Bush Legacy: Culture of Opportunity
By
Doug Donnelly
Special for MHSAA.com
April 6, 2018
By Doug Donnelly
Special for Second Half
CHELSEA – For the first time as Chelsea High School athletic director, Brad Bush has to hire a football coach.
What’s more, he has the unenviable task of replacing himself.
“I would say that nobody cares more about Chelsea football than I do,” Bush said. “It’s important to me that we find the very best person we can.”
Bush has coached the Bulldogs for 21 seasons. But, his coaching background goes much deeper than that.
He played at Ypsilanti High School for Hall of Fame coach Bill Giarmo, graduating in 1988. After playing quarterback at Cornell University in the Ivy League, he returned to Michigan, graduating from Eastern Michigan University, and started coaching for Bill Kohn, another inductee to the Michigan High School Football Coaches Association Hall of Fame. Bush then went to East Kentwood to coach with Giarmo.
Through his own playing days, coaching with those legends of the game and absorbing everything he could from afar, Bush has developed an impressive culture at Chelsea.
“Friday nights in Chelsea are a big deal,” he said. “We want to keep that tradition.”
Bush became the varsity head coach at Chelsea in 1997. At the time, Chelsea had only two playoff appearances. Bush’s Bulldogs went 3-6 that first season. After that, Chelsea didn’t have a sub-.500 finish for 15 years. The Bulldogs have been kept out of the playoffs only once since 1998.
Chelsea has had only three head coaches since 1965.
“I’m fortunate,” Bush said. “I went for a few more years than the other guys. It’s a great place to coach.”
Temperance Bedford head coach Jeff Wood was an assistant with Bush at Ypsilanti during the 1990s and said he thought then that Bush was going to develop into a great head coach.
“We knew he was going to accomplish greatness, not only as a football coach, but as a father, husband and professional in education,” Wood said. “Brad has always won and lost with great class and dignity. He’s a true Hall of Famer.”
If Bush never coaches at Chelsea again, his lasting legacy might be that culture surrounding the Bulldogs program. It’s known for its large number of football players, from middle school through the varsity, and a system that ensures every student athlete on every team leading to the varsity will play in every game. Teams at the middle school, freshman and junior varsity levels all start 22 players each game – with no two-way starters. For a Class B/Division 3 school, that isn’t the norm.
“We’ve had the same philosophy for 20 years,” he said. “Everybody plays in every middle school, freshman and junior varsity game. That’s how we do it. We start 22 kids on every level. Our kids know they will have the opportunity to play.
“Every kid on every level is going to play in every game. On most nights, we play more kids than the other team has players.”
While every school loses some athletes, or potential athletes, along the way, Bush said this system helps maintain a student’s interest in the sport. Often, he said, a player who may not necessarily be a starter as a freshman will learn the game, develop and turn into a starter by senior year.
“We feel that, over time, with repetition and practice, a kid will become an expert at his position,” he said. “For us, this is a big piece. … That was my thing here. I didn’t invent it. I absorbed it, watched it at other places.”
It’s tough to argue with the results. Chelsea won or shared Southeastern Conference championships in 1999, 2000, 2001, 2003, 2004, 2006, 2007, 2008, 2011, 2012, 2015, 2016 and 2017. The Bulldogs won seven District championships during the Bush era and played in the 2015 Division 3 championship game, falling to Orchard Lake St. Mary’s at Ford Field
He said he learned how to build a program from Giarmo and how to coach a football team under Kohn. Bush was quick to credit his assistant coaches who have remained with the program for years and helped build the culture. He said the program has sacrificed win-at-all-cost at the lower levels with the goal of developing varsity football players.
“You have to manage it,” he said. “That’s why you need a great staff. We have been lucky here with a great, dedicated group of guys. They always have the ultimate goal in mind.”
Bush said he won’t hamstring the next coach into running his system, but anticipates whoever is hired will buy into the culture after seeing what it’s about.
