Sampson to Join MHSAA Staff
July 12, 2016
By Geoff Kimmerly
Second Half editor
Jeremy Sampson, an award-winning sportscaster who founded and currently serves as president of the Lansing United semi-professional men’s soccer club, will join the Michigan High School Athletic Association staff later this month in the newly-created position of Ticketing, Promotions & Marketing Coordinator.
Sampson earned awards from the Michigan Association of Broadcasters and The Associated Press while serving as the weekend sports anchor from 2005-2013 for WILX in Lansing, where he also coordinated the station’s weekly high school highlights show. He previously worked as the sports broadcasting producer for Michigan State University from 2000-02 and most recently has served as a communications specialist for the Michigan Department of Treasury, coordinating internal communications and assisting with media relations.
He has gained valuable ticketing and event promotions experience from his role with Lansing United. Sampson created the franchise in 2013 and serves as its president and chief executive officer. In those roles, Sampson is in charge of all game day operations, hiring of the head coach and general manager, and developing and executing strategies for ticket sales and team promotion. Lansing United is a member of the National Premier Soccer League, which has more than 80 teams nationwide. The United has drawn on average just more than 1,000 fans per game during its three-season history, ranking third in the NPSL’s seven-team Great Lakes Conference West behind only franchises from much larger markets in Detroit and Grand Rapids.
In his role with the MHSAA, Sampson will take the lead in all ticketing operations and efforts to promote attendance at MHSAA events. The majority of revenue collected by the association for use in its operating budget is collected from ticket sales at postseason events it sponsors.
“The MHSAA is best-known for its tournaments, and this is the first time we have had someone on staff focused primarily on promotion of our events,” MHSAA Executive Director John E. “Jack” Roberts said. “Jeremy Sampson brings experience and ideas, and additionally he adds depth to our staff in a number of other important communications functions.”
Sampson, a native of Vermontville and graduate of Bath High School, also is a 1996 graduate of Michigan State University and earned a bachelor’s degree in journalism. He will begin his duties at the MHSAA on July 25.
Update: Attendance, Broadcast Information
March 12, 2020
By Geoff Kimmerly
Second Half editor
Postseason events sponsored by the Michigan High School Athletic Association and scheduled for March 12-14 will be conducted as scheduled. However, attendance will be restricted at all events through this weekend, with updates to be announced Monday, March 16, for the remainder of the girls and boys basketball tournaments.
The MHSAA Ice Hockey Semifinals and Finals will be played March 12-14 at USA Hockey Arena, with Lower Peninsula Boys Swimming & Diving Finals beginning Friday, March 13 and concluding March 14 at Oakland University and Holland Aquatic Center. Girls Gymnastics at Rockford High School also will be competed Friday and Saturday this weekend. Girls Basketball Regionals Finals are scheduled for tonight, March 12, across the state, as are Boys District Finals on Friday, March 13.
Based on recommendations from Gov. Gretchen Whitmer suggesting attendance limitations, no spectators will be allowed for the three Swimming & Diving Finals, both days, or Saturday’s Girls Gymnastics Individual Finals. These events have the highest number of participants of this weekend’s events.
However, for Hockey Semifinals and Finals and Gymnastics Team Finals – events with far fewer participants – a limited number of spectators will be allowed, as determined by participating schools, to include only parents, legal guardians and essential administrators. Basketball games during the next two days also will allow only limited spectators, as determined by participating schools and following these same restrictions. Each competing school will provide the entry list of parents, legal guardians and essential administrators to the host site prior to each contest.
To recap, here is a breakdown of sport-by-sport attendance stipulations and broadcast information.
Boys Swimming & Diving Finals
Rounds: Preliminaries on March 13, Finals on March 14
Attendance: No on-site spectators allowed.
Broadcast: Live streaming of prelims and Finals on MHSAA.tv.
Girls Gymnastics Finals
Rounds: Team Finals on March 13, Individual Finals on March 14
Attendance: Limited to parents, legal guardians and essential administrators on March 13. No on-site spectators allowed March 14.
Broadcast: Live streaming of Team and Individual Finals on MHSAA.tv.
Boys Ice Hockey Semifinals and Finals
Rounds: Semifinals on March 12-13, Finals on March 14
Attendance: Limited to parents, legal guardians and essential administrators.
Broadcast: Live streaming of all nine games on MHSAA.tv. Live audio on MHSAA Network.
Girls Basketball Regional Finals
Rounds: All scheduled for March 12.
Attendance: Limited to parents, legal guardians and essential administrators.
Broadcast: Live streaming of some games, with subscription, on MHSAA.tv.
Boys Basketball District Finals
Rounds: All scheduled for March 13.
Attendance: Limited to parents, legal guardians and essential administrators.
Broadcast: Live streaming of some games, with subscription, on MHSAA.tv.
Bands, cheerleaders and gatherings in parking lots or elsewhere on-site will not be allowed. Restrictions on noisemakers, etc., will continue to be upheld for those fans who will attend.
For those allowed to be present, there will be no admission charged at any of these five events. Online ticket sales have been stopped, and all tickets that have been purchased are voided and will be fully refunded.
Fans not allowed to attend will have the opportunity to watch coverage of all three of this weekend’s Finals live on MHSAA.tv. Complete streaming of all nine Hockey Semifinals and Finals is scheduled, as is streaming of both the Team and Individual Gymnastics Finals and both preliminaries and Finals for swimming & diving. MHSAA.tv also will carry a number of girls and boys basketball games this weekend as part of its usual subscription coverage by members of the School Broadcast Program.
The streaming of all three divisions of the MHSAA Swimming & Diving Finals and both Team and Individual Gymnastics Finals will be provided FREE OF CHARGE. More details about access to these free feeds will be provided in the next update this afternoon. Also, free live audio of the Hockey Semifinals and Finals will be available on the MHSAA Network.
This remains a fluid situation, and another update will be released today, March 12, at 2 p.m. Updates will be posted to the MHSAA Website.
The MHSAA is a private, not-for-profit corporation of voluntary membership by more than 1,500 public and private senior high schools and junior high/middle schools which exists to develop common rules for athletic eligibility and competition. No government funds or tax dollars support the MHSAA, which was the first such association nationally to not accept membership dues or tournament entry fees from schools. Member schools which enforce these rules are permitted to participate in MHSAA tournaments, which attract more than 1.4 million spectators each year.