Membership Mentality

September 16, 2014

The Michigan High School Athletic Association is a membership organization – an association of schools, not individuals – that usually doesn’t think of itself as such. Most member-based organizations work hard to recruit and retain members because member dues are an important revenue source.

That’s not true for the MHSAA which charges no membership dues, no sport sponsorship assessments and no tournament entry fees. The MHSAA is free to join and its tournaments are free to enter.

But that doesn’t mean we shouldn’t think like a member-based organization or that none of the dynamics of membership-based organizations apply here.

For example, we are in the business of recruiting and retaining contest officials; and while we registered approximately 10,600 officials last year, that number is significantly lower than six years ago, and the average age is increasing. So, like any other member-based organization, we need strategies for attracting and holding new, young officials.

A new tactic launched this fall is the “Be The Referee” feature (Click Here) on a Lansing-based sports talk daily radio show and weekly television show. Our staff explains rules and points of emphasis, and then we make a pitch for new officials.

But the most fundamental strategy for recruiting and retaining officials is consistent, ceaseless efforts to improve officials’ working environment. This means improving the assigner-official relationship before events and the sportsmanship at events.

Ultimately, if assigners treat new officials unprofessionally and spectators treat them abusively, we have no chance to increase the numbers and decrease the age of MHSAA registered officials.

Guild and Guide

December 2, 2016

Today is the first meeting of the full Michigan High School Athletic Association Representative Council of the 2016-17 school year. This is the meeting that tees up some of the topics for action by the Council in March and May.

Posted on the meeting room wall will be banners that remind Council members of the over-arching topics previously identified for 2016-17:

    • Define and Defend Educational Athletics
  • Promote and Protect Participant Health and Safety

  • Serve and Support Junior High/Middle School Programs

  • Recruit and Retain Contest Officials

If we are to make any headway on these topics during this school year and beyond, then we must see the MHSAA’s role is to be both a guild and a guide.

On my bucket list for personal travel is a trip to the mountains of Peru where for a week my wife will weave and I will hike. She will be with a guild that allows her to learn more about her craft, while I’ll be on a high altitude trail to Machu Picchu with a guide that keeps me from getting lost or discouraged.

In similar ways, the MHSAA must be an organization that provides opportunities for people to learn the art of athletic administration and then both points the way and steadies the step of coaches and administrators. We must help new officials get started and stay with it. We must aid and direct team captains and other student leaders.