Gaylord's Teams Pursue Return to Elite

September 23, 2015

By Dennis Chase
Special for Second Half

GAYLORD – Gaylord High School is in the midst of a football revival.

Gaylord St. Mary is hoping it can say the same in a few years.

Gaylord High is 4-0 and, among various media polls, ranked as high as No. 4 in Division 3. The senior-laden Blue Devils will be put to the test Friday, facing another unbeaten, Traverse City Central, on the road.

St. Mary, challenged by numbers, is 0-4. With just five seniors on the 25-player roster – there’s no junior varsity team – the Snowbirds are building for the future behind a "solid" sophomore class.

"We realize we're behind the eight ball in terms of numbers," St. Mary coach Kevin O'Connell said. "But we're very encouraged about what's coming up.

"We start six to seven sophomores on each side of the ball, plus a freshman. We're very young. We're a JV team playing on Friday night. We're OK with that because over the next two or three years we anticipate being very competitive."

Gaylord coach Will Cleaver can relate to that. Two years ago, in his first season back after a five-year hiatus, the Blue Devils started 0-8 before closing the campaign with a win over Alpena.

"That was a grind, a tough season," Cleaver said. "Our kids really had to learn a lot of things. We just weren't competitive."

But those underclassmen in 2013 stepped up, leading the Blue Devils to a 5-4 mark and near-playoff berth last season.

"The thing I was most proud about in 2014 was that we were competitive in every game," Cleaver said. "There were no blowouts, like in 2013. We were making progress."

The progress has continued. With the senior class leading the way, Gaylord football is returning to where it was when Cleaver first ran the program from 2000 to 2007. The Blue Devils went 55-24 during those eight years.

"It's exciting to be in the situation we're in now," Cleaver said. "We're pleased with how our kids are progressing and responding. We've got some pretty good players. That makes it easier."

One of those players is senior running back/safety Shane Foster, who rushed for 148 yards and four touchdowns in last week's 52-8 win over Ogemaw Heights. Foster was on the varsity as a sophomore in 2013 – a time when success was elusive. Gaylord slipped to 7-38 in the five years after Cleaver left following the 2007 season.

"It's all about mindset really and that (2013) team didn't have a good mindset,” Foster said.

That's changing now.

"Last year we went 5-4," Foster said. "Obviously, we want to do better than that and make the playoffs. We realize we have to come together and work as a team to make that happen."

Gaylord’s athletic director Christian Wilson has watched his school’s progression – and it puts into perspective what St. Mary is going through. Those sophomores who had to play in 2013 have continued to work hard, especially in the weight room, he said, and now are reaping the benefits.

"Sometimes you have those years when you've got a lot of young kids playing," Wilson said. "But it's difficult to win games, especially in the Big North Conference, when your key players are sophomores or even juniors. You need to have senior leadership. We've been blessed with that this year."

"So goes your seniors, so goes your season, as a general rule," Cleaver added.

Seniors dominate the line on both sides of the ball for the Blue Devils. Foster is the leading ground gainer. Another senior, Jacob Freeman, is a threat, too. He returned a kick 60 yards for a score, hauled in a 37-yard touchdown pass from Nick Rowley and completed a 34-yard pass to Rowley on a trick play in the win over Ogemaw.

Rowley, a sophomore, gives the Blue Devils balance. He completed 12 of 15 passes for 170 yards in a Week 3 win over Escanaba.

"Our kids have caught on as to what it takes to win ... what it takes to play at a high level," Cleaver said. "It all has to come together. We have great kids, and I have a staff that does a great job with those kids. It's been very rewarding."

Foster credits the staff for turning the team's fortunes around. It all starts with Cleaver, who left in 2007 to work as a defensive line/quality control coach under Butch Jones at Central Michigan University. He spent the next season coaching inside linebackers at Liberty High School in Frisco, Texas, before returning to Gaylord and helping out in the youth football program.

Cleaver, a financial adviser, said he didn't expect to return to the sidelines at the high school given the commitment it would take to rebuild the program. But his two sons, who were playing in the system, "begged" him to consider it. So a family meeting was called.

"I told them that if I'm going to do this, it's going to take a lot of work and you need to be on board," Cleaver said. "If everyone is not all in, it's not going to be worth it. Everybody voted and said 'Let's do it.'"

Gaylord started 4-0 last season, but a loss to Traverse City Central spiraled into a 1-4 finish.  

"After that (loss to Central), it didn't go the way we planned," Foster said.

That's why Friday's showdown is critical for the Blue Devils.

"We're trying to make our statement here for the Big North Conference (title)," Foster said.

