Sweet-Shooting Briggs, Talented Teammates have Muskegon Dreaming Big Again

By Tom Kendra
Special for MHSAA.com

January 10, 2023

Jordan Briggs put on another shooting clinic Saturday night in front of a packed house at Muskegon’s historic Redmond-Potter Gymnasium, repeatedly elevating and hitting 3-pointers and mid-range jumpers, making it look effortless.

While the Muskegon senior has certainly been blessed with plenty of God-given ability, there is so much more to his story.

To fully understand Briggs’ emergence as one of the state’s best pure shooters, you had to be in the gym this summer when there was no crowd, no opposing team, no coaches and no media – just Briggs and the school’s shooting machine.

The only sounds on those days were the squeaks of his shoes echoing off the walls, followed up repeatedly by the swish of a leather ball through nylon. Five-hundred made shots every day. No exceptions. No excuses.

“I love to shoot,” said Briggs, a 6-foot-1 senior who scored a team-high 24 points Saturday to keep Muskegon undefeated with a 62-51 victory over Ferndale in the finale of the three-game Muskegon Basketball Showcase.

“I never get bored, and I could do it all day. That work I’ve put in gives me and my coaches confidence to take those shots in games. I pretty much have the green light.”

He’s not kidding.

Late in the first half Saturday, Briggs had the ball on a 2-on-1 fastbreak when he suddenly pulled up and fired a 3-pointer, which just rimmed out. Muskegon coach Keith Guy, who loves his team to constantly attack the rim, clapped his approval.

“Jordan is a pure shooter,” explained Guy, whose team is 5-0 and 1-0 in the Ottawa-Kent Conference Green. “But he’s also crafty with the basketball. He can get other guys involved and he’s got it on a string, so that’s a nightmare for other teams.

“A lot of great shooters can’t hurt you off the dribble, but he can do both.”

Briggs makes his move toward the basket.Muskegon’s win Saturday was the 400th career victory for Guy as a head coach – with 191 in nine years at Muskegon Heights and 209 wins in 11 years at Muskegon.

Guy, whose tenure at Muskegon is highlighted by a Class A title in 2014 and two Mr. Basketball winners in DeShaun Thrower (2014) and Deyonta Davis (2015), has another team with the makings of a championship run and another Mr. Basketball candidate in Briggs.

Muskegon features two floor general-type point guards in senior David Day III and junior M’Khi Guy, along with a loaded front court with seven players standing 6-4 or taller, led by starting juniors Terrance Davis (6-6) and Stanley Cunningham (6-5).

A pure shooter like Briggs – a three-year starter who has committed to Wayne State – is something that Guy hasn’t always had, and might be what makes the difference in March.

Briggs had his best game of the season back on Dec. 28 at the Muskegon Area Sports Hall of Fame Classic at Reeths-Puffer High School. Michigan State coach Tom Izzo was there to get a close look at recruiting target Durral Brooks of Grand Rapids Catholic Central, but it was Briggs who stole the show.

Briggs scored a game-high 35 points, including the winning bucket in overtime in an 81-79 victory.

“I just happened to catch fire that night,” said Briggs, who is a 4.0-GPA student and a National Honor Society member. “That was a great win for us and we’re rolling to start the season, which is great. But we want to keep it going and play our best basketball in March, when it really counts.”

In the Big Reds’ first league game Friday night at cross-town rival Muskegon Reeths-Puffer, Briggs got in foul trouble and didn’t score in the first half. He made amends by scoring his team’s first 12 points of the second half (on four 3-pointers), as Muskegon pulled away for a 51-26 victory.

He followed that up with his 24-point performance against Ferndale and is now averaging 24 points, six rebounds and five assists per game.

Guy hopes that, led by Briggs, this year’s team is ready for a long run – literally.

Guy made all of his varsity players that were not on the football team run cross country this fall, and not just for conditioning reasons.

“It put them out of their comfort zones, which is a good thing,” explained Guy, who is also Muskegon’s athletic director. “Take Jordan, for example. Basketball is comfortable for him. I wanted to put him in situations that weren’t as comfortable for him so that he would learn how to adapt and handle being uncomfortable a little better.”

