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Bush Legacy: Culture of Opportunity

By Doug Donnelly
Special for MHSAA.com

April 6, 2018

By Doug Donnelly
Special for Second Half

CHELSEA – For the first time as Chelsea High School athletic director, Brad Bush has to hire a football coach.

What’s more, he has the unenviable task of replacing himself.

“I would say that nobody cares more about Chelsea football than I do,” Bush said. “It’s important to me that we find the very best person we can.”

Bush has coached the Bulldogs for 21 seasons. But, his coaching background goes much deeper than that.

He played at Ypsilanti High School for Hall of Fame coach Bill Giarmo, graduating in 1988. After playing quarterback at Cornell University in the Ivy League, he returned to Michigan, graduating from Eastern Michigan University, and started coaching for Bill Kohn, another inductee to the Michigan High School Football Coaches Association Hall of Fame. Bush then went to East Kentwood to coach with Giarmo.

Through his own playing days, coaching with those legends of the game and absorbing everything he could from afar, Bush has developed an impressive culture at Chelsea.

“Friday nights in Chelsea are a big deal,” he said. “We want to keep that tradition.”

Bush became the varsity head coach at Chelsea in 1997. At the time, Chelsea had only two playoff appearances. Bush’s Bulldogs went 3-6 that first season. After that, Chelsea didn’t have a sub-.500 finish for 15 years. The Bulldogs have been kept out of the playoffs only once since 1998.

Chelsea has had only three head coaches since 1965.

“I’m fortunate,” Bush said. “I went for a few more years than the other guys. It’s a great place to coach.”

Temperance Bedford head coach Jeff Wood was an assistant with Bush at Ypsilanti during the 1990s and said he thought then that Bush was going to develop into a great head coach.

“We knew he was going to accomplish greatness, not only as a football coach, but as a father, husband and professional in education,” Wood said. “Brad has always won and lost with great class and dignity. He’s a true Hall of Famer.”

If Bush never coaches at Chelsea again, his lasting legacy might be that culture surrounding the Bulldogs program. It’s known for its large number of football players, from middle school through the varsity, and a system that ensures every student athlete on every team leading to the varsity will play in every game. Teams at the middle school, freshman and junior varsity levels all start 22 players each game – with no two-way starters. For a Class B/Division 3 school, that isn’t the norm.

“We’ve had the same philosophy for 20 years,” he said. “Everybody plays in every middle school, freshman and junior varsity game. That’s how we do it. We start 22 kids on every level. Our kids know they will have the opportunity to play.

“Every kid on every level is going to play in every game. On most nights, we play more kids than the other team has players.”

While every school loses some athletes, or potential athletes, along the way, Bush said this system helps maintain a student’s interest in the sport. Often, he said, a player who may not necessarily be a starter as a freshman will learn the game, develop and turn into a starter by senior year.

“We feel that, over time, with repetition and practice, a kid will become an expert at his position,” he said. “For us, this is a big piece. … That was my thing here. I didn’t invent it. I absorbed it, watched it at other places.”

It’s tough to argue with the results. Chelsea won or shared Southeastern Conference championships in 1999, 2000, 2001, 2003, 2004, 2006, 2007, 2008, 2011, 2012, 2015, 2016 and 2017. The Bulldogs won seven District championships during the Bush era and played in the 2015 Division 3 championship game, falling to Orchard Lake St. Mary’s at Ford Field

He said he learned how to build a program from Giarmo and how to coach a football team under Kohn. Bush was quick to credit his assistant coaches who have remained with the program for years and helped build the culture. He said the program has sacrificed win-at-all-cost at the lower levels with the goal of developing varsity football players.

“You have to manage it,” he said. “That’s why you need a great staff. We have been lucky here with a great, dedicated group of guys. They always have the ultimate goal in mind.”

Bush said he won’t hamstring the next coach into running his system, but anticipates whoever is hired will buy into the culture after seeing what it’s about.

“The next coach has to run it the way he wants to run it, but I do believe we have created a culture here and we’d like to maintain that. You want to hire the right person who is going to handle the kids the right way.”

