Sampson to Join MHSAA Staff
July 12, 2016
By Geoff Kimmerly
Second Half editor
Jeremy Sampson, an award-winning sportscaster who founded and currently serves as president of the Lansing United semi-professional men’s soccer club, will join the Michigan High School Athletic Association staff later this month in the newly-created position of Ticketing, Promotions & Marketing Coordinator.
Sampson earned awards from the Michigan Association of Broadcasters and The Associated Press while serving as the weekend sports anchor from 2005-2013 for WILX in Lansing, where he also coordinated the station’s weekly high school highlights show. He previously worked as the sports broadcasting producer for Michigan State University from 2000-02 and most recently has served as a communications specialist for the Michigan Department of Treasury, coordinating internal communications and assisting with media relations.
He has gained valuable ticketing and event promotions experience from his role with Lansing United. Sampson created the franchise in 2013 and serves as its president and chief executive officer. In those roles, Sampson is in charge of all game day operations, hiring of the head coach and general manager, and developing and executing strategies for ticket sales and team promotion. Lansing United is a member of the National Premier Soccer League, which has more than 80 teams nationwide. The United has drawn on average just more than 1,000 fans per game during its three-season history, ranking third in the NPSL’s seven-team Great Lakes Conference West behind only franchises from much larger markets in Detroit and Grand Rapids.
In his role with the MHSAA, Sampson will take the lead in all ticketing operations and efforts to promote attendance at MHSAA events. The majority of revenue collected by the association for use in its operating budget is collected from ticket sales at postseason events it sponsors.
“The MHSAA is best-known for its tournaments, and this is the first time we have had someone on staff focused primarily on promotion of our events,” MHSAA Executive Director John E. “Jack” Roberts said. “Jeremy Sampson brings experience and ideas, and additionally he adds depth to our staff in a number of other important communications functions.”
Sampson, a native of Vermontville and graduate of Bath High School, also is a 1996 graduate of Michigan State University and earned a bachelor’s degree in journalism. He will begin his duties at the MHSAA on July 25.
Photos: Top Shooters & Award Winners
March 26, 2019
By Geoff Kimmerly
Second Half editor
The MHSAA Girls & Boys Basketball Finals the last two weekends showed off many of the best teams and players who took the courts across Michigan this winter.
The championships also provided an opportunity to celebrate a few more accomplishments with the Basketball Coaches Association of Michigan “Top Shooters Challenge” contests and MHSAA recognition for leaders past, present and future.
Below are photos from a number of events that took place during quarter breaks and halftimes at Van Noord Arena this past weekend and the Breslin Center two weeks ago.
Top Shooters: This season’s BCAM top shooters contests again recognized the sharpest from the free-throw line and 3-point arc. This past weekend at Calvin College, Grand Rapids Forest Hills Northern’s Madi Stevenson won the 3-point contest with Pontiac Notre Dame Prep’s Sarah Stuart runner-up, while Saline’s Ella Stemmer won the free throw contest and Manton’s Abby Brown was second.
At Breslin, Mio’s Drew Hess won the 3-point challenge with Kent City’s Eli Carlson second. Zeeland East’s Clayton Dykhouse and Owosso’s Carson Bornefeld tied for the free throw championship.
(See photo above, clockwise from left: Girls free throw finalists, boys free throw finalists, girls 3-point finalists and boys 3-point finalists.)

30th Scholar-Athlete Awards: Farm Bureau and the MHSAA presented 31 honorees with Scholar-Athlete Awards during Boys Finals weekend (one honoree was unable to attend). This year’s selections were honored at a banquet and then on the floor during halftime of the Division 3 Final.


Miss Basketball & Mr. Basketball: Detroit Edison’s Rickea Jackson was recognized on-court as the Miss Basketball Award winner during Saturday’s Division 3 game before leading the Pioneers that evening to their third straight MHSAA title. Mr. Basketball Award honoree Romeo Weems accepted the trophy at Breslin as this year’s top senior on the boys side.


WISL & Forsythe Awards: Adrian Madison athletic director Kris Isom was honored Saturday as this year’s recipient of the MHSAA Women In Sports Leadership Award. The week prior, retired Negaunee and Brimley superintendent Jim Derocher and retired Buchanan, Benton Harbor, Comstock and St. Joseph Lake Michigan Catholic athletic director Fred Smith accepted Charles E. Forsythe Awards. All three were presented by Grand Haven Area Public Schools assistant superintendent Scott Grimes, who serves as president of the MHSAA’s Representative Council.

Battle of the Fans: Representatives from all three finalists from this year’s BOTF VIII – champion North Muskegon with Saginaw Heritage and Buchanan – took to the Breslin floor during the Division 2 Semifinals to receive their banners.