TC Fans Enjoy 50 Years of Familiar Voices

October 21, 2015

By Dennis Chase
Special for Second Half

TRAVERSE CITY – For 50 years, John Sonnemann and Don Wiitala have put their hearts, souls and voices into Traverse City athletics.

The two, who are still going strong, were recognized this fall for their contributions – Sonnemann as the public address announcer for Traverse City Central, Wiitala as the radio broadcaster for Traverse City St. Francis.

"It keeps us young and involved," Sonnemann said. "I think Don feels the same. We feel like we're part of the program - and that's important to us."

Credit two former football coaches/athletic directors for bringing two unmistakable voices to the microphone. Elk Rapids' Don Glowicki and Traverse City Senior High's Irv Menzel started Wiitala and Sonnemann on their journeys back in 1966.

That was the year Glowicki approached radio station WLDR, which had just gone on the air in July, about broadcasting high school sports.

"We weren't thinking about doing sports," Wiitala said. "We were just trying to keep our heads above water."

After some discussion, though, WLDR took the plunge.

"We said we'll give it a try," Wiitala recalled. "I wasn't even a broadcaster. I was the sales manager."

WLDR started covering Elk Rapids and St. Francis football that fall, and Gladiators basketball that winter. Soon after, the station began broadcasting all St. Francis football games. WTCM was covering Traverse City Senior High football and basketball, so now both schools had an outlet on radio.

It remained that way until about eight years ago when WLDR dropped its game coverage. But WLJN stepped in, picked up football, and Wiitala continued on as the Voice of the Gladiators.

"Who would have thought that 50 years later I'm still in the broadcast booth," Wiitala said. "I never realized how close I would grow to the St. Francis community. It's been a wonderful (association)."

Wiitala, 79, was inducted into the Grand Traverse Area Catholic Schools Hall of Fame this month.

"Don's a class act," St. Francis athletic director Tom Hardy said. "He does things the right way. He's part of our family. When you talk about St. Francis football, one of the first names to come up is Don Wiitila. He's brought St. Francis games into so many homes. We are so fortunate, so lucky for his dedication."

Back in 1966, Sonnemann had just graduated from Michigan State University when he landed a job as a social studies teacher at Traverse City Senior High. He had done his student teaching at the school the previous year and worked the chain gang during the football season – so his indoctrination into Trojans football had already started.

Soon after he was hired, Menzel called him into his office.

"He grabbed me by the knee and said, 'I want you to announce on Friday.'" Sonnemann said. "That was it."

To this day, the 72-year-old is synonymous with Traverse City Central sports.

"It's been a pleasure," the Voice of the Trojans said. "I've enjoyed all 50 years, although it doesn't seem like it's been that many,"

Sonnemann was honored for his work during the Central-West game in September.

"Remarkable," Central athletic director Mark Mattson said in describing Sonnemann's career. "The best part is that John is one of the most gentle, kind human beings that you'll ever meet. To have that legendary voice be part of your program for 50 years is special."

Sonnemann, who retired as the school's athletic director nine years ago, still announces a number of school and community events. On any given day in the fall, he can be seen and heard at Central football, soccer and volleyball games.

He said he has a hard time remembering when he retired because he's still so active doing what he loves.

"Some people would say I flunked retirement," Sonnemann said, laughing.

He, of course, does not see it that way. Neither does Wiitala. Their jobs, they say, energize them.

So when people ask how much longer they'll keep announcing, their answers are similar.

"As long as I feel good – and I do feel good – I want to keep doing it," Wiitala said. "Vin Scully (Los Angeles Dodgers announcer), what is he, 87?"

On fall weekends, Thirlby Field is their home away from home.

"We've seen a lot of great athletes, a lot of great teams, a lot of great games," said Sonnemann, who in 2001 received an Allen W. Bush Award from the MHSAA for his many unsung contributions to high school athletics.

Sonnemann recalled a game in 1970 when the Trojans lost 2-0 to Bay City Central, coached by the legendary Elmer Engel.

"They were the cream of the crop in the state," he said, "and that's where Traverse City wanted to be."

It didn't take long. Traverse City reached the inaugural MHSAA Finals in 1975, and then claimed championships in 1978, 1985 and 1988.

St. Francis was going strong in those days, too, claiming mythical state championships in 1973 and 1974. The Gladiators were able to maintain their success when the MHSAA playoffs began, capturing crowns in 1992, 1999, 2003, 2005, 2008 and 2009. They were MHSAA runner-ups in 1983, 1998 and 2007.

Wiitala recounted the 28-26 loss to Detroit dePorres in 1983 – the school's first trip to the Pontiac Silverdome – when the Eagles scored late to pull out the victory.

"To this day I still remember this kid from Detroit dePorres, with about a minute and a half left, laying out horizontal to catch a pass in the end zone for a TD," he said. "That play has run through my mind hundreds of times over the years. I don't know why. Had he not caught the pass, St. Francis would probably have won the game."