In addition to coaching at Chelsea and leading the entire athletic program, Bush also is heavily involved in the Michigan High School Football Coaches Association as a past president, serves on the Michigan High School Athletic Association football committee and has served on the National Federation football rules committee. He’s coached in all-star games and is a true believer in high school sports.

His record at Chelsea is 169-60.

“I have great energy,” Bush said. “I love coaching. I have a great passion for it, but I also know when you need to do certain things. I felt this was just the right time for the athletic department and the football team. It wasn’t one thing that led me to this.

“I love the game. I’m going to be very much involved.”

Doug Donnelly has served as a sports and news reporter and city editor over 25 years, writing for the Daily Chief-Union in Upper Sandusky, Ohio from 1992-1995, the Monroe Evening News from 1995-2012 and the Adrian Daily Telegram since 2013. He's also written a book on high school basketball in Monroe County and compiles record books for various schools in southeast Michigan. E-mail him at [email protected] with story ideas for Jackson, Washtenaw, Hillsdale, Lenawee and Monroe counties.

PHOTO: Chelsea's Brad Bush coaches his team during the 2015 Division 3 Final at Ford Field.

Drive for Detroit: Week 8 in Review

October 16, 2017

By Geoff Kimmerly
Second Half editor 

We’re chewing on a lot of football numbers this week at the MHSAA office with this season’s playoff selection just days away.

Some of the most important after Week 8 are 176 – as in the number of 11-player teams that have earned spots in that 256-team playoff field – and 78, the number of teams one win away from automatic qualification.

But this second-to-last weekend of the regular season gave us plenty of other numbers to enjoy as well. Like 431, the number of career wins and an MHSAA record for Farmington Hills Harrison coach John Herrington after his team defeated Berkley 39-0. Ionia also set an MHSAA record Friday, coming back from 32 points down at halftime to beat McBain 41-40 in the largest football comeback in MHSAA history.

How about 703, the number of running (238) and passing (465) yards combined for Essexville Garber’s Hunter Bridenbaugh in a 60-47 win over North Branch? That total, as reported by the Bay City Times, will rank third in the national record book once submitted and approved. Then there’s 616, the total passing yards for Grayling’s Justin Nicholas in a 58-46 win over Benzie Central as reported by the Traverse City Record-Eagle – which rank as the second-most passing yards in one game in MHSAA history.

Finally, 27. Congrats to Flat Rock, which clinched its first playoff berth since 1990 – 27 years ago – with a 14-7 win over New Boston Huron.

And if that’s not all … check out below the results that jumped out most from all of the statewide action in this week’s “Drive for Detroit” powered by MI Student Aid. 

Bay & Thumb

Algonac 34, Richmond 14

One of the best stories statewide over the last few seasons, Algonac (7-1) clinched its first outright league title since 1972 by downing second-place Richmond in the Blue Water Area Conference after splitting the championship with the Blue Devils (7-1) in 2015. It’s key to recall Algonac was 1-8 in 2014 and hadn’t had a winning season since 2005 before rattling off a combined 28-5 record over the last three. Click for more from the Port Huron Times Herald.

Also noted:

Midland Dow 45, Flint Carman-Ainsworth 14 – Thanks to a one-point loss to Bay City Central in Week 2, Dow (7-1) trailed the Cavaliers (5-3) by a win in the Saginaw Valley League Red entering the conference finale before forcing a shared title.

Midland 35, Lapeer 14 – The Chemics (7-1) finished a perfect run through the SVL Blue while putting third-place Lapeer (5-3) into a must-win situation this week to guarantee a playoff spot.

Saginaw Swan Valley 36, Alma 19 – This was the final obstacle Swan Valley (7-1) needed to navigate to clinch the outright Tri-Valley Conference Central title; Alma (6-2) is one of three teams that tied for second.

Harbor Beach 26, Ubly 14 – The Pirates (7-1) came away with the Greater Thumb Conference East title by downing second-place Ubly (6-2) in their final league game of this season. 

