football CAPITALIZES on it more – so much so that the NFL can donate several million dollars to youth football to buff its “caring” conscience, when in fact it’s a miniscule portion of its multi-billion-dollar business.
Moreover, one of the NFL’s favorite groups for its self-promoted “philanthropy” is USA Football which promotes itself as the national governing body for amateur football in America. One of USA Football’s initiatives is an international championship for high school players, which of course means more hitting out of season for these players. The very activity the experts are telling us to reduce – out-of-season contact – is being promoted by this NFL underwritten organization! And WE get criticized as being against the promotion of football in America when we don’t go along with this backward thinking?
Sportsmanship in our Bones
January 3, 2013
When my younger son was playing soccer – he was seven or eight years old at the time – he tumbled out of bounds and down a little hill. When he climbed back up the slope to the soccer pitch he was covered in burrs.
As he began to delicately remove the prickly burrs, play resumed – except that one player on the opposing team, the player marking my son, stopped to assist my son in removing the prickers. And he continued to help my son until all the burrs were removed. Only then did the two of them rejoin the game, together.
Observing this profoundly shaped my belief that sportsmanship is not dead. It’s not out of date and it’s not out of style. Good sporting behavior is in our bones, in our DNA.
Even before they can pronounce the word, and long before they can define it, kids know what sportsmanship is.
Change the rules in the middle of a game with six, seven or eight year olds – any card game, board game or sports game – and they’ll shout, “Hey, that’s not fair!” We must assure that natural instinct is still demonstrative when they are 16, 17 and 18 year olds.