'Check-in Champ' App Rewards Fans
January 10, 2017
By Geoff Kimmerly
Second Half editor
The Michigan High School Athletic Association and SuperFanHigh, a leading fan loyalty and engagement company, have launched a mobile app that will allow students, faculty, alumni, community members and all fans to earn prizes and college scholarships by showing support for high school basketball teams.
To participate, fans simply need to download the “Check-in Champ” app for free from the Apple iTunes or Google Play online stores and then check in at high school girls and boys basketball games they are attending this season. SuperFanHigh will track these check-ins and provide standings of fans who attend the most events statewide beginning Tuesday, Jan. 10. Fans “checking in” accrue points toward prizes including a total of $5,000 in college scholarships sponsored by MI Student Aid.
“The ‘Check-in Champ’ contest provides an exciting opportunity for our schools to promote their regular-season girls and boys basketball games,” MHSAA Executive Director John E. “Jack” Roberts said. “We’re eager to see how this will build more excitement at games, both during the regular season and the MHSAA tournament, and we’re appreciative of MI Student Aid for adding significant incentive for students and their families who support their classmates and communities.”
For the remainder of this Michigan high school boys and girls basketball season, fans who attend games will earn points. When registering on the app, fans must select their favorite school. Schools will be divided by Class: A, B, C and D. A $3,000 scholarship will be awarded to the fan who earns the most points overall across all four classes, and $500 scholarships will be awarded to fans who earn the most points in each class.
Only student fans will be eligible to use the college scholarships; however, fans who are not students may still compete for the scholarships and designate them for specific students should they win the contest. All fans, including those who are not students, will be able to earn app “badges” as they accrue points, and the top 100 point-getters will receive shirts printed to celebrate their accomplishment in the contest.
“We are excited about partnering with the MHSAA to launch this new app,” said Anne Wohlfert, Director of the Student Financial Services Bureau at the Michigan Department of Treasury. “We are pleased to offer $5,000 in scholarship dollars to the students who attend the most games. This joint venture aligns with our goals to provide high school students and their families with student financial resources and information.”
The app provides other information for students and fans including their selected schools’ boys and girls basketball team schedules, MHSAA news and an opportunity to share photos through a ‘fan cam.’ Participants may accrue bonus points by answering MHSAA basketball trivia questions and promoting their “check-ins” on social media.
SuperFanHigh is a division of its parent company, SuperFanU and provides fan experiences for more than 300 high schools and colleges/universities across the country. The company is leading the market in developing innovative platforms that allow the communication and marketing between students/fans and schools to be more engaging and efficient.
“We know that our partnership with MHSAA will yield lots of excitement this year across the state of Michigan,” says Kayla Mount, co-founder and COO of SuperFanU.
MHSAA's Westdorp Recognized by NFHS
January 15, 2013
Michigan High School Athletic Association assistant director Kathy Vruggink Westdorp has been named 2013 Coach Educator of the Year by the National Federation of State High School Associations (NFHS).
Westdorp developed and continues to direct the MHSAA Coaches Advancement Program (CAP), a six-level educational regimen that aids coaches in their growth and development as they advance in the field of educational athletics.
Nearly 5,800 coaches have completed at least the first-level CAP unit since the program’s inception during the 2004-05 school year. More than 1,000 coaches have advanced at least through the program’s fourth level.
A former principal, athletic director, teacher and coach in the Grand Rapids area, Westdorp oversees the program and personally presents many of the CAP units.
“Kathy Westdorp is the heart and soul of our coaches education efforts,” said John E. “Jack” Roberts, executive director of the MHSAA. “She is very deserving of this recognition.”
Delivery to Michigan’s current and prospective interscholastic coaches is done in two ways. First, presenters trained and evaluated by Westdorp travel the state to provide programs, which are coordinated by schools, school districts, leagues and coaches associations. Or, after faculty training and with Westdorp’s regular evaluation, colleges and universities in Michigan are licensed to present up to five levels of CAP through their undergraduate or graduate studies.
All aspects of CAP are administered from the MHSAA office under Westdorp’s direction. This includes the arrangements for continuing education credits through the State Department of Education, as well as liability insurance and an online newsletter for all coaches who complete CAP units.
Westdorp joined the MHSAA in 2004 after serving as principal at Grand Rapids Forest Hills Central High School. She also previously served as athletic director at Grand Rapids Creston and as director of health and wellness programs for Grand Rapids Public Schools, taught at Grand Rapids Central and has coached basketball, field hockey, gymnastics, track and field and volleyball. Westdorp is a past president of the Ottawa-Kent Conference and a past recipient of the MHSAA’s Women in Sports Leadership Award.
The NFHS Coach Educator Award is presented annually to an individual who has exemplified passion and leadership for the promotion of coach education at the local, state and national levels. Nominations are considered by the NFHS Coach Education Committee, and the recipient is approved by the NFHS Board of Directors.