MHSAA Attendance Posts 5-Year High

October 6, 2016

By Geoff Kimmerly
Second Half editor

Michigan High School Athletic Association postseason events enjoyed a five-year high in attendance in 2015-16 as two sports saw record fan turnout.

Total attendance for 2015-16 was 1,483,724 fans, an increase of 6.8 percent over the previous year. Girls attendance was 461,419, less than a percent lower than the record set in 2014-15 but still the second largest overall girls turnout since data was first tracked in 1990-91. Boys attendance was 1,022,305 fans, a four-year high helped notably by an increased football crowd last fall. Attendance is kept for all sports except golf, skiing and tennis, for which admission typically is not charged.

The track & field and bowling tournaments, which include attendance for girls and boys events combined, set overall records. Track & field broke a 2011-12 record with 37,773 fans overall and a Regional record of 22,413, and bowling set an overall attendance record for the fifth straight season with 13,919 fans and a Regional record of 9,948. 

Football attendance did rebound significantly after a snowy opening weekend in 2014 resulted in the lowest playoff attendance since the 256-team 11-player field was introduced in 1999. Overall football attendance jumped to a three-year high of 389,897, a 25.4 percent increase from the 2014 postseason and with increases seen at the Pre-District, District and Regional levels.

Ten more tournament series showed increases in total attendance over the 2014-15 school year: gymnastics (2.0 percent), softball (2.8 percent), baseball (0.5 percent), girls swimming & diving (12.7 percent), boys swimming & diving (14.6 percent), boys basketball (1.5 percent), girls and boys cross country (combined, 2.1 percent), boys soccer (2.4 percent), team wrestling and individual wrestling all saw increases in overall attendance from the previous school year. Volleyball fell just shy of equaling the previous year’s record, drawing 110,638 fans, a decrease of 293 from the 2014 season but still the second-most since records first were kept in 1990-91. Volleyball did, however, set attendance records at the Regional (26,445) and Semifinal (4,765) levels of the tournament.

Also of note:

The Boys Basketball Finals draw of 47,407 was a five-year high and a 16.9 percent increase from 2014-15. The Girls Basketball Finals drew 22,301 fans, the most for a Semifinals/Finals weekend since 2004-05 and an increase of 12 percent over 2014-15. Girls basketball’s overall tournament attendance of 169,523 was a decrease of 1.2 percent from 2014-15, but still the second-highest attendance for the sport since 2005-06.

•  Overall softball attendance increased for the third straight year to 44,515, the highest total since the record-setting spring of 1994-95.

•  Boys Soccer Finals drew 4,906 fans, the most for that event since 2007-08.

•  Coming off a record high in 2013-14 and then a sharp decrease the following year, the Ice Hockey Finals rebounded with 10,709 fans, a 7.9 percent increase from the winter before.

The MHSAA is a private, not-for-profit corporation of voluntary membership by more than 1,400 public and private senior high schools and junior high/middle schools which exists to develop common rules for athletic eligibility and competition. No government funds or tax dollars support the MHSAA, which was the first such association nationally to not accept membership dues or tournament entry fees from schools. Member schools which enforce these rules are permitted to participate in MHSAA tournaments, which attract more than 1.4 million spectators each year. 

Gordon to Receive MHSAA Hampton Award for Championing Unified Sports

By Geoff Kimmerly
MHSAA.com senior editor

February 11, 2026

As athletic director at Novi High School a decade ago, Brian Gordon helped Michigan become a national leader in growing Special Olympics Unified Sports for students with intellectual disabilities. Nearly three years after retiring from school administration, he remains an impassioned advocate helping schools all over the state add these inclusive programs to their athletic offerings.

To recognize his pioneering and now continuing work in expanding these opportunities across the state, Gordon has been selected as the recipient of this year’s Nate Hampton Champion of Progress in Athletics Award by the Michigan High School Athletic Association.

The Hampton Award was created by the MHSAA’s Representative Council to honor Nate Hampton, who retired in 2021 after serving in education and educational athletics for 50 years, including the last 32 as an MHSAA assistant director. Honorees have championed the promotion and advancement of opportunities for women, minorities and other underrepresented groups within interscholastic athletics, while serving as an administrator, coach, official, educator or school sports leader in Michigan.

Brian Gordon headshotGordon will receive the Hampton Award during the Michigan Interscholastic Athletic Administrators Association (MIAAA) annual conference, March 13-16 in Traverse City.