Greater Detroit

Detroit Martin Luther King 17, Detroit Cass Tech 7

With these rivals this season in different divisions of the Detroit Public School League, King (7-1) avenged a pair of 2016 losses to the rival Technicians while holding Cass Tech (5-2) to its fewest points since 2013. But while winning this matchup frequently makes the victor the best in the PSL, King still has a tough one ahead – the Crusaders will face undefeated East English on Friday in the PSL A championship game. Click for more from the Detroit News.

Also noted:

Warren DeLaSalle 20, Detroit Catholic Central 6 – The Pilots (6-2) finished a perfect run through the Catholic League Central, earning themselves a rematch this week with DCC (5-3) this time for the Prep Bowl A-B championship.

Warren Michigan Collegiate 46, Harper Woods Chandler Park 20 – The Charter School Conference title came down to this game as both teams entered undefeated in league play; Michigan Collegiate (8-0) remains undefeated overall while Chandler Park (5-3) must win this week to guarantee a playoff spot.

Grosse Pointe North 45, Roseville 28 – The Norsemen (5-2) and Port Huron both trailed Roseville (5-3) by a win in the Macomb Area Conference Blue entering the weekend, and all three will share the league title thanks to North’s win.

Ferndale 20, Hazel Park 17 (2OT) – Ferndale (7-1) also forced a three-way championship in the Oakland Activities Association Blue, giving Hazel Park (5-3) its first league loss to create a first-place tie between these two teams and Auburn Hills Avondale. 

Mid-Michigan

Haslett 20, Williamston 14

Coming off a league title-deciding loss to rival DeWitt, Haslett bounced back to move to 6-2 – two wins better than a year ago and tying their most since 2006. The Vikings’ good fortune was accompanied by more hard luck for Williamston (5-3), which has three defeats by a combined 14 points and must win this week to guarantee a playoff spot against a Lake Fenton team that hasn’t lost since opening night. Click for more from the Lansing State Journal.

Also noted:

Olivet 27, Berrien Springs 17 – The Eagles (8-0) moved to within one more win of their first perfect regular season since 2005 by avenging last season’s 61-7 playoff loss to the Shamrocks (6-2).

East Lansing 9, Lansing Sexton 7 – This shouldn’t result in Sexton (5-3) not earning a playoff bid with winless Eastern up next, but it got East Lansing (6-2) into the playoffs with a more precarious game coming up against playoff hopeful Okemos.

DeWitt 33, Linden 3 – The Panthers (7-1) have won six straight recent meetings with Linden (6-2), including the first two of this string in the playoffs.

Portland 29, Pontiac Notre Dame Prep 27 – In a great playoff prep game for both, Portland (7-1) survived its closest since a Week 2 loss while the Fighting Irish (6-2) have suffered their two defeats by a combined seven points. 

Northern Lower Peninsula

Lake City 35, Lincoln Alcona 34

The Highland Conference champion Trojans (8-0) moved to within one more win of their first perfect regular-season since the start of the playoff era in 1975 and after going only 2-7 a year ago. Alcona (6-2) pulled within a score of the lead multiple times and should be a dangerous playoff team – the Tigers’ losses this season are by a combined three points. Click for more from the Cadillac News.

Also noted:

Boyne City 40, Elk Rapids 10 – The Ramblers (8-0) guaranteed the Northern Michigan Football League Leaders championship will come down to this week’s matchup with undefeated Traverse City St. Francis; Elk Rapids (6-2) can still this week get to seven wins for the first time since 2010.

Gaylord St. Mary 30, Harbor Springs 0 – The Snowbirds (8-0) secured a share of the NMFL Legacy title while sending Harbor Springs (4-4) into second place and hoping for both a split title and an at-large playoff bid.

Whittemore-Prescott 42, Hillman 41 – The Cardinals’ string of 10 straight playoff seasons got additional life as the team moved to 4-4, while Hillman’s streak of 11 straight postseason trips also now will hinge on an at-large bid as the Tigers fell to 4-4.

Oscoda 36, Muskegon Heights Academy 23 – The Owls (5-3) put themselves in position to clinch not only their second playoff berth in three seasons, but also their second over the last 17; Muskegon Heights (3-5) fell out of playoff contention but still has its best record since 2014. 

