Usually Called On to Contain Buzz, Rockafellow Ready to Make More Noise as Perry's Top Target
By
Geoff Kimmerly
MHSAA.com senior editor
August 21, 2026
PERRY – Two nests already were packed away in the back of his vehicle when Alex Rockafellow rolled up at 9:45 p.m. under an impressive find – a basketball-sized sphere hanging from a single thin branch over a driveway and filled with black and white-lined bald-faced hornets.
While most of us surely would have considered removing the nest daunting, the Perry senior saw an easy task compared to his usual searching around in the dark for a nest of insects he doesn’t want to startle. With the nest out in the open, all he had to do was snap the branch, drop the nest and its hundreds or hornets into an open pillowcase, and move on to the next collection.
Rockafellow spent five or six nights a week this summer driving around mid-Michigan working for the family business, Rock’s Free Yellow Jacket & Hornet Removal, which contains and takes away yellow jacket and hornet nests for free and sends the insects off to laboratories in Washington and Idaho where their venom is extracted to create immunotherapies to treat allergy patients.
That’s obviously not the typical high schooler summer job – and surely it’s unique among all-state football receivers and MHSAA record-holders. But he enters this season as all three, having earned all-state honorable mention from the Detroit News last fall and after tying the record for longest reception with a 99-yarder from teammate Zach Miller.
“I’ve taken some of my teammates on a few (nest) runs before. They think it’s a great time, and it’s really great getting to know each other,” said Rockafellow, a 6-foot-1, 170-pound pass catcher who reeled in 47 total for 882 yards and seven touchdowns as a junior. “Just looking for the nests, it’s really fun, (and) it’s cool to have two people looking for it. One time I took my buddy Miles, and he was the one who found the nest, and he was pretty surprised. He was like two feet from the nest when he found it.”
Opening night is a week away for 600 football teams across Michigan, and preseason practice the last few weeks has allowed Rockafellow to step away from his nighttime insect runs. Tales from his summer vacation are fascinating on their own, but the story of his climb the last five years from being uninterested in football to becoming a college prospect has its share of riveting details as well.
Rockafellow was an eighth grader during the fall of 2022, a quiet kid mostly hanging out at home “probably solving Rubik’s Cubes or reading books” and not nearly physically active enough for his dad Travis’ liking.
Alex had no interest in playing football, but Travis – who with wife Amy teaches in the Perry district – decided to reach out to a past student who was now serving as a middle school football coach. The middle school team at the time had 11 players – seventh and eighth graders combined – so Alex joined, giving the Ramblers 12 and some of his teammates a chance to take a breath.
He enjoyed that season enough to play again, entering high school a notable 6-foot tall but also just 123 pounds. He liked catching passes, didn’t love tackling, and so football remained just something to do during the fall – until the end of his sophomore season, when he moved up to varsity, and it was like he’d been stung (in a good way).
“I got a little taste of what it was like to play varsity, and I loved it,” Rockafellow recalled. “After that … (I) was just wanting more of it.
“(Football is) like an art. It’s just beautiful to watch it and see the plays unfold. Just understanding how to run routes against different defenders, where they are, and utilizing their leverage, how to attack that off the ball and how I’m going to break down.”
Intensely pursuing his role as artist, Rockafellow became a tireless worker, often found on Perry’s football field during the offseasons running routes by himself, even during breaks in winter weather. Despite suffering a broken collarbone at the end of that sophomore season, and then a busted wrist during basketball that winter, Rockafellow dedicated himself. It was during one of those football field training sessions before last spring when football coach Steve Bentley – also the school’s longtime and successful track & field coach – proposed Rockafellow give that sport a try. Over April and May, Rockafellow cut nearly two seconds off his 200 time, added four inches to his high jump and ran on the Ramblers’ 800 relay.
He’s hoping the improvements he picked up in running mechanics pay off on the football field. Another bonus: His big numbers from last fall – piled up almost entirely against double teams – came mostly on passes from now-senior quarterback Tyger Whitbeck.
They are two of only 16 players on the Perry varsity. But there are 25 players on the Ramblers’ JV, and Rockafellow’s commitment provides an example that may continue to pay off after he’s moved on.
“He’s the sort of kid who is setting the foundation. He doesn’t care about any of the individual stuff or whatever. The only time he cares about that is when it can help him get to the next level,” Bentley said.
