Felix Leaving Hillsdale Having Blazed Path to Statewide Success, Respect
By
Doug Donnelly
Special for MHSAA.com
September 15, 2021
HILLSDALE – Every time Jordan Bollin would prepare his Dundee Vikings boys basketball team to play Hillsdale, he would rename all of his plays. That’s because Brad Felix, the longtime Hillsdale coach, knew them all.
“He had his teams so prepared,” Bollin said. “We’d call out a play and they would know exactly what we were doing. I had to rename all my plays, then quiz my kids over them before we played them. He’s such a great coach.”
Felix stepped down this week as the Hornets’ head coach, ending a coaching career that spans more than 30 years.
“I think he is the best coach I’ve coached against,” Bollin said. “When I got the job at (Temperance) Bedford, the first thing I did was call him up and basically interview for an hour, asking about practice plans and this and that.”
Citing a health issue as one of his reasons for retiring, Felix said it was still a difficult choice to make.
“It is a decision I don’t take lightly,” Felix said. “I feel like there has been a death in my family. The sadness I am feeling is pretty intense.”
Felix didn’t come to Hillsdale from the Upper Peninsula to turn around Hornets boys basketball. But, over the past couple of decades, Felix has helped transform Hillsdale boys hoops into a program known for adding hardware to its trophy case on a regular basis.
The Bessemer native was a four-sport athlete in high school, but that’s where his playing days ended. He graduated from Northern Michigan University in Marquette and landed a job teaching in Hillsdale, at the opposite end of the state, within a few miles of the state line.
It was the Hillsdale athletic director who approached him about coaching.
“He came to me and said, ‘We need a freshmen girls coach and freshmen boys coach; are you interested?’” Felix said. “The rest is history.”
Felix coached both boys and girls at freshmen and junior varsity levels for several years before landing the varsity girls job with the Hornets. He guided that program from 1998 to 2002. His final season with the girls he also became the boys head coach. He’s coached the Hornets boys for the past 19 seasons.
His teams had success early. Capturing the District title in 2005, in his third season, was a first for the school since the mid-1960s.
He said reviving the boys basketball program was the carrot in front of him.
“No one would last this long if he or she was not experiencing some success,” Felix said. “That surely had a great deal to do with me hanging on this long. I was determined to change the mindset and the culture here, so that was a driving force. Our basketball history here was not very glorious, and I thought I could change that path.”
He certainly did that.
During his 19 seasons, Hillsdale won nine league championships, eight District titles and two Regional championships. The Hornets were consistently ranked among The Associated Press top 10 and if they weren’t on top of the league, they were competing for league championships.
His boys teams went 20-0 during the regular season three times and won 20 or more games seven times. In 15 seasons, his teams won at least 14 games. His record as the boys coach was 318-104. Counting his girls varsity tenure as well, he won 369 games. He was a three-time statewide Coach of the Year.
Opposing coaches have long had a ton of respect for Felix and the Hillsdale program.
“His impact on Hillsdale basketball is something many coaches, like me, only could hope for when we are done,” said Onsted boys basketball coach Brad Maska. “The battles we had, Hillsdale vs. Onsted, were some of the best. I will miss that. He made Hillsdale one of the toughest places to go play. He’s a great coach and person.”
Ida boys basketball’s Jared Janssen coached against Hillsdale at least twice every year in the Lenawee County Athletic Association.
“He had an answer for everything you would try to throw at him,” Janssen said. “He is the toughest coach to prepare for.”
Hillsdale had to overcome its share of obstacles. The Hornets played in four conferences during Felix’s tenure, meaning he often had to learn a new set of opponents. With relatively few schools Hillsdale’s size in that area of the state, the Hornets had to go on the road a lot.
“It is not easy to go to Ida on a Tuesday, get home at 11, hit school the next morning, and then go to Dundee on that same Thursday – only to be back in school again Friday morning,” he said. “Those are taxing weeks for sure.”
There were many great memories on the court, such as coaching seven players who scored 1,000 career points, some surprising District wins, buzzer-beaters and epic defensive battles. The 2013-14 team also appeared in a Class C Quarterfinal. His 24-2 Hornets lost to Muskegon Heights, 59-57.
“We played some really good teams to make it there and then fell two points shy in a game where we were huge underdogs,” Felix said.
The 2004-05 team that went 25-1 also played in a Quarterfinal, in Class B. The lone defeat came that night to eventual champion Grand Rapids South Christian.
“Walking on the court at Grand Valley to play that game was a sight I’ll never forget,” he said. “It was just a sea of maize pom-poms with a sea of opposing white ones on the other side. There were 4,000 fans there. That was a just fun.”
Felix said the love of basketball kept him going year after year.
“The strategy and the relationship with the players have kept me in the game,” he said. “The winning helped, but I loved coaching the game and looked forward to each and every season. The most rewarding part of this job has been the relationships I've built with my players that have extended into their adult lives.”