Southeast & Border

Michigan Center 41, Grass Lake 14

The Cascades Conference ended with three teams sharing the championship, and Michigan Center joined Addison and Napoleon among the celebrators by downing reigning league title winner Grass Lake (4-4). The Cardinals also beat Grass Lake in 2016, but the Warriors were able to win the conference last year with that one defeat. The Cardinals (7-1) have their most wins since 2013 and one more than a year ago heading into this week’s crossover with Big 8 Conference champion Reading.

Also noted:

Adrian Lenawee Christian 21, Athens 20 (OT) – This was something of an undercard in the Southern Central Athletic Association, but key for both teams as Lenawee Christian (6-2) secured a playoff berth and forced Athens (5-3) to now beat Climax-Scotts this week if it is to make the postseason for the first time since 2000.

Ann Arbor Gabriel Richard 16, Detroit U-D Jesuit 14 – After falling to Dearborn Divine Child by a point in Week 7, the Fighting Irish (7-1) pulled out the close victory over a U-D Jesuit team that at 3-5 has four losses by 10 points or fewer.

Hillsdale 27, Ida 8 – The Hornets (4-4) kept themselves in the playoff hunt while dealing the Lenawee County Athletic Association race an unexpected shuffle; Ida was tied for first with Hudson and looking good to share the title, but now the Tigers can clinch it outright this week.

Ypsilanti Lincoln 23, Temperance Bedford 19 – After two straight four-win seasons and two losses to start this one, Lincoln (6-2) is headed back to the playoffs while Bedford (6-2) already had secured a second straight berth. 

Southwest Corridor

Mendon 34, Cassopolis 24

Mendon (8-0) never really went away, but is looking more and more like the dominant teams that won at least 10 games eight straight seasons from 2007-14. Beating Cassopolis (7-1) cemented that observation, as both teams were undefeated heading into the weekend and a share of the Southwest 10 Conference title was on the line. Mendon had fallen to Cassopolis the last two seasons. Even after giving up 24 points to the Rangers, the Hornets still have allowed just 45 over eight games this fall. Click for more from JoeInsider.com.

Also noted:

Pittsford 28, Climax-Scotts 14 – The Wildcats (7-1) clinched the Southern Central Athletic Association title outright by breaking an 11-game losing streak, including playoffs, to the rival Panthers (6-2).

Ottawa Lake Whiteford 52, Clinton 21 – The Bobcats (8-0) clinched a share of the Tri-County Conference title while sending Clinton (5-3) from a second-place tie into third and needing a win this week to make the playoffs for the sixth straight season.

Edwardsburg 54, Vicksburg 27 – This took the Wolverine B Conference race from three first-place teams down to two with a game to play and Edwardsburg (7-1) sure to watch closely as Vicksburg (6-2) takes on co-leader Three Rivers this week.

Watervliet 36, Schoolcraft 14 – Watervliet (8-0) secured a Southwestern Athletic Conference Valley title even as second-place Schoolcraft (5-3) became the first this season to hold the Panthers to fewer than 50 points. 

Upper Peninsula

Iron River West Iron County 30, Hancock 13

For the second straight season Hancock has been a contender in the Western Peninsula Athletic Conference, but the Wykons (7-1) are again the team to beat. West Iron clinched the league title outright with its sixth straight win over the Bulldogs, who also tied for second in the league last season behind champion Calumet. Hancock (6-2) remains a win better than a year ago with its most victories since 2006, while West Iron can get to eight wins this week for the first time since 2014. Click for more from the Iron Mountain Daily News.

Also noted:

Kingsford 42, Menominee 21 – The Flivvers (6-1) did their part to turn this week’s meeting with Escanaba into a Great Northern Conference championship game as both are undefeated in the league; Kingsford hadn’t beaten Menominee (5-3) since 2012.

Marquette 35, Negaunee 19 – The Redmen (4-4) have a chance at an at-large playoff bid still if they can beat Menominee this weekend, and regardless have as many wins this fall as the last two seasons combined; Negaunee must beat Ishpeming Westwood this weekend to have a chance at extending its five-season playoff streak.

