#TBT: 'Fennville Flash' Scores 60
By
Geoff Kimmerly
MHSAA.com senior editor
March 12, 2015
"Jordan shoots. He scores."
This week marks the 50th anniversary of one of the most incredible feats in MHSAA basketball history. On March 11, 1965, Fennville's Richie Jordan scored 60 points in a Class C Regional Final against Bridgman, a point total that remains an MHSAA Tournament record.
The 5-foot-7 "Fennville Flash" became Michigan's fourth inductee into the National Federation of State High School Association's Hall of Fame in 2001. Below is a video compilation or Jordan clips, with audio from that Regional Final, followed by a report from MHSAA historian Ron Pesch written in 2001.
By Ron Pesch
MHSAA historian
Not long ago, I came across an article written by Hal Schram, the legendary prep journalist for the Detroit Free Press. It was penned during the winter of 1977, and Schram had decided to look back at the history of Michigan high school basketball and pick his top 20 high school players from the past quarter century.
“The Swami” had followed the high school circuit since the 1940s. Schram began with a larger list, paring the roster from 44 to 20. The sportswriter went one step further and decided to single out one member of the squad for the ultimate honor – “the greatest of them all.”
As one would expect, final selections included many of the state's most memorable names: Earvin “Magic” Johnson, Dave DeBusschere, Chet Walker, Spencer Haywood, Ralph Simpson, Rudy Tomjanovich, Campy Russell. Their exploits are legendary, and even the most casual fan of basketball could agree they belong on the list.
However, looking back from the millennium, Schram's choice for state's greatest player is stunning.
“The Swami” himself admitted at the time that his No. 1 pick would surprise many. Hal's top pick never played professionally in either the NBA or ABA. That can be overlooked, as the criteria was simple – the state's greatest prep player. But when I state that Schram's selection played ball at a Class C school, that his teams never advanced to the final rounds of the tournament, and that he stood a mere 5-7½ and weighed only 160 pounds in his prime, most basketball fans shake their heads in disbelief.
But those are only physical attributes. Ask Richie Jordan himself.
Schram's pick as the state's greatest high school ballplayer, Jordan will tell you that it doesn't matter what race, religion or how tall you are. He'll state that anything is possible with imagination and hard work.
Many may dispute Swami's selection, but few will debate Jordan's talents as an all- around athlete. A four-sport star at Fennville High School, he earned 16 letters during his prep career. He is considered by many to be the finest student-athlete ever turned out by the state of Michigan.
The family lived in Bangor when Jordan started school. On the playground one day, Richie wandered over to a high jump pit, where the older kids were practicing their leaps during recess. Much to his delight, he was offered the chance to jump by one of the older kids. The bar was lowered, and Jordan took his shot.
“I easily jumped over the bar and the older kids made comments on how easy I jumped. They kept moving the bar up until it was as high as my head. A crowd started to gather and I cleared the bar. The older kids made me feel real special.”
Before he entered the third grade, the Jordan family moved to Fennville, a small town in west Michigan.
“Fennville was a wonderful place to grow up, and I have the best of memories,” recalled Jordan. “We had a group of kids who played together and loved each other from the 3rd grade on.”
Like so many kids, he imagined himself duplicating the feats of his idols. Many have similar dreams, but few worked as hard as Richie to achieve them.
By the time he reached high school, Jordan had evolved into a stellar all-around athlete. His drive to excel worked around the clock. Through the years he accumulated new sports heroes and studied their movements in his mind.
“I was at the 1962 finals game where (Saginaw High School's) Ernie Thompson scored 42 points against Benton Harbor. I went home and worked on my double clutch for days after that. I loved all those guys and respected their talent,” said Jordan, “but I wanted to be better than all of them.”
His hard work paid off with stellar athletic performances. An all-state halfback in football in his junior year, Jordan averaged a whopping 35.6 points in 16 basketball contests and was a unanimous first-team all-state selection at guard in the winter of 1963. In the spring he excelled on the baseball diamond and in track and field.
Jordan continued his rigid regime of weightlifting and working out. Word of his athletic exploits trickled out of Fennville.
In the fall of 1964 he rushed for 1,246 yards on 86 carries, and tallied 25 touchdowns, to cap an outstanding gridiron career. His total of 5,132 career rushing yards was tops in the state at that time, and the mark still ranks in the top 10.
Again, he reaped all-state accolades. But the basketball court was where the Jordan legend was defined.