At St. Mary, there is no league title to play for this season. The goal is long range – boost numbers in the program. With Manistee Catholic Central switching to 8-player this fall, St. Mary is now the smallest Catholic school playing 11-player football in the northern Lower Peninsula. In fact, the Snowbirds, who co-op with Alba, are the sixth smallest program in the state with 133 high school students – 91 at St. Mary, 42 at Alba.

With three Ski Valley Conference members – Bellaire, Pellston and Onaway – playing 8-player, there was talk in the community about making that switch, too. But that's all it was – talk. Since then the school's made a commitment to 11-player by joining the Northern Michigan Football League, with play starting next season.

"We feel there's a good future here," new athletic director Jeff Hunter said. "We obviously have to work at increasing our numbers. The economy really hurt us for several years. It hurt everybody. This is a choice for people to send their kids here. We've seen our numbers go from the mid-60s (three years ago) to back into the 90s. I would like to see us with 150 kids in this high school in the next five years. We're working really hard."

Five of the 25 players on the roster are from Alba. Hunter said he's looking at other "co-op opportunities" as well in order to strengthen the program, although he did not want to elaborate at this time.

"Everybody wants us to be competitive, most everybody wants us to stay 11-man," he said. "I have some things in the works I'm pushing hard to try and get."

St. Mary has a proud tradition. The Snowbirds went 85-22 over a stretch from 1999 to 2009. They won 10 or more games five years in a row. Twice, in 1999 and 2002, St. Mary finished 13-1, falling in the MHSAA Division 8 Final, first to Mendon (7-6) and then to Waterford Our Lady of the Lakes (13-10).

Cleaver was the coach of the 1999 squad.

Hunter is certain St. Mary has the right coach in O'Connell to bring the Snowbirds back.

"Our current football staff is out of this world, entirely committed," he said. "We're not far from being competitive – three or four athletes. We're in most of these games. There's a lot to come, and Kevin is the guy to lead us."

St. Mary suffered two eight-point losses to start the season – 35-27 to Oscoda and 22-14 to Central Lake. O'Connell would like to have those games back.

"You can't turn the ball over five times one week and four the next and expect to win," he said.

The Snowbirds then ran into two of the area’s powerhouse teams, unbeaten and state-ranked St. Ignace and Johannesburg-Lewiston.

"We're taking our lumps right now, but we're definitely headed in the right direction," O'Connell insisted.

"We have a solid group of athletes in our sophomore class. They're physically big enough to play. And we have a nice eighth grade class coming up."

O'Connell is putting added emphasis in a strength and conditioning program for all high school athletes, regardless of sport.

"We're making great headway and our kids, boys and girls, are getting on board with it," he said. "We want to be able to jump higher, run faster and be more explosive. Last I knew, those (concepts) applied to every sport."

With such a young roster, O'Connell admits he and his staff are spending more time teaching fundamentals than in the past when the school had a JV team. They're also trying to develop the mental aspects of the game, such as working with players in analyzing situations in order to slow the speed of the action down so it's not overwhelming.

O'Connell feels for the younger players who are not ready for varsity, but are thrust into competing with older players. He said they miss out "on those formative years" at the JV level where they can grow, learn the fundamentals, gain confidence and get game repetitions while playing opponents the same age.

Hunter hopes this is just a blip.

"Our intent next year is to have a JV team," he said.

With several smaller schools, especially in the northern Lower Peninsula, turning to 8-player to keep programs alive, O'Connell is concerned about the future for those who elect to stay in the 11-player game. As more Division 8 schools make the switch, more Division 7 schools drop down to create equal numbers for the playoffs – widening the enrollment gaps within the division.

But St. Mary is moving forward, ready to tackle the challenge. Hunter, a pilot for Southwest Airlines, thinks the program is ready to take off.

"Kevin believes we can be successful," he said. "A quality football program is one of the cornerstones to a growing school. A lot of people don't like (to hear) that, but I think it's true. A great athletic program is a draw.

"I'm hoping next year you're writing a different article, and that article will say here's the way to success."

Dennis Chase worked 32 years as a sportswriter at the Traverse City Record-Eagle, including as sports editor from 2000-14. He can be reached at [email protected] with story ideas for Manistee, Wexford, Missaukee, Roscommon, Ogemaw, Iosco, Alcona, Oscoda, Crawford, Kalkaska, Grand Traverse, Benzie, Leelanau, Antrim, Otsego, Montmorency, Alpena, Presque Isle, Cheboygan, Charlevoix and Emmet counties.

PHOTOS: (Top) Gaylord defenders stack up an Ogemaw Heights ball carrier during last week's win. (Middle top) Gaylord coach Will Cleaver addresses his team after a victory. (Middle below) St. Mary junior Josh Nowicki looks upfield for an opening. (Below) Older brother Adam Nowicki, a senior, turns the corner during the Snowbirds' game against Central Lake. (Gaylord photos by Rob DeForge/RD Sports photo; St. Mary photos by Bill Serveny/Gaylord Herald Times.) 