Two of his former players reside in Colorado, where one worked for the Denver Broncos and the other served as an Olympic trainer.
“They flew me out there for a football game and a tour of the Olympic training center,” Felix said. “I was on the field for an NFL game.”
Felix and his wife, Heather, have been married for more than 25 years and have two children, Claire and Adam. He coached Adam. The end of his son’s career was marred by injury, but Brad Felix said having him be a part of the program was a great experience.
“I did get to coach him in at least one season,” Felix said. “His presence on my bench for 12 seasons was so heartwarming for me – he was in the gym and on our bus since he was 5. I swung him through the air on numerous occasions after big wins. He saw a lot.”
It was in June that Felix had a health scare that he says still isn’t over. He said health impacted his decision but wasn’t the ultimatum.
“This will be with me for the rest of my life, unfortunately,” he said. “It weighed into my decision based on all the appointments that I may or may not have in the future, missing practices or games and just the added stress is more than likely not advantageous for me right now.
“I’d be in (coaching) longer if the circumstances had allowed me to.”
Doug Donnelly has served as a sports and news reporter and city editor over 25 years, writing for the Daily Chief-Union in Upper Sandusky, Ohio from 1992-1995, the Monroe Evening News from 1995-2012 and the Adrian Daily Telegram since 2013. He's also written a book on high school basketball in Monroe County and compiles record books for various schools in southeast Michigan. E-mail him at [email protected] with story ideas for Jackson, Washtenaw, Hillsdale, Lenawee and Monroe counties.
PHOTOS: (Top) Hillsdale boys basketball coach Brad Felix, right, hugs his son Adam after Adam’s final game last season. (Middle) Brad Felix and his 2013-14 team celebrate a big win during their tournament run. (Below) Felix huddles with his players during another game over his 19 seasons guiding the boys basketball program. (Top and middle photos courtesy of the Hillsdale Daily News; bottom photo courtesy of the Hillsdale athletic department.)
ATAP Continues Extraordinary Climb By Advancing to 1st Title Game
By
Keith Dunlap
Special for MHSAA.com
March 13, 2025
EAST LANSING – Meteors might only seem like they are limited to the sky, but don’t tell that to the Arts & Technology Academy of Pontiac boys basketball team.
On Thursday, the Lions continued what can be put mildly as a meteoric rise toward the top of the state.
ATAP, which opened in 2001, advanced to its first state championship game with a convincing 76-40 win over Ishpeming Westwood in a Division 3 Semifinal on Thursday.
The Lions went 3-12 two years ago and 8-7 last year, but are 21-1 entering Saturday’s 4:30 p.m. Final.
Playing in a Semifinal for the first time, the Lions showcased to the state why they have climbed so quickly, overmatching Westwood with their speed, skill and athleticism.
For ATAP head coach Orlando Lovejoy, everything was about focusing on his team and its strengths.
“We don’t watch film on nobody,” Lovejoy said. “Why would we even watch film on somebody when we don’t even know how they are going to play us? There’s no need to watch film. The most important thing is to play the way we are going to play and control what we can control, and that’s how we play defense. That’s the main thing we can stop anybody with, our defense.”
ATAP (21-1) certainly displayed its defense, forcing 21 turnovers by Westwood.
Offensively, freshman Lewis Lovejoy led the way with 19 points, while sophomore De’Vontae Grandison had 17 and nine rebounds.
The Lions held a 24-17 rebounding advantage and shot a blistering 70.5 percent from the field (31 of 44), making 29 of 34 shots from 2-point range.
“It feels great because we have put in so much work,” said senior Teyshaun Hicks. “From the summertime to the start of the season, 6 in the morning to late at night. It’s paying off, and you see it now.”
Junior Ethan Marta scored 15 points and senior Tristan Miller added 13 to lead the way for the Patriots (22-6), who made their first Semifinal appearance since 2003.
“We ultimately fell short tonight, but it doesn’t change anything we did all year,” Westwood head coach Luke Gray said. “We set the standard. Graduated seven seniors from last year. These kids embraced it the right way. We had a great summer and I will always cherish the way this team leads by example not only within this program, but in the community with how they treat others.”
The Lions were dominant from the start, scoring the first eight points and forcing the Patriots into two timeouts before the game was even four minutes old.
ATAP had an 18-8 lead after the first quarter before Ishpeming Westwood seemed to settle into the game.
The Patriots cut the lead to 20-14 with 5:05 to play until halftime on a jumper by Miller. But the Lions surged from there, using their pressure defense to create turnovers that led to easy baskets. ATAP finished the second quarter on a 16-1 run to grab a 36-15 lead by halftime.
The Lions ensured there wasn’t a big run by the Patriots during the third quarter, taking a 56-33 lead into the fourth.
PHOTOS (Top) ATAP's De'Vontae Grandison brings the ball upcourt during his team's Semifinal win. (Middle) The Lions' Khalif Stovall (2) works to maintain possession with multiple Westwood players closing in.