“The next coach has to run it the way he wants to run it, but I do believe we have created a culture here and we’d like to maintain that. You want to hire the right person who is going to handle the kids the right way.”
In addition to coaching at Chelsea and leading the entire athletic program, Bush also is heavily involved in the Michigan High School Football Coaches Association as a past president, serves on the Michigan High School Athletic Association football committee and has served on the National Federation football rules committee. He’s coached in all-star games and is a true believer in high school sports.
His record at Chelsea is 169-60.
“I have great energy,” Bush said. “I love coaching. I have a great passion for it, but I also know when you need to do certain things. I felt this was just the right time for the athletic department and the football team. It wasn’t one thing that led me to this.
“I love the game. I’m going to be very much involved.”
Doug Donnelly has served as a sports and news reporter and city editor over 25 years, writing for the Daily Chief-Union in Upper Sandusky, Ohio from 1992-1995, the Monroe Evening News from 1995-2012 and the Adrian Daily Telegram since 2013. He's also written a book on high school basketball in Monroe County and compiles record books for various schools in southeast Michigan. E-mail him at [email protected] with story ideas for Jackson, Washtenaw, Hillsdale, Lenawee and Monroe counties.
PHOTO: Chelsea's Brad Bush coaches his team during the 2015 Division 3 Final at Ford Field.
King Avenges Early Defeat to Reign Again
November 24, 2018
By Tom Kendra
Special for Second Half
DETROIT – Rematches are rare in high school football, especially for teams located on opposite sides of the state.
But Detroit Martin Luther King on Saturday got the chance to avenge a Week 2 loss at Muskegon, and star senior quarterback Dequan Finn and his talented supporting cast made the most of it.
Finn, a 6-foot-1,190-pound senior who has committed to sign with Central Michigan University, threw four touchdown passes and ran for another as the Crusaders’ offensive versatility was the difference in a 41-25 victory over previously unbeaten Muskegon in the Division 3 Final at Ford Field.
“So many great King teams have lost to Muskegon, and it felt great to be the first to beat them,” said Tyrone Spencer, who has two MHSAA titles and a Semifinal appearance in his three years as King’s head coach. “They are a great program with a rich tradition, and it feels good to beat them for a state championship.”
King (12-2) won its third Finals championship in four years, after claiming back-to-back Division 2 crowns in 2015 and 2016. The Crusaders have won four titles overall, with their first also in Division 2 in 2007.
Muskegon (13-1) was shooting for its seventh MHSAA title, but instead finished runner-up for the fifth time, and saw its state-best 27-game winning streak snapped.
The final championship game of the weekend was a matchup between arguably the two best quarterbacks in the state – and neither disappointed.
Muskegon junior Cameron Martinez (5-11, 190) was once again the workhorse for the Big Reds, carrying 37 times for 211 yards and two touchdowns. He completed only 1-of-4 passes, but that completion was good for a 13-yard touchdown to senior Ali’vonta Wallace.
Finn, meanwhile, was deadly with his arm and feet.
Finn completed 9-of-13 passes for 173 yards and the four scores, as his offensive line gave him plenty of time to pick apart the Muskegon secondary. He was also King’s second-leading rusher with 11 carries for 73 yards and another touchdown.
“I’m just happy with the whole team, the effort that we gave,” said Finn. “It’s a surreal moment right now. I’m lost for words.”
The quarterback matchup went back-and-forth for three quarters, and when Martinez plunged in from two yards out late in the third quarter to draw his team within 21-17, it appeared the stage was set for a fantastic finish.
Instead, King’s myriad offensive weapons overwhelmed Muskegon over the final 12 minutes.
Three players scored in the fourth quarter as the Crusaders pulled away – senior receiver Ahmad Gardner on a 22-yard pass from Finn, junior running back Peny Boone on a 52-yard run and senior receiver Darrell Wyatt on a three-yard pass from Finn that was nearly intercepted in the end zone.
