Bush Legacy: Culture of Opportunity
By
Doug Donnelly
Special for MHSAA.com
April 6, 2018
By Doug Donnelly
Special for Second Half
CHELSEA – For the first time as Chelsea High School athletic director, Brad Bush has to hire a football coach.
What’s more, he has the unenviable task of replacing himself.
“I would say that nobody cares more about Chelsea football than I do,” Bush said. “It’s important to me that we find the very best person we can.”
Bush has coached the Bulldogs for 21 seasons. But, his coaching background goes much deeper than that.
He played at Ypsilanti High School for Hall of Fame coach Bill Giarmo, graduating in 1988. After playing quarterback at Cornell University in the Ivy League, he returned to Michigan, graduating from Eastern Michigan University, and started coaching for Bill Kohn, another inductee to the Michigan High School Football Coaches Association Hall of Fame. Bush then went to East Kentwood to coach with Giarmo.
Through his own playing days, coaching with those legends of the game and absorbing everything he could from afar, Bush has developed an impressive culture at Chelsea.
“Friday nights in Chelsea are a big deal,” he said. “We want to keep that tradition.”
Bush became the varsity head coach at Chelsea in 1997. At the time, Chelsea had only two playoff appearances. Bush’s Bulldogs went 3-6 that first season. After that, Chelsea didn’t have a sub-.500 finish for 15 years. The Bulldogs have been kept out of the playoffs only once since 1998.
Chelsea has had only three head coaches since 1965.
“I’m fortunate,” Bush said. “I went for a few more years than the other guys. It’s a great place to coach.”
Temperance Bedford head coach Jeff Wood was an assistant with Bush at Ypsilanti during the 1990s and said he thought then that Bush was going to develop into a great head coach.
“We knew he was going to accomplish greatness, not only as a football coach, but as a father, husband and professional in education,” Wood said. “Brad has always won and lost with great class and dignity. He’s a true Hall of Famer.”
If Bush never coaches at Chelsea again, his lasting legacy might be that culture surrounding the Bulldogs program. It’s known for its large number of football players, from middle school through the varsity, and a system that ensures every student athlete on every team leading to the varsity will play in every game. Teams at the middle school, freshman and junior varsity levels all start 22 players each game – with no two-way starters. For a Class B/Division 3 school, that isn’t the norm.
“We’ve had the same philosophy for 20 years,” he said. “Everybody plays in every middle school, freshman and junior varsity game. That’s how we do it. We start 22 kids on every level. Our kids know they will have the opportunity to play.
“Every kid on every level is going to play in every game. On most nights, we play more kids than the other team has players.”
While every school loses some athletes, or potential athletes, along the way, Bush said this system helps maintain a student’s interest in the sport. Often, he said, a player who may not necessarily be a starter as a freshman will learn the game, develop and turn into a starter by senior year.
“We feel that, over time, with repetition and practice, a kid will become an expert at his position,” he said. “For us, this is a big piece. … That was my thing here. I didn’t invent it. I absorbed it, watched it at other places.”
It’s tough to argue with the results. Chelsea won or shared Southeastern Conference championships in 1999, 2000, 2001, 2003, 2004, 2006, 2007, 2008, 2011, 2012, 2015, 2016 and 2017. The Bulldogs won seven District championships during the Bush era and played in the 2015 Division 3 championship game, falling to Orchard Lake St. Mary’s at Ford Field
He said he learned how to build a program from Giarmo and how to coach a football team under Kohn. Bush was quick to credit his assistant coaches who have remained with the program for years and helped build the culture. He said the program has sacrificed win-at-all-cost at the lower levels with the goal of developing varsity football players.
“You have to manage it,” he said. “That’s why you need a great staff. We have been lucky here with a great, dedicated group of guys. They always have the ultimate goal in mind.”
Bush said he won’t hamstring the next coach into running his system, but anticipates whoever is hired will buy into the culture after seeing what it’s about.
“The next coach has to run it the way he wants to run it, but I do believe we have created a culture here and we’d like to maintain that. You want to hire the right person who is going to handle the kids the right way.”
In addition to coaching at Chelsea and leading the entire athletic program, Bush also is heavily involved in the Michigan High School Football Coaches Association as a past president, serves on the Michigan High School Athletic Association football committee and has served on the National Federation football rules committee. He’s coached in all-star games and is a true believer in high school sports.
His record at Chelsea is 169-60.
“I have great energy,” Bush said. “I love coaching. I have a great passion for it, but I also know when you need to do certain things. I felt this was just the right time for the athletic department and the football team. It wasn’t one thing that led me to this.
“I love the game. I’m going to be very much involved.”
Doug Donnelly has served as a sports and news reporter and city editor over 25 years, writing for the Daily Chief-Union in Upper Sandusky, Ohio from 1992-1995, the Monroe Evening News from 1995-2012 and the Adrian Daily Telegram since 2013. He's also written a book on high school basketball in Monroe County and compiles record books for various schools in southeast Michigan. E-mail him at [email protected] with story ideas for Jackson, Washtenaw, Hillsdale, Lenawee and Monroe counties.
PHOTO: Chelsea's Brad Bush coaches his team during the 2015 Division 3 Final at Ford Field.
Cisco Recalled for Jefferson Greatness, Care for Kids & Staff Over Half-Century as Coach
By
Doug Donnelly
Special for MHSAA.com
October 1, 2026
Marc Cisco was a gruff old football coach who was intimidating and set in his ways.
Not really.
In fact, to those who knew him, Cisco was more like a teddy bear who had passions for good football, watching student-athletes play the game right and spending time with his close circle of friends.