Norway 21, Lake Linden-Hubbell 11 – The Knights (7-1) secured a shared Mid-Eastern Conference title with Newberry; the Lakes (3-4) face winless Manistique this week with a chance still at an at-large playoff bid.

Calumet 30, Bessemer Gogebic – The Miners (3-5) had upset the playoff chances of two hopefuls two weeks in a row, but Calumet (5-3) hung on to earn a chance to clinch a spot this week. 

West Michigan

Grand Rapids Catholic Central 35, Grand Rapids West Catholic 33

Of course it’s rare to have a pair of reigning MHSAA champions meet with a league title on the line. And this time there even was a little revenge to be had. Last year’s Division 4 title winner GRCC (8-0) claimed its second straight game this month by seven points or fewer to clinch a share of the Ottawa-Kent Conference Blue title. The Cougars moved into the Blue last season and finished second to eventual Division 5 champion West Catholic (6-2), which handed GRCC its only loss last season. The Falcons scored late this time to pull within two, but could get no closer. Click for more from the Grand Rapids Press.

Also noted: 

Grand Rapids Forest Hills Central 35, Cedar Springs 20 – The Rangers (8-0) finished a perfect run through the O-K White by handing second-place Cedar Springs (5-3) its first league loss in what also ended up Forest Hills Central’s closest league game. 

Muskegon 35, Muskegon Mona Shores 24 – Ladarius Jefferson ran 34 times for 285 yards and four touchdowns as the Big Reds (8-0) earned a share of the O-K Black title by downing rival Mona Shores (7-1) for the third time in a row.

Rockford 24, East Kentwood 10 – The Rams (5-3) have a chance to make it to the playoffs for the 23rd straight season thanks to this bounce-back win over the Falcons (5-3), who also can earn an automatic berth this week.

Wyoming Kelloggsville 27, Belding 3 – The Rockets (8-0) faced what have ended up the second, third and fourth-best teams in the O-K Silver three weeks in a row and claimed a share of the league title by knocking Belding (6-2) out of their tie for first.

8-Player

Central Lake 42, Onekama 28

As noted in Friday’s preview, these two both could end up in MHSAA Finals at the Superior Dome, but Central Lake has claimed the first of their possible championships this fall with this win deciding the Midwest Central Michigan Conference title. New to 8-player this season, the Trojans (8-0) were 2-7 last season in 11-player and last won a league title in 2008. Onekama moved to 7-1 after going 6-4 in 11-player last season. Click for more from the Traverse City Record-Eagle. 

Also noted:

Pickford 47, Cedarville 8 – Pickford (8-0) claimed a share of the Bridge Alliance championship after finishing second last season and while dealing Cedarville (6-2) a second straight defeat.

Mayville 46, Bay City All Saints 34 – Mayville (5-3) can’t win the North Central Thumb League Stars championship, but dealt a loss to the Stripes’ co-leading Cougars (6-2).

Powers North Central 36, Rapid River 0 – Just when it looked like reigning MHSAA champion North Central (5-2) might go quietly into the offseason, the Jets stunned the state’s 8-player scene handing Western Eight Conference leader Rapid River (7-1) its first defeat a week after the Rockets handed a first loss to Stephenson.

Portland St. Patrick 24, Marion 8 – The Shamrocks (7-1) are playing in a two-team league but now also have a win over Marion (6-2), which ran the table in the West Michigan Conference.

Second Half’s weekly “Drive for Detroit” previews and reviews are powered by MI Student Aid, a part of the Student Financial Services Bureau located within the Michigan Department of Treasury. MI Student Aid encourages students to pursue postsecondary education by providing access to student financial resources and information, including various student financial assistance programs to help make college more affordable for Michigan students. MI Student Aid administers the state’s 529 savings programs (MET/MESP) and eight additional aid programs within its Student Scholarships and Grants division. Click for more information and connect with MI Student Aid on Facebook and Twitter @mistudentaid.

PHOTO: Farmington Hills Harrison coach John Herrington enjoys the postgame fanfare with his team after setting the MHSAA record with his 431st career victory. (Click for more from HighSchoolSportsScene.com.)