His vertical jump was phenomenal, and he could dunk with both hands. Scouts reported that he was lightning fast and excellently coordinated. Early in 1965, the Kalamazoo Gazette sent a photographer to Fennville to snap photos of Jordan for a feature article on the Black Hawks' upcoming cage contest in Kalamazoo against Hackett High School. Fennville entered the game with a 3-1 mark, the only mar a 95-93 loss to Saugatuck in which Jordan scored 54 points.
The newspaper printed a shot of Richie dunking the basketball, and the image caught the imagination of many. An overflow crowd packed the 2,200-seat Irish Gymnasium to watch the matchup. Jordan and his teammates trounced the favored Irish 99-73, as Richie scorched the nets for 47 points. In April of his senior year he was named prep All-American by Coach & Athlete magazine, earning the distinction of “smallest” on the squad. “Weep not for him, however,” stated the article, announcing the honor, “as he can dunk the ball, and with his 44.4 season's scoring average, he has scholarship offers from 58 colleges and universities.”
Richie finished out his unbelievable prep career by batting .550 on the baseball field, and by leading his track team to a third-place finish at the state meet.
On May 20, 1965, the city of Fennville honored the prep hero and his teammates for their outstanding athletic careers and their contribution to the community. Jordan spent two years with the Michigan State basketball program, earning a letter in 1967, then walked away from basketball to concentrate on baseball with the Spartans. Following graduation, he landed a contract with the Pittsburgh Pirates, but a shoulder injury ended his pursuit of a major league career.
Today, the “Fennville Flash” is known as “Mr. Jordan” by his students at Cardinal Mooney High School in Sarasota, Fla. A strength and conditioning coach, daily he preaches the merits of weight training and the benefits of hard work to his students.
Married and the father of three, he has enjoyed coaching and watching his children participate and excel in athletics. He cherishes the memories of his youth and the friends he made along the way.
“All my teammates and I felt very special,” said Jordan, now 53, “but we also were very humbled by the admiration we were shown. We all felt an obligation to our community to conduct ourselves in a way that would reflect kindly on our small town.
I'm still very proud that we all understand that.”
1st-Year Coach Brings Winning Experiences
January 18, 2018
By Dennis Chase
Special to Second Half
TRAVERSE CITY – Like dramatic finishes?
Travis Schuba has experienced his share.
As a junior in high school, Schuba dropped a buzzer-beating shot from the corner, as he was falling out of bounds, to give Kalkaska a stunning 48-47 Class C District basketball win over second-ranked Traverse City St. Francis in March of 2009. The Gladiators were 19-1 at the time.
That shot is one of the most memorable in Kalkaska history.
During the winter of 2011, as a sophomore at Madonna University, Schuba drained another fadeaway from the corner as time expired to upset NAIA-ranked Indiana Tech on the road.
That shot is one of the most pivotal in school history as it helped turn the struggling program’s fortunes around, leading to 63 wins over three years.
And then there was last Friday night.
That’s when Traverse City Central electrified its fan base as sophomore Henry Goldkuhle scored twice in the final 10 seconds to lift the Trojans to a wild 62-61 win over crosstown rival Traverse City West, giving the 26-year-old Schuba his first signature win as Central’s head coach.
“All (three) are memories I’ll never forget,” the first-year coach said. “But with this one (win over West) being in the present, it’s a little sweeter.”
What made it sweeter is that the Trojans showed resolve in battling back from a 13-point deficit.
“All the credit goes to the kids for not giving up and believing in what we do,” Schuba said. “I’ve been preaching all year to play for each other, to play within yourself, and if you do that good things will happen.”
The game was reminiscent of last year’s contest at Central when West opened a double-digit lead, only to see the Trojans whittle away at it. Central’s rally fell short a year ago, but not Friday.
“That’s the way it is in these types of emotional games,” said junior guard Tobin Schwannecke, who led all scorers with 27 points. “There’s always going to be ups and downs. There’s going to be crazy endings. We stayed with it. Coach stresses that, (battling) through tough times. We believed we were going to win. That’s what got it done for us.”
Just two months earlier, Schwannecke was experiencing similar feelings. The junior quarterback dashed 37 yards for a touchdown with under two minutes to play to boost Central to a 17-14 win over West in a Division 2 District football championship game.
Friday’s victory raised Central’s record to 7-3 at the halfway point of the regular season. A year ago, a young Trojans’ squad was 1-9 at this juncture before finishing strong to end 8-13.
The 7-3 mark includes a one-point loss to Gaylord and a two-point loss to Marquette, a game in which Central did not score in the first quarter.