Rockafellow has been generating interest among Division II football programs and been offered 2027 roster spots by four Division III teams. “Courtney (Hawkins) is a friend of mine, at Michigan State, and we went and did some hand-to-hand stuff off the line of scrimmage with him, and (Alex) absorbs everything,” Bentley noted. “It’s almost to the point where it looks like he’s not paying attention to you, and he’s thinking of five different things on how he can apply what you just told him.”
Rockafellow also carries a 3.9 grade-point average, so maybe entomology is in his future?
Actually, he’s hoping to follow in the footsteps of his dad, a physical education teacher at Perry’s upper elementary school who Alex has watched impact students in a way he’d like to continue – like when Travis secured a grant to purchase mountain bikes and taught kids how to ride them.
“We’ve never been those parents to say ‘you’re going to do this, we want you to do this.’ He’s gone above and beyond what we’ve expected from him,” Travis Rockafellow said. “The best way to describe Alex is he gets himself in the right place in the right time. He puts himself out there. I was never that confident and outgoing, but to watch him make the transformation from a shy kid to this, he’s exceeded my expectations, and I’m really proud of him.”
Alex said his future could also include permanently adding a third generation to Rock's removal service. As a sweat bee darted around his helmet Monday, he didn’t seem to notice. He’s been helping out his dad and grandfather since he was 5, and the eight or so stings he received this year haven’t hurt like they used to when he was younger.
Rockafellow also will leave his mark as one of the all-time top receivers at Perry, but would love to be remembered in a less measurable way. Despite being few in numbers, the Ramblers this season are a close-knit group, and he’s plenty confident they’ll improve on their one win from a year ago.
“I would love to be just a different kind of team, one that hates losing more than they love winning,” Rockafellow said. “Just trying to be our best and fighting for everything we can get.”
Geoff Kimmerly joined the MHSAA in Sept. 2011 after 12 years as Prep Sports Editor of the Lansing State Journal. He is a senior editor of MHSAA.com's editorial content and has served as MHSAA Communications Director since January 2021. Contact him at [email protected] with story ideas for the Barry, Eaton, Ingham, Livingston, Ionia, Clinton, Shiawassee, Gratiot, Isabella, Clare and Montcalm counties.
PHOTOS (Top) Perry’s Alex Rockafellow hauls in a pass last season while closely covered. (Middle) Rockafellow prepares to collect a nest Friday, despite nearly being stung. (Below) Rockafellow makes a move up field, also last season. (Photos courtesy of the Rockafellow family.)
Marckel Supplies Marketing Magic to Hunter's Heisman-Winning Campaign
By
Doug Donnelly
Special for MHSAA.com
July 29, 2025
When he was hired at the University of Toledo in 2016 as assistant director of creative services, Derek Marckel thought he had found his dream job only a few months after graduating from college.
Then he became Colorado University’s graphic designer for football in 2019 and thought he had finally landed the job he’s always wanted.
After stops at the Michigan State University to work with former football coach Mel Tucker, and University of Southern California to work with Lincoln Riley, Marckel, 32, is back in Colorado and certain he’s living the dream.
“This was the stuff I thought about doing when I was a kid,” said Marckel, who graduated from Ottawa Lake Whiteford High School in 2011. “I used to sit and draw pictures of all of my favorite University of Toledo football players, and then I’d take them and give them to the players or have them sign them. This is definitely what I’ve dreamed of doing someday.”
Last winter, Marckel was in New York City when his favorite subject – Colorado football player Travis Hunter – won the Heisman Trophy. It was a surreal moment for Marckel, who led a team of creative content makers who spent months last fall promoting Hunter for the biggest prize in all of college football.
“Going into the season, we knew he was going to have a pretty good chance,” Marckel said. “Once the games started playing out, we knew he had a legitimate shot.”
As senior art director at Colorado, Marckel led the Hunter-for-Heisman campaign. He was on the sidelines of every game, home and away, documenting Hunter and the rest of the Buffaloes. He designed billboards that were strategically placed around Denver and one in Times Square in New York City. Marckel’s team met weekly to plan a regular dose of social media posts and content promoting Hunter’s candidacy.
Heisman Trophy candidates emerge based on their on-field performances. But, behind the scenes, winning the trophy has long taken some pushing by colleges and universities.
“There’s a lot that goes into a campaign,” Marckel said. “You have to work with sponsors and donors who helped fund all of that. It’s a lengthy operation.”
As the season drew to a close, Colorado published a packet of information that Marckel designed and sent it to Heisman Trophy voters and the media. ESPN showcased his work.
