Keeler Approaching Milestone Win Amid Final Season of Legendary Tri-unity Career
By
Dean Holzwarth
Special for MHSAA.com
December 18, 2024
WYOMING – Mark Keeler has spent four decades coaching boys basketball at Tri-unity Christian High School.
And while he has many stories that he shares often, one of his favorites comes from the beginnings of the program.
“We didn't have bleachers in our gym when I first started,” Keeler said. “I would make my boys set several rows of chairs up so people could watch our games. And then they eventually added bleachers that were donated by the church.”
Keeler’s teams have been filling up the bleachers since he took the reins for the 1983-84 season, and he has built the program into one of the most successful in the state.
Now, as he leads his team through the opening month of his 38th and final campaign, Keeler is nearing a rare milestone only achieved by a few. He is expected to soon become the fourth coach in MHSAA history to reach 700 wins.
Tri-unity is 3-1 this winter, making Keeler a combined 697-217 coaching the Defenders. Roy Johnston is the winningest coach in state boys basketball history with 833 victories earned during stints at Yale, Howell and Beaverton before retiring in March. He is followed by longtime River Rouge coach Lofton Greene (728) and Clarkston’s Dan Fife (703).
“It's a statement of longevity with these men,” Keeler said. “All three of them were very successful at the schools they were at and most of them spent a long time at one school, just like I’m doing now. I’ve never coached anywhere but Tri-unity, and that is quite a privilege to have been a part of this school.”
Keeler reached 697 wins with last week’s nonconference victory over Wyoming Kelloggsville and can move closer to the milestone with another Friday night against Grandville Calvin Christian. The Defenders then play East Grand Rapids and Grand Rapids West Catholic, respectively, at the Cornerstone University Holiday Classic at the end of the month.
Keeler, who retired from a 40-year teaching career two years ago, started coaching in 1983-84 when Tri-unity had only an eighth and ninth-grade team. After two seasons of playing subvarsity, the school formed its varsity team for the start of the 1985-86 season, with Keeler at the helm. After three seasons with the varsity, he took a break from coaching (but continued teaching and serving as athletic director).
“I had to get my priorities right with the Lord,” Keeler said. “I was trying to do too much and lost focus, and it was something that needed to be done. I look back, and it was something that set me up for the rest of my coaching career.”
Keeler returned for the 1990-91 season and has been at the forefront ever since. He has guided the Defenders to six state championships, including last year’s with a victory over Mount Pleasant Sacred Heart in the Division 4 Final. Tri-unity also has won titles in 1996, 2002, 2006, 2011 and 2022, while finishing as Finals runner-up six times.
Keeler’s teams also have reached the Semifinals 15 times, won 19 Regional championships, 26 District titles and 22 conference championships. His players have filled Class D and Division 4 all-state teams for years, with surely the best-known 2000 grad Chris Kaman – who went on to play at Central Michigan and 13 seasons in the NBA – and Brandon Voorhees, who led Tri-unity to the 2002 title as a senior, went on to CMU and then Park University in Missouri, and played professionally overseas.
“I’m so glad that I’ve been able to just be here this long,” said Keeler, who was inducted into the Basketball Coaches Association of Michigan Hall of Fame in 2016. “I love Tri-unity. My wife taught there, we met there, and my daughters went all the way through and graduated from there, so it's always been a part of my life. There's been so many quality people that have been there along the way.
“I've been very blessed to have had so many quality players and parents and coaches. It’s amazing when I look back at all those that have been a part of the program.”
Keeler, a man with a strong Christian faith, could’ve gone elsewhere during his career, but believed he had a calling at Tri-unity.
“I've had some opportunities to move on and go to different places, but whenever I prayed about it I always thought that this is where the Lord wanted me and that's always my priority,” Keeler said. “I want to please him first, because as a Christian that's my priority. I just thought this is where he placed me, so I’m going to set roots and do the best I can.”
Tri-unity senior guard Keaton Blanker, one of two returning starters on this year’s team, is excited to see his coach reach such a prestigious milestone.
“It’s the perfect scenario for him with this being his last year and getting to 700 wins,” Blanker said. “He’s going to leave his mark, and it’s well deserved. Being a small Division 4 school, he’s helped to put the program on the map and I remember growing up and watching his teams win state titles. I was waiting for the opportunity to play for him so I could help do the same thing.”
While Keeler is grateful for the unbridled success of the program on the court, creating lasting relationships with his players off the court and helping them grow in their faith has been equally gratifying.
“I know without a doubt that the Lord has blessed our program.” Keeler said. “There are a lot of great coaches out there that are probably better at Xs and Os than I am, but I think I’m a strong motivator and build good relationships with the players and get to know them.
“I let each player know that I want them to grow in their walk with the Lord, and that's where my priority is. To be an influence toward Christ, not away from Christ.”
Past Tri-unity standout Brent Voorhees, who has been Keeler’s assistant coach the last several years and will succeed him next season, said Keeler has never changed his approach to the game.
“Coming back to coach with him, the one thing that stands out is he doesn't waver on his principles,” Voorhees said. “A lot has changed in the sport in terms of analytics and how coaches attack things, but he has definitely stayed firm in his approach that it’s defense first and he preaches the team aspect. It’s never about an individual.
“He doesn’t let anything off the court distract him from goals. He's really good at keeping the goal in front of the guys. He keeps them focused on the goal of winning state championships and also becoming great, young Christian men in the community, which is what he stands for and always comes first.”
The Defenders graduated eight players from last year’s team, but Blanker and senior Joey Mellon are back with several newcomers as they bid to send Keeler out with one more title at Breslin Center.