Tom Kendra worked 23 years at The Muskegon Chronicle, including five as assistant sports editor and the final six as sports editor through 2011. E-mail him at [email protected] with story ideas for Muskegon, Oceana, Mason, Lake, Oceola, Mecosta and Newaygo counties.

PHOTOS (Top) Muskegon’s Jordan Briggs (2) pulls up for a shot at the 3-point arc during his team’s win Saturday over Ferndale. (Middle) Briggs makes his move toward the basket. (Photos by Tim Reilly.)

Launching Pad and Destination

November 30, 2012

By Rob Kaminski
MHSAA benchmarks editor

Lamont Simpson’s “home” is a place he visits twice a week during his peak season, when NCAA Division I officiating duties have him navigating the Midwest like a person in a race for frequent flyer miles.

His travels pale in comparison to Stacey Thomas, who has lived in Latvia, Turkey and Sweden thanks to the game of basketball.

Then there’s Jim Garofalo, who authored his own cheat sheets to assist with the eight different rules books which intertwined during a period of time in his hockey officiating career, which included a trip to the Olympic Games.

So, naturally, there’s Simpson officiating an MHSAA Pre-District Football Playoff game in Detroit last fall, taking a postgame earful from a father who believed his son was the subject of a cheap shot during the game.

There’s Thomas, blowing a whistle with teenagers at the Healthy Kids Club  in Detroit this summer

There’s Garofalo, ditching seven of the rules books over the last few years, and using only one now: the high school rules book.

It’s true that Simpson is at the pinnacle of his career, working Big Ten, Mid-American Conference and Horizon League men’s basketball, in addition to the WNBA in the summer, where he recently worked his eighth straight WNBA Finals.

And, yes, Thomas has her sights set on the NCAA Division I level and beyond, as her officiating career is still in its infancy.

Sure, Garofalo has achieved much on the ice both as an amateur and professional referee.

But, like so many in the officiating family, they deeply appreciate their roots and the people who helped them along the way. It’s a people business, first and foremost.

This week, continuing its "Making – and Answering – the Call" series, Second Half introduces Simpson, an officiating veteran of more than three decades. Profiles of Thomas and Garofalo will follow later this month. 

It's about patience and honesty

The late June heat at the Kensington Valley Golf Course doesn’t seem to bother Lamont Simpson. The secret to his cool aura lies in his hand, a golf ball which he has identified as “Ref” in permanent marker.

Simpson is indeed a ref – permanently – thanks to a suggestion from Robert Menafee during the late 1970s, and the 1977 Detroit Redford grad has been most comfortable in the heat of competition’s spotlight ever since.

“I was at a football game at Henry Ford a year or two after high school, and Mr. Menafee, my former coach, saw me and asked what I was doing,” Simpson recalled. “He said I should try officiating. That’s the first I’d ever thought about it.”

It would be the impetus to a craft that has consumed nearly 30 years of Simpson’s life, as he now jets around the country as a top-flight NCAA Men’s Basketball official, and one of the senior officials in the WNBA, where he recently called his eighth consecutive Finals.

For all of his accomplishments, Simpson can still recall with great detail various moments that led to his current standing; mental snapshots which help to explain why he still registers as an MHSAA football official each year, and why he gives so freely of himself to anyone interested in getting a start in officiating.

“I still remember my first game, thinking, ‘I can’t believe I’m doing this,’” Simpson recalled. “In my second year I did a PSL (Detroit Public School League) playoff game, and to this day, walking into that gym is still one of my most gratifying times. There were about two or three thousand people in the stands, and I remember the butterflies.”

Fast forward to the Pontiac Silverdome in November 1992. In the waning seconds of the MHSAA Class A Football Final, a pigskin floats in the air doing its best butterfly imitation. Following a double-reverse pass, the tipped ball is finally corralled by Muskegon Reeths-Puffer’s Stacey Starr at the 10-yard line and carried into the end zone to give his school a 21-18 win over Walled Lake Western in one of the most frenzied finishes in MHSAA Finals history.

Simpson had a good view of the moment.

