Nearly 25 Years After Leading Unexpected Run, Morton Directing Life-Changing Mission
By
Keith Dunlap
Special for MHSAA.com
August 11, 2026
Nearly a quarter century after presiding over arguably one of the most improbable boys basketball state championships in Michigan history, the same fight and underdog mentality still exists for Tim Morton.
Back in 2002, Morton was the head boys basketball head coach at Auburn Hills Avondale, which produced a Hollywood-type run during that season’s Class B tournament.
Unranked and without a future Division I college player in the lineup, a Yellow Jackets team headlined by seven seniors went on a quest that stunned many statewide observers.
Avondale avenged the disappointment of not getting out of the District round the previous year and then recorded a stunning upset of a highly-ranked Flint Southwestern team in their Regional Final, winning in double overtime. But after squeaking out a six-point win over a solid Williamston team in a Quarterfinal and earning an 11-point win over Comstock Park in the Semifinals, surely midnight was going to strike for Cinderella in the championship game. After all, Avondale was up against a powerful Grand Rapids South Christian team which had multiple future Division I college players on its roster.
It didn’t matter as Avondale, led by tough-as-nails captains Mike Lewis and Wes Whiteside, senior Dionte Miller and sophomore Dave Holston, completed its stunning run with a 70-65 win to capture what still stands as the program’s only Finals basketball championship.
Morton said he thought his team the previous year that couldn’t make it out of Districts was more talented, but there were intangibles the 2001-02 team possessed that couldn’t be matched.
“I think that nobody really thought that they’d have a shot,” Morton said of his team. “I think that is why we were unranked, because of what had left. But you’ve got to have something to fight for, and I think the reason was the year before. We were motivated. I think playing that underdog role, we just loved it. We won games in so many different ways and got on that roll.”
This past March, Morton and other alumni of the Avondale team certainly were thrilled to see this year’s squad advance to the Semifinals for the first time since their 2001-02 team did so. This time, the Yellow Jackets suffered a three-point Semifinal loss to eventual Class A champion Rockford.
Today, Morton is also heading another team that has an underdog mentality but is motivated to fight for each other and surrounding communities.
Morton is the multi-area director for the Southeast Michigan chapter of the Fellowship of Christian Athletes, which aims to serve kids, coaches and communities by promoting through activities faith, self-esteem, serving others and being the best version of yourself.
The organization has roughly 50 student-led “huddles” that meet at high schools or middle schools, where students can have a safe haven to talk about problems, promote successes, go over scripture and bond during a challenging time of life.
Through volunteers and other staff members, the organization also conducts camps throughout the state for coaches, athletes and others to learn from each other and grow as leaders.
The chapter will have its annual golf outing Sept. 28 at Oakland University’s Sharf Golf Course.
“We just want to be really good at cultivating those relationships, making sure that we’re following up with people, and sharing what the Lord is doing so people feel like they can be connected to something bigger than themselves.”
Playing for something bigger than themselves certainly worked for the 2002 team, and Morton said there is a 25th anniversary reunion in the works for next spring.
But while he nor anyone else in the Avondale community will forget that run in 2002, these days Morton is spearheading a team he said is playing for an even greater purpose, one he tried to describe to a group of youth football coaches in Flint during a recent gathering.
“I had only about 15 to 20 minutes to share with these guys,” Morton said. “I shared that we won a state title in 2002 and I was driven to be the best coach I could possibly be. A lot of great things happened, and the state championship happened. I’m on my way home from the state championship and we’re watching the video, and it’s crazy because this fear came over me. How are we going to do this again?
“Every coach that puts his or her full identity in the performance of the team, that’s scary and that’s not good. I got out six years later because of that fear. The most important relationships of my life were not good because I had to be validated by the performance of my team. That conversation kind of led into, “Why are you coaching? Why are you doing what you are doing? I wanted them to be motivated to be the best versions of themselves, for those kids, their wives and children. That’s why I’m in FCA. That’s my cause to fight for.”
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PHOTOS At left, Tim Morton raises the Class B championship trophy in 2002. At right, Morton now a director for Fellowship of Christian Athletes. (Middle) Morton, kneeling, speaks to his team during the championship win at Breslin Center. (MHSAA archives)
In Memoriam: Tony Coggins (1971-2023)
By
Geoff Kimmerly
MHSAA.com senior editor
October 24, 2023
The MHSAA and Holly school communities are grieving this week after the sudden loss of Tony Coggins, a shining light in his educational community and an enthusiastic supporter of school sports as a public address announcer for several of our largest championship events.
But while that cheerful tone has been quieted, it surely will not be forgotten by the many fortunate to enjoy an event in the presence of that voice and the joyfulness he brought into every arena, press box and classroom.
Coggins, 51, died Saturday. He is survived by his wife Kristy and children Emma and Bradlee, among several family and friends from his local and greater sports communities.
His career as a PA announcer began during his freshman year of high school in 1985, when his father Dale Coggins – Flushing’s athletic director at the time – couldn’t find anyone else to announce middle school football games. That was 39 years ago, and this fall Tony Coggins was in his 24th announcing at Holly, where he taught and served as an administrator in addition to his role as “Voice of the Holly Bronchos” for football, basketball, baseball, softball, volleyball, competitive cheer and swimming & diving over the years.
Coggins has been a mainstay among MHSAA Finals PA announcers over the last decade in football, basketball, softball and most recently volleyball. He lent his voice to college sports at University of Michigan as well. “Tony was a huge part of our Finals events. It’s hard to imagine it being the same without him,” MHSAA Executive Director Mark Uyl said.
As part of the run-up to the MHSAA public address announcers clinic in 2018, Coggins said this about what drew him to the microphone:
“I have zero athletic ability whatsoever, which is interesting because my father was an all-state running back. But I enjoy being involved, and I've always been the one for history and statistics and knowing what's going on,” Coggins said. “This is a way for me to be involved. It's a way for me to use a talent I've been given; public speaking has always come pretty naturally for me.
“So I worked at my craft to get better. I got better from watching the people around me, from studying the people I like, and the people – if I saw someone I didn’t care for – I'd make a note and say to myself, ‘Don't do that.’ I take feedback from people very personally, and I mean that in a good way. If somebody takes the time to come up and say, ‘You did this well; I think you should change this,’ that means they care about the program also. We all have the same goal in mind, and that's to make the experience good for the high school student and the parents, the fans, that come there.”
Funeral Mass will be celebrated at 11 a.m. Saturday, Oct. 28, at St. John Vianney, 2415 Bagley Street in Flint. There will be visitation from 2-8 p.m. Friday, Oct. 27, at the Swartz Funeral Home, 1225 West Hill Road, and at the church from 10 a.m. Saturday until the time of the Mass.
The Holly volleyball team played for something bigger tonight
Beloved PA announcer Anthony Coggins died on Friday night from a heart attack
Tonight v. Carman-Ainsworth, the Broncho community wore his favorite colors: maize & blue🟡🔵@HollyHighSchool|@BronchosAD
⬇️⬇️⬇️ pic.twitter.com/lPCRjjdmyL— Brandon Green🍀 (@BGreenReports) October 24, 2023