Five for 50: Record Remains Golden

By Geoff Kimmerly
MHSAA.com senior editor

September 20, 2012

By Geoff Kimmerly
Second Half editor

Tom Essenburg remembers one night 50 years ago like it was just last Friday.

Rain had been falling steadily on Sept. 21, 1962, as the Holland and Muskegon Heights football teams took the field at Holland's Riverview Park for their Week 2 game.

Heights was coached by the already-legendary Okie Johnson, and at his disposal were a handful of speedsters who could potentially make for a long night for Essenburg, a senior defensive back – although he had a hopeful hunch the wet weather might hinder the Tigers' passing game.

“I’m thinking to myself, what’s going to go on today?” Essenburg remembered this week. “They threw six passes the whole ballgame, because it was so wet.

“They didn’t complete one to a Muskegon Heights player,” he added. “But they completed five to me.”

Friday marks the 50th anniversary of Essenburg grabbing five interceptions, an MHSAA record for one game that twice has been tied but still stands half a century later.

The next day's Holland Evening Sentinel first told of Essenburg's final interception, which he returned for a touchdown with 13 seconds to play in the 12-0 victory. The report's seventh paragraph explained  that Essenburg “had quite a night with enemy aerials."

Essenburg, by his own estimation, was good but “not anything exceptional” at football. But he'd go on to captain the Western Michigan University men’s tennis team and officiate five MHSAA Football Finals during a 41-year career wearing the stripes. He's reffing still – he will be in the white hat Friday at Zeeland East – and owns and operates a fitness club in Grand Rapids.

It is more for those reasons that Essenburg is known well in the west Michigan athletic community. But the times have come, every few years or so, when someone runs across his name in the MHSAA record book, or recognizes his name from the record board at Holland High.

Doing his job

“I had a job to do. I was a defensive back. My job was to make sure people didn’t get behind me,” Essenburg said this week. “I don’t think I counted (the interceptions) during the game. Not until I got the paper the next day did I think that (five) must have been right.”

When his family headed to Holland to see relatives, Kristin Callis remembers her dad asking her and her siblings if they’d like to stop by the field to see where he had his history-making moments.

“Of course we would groan and act like it would be the end of the world to make the stop. I only recall seeing the field once,” said Callis, the eldest of Essenburg’s three children. “It was really just a funny thing my Dad would say to us. He was proud yet humble when it came to his accomplishment.”

Essenburg also played baseball, basketball, and ran track at points during his high school years. After a standout tennis career with the Broncos, he became a teacher and later athletic director at Allegan High – and as a coach he started a boys tennis program that became one of the state’s elite under successor Gary Ellis.

Essenburg does most of his officiating these days for football and softball, and also has worked at the collegiate level. This spring, Essenburg received his 40-year service award from the MHSAA for his work between the lines.

“Excelling in high school sports charted the course for the rest of my Dad's life,” Callis said.

Essenburg owns Endurance Fitness in Grand Rapids. Previously, he started the Ramblewood Raquet Club in Grandville and managed the East Hills athletic club for nearly two decades. All three of his children got their first jobs at his club, and he taught them to play as many sports as they had interest. Essenburg's tennis skills no doubt passed down to Callis, who played at Hillsdale College. And, of course, the children have a pretty good idea what's happening on the football field when they were kids, Essenburg would quiz Kristin, Heidi and Ryan on football officiating signals.

History lives on

Essenburg's listing is the oldest for a defensive statistic in the MHSAA football record book. (Temperance Bedford's Tony Gill in 1990 and Concord's Zach Brigham in 2010 also grabbed five interceptions in one game to tie the record.)

But in a final ironic twist, recognition didn't come right away. Back then, a local service club sponsored a Player of the Week award for Holland's football team, with the best player each game honored the following Thursday. For the Heights game, Essenburg had to be a shoe-in.

The award that week went to a defensive lineman.

"I was just heartbroken. I said, 'What more could I do?'" Essenburg said. "But that was fine. Later in the year I got it."

“It’s a good thing I’m a referee,” he then joked. “If I was (a back judge), I might be really lenient with pass interference.”

PHOTOS: (Top) Tom Essenburg was mentioned prevalently in the Sept. 22, 1962 Holland Evening Sentinel for his five interceptions the night before against Muskegon Heights. (Middle) Later that season, the Sentinel also ran a photo of Essenburg attempting to haul in a pass. (Bottom) Essenburg has officiated in five MHSAA Football Finals, the most recent in 2004 at the Pontiac Silverdome.