“I was the back judge, working my first MHSAA Final. My first thought is to get in position and then, ‘Oh man, the ball is tipped,’” Simpson replays in his mind. “You’re part of a game-ending situation and you don’t want to screw it up. You almost become a fan in a game like that—a moment like that—but you’ve got your job to do. Afterward, when it was all over, I just remember thinking, ‘What a football game I got to be a part of.’”

Simpson would also get a shot as a Football Final referee in 2003, and worked the 1995 Boys Basketball Final which featured Flint Northern’s team led by future MSU Spartans Mateen Cleaves and Antonio Smith. But, Simpson remembers that game for a different reason.

“It was the last time that the Final was worked with a two-person crew.” Simpson said. “I remember the great athletes in the game, and being part of history as the last two-man crew in the Finals is something to be proud of.”

Simpson is quick to point out, however, that simply having what it takes to officiate an athletic event at any level is something of which to be most proud. While it’s natural for new officials to covet championship assignments and careers beyond the high school level, Simpson stresses patience, hard work, and – in many cases – honesty with one’s own performance as the most valuable traits an official can possess.

“I work and speak at a lot of camps, and I stress that people need to work at the craft – mechanics, rules, physical appearance – and above all have patience.” Simpson said. “The thing I see in younger officials now that is so different than when I was coming in, is they don’t have the patience; they don’t want to pay their dues.”

Sometimes, even the greatest amount of patience, perseverance and hard work isn’t enough. And, that’s where honesty in self-evaluation comes in. Yes, there are egos in officiating. To some extent, it’s a prerequisite. However, humility can also lead to finding a niche in the game.

Simpson himself is an example.

“My goal was to work in the NBA, but after seven years in the CBA, I realized that it probably wasn’t going to happen,” he said. “But, you know, there was still a lot of good basketball out there to work. When I left the CBA, I did so on my own terms, and went to work on my college career. So, sometimes you weigh your options and focus on the next goal.

“The point is, work at being the best at whatever level you work. I’ve seen guys spend a lot of money at the same camps year after year, and never get that college assignment,” Simpson said. “Maybe it’s time for them to focus on a different level.”

In that respect, the very thing that drives officials and gets them in the game in the first place can by the very thing that drives them out. Passion and drive, the need to reach the next level, can keep people focused in their chosen quest; the frustration of not advancing can also lead to their exit.

True, Simpson is one of 32 officials in the WNBA, and just worked his eighth WNBA Final. He has a full NCAA Division I men’s basketball schedule. But, the father of three grown children and grandfather of five cannot express enough the fringe benefits that officiating brings at any level.

“You become a better people person through officiating. Your communication skills are sharper,” he says. “Not only what to say and when to say it, but you learn to listen. You have to be a listener in this business, and that’s a great skill to have in life.”

It also provides the opportunity to be a teacher and recruiter. It’s one of the reasons he’s closing in on nearly three decades as an MHSAA registered official. What better way to pass the knowledge forward?

“No matter where you end up, always remember where you started, and keep your friends,” Simpson said. “I return every call, every text. I still talk to the same guys I grew up with. From an officiating standpoint if we could all just bring along one person at a time, think of the effect that would have.”

Simpson does more than his share, from speaking at camps and clinics – all voluntarily, mind you – to the behind the scenes recruitment, such as the time he surrendered all of his baseball umpiring equipment to a friend under the condition that person register with the MHSAA and begin working games.

He thinks back to the suggestion from Coach Menafee frequently. “Oh, all the time,” Simpson said. “I think of the places I’ve been, the things I’ve seen, the people I’ve met and the person I’ve become. This is what being an official does.”

There’s a scenario that Simpson replays time and again when he talks of officiating, and it doesn’t pertain to his collegiate or professional experience. In fact, it’s not even about basketball.

“It’s Friday night, and you’re working the big rivalry game between two communities. You get on the field, the bleachers are packed, the bands are playing, and you’re  right in the mix,” Simpson says with reverence. “That’s it right there. It doesn’t get much better than that. That’s it.”

PHOTO: Lamont Simpson officiates WNBA games during the summers, including this contest involving the Atlanta Dream and player Erika de Souza (14). 

NOTE: This is the fifth installment in the series "Making – and Answering – the Call" detailing the careers and service of MHSAA officials. Click the links below to view the others.