“There were a lot of plays that could have been big for us, but there were dropped passes and a missed interception,” said Martinez, who finished his junior year with a school-record 2,527 rushing yards. “In a game like this, you can’t afford to make mistakes.”
Muskegon, which was playing in an MHSAA Finals game for the sixth time in seven years, got off to a great start.
The Big Reds forced a punt on King’s first possession, and despite taking over at their own 3-yard line, marched 97 yards in 13 plays behind their dominating offensive line. Martinez sprinted in from 10 yards out for a 7-0 lead.
Making openings for Martinez were four seniors up front – tackles Anthony Bradford (6-5, 360) and Evan Towers (6-4, 285) and guards Marquis Cooper (6-1, 330) and Da’Quarious Johnson (6-0, 260) – along with junior center DeAndre Mills-Ellis (6-0, 290).
King countered with the passing of Finn, who connected with senior wideout Dominick Polidore-Hannah on a pair of first-half touchdown passes covering 42 and 22 yards as the Crusaders took a 14-10 halftime lead.
The third quarter was even as Finn and Martinez each had scoring runs, but King’s athleticism prevailed over Muskegon’s size and strength during the final quarter.
“We won 27 games in a row, and you have no idea how remarkable that is,” Muskegon ninth-year head coach Shane Fairfield told his huddled team on the Ford Field turf afterwards. “It hurts and it should hurt, but we haven’t felt this in a while.”
Boone made Muskegon pay for spreading out to cover the pass, hammering his way for 111 yards on 14 carries. Gardner and Polidore-Hannah each caught three passes. Leading King defensively was junior free safety Joe Frazier with 11 tackles, sophomore safety Jaylen Reed and senior safety Ray Williams with 10 tackles apiece and senior linebacker Rich Miller with nine stops.
The victory was sweet revenge for the Crusaders and especially Finn. In the Week 2 meeting, he mishandled a snap with 35 seconds remaining. Muskegon’s Billie Roberts recovered the fumble, and the Big Reds held on for a 24-21 win at Hackley Stadium in Muskegon. They went on to be ranked No. 1 in Division 3 the entire regular season and heading into the playoffs
“Our kids didn’t have any quit in them,” Spencer said. “I told them to give more effort, and that’s what they did. We got some breaks tonight, but (Muskegon) had some breaks when we went to their place and played. It’s a part of the game, and I’ll take it all day. Our guys never quit, and I’m proud of them.”
Senior Demario Robinson was the second-leading rusher for the Big Reds with 47 yards on six carries, while senior Carlos Hernandez booted a 37-yard field goal on the final play of the first half. Wallace led the defense with seven tackles, junior linebacker Tarran Walker had six and senior defensive back Isaiah Moore made five stops.
Muskegon, the winningest team in state history with 844 victories over 124 years of football (dating back to 1895), beat Farmington Hills Harrison last year for the Division 3 title. The Big Reds also have lost twice to Birmingham Brother Rice (2012 and 2013), twice to Orchard Lake St. Mary’s (2014 and 2016) and now King in championship games.
Fairfield scheduled the regular-season game against King to help prepare his team for the type of athletes it might see at Ford Field. He did not expect to see King again, as the Crusaders have traditionally slotted into the Division 2 bracket. But a drop in enrollment put both teams in the same division – and on a collision course.
Both had to survive Pre-District playoff scares, as Muskegon edged East Grand Rapids by one score (42-35), while King beat River Rouge by just one point (7-6).
After that, both teams rolled over their next three opponents en route to Ford Field.
Saturday’s matchup was the second time the two schools have met in an MHSAA Finals game, with the first meeting in the Class A Final in 1989 at the Pontiac Silverdome. Muskegon, which is now 5-1 all-time against King, prevailed in that title game 16-13.
PHOTOS: (Top) Detroit Martin Luther King raises the Division 3 championship trophy Saturday night at Ford Field. (Middle) Crusaders defenders work to bring down a Muskegon ball carrier.