MHSA(Q&)A: Mendon football coach John Schwartz
February 2, 2012
John Schwartz didn’t really want the Mendon football head coaching job when a group of players convinced him to take it before the 1989 season. And his first contract started out on a napkin. The rest is history.
Mendon won its 11th MHSAA football championship this fall, downing Fowler 33-0 in the Division 8 Final, to tie for third-most football titles won by one program. Schwartz has coached in the program for all 11, including 10 as head coach, and his record of 236-39 gives him a winning percentage of .858, tops in the MHSAA record book. He recently was selected as this year’s recipient of the high school Duffy Daugherty Award, annually given for career contributions to the game. He follows recent winners Ralph Munger of Rockford and Herb Brogan of Jackson Lumen Christi.
His Mendon teams have had just one losing season. And although he retired a year ago after 36 teaching middle school science, and then fought off cancer over the summer, he has no plans to leave his post on the Hornets’ sideline.
How would you characterize your program?
I think we have very good coaches and I think the kids respect the coaches, and they know the coaches think more of them than just being football players. They care about them. We have their attention, and what we really try to do is form a team concept as soon as we can. We try to stay away from giving any one person too much recognition. We don't give out MVP awards at the end of the year. It's a program where we're all in it together: coaches, kids and community. We try to get the best out of the kids, give the kids the best shot we have at being the best we can be.
How does a small school continue to reload every season?
My first year there, the first thing I did as a head coach was I started the junior high program. I think that's where everything starts. We even have the younger kids called the rocket kids, and those coaches come in and talk about (football) terms so when kids move from one level to another there's no re-teaching. Everyone has an ego, coaches have egos, and they like to do some things differently. But we don't have that. They do what we do. We give them a lot of flexibility, but we have certain drills we want to run. By the time we get them, these kids are in tune with what we are doing. The summer program also is something I started my first year as head coach too. ... It means that during the season we can concentrate more on teaching than conditioning.
You went from 3-6 in 2006 to 12-0 in 2007. Explain how you bounced back.
The losing season we had, we didn't have a lot of kids, and our two best kids were hurt early in the season and couldn't play. We never did bounce back. Even in that season, we were ahead at halftime in all but one game. We just didn't have enough to come back and pull the game out, and we had some very tough games. It wasn't a good season, but I thought those kids played awfully hard for what we had. We got a lot of experience, and it paid off the following year.
Our JVs practice with the varsity. When I work with inside linebackers, I work with (grades) 9-12. Kids learn quicker from kids than from coaches, as far as I'm concerned. ... Football's really changed. It's become a lot more complex. I think we have to delegate more and more every year so we can stay with the changes. It's too much for one person. I remember my first three, four or five years it was just three of us at the varsity level. The other two, neither one taught at the school. We were pretty successful right off the bat, and we started getting more and more interest from people. Now 9-12 we have seven coaches, and we have three at the junior high, and all the coaches but two have played for me. They know what I expect, what I'm looking for, what I want. ... And they want to win. I'd be lost without those guys.
Are there certain seasons that have meant more than others?
The first year I took the job, in 1989, we went undefeated and won a state title. A lot of those kids are very good friends of mine yet, and they're pretty special to me. They were a big boost to my program. In the '95 year, my son was a sophomore on that state title team. I remember a lot about that team.
They all have something they did very well. They either threw the ball well or played great defense or had a big line. When I hear a year now, I think about those teams.
You grew up in a small town (Colon) and have taught and coached in a small town. Was that important for you to do?
I've never taught anywhere else. I never felt I really had a reason to leave. I've gone through at least six superintendents since I've been there. The fourth or fifth said to me, "The only thing that bothers me about Mendon is these people think an awful lot of winning. There are other things." He asked me, "How do you feel about it?" I said, if they didn't feel that way, I wouldn't be here.
Who was your biggest coaching influence?
I would say Morley (Fraser, Jr., under whom Schwartz was an assistant for three seasons). Years before I got there, Mendon was pretty good in the early 70s, and then in the mid 70s football wasn't very good. I was the JV coach the first year, and the second year after two games they brought me up to varsity. The best thing I did was I told them I would not take the head job, but I'll assist. I knew (Fraser) was the kind of person and personality we needed there. It wasn't necessarily all of his football knowledge, but his energy and excitement that he brought to the game.
You said during the Finals postgame press conference that you'd battled cancer during the summer. How did you come back, and did you ever think that might be time to step down?
Everything's fine. I had coaches that took over. At the same time that that happened, I was retiring. If you retire in Michigan, you can't be at the school for one month. So I couldn't be at summer weights all the way through June. So my coaches did all the summer weights. But I had no intention of stepping down. If something (bad) came down ... but once they said they got it, everything went as normal.
After a championship season, how do you ramp things back up for the next fall and a new group of players?
When we go to the playoffs, we take all the JVs unless there are couple who don't want to go. They experience that and get an extra five weeks of practice if we win a state title. And they're excited about it. They want to do that. They’ve' tasted it, and they want a part of that the next year. We remind them it's not what you did, it's what can you do for me now. ... This is your year.