Sonnemann witnessed two of the most dramatic last-second wins in Trojans history – 21-20 over Muskegon Catholic in 1975 and 22-21 over Muskegon in 1985. The Muskegon game was on the road so Sonnemann was there in another role – as the advisor, he had taken the school's pep club to the game. The Big Reds had surged to a 21-14 lead on an interception return for a score in the final minute. It seemed like that would be the play that would decide this battle between the two 5-0 heavyweights.

But on the last play of regulation Central quarterback Chris Hathaway connected on a pass to Jeff Durocher, who then pitched the ball to Doug Lautner, catching the Muskegon defense by surprise. Lautner raced the final 33 yards to the end zone to pull the Trojans to within a point. Coach Jim Ooley opted to go for the win, and Hathaway hit Durocher on the winning two-point conversion.

Trojans fans who were there reveled in the win, except the bus driver.

"The bus driver had gone out to warm up the bus and missed the end of the game," Sonnemann said. "When we got on the kids were hootin' and hollerin' and just having a good time. They were so excited. The bus driver looked at me and said, 'If they're this excited after a loss I would hate to see what they would do after a win.' I had to tell him, 'We won it.' It (the suddenness of the win) felt a lot like that MSU game the other day."

Wiitala has been a fixture at the MHSAA Finals – football and basketball – covering St. Francis, as well as other area schools.

"When St. Francis got beat (in the tournament) we would pick up the next team that was going well," he said. "People in those communities appreciated that."

Wiitala said when he first started broadcasting games there were a number of radio stations doing likewise. That's not the case now.

"Stop and think about it," he said. "When St. Francis was in the North Central Conference (in the 1980s) five schools had radio stations broadcasting games. Now we hardly ever see another station at a game."

Wiitala became the majority owner of WLDR in 1972. He would remain the owner for nearly 30 years. When he sold, the station continued to broadcast St. Francis football games with Wiitala on play-by-play. He’s continued in that role now that WLJN has taken over the broadcasts.

The Mesick graduate has never strayed from the hometown feel of his broadcasts. He still conducts pre-game interviews with the coaches, profiles other school activities at half, and has several players come up to the booth for postgame interviews.

"I know people who get in their cars after the game and then turn the radio on to hear the kids (comment on the game)," he said.

WLJN also offers an internet broadcast, which allows St. Francis fans across the world an opportunity to listen. Wiitala often asks fans to send him e-mails during a game and he's always stunned when he learns the locale of his listeners.

"We've received emails from alumni in Iraq, Iran, Hawaii," he said. "It's unbelievable."

Wiitala has had numerous analysts on the broadcasts over the years. For the last five years, Sonnemann has served in that capacity when there's not a conflict with a Central home game. When there is?

"Don always says, 'John's on assignment," Sonnemann said with a chuckle.

Well, often times, Sonnemann is on assignment. Once fall sports end and winter sports begin, he'll switch to boys and girls basketball, wrestling, hockey and every so often downhill skiing. In the spring, it's on to track and field, girls soccer and graduation, which takes advance work to make sure it's done right.

"One of the things I pride myself on is pronouncing names correctly," he said. "Mine has been mispronounced enough times that I think it's important to get those names right the one time they get to shine up there on stage."

Sonnemann, who always has the best seat in the house, also takes pride in how he presents himself. He wants to make sure that he's always fair and objective.

"I try not to be partial to one team or another, although certainly I bleed black and gold," he said. "I try to call the games in as fair a manner as possible. Some announcers will try to emulate what you hear in the pros, especially the NBA, and I feel that has no place in high school sports. You should treat the visiting team as equally as you treat the home team."

Wiitala has a belief he stands by, too.

"I've never been controversial," he said. "I'm broadcasting sports about kids 15, 16, 17 years old. I'm not going to say, 'Oh, No. 88 is terrible out there.' I don't do it that way. That's not me. I like to treat people the way I would like to be treated."

Like Wiitala, Sonnemann plans to continue keeping fans abreast of who's doing what on the field, the court, the pitch, the ice, the mat, the track and the slopes.

"As long as I still enjoy it, as long as I'm still healthy, I'd like to keep doing this," he said. "I'm not setting any timetable."

For Sonnemann and Wiitala, it's 50 going on 51.

Dennis Chase worked 32 years as a sportswriter at the Traverse City Record-Eagle, including as sports editor from 2000-14. He can be reached at [email protected] with story ideas for Manistee, Wexford, Missaukee, Roscommon, Ogemaw, Iosco, Alcona, Oscoda, Crawford, Kalkaska, Grand Traverse, Benzie, Leelanau, Antrim, Otsego, Montmorency, Alpena, Presque Isle, Cheboygan, Charlevoix and Emmet counties.

PHOTOS: (Top) John Sonnemann, left, and Don Wiitala provide the radio broadcast for a Traverse City St. Francis football game. (Middle) Wiitala interviews St. Francis' Luke Popp at Ford Field after the Gladiators' Division 7 championship win in 2009. (Below) Sonnemann announces a variety of Central sports played both indoors and out. (Photos courtesy of Traverse City St. Francis athletic department and Traverse City Central High School.)

MHSA(Q&)A: NFL official Ronald J. Winter

July 19, 2012

By Brian Spencer
Second Half

Kalamazoo's Ron Winter has officiated in the National Football League for nearly two decades, and became a referee in 1999. But long before he joined the highest level of the game, he got his start on Michigan's high school fields.

