Hoopfest Returns for Boys Hoops Finals

March 24, 2015

By Geoff Kimmerly
Second Half editor

March Magic Hoopfest will return to Jenison Field House for this weekend’s Michigan High School Athletic Association Boys Basketball Finals, marking the sixth championship weekend the event has run concurrent with the games being played at Michigan State University’s Breslin Center.

A number of favorite attractions will return including slam dunk (on lowered rims), 3-point shootout and half-court rainbow shot areas where fans can come at any time and participate. Also returning is the Walk of History, showcasing championship games, life-size photos and display boards from throughout the MHSAA Finals’ near century-long run. 
 
Two Hoopfest center courts will host a number of games throughout the event, including the “JumpBall Jamboree” made up of teams of boys and girls in grades 3-8, a wheelchair basketball tournament and a series of games between Special Olympics Project UNIFY high school teams.
 
Admission to the March Magic Hoopfest is $2 per person, and fans attending the MHSAA Boys Basketball Semifinals and Finals will be admitted free with their game tickets. Hours on March 26 and 27 will be 2 p.m. to 7 p.m.; the event is open from 10 a.m. to 6 p.m. on March 28. Jenison Field House, site of Hoopfest, also was the site of the MHSAA Boys Basketball Finals for 31 years. To find out more general information about the event, visit the March Magic Hoopfest Website.

Hoopfest also will be home to Hoopie, the event’s mascot who made his first public appearances last season. Click for video of Hoopie preparing for this weekend’s event.

The March Magic Hoopfest is being conducted in partnership between the Greater Lansing Sports Authority (GLSA), a division of the Greater Lansing Convention and Visitors Bureau, and the MHSAA, with vital support coming from the Department of Intercollegiate Athletics at Michigan State University. 
 
“My kids always look forward to going to Hoopfest. They love running around Jenison, playing the different basketball games and being with all the kids,” MHSAA Director of Brand Management Andy Frushour said. “This event has turned into a ‘must do’ every spring.” 
 
The Greater Lansing Sports Authority’s mission is to be the leading voice of sports tourism in the Greater Lansing area and to promote economic growth by attracting a diverse range of sporting events to the region. The GLSA strives to enhance the quality of life for area residents through the development of local sports and fitness programs for all ages and supports the continued development and maintenance of safe, high-quality athletic facilities.
  
“The March Magic Hoopfest sets off a great weekend of MHSAA tournament games and helps create a multi-day event which will involve the Lansing area and thousands of visitors from across the state,” GLSA Executive Director Mike Price said. “If you’re coming to the championships, Hoopfest is a destination to visit before and after the games; and if you’re not coming to the games, Hoopfest is a fun, wholesome, inexpensive, family activity.”

'Hooping for a Cure' a Slam Dunk

March 29, 2012

Brent Crossman was 12 years old in 1982 when his mother, now Sonja Reithan, was diagnosed with breast cancer.

It was impossible for him to understand at that point all that she went through with chemotherapy and a mastectomy. Thankfully, she survived.

He was much older when his sister Kenna Crossman died in 1998 after battling a brain tumor.

Charlotte High School's “Hooping for a Cure” players vs. teachers basketball games began as a way to honor his mom and raise money for the American Cancer Society. But this month’s game, the fifth in what is now an annual event, hit home again for the Orioles community.

On Jan. 2, Tina Droscha – whose son Adam is the senior class president – died after a 14-year battle against breast cancer. Then, on Feb. 4, former standout athlete Blake Rankin (class of 2011) died after fighting mouth cancer.

“I tell people, I wish I was one of these guys who just picked this cause and decided to be passionate about it. But it picked me,” said Crossman, who was the girls varsity coach from 1998-2007 and also has coached baseball and golf at the school. “When I lost my sister in 1998, it changed my life. I watched her go from a wonderful, healthy person with no issues to bed-ridden and I’m-carrying-her-to-the-bathroom kind of stuff.

“It got me all fired up. I was passionate and gung-ho about it. And when I started coaching basketball and became a teacher here, I was active and involved anyway and I knew I had avenues others didn’t have.”

This season's Hooping for a Cure game was played March 10 and raised $6,500.

It is set up with the usual four quarters – but with freshmen playing the first, sophomores the second, juniors the third and seniors the fourth. Each grade has 15 players made up of both boys and girls. They take on a team of teachers and staff that also rotates in and out of the line-up.

The first game raised roughly $2,000. That donation doubled the next year.

This year, Crossman’s crew sold more than 900 “Hunt for a Cure” shirts in honor of Rankin, a passionate outdoorsman (and the teams also wore them for the game). Balls autographed by Michigan State coaches Tom Izzo, Suzy Merchant and Mark Dantonio were raffled, and spectators also were treated to performances by local and school dancers and the Orioles’ drum line. Droscha and his band Smash the Hall played after the game.

PHOTOS courtesy of Charlotte High School.