Cisco died Sept. 24 in Grand Rapids at the age of 90, leaving a legacy on high school football in southeast Michigan. He was best known for coaching the Monroe Jefferson varsity football team for a remarkable 47 years. His teams won 241 games, including the 1994 Class B championship in the Pontiac Silverdome.
“It appeared he was this mean old guy. He might yell at you, but he would be the first one to pat you on the back and tell you good job,” said one of his former players, Jeff Potter. “He really cared about his kids and nurtured his players. He was mostly a big teddy bear.”
Cisco made a career in education as a teacher and coach. In addition to coaching the Jefferson football team for 47 years, he coached track & field for almost as many seasons.
His son, Zeke, played for his father and was the Jefferson quarterback. Later, Zeke was a walk-on at the University of Nebraska. When Zeke was away at college and would come home for a visit each May, he would volunteer to work at the Jefferson Invitational track meet because that’s where he would find his dad.
“He was just a coach,” Zeke said. “My childhood was all about sports. If I wanted to see him in the fall, I had to go to practice. If I want to hang around with him in the winter, he kept score at basketball games, so I would go to the basketball games. He kept the scoreboard during wrestling meets. I usually would sit under his legs, underneath the scorers’ table. I would hit him in the legs a lot because he would get bored and forget to add the score on.
“He was nestled in the fabric of the high school in every way, shape or form.”
Niles Kruger, sports editor at The Monroe News, said when Zeke was at Nebraska, Marc Cisco was usually one of the first coaches every Friday to call in his stats and scores because he would be jumping in a car to drive to watch his son play.
“He was one of my favorite postgame interviews because he was always the same, win or lose,” Kruger said. “He was quite a character and pretty good at cussing. He would always say afterwards, ‘Clean that up for me.’”
Cisco had a tremendous relationship with his assistant coaches. Several members of the Jefferson coaching staff were there for at least 40 of Cisco’s 47 years.
“His vacations, his fun things to do, were always with other coaches, their wives and their families,” Zeke Cisco said. “They would get together for card nights. They would go to Toledo Raceway (harness racing) Park. Pretty much every coach’s driveway, roof and deck were all built by the other coaches on the staff. They took care of each other.”
Cisco’s legacy includes an extended coaching tree filled with former players. Zeke has built a very successful program at Byron Center. Jason Gendron is the Gibraltar Carlson coach and in the middle of a tremendous run with the Marauders. Potter has coached at Ida for a decade and made that program a playoff regular.
“He was a big part of why I became a coach,” Potter said. “He was like a second family. My dad coached with him for 40 years. He was my Godfather. Our offense now is pretty much the same offense we ran in high school.”
Cisco had spent time in Florida after retiring but made his home in Reading near the Michigan-Indiana border the last few years.
“He would drive up to our games on Fridays,” Zeke said. “He would be in the parking lot at 3 o’clock.”
Marc had health issues over the last year, suffering from a stroke and congestive heart failure. He took a turn for the worse a little more than a week ago. He and his wife Donna, also a former coach at Jefferson, were together for more than 56 years. She survives.
Marc Cisco was a legend long before he started blowing the coaching whistle. Growing up in Morenci, he earned 16 varsity letters – four each in football, basketball, baseball and track – before graduating in 1954. The Bulldogs football team won 44 straight games during his career, and he made The Associated Press all-state team three times.
Larry Tuttle, the winningest baseball coach in Michigan high school history, was a student at Morenci when Cisco was a player.
“I never missed one of his games because my mom and dad would go to all of them,” he said. “Later on, we became good friends. He was such a great football player.”
Cisco played football at Michigan State University under head coach Duffy Daugherty and later at the University of Toledo.
He got his teaching start at Britton Macon High School in Lenawee County, before moving closer to the banks of Lake Erie and Jefferson in 1961.
It was 1963 when Cisco first coached Jefferson, leading the varsity to a 4-3 season – the first of three straight winning campaigns. The tide turned in 1966 when Jefferson went 0-6. The team won seven games over the next three seasons before Cisco stepped down.
He regained the job in 1973 and stayed until 2012. He was the Bears’ varsity coach 41 years in all. From the time his 1983 team went 9-0 until the mid-2000s, Jefferson was a model of consistency, producing winner after winner. The 1993 team went 10-1, the 1994 team 12-1, and the 1999 team 11-2. It was the 1994 Bears that won the Class B title.
Zeke Cisco said when his father retired, it was rather unceremonious. There was no big announcement or celebration, although the school had much earlier renamed the football and track stadium after him.
“He just sort of stepped away,” he said. “He would come up here and watch his grandsons play.”
Marc Cisco never took himself or his wins too seriously.
“You know, I used to always give him hell,” Zeke said. “I'd call him and go, oh, ‘It's the winningest coach Monroe County.’ He goes, ‘I'm also the losingest coach in Monroe County.’”
Doug Donnelly has served as a news and sports reporter at the Adrian Daily Telegram and the Monroe News for 30 years, including 10 years as city editor in Monroe. He's written a book on high school basketball in Monroe County and compiles record books for various schools in southeast Michigan. He is now publisher and editor of The Blissfield Advance, a weekly newspaper. E-mail him at [email protected] with story ideas for Jackson, Washtenaw, Hillsdale, Lenawee and Monroe counties.
PHOTOS (Top) Marc Cisco coaches his Monroe Jefferson football team. (Middle) From left, John Castiglione, Cisco and Dave Potter monitor the action at the Silverdome during their team’s 1994 Class B Final. (Below) Cisco, while starring at Morenci. (Jefferson photos courtesy of the Monroe News. Morenci photo courtesy of Larry Tuttle.)