“Almost everything we were doing was going viral,” Marckel said.
When it became clear Hunter was going to be a finalist for the award, Marckel was called upon to document the entire process. He and a member of his team went to New York City two days ahead of Hunter to be prepared when he landed in the city. Next were Heisman Trophy promotional appearances, photoshoots and the Heisman ceremony itself, and Marckel was there for all of it.
“It was Travis from sun-up to sun-down,” Marckel said. “We’d have little breaks during the day. I designed the billboard for him in Times Square. We had a photo shoot there.”
Helpfully, Hunter was a wonderful participant.
“We put a lot of work into it,” Marckel said. “Obviously it was his award, and he earned it, but it was very rewarding to us, too, to see our hard work pay off. I’ve been around thousands of athletes, and he’s probably my favorite one. He doesn’t necessarily love doing all of the media stuff, but he was comfortable around us.”
Marckel was born in Toledo but grew up in southeast Michigan. He was football team captain for the Bobcats as a senior and began his interest in design, art and photography during his time at Whiteford.
“I knew from a young age that I wanted to work professionally in sports,” Marckel said. “During my time at Whiteford, I spent a lot of my high school career around the football program. I was lucky to have my first two years of varsity with Coach (Jack) Luettke and my senior year with Coach (Matt) Garno, who had a background in graphic design. This ended up being a great foundation for me to combine my passion for football and graphic design as I was heading into the real world.”
Marckel graduated from Bowling Green State University in 2016 with a bachelor's degree in technology & visual communication technology. He landed an internship with the University of Toledo where he started designing team schedule posters, pocket schedules and souvenir tickets. That’s when social media started revolutionizing the industry, especially college football.
“Social media was kind of secondary to everything else when I started there,” he said. “It started to shift. I got in at the perfect time. Things were really starting to pick up. That’s when I knew sports was going to be what I wanted to do.”
After getting a full-time job at Toledo, his work caught the eye of someone at Colorado, and Marckel went west to become a graphic designer with the Buffaloes. When Tucker left Colorado for Michigan State, Marckel followed him to East Lansing.
At first, he missed Colorado.
“Even on the drive to East Lansing, I was thinking, ‘Why am I leaving Colorado?’” Marckel said.
He stayed two years, then landed the role as director of creative media at USC, working sun-up to sun-down in Los Angeles. When the opportunity came to return to Boulder, he jumped at it, becoming senior art director.
The Buffaloes went 1-11 his first season back at Colorado. The entire football coaching staff was let go.
That’s when Marckel’s world took another big turn.
“The rumors started flying about Coach Prime,” Marckel said, referring to Deion Sanders. “There are always these theoretical situations about who the coach is going to be. We found out about 8 p.m. that it was Coach Prime. We had to be on the tarmac at 1:30 a.m. I don’t get starstruck anymore just because of what I’ve been able to do and who I’ve been able to be around, but as soon as he stepped off the plane, I realized I was getting myself into something huge.”
Pro football hall of famers regularly makes stops at Colorado practices. Warren Sapp joined the Colorado staff. Terrell Owens stops by regularly. A steady wave of Sanders’ former teammates from the Dallas Cowboys attended practices as well.
Marckel documents it all, through his camera – a skill he’s honed along the way.
“When I started at Toledo, I would shoot all of those games, but I wasn’t a great photographer,” he said. “As time has gone on, it’s become such an emphasis. I’ve really had to refine everything I do to become the best at it.”
Initially he had to win the trust of Sanders, who brought some of his own content creators with him to Colorado.
“It took a little while to get us into a groove,” Marckel said. “Now we work side by side every day. It’s a smooth operation now. We bounce ideas off of each other.”
Day to day, Marckel works on social media, marketing, photoshoots of recruits and documents workouts and practices for Colorado social media channels.
He works with the football team exclusively, sometimes long hours during the season.
“You get kind of get burned out by end-of-season, but it's worth it,” Marckel said. “You are on the field every day with Heisman Trophy winners, hall of famers and first-round picks. It’s a cool job when you step back and look at it. This is most fun I’ve had working in college football in 10 years.”
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PHOTOS (Top) At left, Whiteford's Derek Marckel takes the field as a senior in 2010. At right, Marckel poses for a photo this year in front of the Times Square display he designed to promote Colorado's Travis Hunter. (Middle) Marckel stands for a photo with Hunter during the Heisman Trophy ceremony. (Photos courtesy of Derek Marckel.)