We talk about winning state championships from day one. A lot of people say we shouldn't do that, but why not? Isn't that the ultimate goal? I can't imagine telling a team we think we could be 7-2 this year. We expect to be 9-0 every year. Of course, that's not going to happen. But at same time, I think the losses make you better the following week. We've won state titles where we haven't won the league title. ... You get better.
PHOTO: Mendon coach John Schwartz talks things over with his players during the Hornets' 21-14 win over Decatur in the 2002 Division 7 Final at the Pontiac Silverdome.

Five for 50: Record Remains Golden
By
Geoff Kimmerly
MHSAA.com senior editor
September 20, 2012
By Geoff Kimmerly
Second Half editor
Tom Essenburg remembers one night 50 years ago like it was just last Friday.
Rain had been falling steadily on Sept. 21, 1962, as the Holland and Muskegon Heights football teams took the field at Holland's Riverview Park for their Week 2 game.
Heights was coached by the already-legendary Okie Johnson, and at his disposal were a handful of speedsters who could potentially make for a long night for Essenburg, a senior defensive back – although he had a hopeful hunch the wet weather might hinder the Tigers' passing game.
“I’m thinking to myself, what’s going to go on today?” Essenburg remembered this week. “They threw six passes the whole ballgame, because it was so wet.
“They didn’t complete one to a Muskegon Heights player,” he added. “But they completed five to me.”
Friday marks the 50th anniversary of Essenburg grabbing five interceptions, an MHSAA record for one game that twice has been tied but still stands half a century later.
The next day's Holland Evening Sentinel first told of Essenburg's final interception, which he returned for a touchdown with 13 seconds to play in the 12-0 victory. The report's seventh paragraph explained that Essenburg “had quite a night with enemy aerials."
Essenburg, by his own estimation, was good but “not anything exceptional” at football. But he'd go on to captain the Western Michigan University men’s tennis team and officiate five MHSAA Football Finals during a 41-year career wearing the stripes. He's reffing still – he will be in the white hat Friday at Zeeland East – and owns and operates a fitness club in Grand Rapids.
It is more for those reasons that Essenburg is known well in the west Michigan athletic community. But the times have come, every few years or so, when someone runs across his name in the MHSAA record book, or recognizes his name from the record board at Holland High.
Doing his job
“I had a job to do. I was a defensive back. My job was to make sure people didn’t get behind me,” Essenburg said this week. “I don’t think I counted (the interceptions) during the game. Not until I got the paper the next day did I think that (five) must have been right.”
When his family headed to Holland to see relatives, Kristin Callis remembers her dad asking her and her siblings if they’d like to stop by the field to see where he had his history-making moments.
“Of course we would groan and act like it would be the end of the world to make the stop. I only recall seeing the field once,” said Callis, the eldest of Essenburg’s three children. “It was really just a funny thing my Dad would say to us. He was proud yet humble when it came to his accomplishment.”
Essenburg also played baseball, basketball, and ran track at points during his high school years. After a standout tennis career with the Broncos, he became a teacher and later athletic director at Allegan High – and as a coach he started a boys tennis program that became one of the state’s elite under successor Gary Ellis.
Essenburg does most of his officiating these days for football and softball, and also has worked at the collegiate level. This spring, Essenburg received his 40-year service award from the MHSAA for his work between the lines.
“Excelling in high school sports charted the course for the rest of my Dad's life,” Callis said.
Essenburg owns Endurance Fitness in Grand Rapids. Previously, he started the Ramblewood Raquet Club in Grandville and managed the East Hills athletic club for nearly two decades. All three of his children got their first jobs at his club, and he taught them to play as many sports as they had interest. Essenburg's tennis skills no doubt passed down to Callis, who played at Hillsdale College. And, of course, the children have a pretty good idea what's happening on the football field – when they were kids, Essenburg would quiz Kristin, Heidi and Ryan on football officiating signals.
History lives on
Essenburg's listing is the oldest for a defensive statistic in the MHSAA football record book. (Temperance Bedford's Tony Gill in 1990 and Concord's Zach Brigham in 2010 also grabbed five interceptions in one game to tie the record.)
But in a final ironic twist, recognition didn't come right away. Back then, a local service club sponsored a Player of the Week award for Holland's football team, with the best player each game honored the following Thursday. For the Heights game, Essenburg had to be a shoe-in.
The award that week went to a defensive lineman.
"I was just heartbroken. I said, 'What more could I do?'" Essenburg said. "But that was fine. Later in the year I got it."
“It’s a good thing I’m a referee,” he then joked. “If I was (a back judge), I might be really lenient with pass interference.”
PHOTOS: (Top) Tom Essenburg was mentioned prevalently in the Sept. 22, 1962 Holland Evening Sentinel for his five interceptions the night before against Muskegon Heights. (Middle) Later that season, the Sentinel also ran a photo of Essenburg attempting to haul in a pass. (Bottom) Essenburg has officiated in five MHSAA Football Finals, the most recent in 2004 at the Pontiac Silverdome.