“To me, (Unified Sports) is absolutely the purest form of sport – what you’re supposed to get out of participating in athletics. Kids that participate in this program get every bit of that – teamwork, camaraderie, adversity, how to win, how to lose, being part of something bigger than yourself. It was, to me, just so impactful,” Gordon said. “The whole idea of more kids being involved in their athletic program, where they have the opportunity to play in front of their parents, being members of an athletic department at their school, to me was just incredible. … And the life lessons that kids learn, families learn, you can’t even measure them.

“It’s just a great, positive experience – for everyone.”

Gordon began his professional career in educational athletics in 1990 as a physical education and health teacher for Royal Oak Schools, and moved into his first athletic director/assistant principal role at Royal Oak in 2010. He left to become the director of athletic and physical education at Novi High School in 2012, retired from Novi at the end of the 2020-21 school year but then returned to Royal Oak as athletic director the following fall for two more years.

Unified Sports pair students with and without intellectual disabilities as teammates for training and competition. While at Novi, Gordon and Brighton athletic director John Thompson were inspired to bring Unified Sports not only to their schools, but to the Kensington Lakes Activities Association as a whole – and during the 2015-16 school year their schools were joined by Northville, Howell and Hartland in offering Unified teams, with the total soon growing to 13 KLAA schools. The KLAA, at Novi, hosted the first league tournament in the nation for Unified Sports teams – playing 21 basketball games during the inaugural event.

Also following his Novi retirement in 2021, Gordon became a liaison for Special Olympics of Michigan and Unified Sports. He meets with school administrators to promote Unified Sports and help districts build programs, and estimates there are more than 600 elementary, middle and high school Unified Sports teams across the state – with more than 100 high schools playing as part of leagues.

Current Unified offerings in Michigan include basketball, soccer and bocce, with track & field to be introduced this spring. Unified athletes have opportunities to play not just as part of leagues, but during special events like school-day assembly games and at venues like Little Caesars Arena in Detroit.  

“Brian Gordon has spent more than 35 years promoting school sports and the athletes they serve, and who better to advocate for Unified Sports than someone who has dedicated his career to championing kids and creating opportunities for them to excel,” MHSAA Executive Director Mark Uyl said. “The MHSAA and the state’s school sports community have long benefitted from Brian’s positive approach and tremendous energy, and he’s poured all of himself into building bridges for Unified Sports in communities all over Michigan.”

In addition to his Special Olympics efforts, Gordon has served as a mentor for the MHSAA’s AD Connection Program since its creation at the start of the 2023-24 school year, working with first-year athletic directors as they transition to that role.  

He’s also taught at the elementary and middle school levels, and supervised physical education and served as a health advisory chairperson at the district level. Including a season while still a college student, he has coached baseball, football, basketball and track & field from the junior high to varsity levels, including a stint as Royal Oak Kimball and Royal Oak High varsity baseball coach from 1995-2010. He was inducted into the Michigan High School Baseball Coaches Association Hall of Fame in 2011 and the Michigan High School Coaches Association Hall of Fame in 2021.

Gordon was selected for the MIAAA’s Jack Johnson Distinguished Service Award in 2021 and received an MHSAA Allen W. Bush Award in 2019 for his essential but often “behind-the-scenes” contributions to school sports. Previously, Gordon also was named Oakland County Athletic Director of the Year for 2018-19 by the Oakland County Athletic Directors Association, served as the OCADA president in 2014-15 and on its board from 2010-16, and also served as vice president of the Kensington Lakes Activities Association and president of the Kensington Conference. He has been a member of the MIAAA since 2008 and National Interscholastic Athletic Administrators Association (NIAAA) since 2010, and was named a Regional Athletic Director of the Year by the MIAAA in 2018.

“Being a recipient of the Nate Hampton Award – Nate has made such a difference in educational athletics in our state for so long, that it’s truly an honor to represent him in this award,” Gordon said. “I’m really proud of the fact that we’ve been able to make a difference in the state, just like he did, with Unified Sports.”

Gordon graduated from Clawson High School in 1985 and earned his bachelor’s degree at Central Michigan University – where he also played baseball – and master’s in sports administration and school leadership from Wayne State University. He earned his certified athletic administrator (CAA) designation from the NIAAA.

Prioritizing education and students has been a family focus for the Gordons; Brian’s wife Jill Gordon also is a retired teacher. They have two children – daughter McKenzie Ribbing and son Zachary Gordon, and retirement has allowed for more time with both as well as son-in-law Mike Ribbing and granddaughter Isabel.

The first Nate Hampton Champion of Progress in Athletics Award was presented in 2024.

Past recipients

2024 – Nicole Carter, Novi
2025 – Arnetta Thompson, Wyoming

(Photos courtesy of Brian Gordon.)