“I enjoy putting them together and getting them to mesh as a team,” Keeler said. “For me, I have learned that defense wins championships. The old adage that offense wins games, but defense wins championships ... I so believe that with all my heart.”
Reporter Dean Holzwarth, a longtime member of the West Michigan media, is also the junior varsity head coach and a varsity assistant for the Tri-unity Christian boys basketball program.
Dean Holzwarth has covered primarily high school sports for Grand Rapids-based WOOD-TV for five years after serving at the Grand Rapids Press and MLive for 16 years along with shorter stints at the Ionia Sentinel and WZZM. Contact him at [email protected] with story ideas for Allegan, Kent and Ottawa counties.
PHOTOS (Top) Surrounded by celebrating players and assistant coaches (including the author, far right), Tri-unity boys basketball coach Mark Keeler (hand in pocket) enjoys a moment near the end of last season’s Division 4 championship game. (Middle) Keeler, middle, huddles with his team during the 1997 run to Breslin, when the Defenders finished Class D runners-up. (Below) Keeler raises the 2002 Class D championship trophy to the cheers of Tri-unity’s supporters. (MHSAA file photos.)
Nieto Closes Magnificent Madison Career as Team's All-Time Leading Scorer
By
Doug Donnelly
Special for MHSAA.com
April 2, 2025
Antonio Nieto has never met Pete Bagrow, but he’s closely following in the footsteps of a fellow Adrian Madison basketball player.
Last month, Nieto passed Bagrow to become the all-time leading scorer in Madison boys basketball history. Nieto was the first player in school history to break the 1,000-point barrier and will play college basketball at Siena Heights University, just like Bagrow.
“Tell him I said congratulations,” said Bagrow, a 1984 Madison graduate and now general manager of sales at a car dealership in Texas. “But, kid him a little that he had the 3-point shot and played in more games.”
In an age where it seems more and more players are surpassing 1,000 points and piling up large scoring totals, Nieto was a steady, consistent player during his four years at Madison. He reached 30 points just twice in his career – with his career high 31. He made a career-high 28 3-pointers this season – a figure surpassed by 20 players in Lenawee County alone.
“I think it is interesting that in my 20 years at Madison, and all of the good players we have had, none scored 1,000 points,” said Madison coach Erik Thompson. “Antonio made it a goal his freshman year and got it. He’s a basketball-only kid. He loves the game.”
Nieto benefited from the MHSAA’s five-quarter rule as a freshman, where he could play four quarters of junior varsity and stick around for another quarter as a varsity player. He practiced with both teams – one before school and one after.
“The other guys accepted me, so it was good,” he said. “It took a little bit of adjusting to get used to varsity, but not too much.”
By his sophomore year he was averaging in double figures. His junior year he averaged 18.1 points a game, and it started to dawn on him that 1,000 points was within reach.
“I’d see his name on the (record) board,” Nieto said about Bagrow. “After my sophomore year, I started thinking about 1,000 points. Last year, I would sort of keep an eye on where I was. I knew I could get it this year.”
The mission was accomplished during a 12-game Madison win streak this season that included a 43-37 win over previously-unbeaten Onsted, which was ranked among the top five teams in the state in Division 2 at the time. That win helped Madison clinch its first league championship in a decade.
“That was big,” Nieto said. “We knew we could beat them. The first time we played them, we watched film and we were confident, then the game came and they beat us by 25. Even in the locker room after that game, we knew that the next time we played we could get them.”
Nieto’s 15 points in that game helped Madison secure the upset, and it was during that victory that he reached 1,000. Before that, Madison was the only team in Lenawee County history without a 1,000-point scorer.
Nieto said his game evolved over his four years, especially thanks to hitting the weight room.
“I got a lot stronger,” he said. “I put up a lot of shots in the gym, too.”
Madison went through some changes during Nieto’s varsity career as well. The school was in the Tri-County Conference his freshman and sophomore seasons but moved to the Lenawee County Athletic Association last year. His freshman season was also the first time Madison played in Division 2.
This season the Trojans shared the LCAA title with Onsted, the first trophy won during Nieto’s four seasons.
“We had a good season. I’m satisfied,” Nieto said. “I wish we would have won more. I think we won 55 games in my four years. That’s pretty good.”
Nieto chose to stay close for college, selecting Siena Heights, which is just a few miles from his home. Among reasons is his close-knit family.
“My sister always comes to my games, my mom and dad and my uncles,” he said. “They all sit in the same spot and sit together. I know they are there.
“Sometimes my mom will get after me about playing defense. It helps me having them there.”
His basketball family is close-knit, too.
“Not that we weren’t a family last year, but I think this year we really became a close family, all the players and coaches,” he said. “I think that is what helped us get over the top.”
Madison’s 18 wins this season were the most for the Trojans since 2015-16.
The school celebrated Nieto becoming the all-time leading scorer, something Bagrow doesn’t recall happening when he was in school.
“I think they painted the number 974 (his career point total) on a piece of plywood and hung it in the school. I think the guy I passed had the record for only two or three years,” he said. “I can’t believe the record has held this long. That’s 40 years.”
Doug Donnelly has served as a news and sports reporter at the Adrian Daily Telegram and the Monroe News for 30 years, including 10 years as city editor in Monroe. He's written a book on high school basketball in Monroe County and compiles record books for various schools in southeast Michigan. He is now publisher and editor of The Blissfield Advance, a weekly newspaper. E-mail him at [email protected] with story ideas for Jackson, Washtenaw, Hillsdale, Lenawee and Monroe counties.
PHOTOS (Top) Adrian Madison’s Antonio Nieto (4) puts up a shot during a game this season. (Middle) Nieto, holding a banner, celebrates his 1,000th career point surrounded by family. (Top photo by Tyler George.)