Winter has officiated that sport at all three levels and also high school and college basketball. He's also served as a source of knowledge for officials around the state -- and an example for those hoping to start at the high school level and climb to the pros.

Winter remains registered as an MHSAA official, as he's been for 42 years. An associate professor emeritus of human performance and health education at Western Michigan University, Winter was appointed earlier this month to serve a two-year term on the Governor's Council on Physical Fitness, Health and Sports. The council focuses on increasing physical activity and health improvements.

He served on the WMU faculty first beginning in 1969 and then again from 1992-2008. Winter earned bachelor and master's degrees at Michigan State University.

Did you play any sports in high school or college?

I played football, basketball, baseball, and track in high school. However, once I got to Michigan State University, I started playing lacrosse. A couple guys that lived near me played lacrosse and asked me to come out to throw the ball around. After throwing with them a couple times they asked me to come out for the team. I ended up playing lacrosse for MSU for four years.

How did you decide to choose football as the sport you would officiate?

I started officiating as a student at MSU in their intramural program, officiating touch football and basketball. The next logical step was to then officiate in the high school leagues. From there, I began to proceed to all the different levels.

Are there specific requirements for becoming an NFL official?

The biggest requirement is experience. The progression that I went through went like this:

After officiating high school games, I went to the MIAA (Michigan Intercollegiate Athletic Association). They (MIAA) were looking for people that had 3-5 years of experience at the high school level. From there I went to the Mid-Continent conference. I wasn’t able to go to the Mid-American Conference because I was employed at Western Michigan University.

From there I went to the Big Ten. The Big Ten was looking for people with 5 to 10 years of experience in high school and people that had experience at different positions as an official. I ended up officiating in as a Big Ten football official for 10 years and a Big Ten basketball official for 15 years. I then submitted an application to the National Football League. Coincidentally, the NFL was scouting officials, and had followed me for four years before they finally asked me to be a part of the staff. The NFL decides on who they want to pursue through recommendations and personal interest. They look for personality traits as well as how (officials) carry themselves through different situations.

What has been your favorite level to officiate; High school, college or professional?

I enjoyed officiating all of them, but for different reasons.

I found high school to be the most fascinating because it’s all about the kids; they are playing the game for the love of the game. That is the purest sense of the sport. I loved being involved with kids simply because they love the game.

I found the Big Ten to be most exciting because of the kind of atmosphere that exists on a Big Ten campus on a Saturday afternoon. It’s electric. You don’t get that same sense or the same feel on Sunday afternoon in a pro stadium.  

I found the NFL to be most intense. The NFL really has three or four different levels of play during the season. There is preseason play, the first third of the season, the second third of the season, and the last five games of the season.  Each level is ramped up another notch as the season progresses. Playoffs are entirely different all together. In terms of the intensity and pure speed of the game, there is nothing like the NFL playoffs.

How important is getting along with your fellow officials on the field?

It’s imperatively important if you want to have a smooth and well-run game. This doesn’t mean that you have to buddy-buddy off the field, but on the field you have to be committed to one goal. We spend two or three hours on meetings Saturday afternoon to go over rules tests, tape, and more to prepare for the next game (and) to get over rough patches that develop on a personal level in a previous week.  I need to know that the other six guys are focused and thinking about football like me. Everyone has to have confidence in one another. We spend plenty of time on Saturday to get to the point that we need to on Sunday.

What has been the most exciting game you’ve officiated?

I’ve been in plenty of exciting games from NFL playoff games, to the first Orange Bowl game, to the Rose Bowl, to the Division III Hope vs. Calvin basketball game, to when Indiana played Purdue in basketball.  All of them were incredible to be a part of. During the Indiana vs. Purdue game, the arena was electric. The players, coaches, fans were intense. Everybody is totally focused on the game. Each coach had a tremendous respect for one another. Neither one wanted to show up or embarrass their counterpart. This game wasn’t that drastically different at the Division III level, however. The intensity of both was very similar. 

Are there games that you get excited to officiate more than others, presently?

Not in terms of specific teams. It really just depends on the circumstances, of course. Pittsburgh vs. Baltimore is an intense game. The Jets vs. Patriots game is great. There are clearly rivalries that are very exciting to be a part of. The level of play and intensity of the athletes in the NFL is unmatched and can provide excitement every week.

What is the most difficult aspect of being a NFL official?

I would say that preparation and being able to maintain intensity on the field on Sunday are key aspects. The preparation is difficult because it’s time-consuming.  It is a misconception that we simply show up on Sunday to work the game. By the time Sunday rolls around, I’ve spent over 20 hours during the week trying to prepare for a Sunday game. It isn’t hard in terms of physical labor, but difficult in terms of a time commitment. You have to have an understanding family to be in the occupational field that I am in. 

Do you have any advice for aspiring officials who hope to make it to the league?

Practice, practice, practice. Be able to work any game at any level and get as much experience as you can.  Be a good partner on the field.  It takes time; it isn’t something that just happens. Like anything else, it takes practicing your trade to be able to make it to the top level.