Hoopfest returns Thursday to Jenison

March 21, 2012

March Magic Hoopfest will return to Jenison Field House for this weekend’s Michigan High School Athletic Association Boys Basketball Finals, marking the fourth year the event has run concurrent with the games being played at Michigan State’s Breslin Center.

A number of favorite attractions will return this weekend, including slam dunk (on lowered rims), 3-point shootout and rainbow shot areas where fans can come at any time and participate. Also returning is the Hall of History, showcasing championship games, life-size photos and display boards from throughout the MHSAA Finals’ near century-long run.

A large video screen will play a series of “Buzzer Beaters,” “Battle of the Fans” and other MHSAA-produced videos. Also, teams of boys and girls in grades 5-8 will play in the “JumpBall Jamboree” on two center courts.

Admission to the March Magic Hoopfest is $2 per person, and fans attending the MHSAA Boys Basketball Semifinals and Finals will be admitted free with their game tickets. Hours on March 22 and 23 will be 2 p.m. to 7 p.m.; the event is open from 10 a.m. to 7 p.m. on March 24. More than 12,000 fans attended the 2011 event.  Jenison Field House, site of the Hoopfest, also was the site of the MHSAA Boys Basketball Finals for 31 years.

The March Magic Hoopfest is being conducted in a partnership between the Greater Lansing Sports Authority, a division of the Greater Lansing Convention and Visitors Bureau; and the MHSAA, with vital support coming from the Department of Intercollegiate Athletics at Michigan State University.  To find out more general information about the event, visit the March Magic Hoopfest Website at http://www.marchmagichoopfest.com.

“March Magic Hoopfest is a great partnership between the Greater Lansing Sports Authority, Michigan State and the MHSAA,” MHSAA Director of Brand Management Andy Frushour said. “The event gives fans at the Finals an opportunity to extend their championship weekend experience, and provides those who do not attend the Finals a small taste of the excitement.”

The Greater Lansing Sports Authority (GLSA) is a division of the Greater Lansing Convention and Visitors Bureau.  The GLSA’s mission is to be the leading voice of sports tourism in the Greater Lansing area and to promote economic growth by attracting a diverse range of sporting events to the region. The GLSA strives to enhance the quality of life for area residents through the development of local sports and fitness programs for all ages, and supports the continued development and maintenance of safe, high-quality athletic facilities.

"The March Magic Hoopfest sets off a great weekend of MHSAA tournament games and helps create a multi-day event which will involve the Lansing area and thousands of visitors coming to town," said Mike Price of the Greater Lansing Sports Authority. "If you're coming to the championships, Hoopfest is a destination to visit before and after the games; and if you're not coming to the games, Hoopfest is a fun, wholesome, inexpensive, family activity."

Girls Events Set Record in 2013-14

September 18, 2014

By Geoff Kimmerly
Second Half editor

Michigan High School Athletic Association postseason tournaments drew more than 1.4 million fans in 2013-14 for the 15th straight school year, keyed in part by record attendance at girls events. 

Total attendance for 2013-14 was 1,423,229 fans, with 988,669 at boys tournaments and 434,560 spectators at girls tournaments. Attendance is kept for all sports except golf, skiing and tennis, for which admission typically is not charged.

Total attendance did fall 10,127 fans, or 0.7 percent, from 2012-13. However, the girls tournament total broke a previous record set during the 2009-10 school year, with three girls sports setting overall attendance records: volleyball (101,654 fans), lacrosse (5,737) and competitive cheer (25,996). Boys and girls bowling tournaments, conducted simultaneously, also set an attendance record with 12,595 fans.

Cheer attendance increased for the 11th consecutive year and 2.8 percent from 2012-13; Cheer Finals attendance increased for the fifth straight year to a record 7,766 fans. The Boys Ice Hockey Finals also set a record with 14,595 fans, an increase of 1,690 over the previous year, while ice hockey’s total tournament attendance (60,778) was up 2.9 percent with increases at the Pre-Regional and Quarterfinal levels as well. Bowling, in addition to an overall attendance record, also saw a record for its Finals of 4,100 fans. The Baseball and Softball Finals, played at Michigan State University for the first time, did not set a record – but did draw 5,297 fans, a 29-percent increase from the previous season.

Attendance at boys tournament events fell to its lowest total since 1993-94, although the decrease from 2012-13 was less than one percent. However, football, despite a 1.5-percent decrease in attendance from the previous season, remained the highest MHSAA tournament draw for the seventh consecutive year with 392,069 fans. Football Finals attendance (52,409) rebounded 10.6 percent from 2012-13 after a similarly significant drop following 2011-12.

Boys Basketball Finals weekend attendance also bounced back significantly, with a 21.7-percent increase from the 2012-13 event to a three-day total of 42,373 fans at the Semifinals and Finals. Regional attendance also was up 4.8 percent, although overall boys basketball tournament attendance was down 3.2 percent to 308,205 fans. Girls basketball attendance was down 2.8 percent to 161,569 fans with Finals weekend attendance down 11.8 percent from 2012-13 – although the total Finals attendance of 16,763 fans in 2013-14 was the second-highest over the last four seasons, and attendance at Regionals and Quarterfinals increased from the previous girls basketball season.

Volleyball attendance increased 5.7 percent from 2012-13 while setting a District record of 68,447 fans, 16 percent more than the previous record set during 2011-12. Girls lacrosse bounced back from a slight drop in 2012-13 to set a record for overall attendance with 5,737 fans including a record for Semifinal attendance. Softball (3.7 percent to 42,242 fans), girls soccer (0.9 percent to 27,072) and girls swimming and diving (3.2 percent to 5,084) also saw attendance increases from 2012-13 – with girls soccer enjoying an 18-percent increase at the District level – while gymnastics (1,877) saw its lowest tournament attendance since 2007-08.

Five more sports saw attendance increases in 2013-14: Individual wrestling (49,037) was up 2.8 percent, boys lacrosse (7,726) was up 6.1 percent, baseball (47,540) was up 3.9 percent, boys and girls cross country (17,300) increased 1.9 percent and boys soccer (28,903) drew 35 more fans total than during 2012-13. Boys and girls cross country postseason events, like for bowling, are conducted simultaneously.

The MHSAA is a private, not-for-profit corporation of voluntary membership by more than 1,500 public and private senior high schools and junior high/middle schools which exists to develop common rules for athletic eligibility and competition. No government funds or tax dollars support the MHSAA, which was the first such association nationally to not accept membership dues or tournament entry fees from schools. Member schools which enforce these rules are permitted to participate in MHSAA tournaments, which attract more than 1.4 million spectators each year.