“I know 7-3 sounds OK,” Schwannecke said. “But we know we should have a few more (wins). At the same time, maybe every team needs losses like that early in the year to motivate them and stress to not let it happen again, especially as we get late into the season when it really matters. So, 7-3, we’ll take it. But I’d much rather be 10-0 or 9-1, which I think we should be.”
Schuba would like a couple of those games back, too, but he’s pleased with how his players bounced back, especially after the 50-49 setback to Gaylord two weeks ago. Since, the Trojans have topped Rockford and West to put their season back on track.
The win over West came right before exam week and left the Trojans in an upbeat mood.
“It was an insane win,” senior Jordan Vicent said. “It should give us momentum for the rest of the season.”
It’s a season that’s been “a blur” thus far for Schuba, who accepted the job in August, replacing Jeff Turner, who moved downstate. Schuba has been going non-stop since.
“Once I took over, I was trying to get everything in line, get the boys in the gym, meet everybody, and then we had a great football season and (four) of my players were still playing football,” he said. “I didn’t see them until tryouts. Then a couple players, who would have played big minutes, quit. It was a whirlwind start.”
Actually, it was a whirlwind spring and summer, too.
After returning to Madonna last year to finish his degree in business administration, Schuba set out to land a head coaching job. He was a finalist at Gaylord. The Blue Devils ultimately promoted Justin Johnson, but athletic director Christian Wilson contacted Kingsley officials to put a good word in for Schuba about their open position.
One day after his June interview in Kingsley, Schuba was offered the job. He accepted and then withdrew his name for the Traverse City St. Francis vacancy.
This was it, the head coaching break the then 25-year-old was seeking. He began to implement his system in the summer.
“I had a summer with the team – just not the one I’m coaching now,” Schuba said. “A couple months later, I sit where I am now. It was a crazy turn of events.”
When the Central job opened, it was too inviting for Schuba to pass up.
“He told me it was his dream job,” Central athletic director Mark Mattson said.
Plus, it’s a job that does not come open often. Schuba was aware of that.
“Jeff was there 10 years,” he said. “I didn’t feel like this was an opportunity that would come about any time soon if I didn’t jump on it.”
But would the fact that he was 25 and had limited coaching experience hinder his candidacy?
Schuba said he used his background as a positive. In addition to starring at Kalkaska and Madonna (first-team all-Wolverine-Hoosier Athletic Conference selection for two years), he played professionally, including two seasons with the Washington Generals, the team that traveled the world playing the Harlem Globetrotters.
“I have a background of playing, being around the game,” he said. “I let them know, ‘Yes I’m 25, but I’ve played more and seen more than most people.’ And at my age, nowadays, kids tend to relate better to people of a younger nature. So instead of saying I lack head coaching experience, I use (age) to relate to the boys and get them to buy in and trust me on a personal level to be able to get them to do what we need to do to be successful on the court. I think we have a great relationship. We joke off the court, but once we get to practice they know I mean business. I hope they’re having as much fun as I am. These relationships we’re building now will last a lifetime.”
Mattson said Schuba’s personality and drive won him over.
“I put my feelers out because I didn’t know him,” Mattson said. “I had heard positive things about him, that he was an up-and-coming coach, had been there as a player and had that experience coaching (as a student assistant last year) at Madonna.
“When we interviewed him, he had a confidence and maturity about him that we really liked. We liked what he had to offer, what he was about. We knew hiring a 25-year-old with no head coaching experience might be rolling the dice and taking a chance, but that’s what we did.”
And Central has not looked back.
“Besides the fact that he has the guys competing and we’re having success under his leadership, I’ve been really impressed with the way he’s set his standards for the program,” Mattson said. “He doesn’t waver from those. For a 26-year-old now, he gets it. He does a great job interacting with people. He’s focused. He’s driven. When he wants something done, needs something done, he gets after it.”
Mattson said he’s also been impressed with Schuba’s relationships with game officials.
“We’ve received compliments on the way he’s handled himself,” Mattson said. “He holds his staff and himself to high standards. That stuff can be teachable, but when he comes in with it and gets it right away that absolutely reflects positively on the kids, the program and the parents.”
Schuba was on the links, playing a round at the Grandview Golf Club in Kalkaska, when he received word from the district’s human resources office that he had been picked for the job.
“I actually missed the call and had to call back,” he said. “I was teeing off, so as soon as I got back to the cart I gave them a call. It made the rest of the round a little sweeter. I was able to play with more freedom. I wasn’t nervous thinking about it (anymore).”
Still, it was difficult to leave a job he had just accepted.
“I can’t say enough good things about Kingsley for the opportunity they gave me as a young coach without any head coaching experience, other than AAU, to trust me to run that program,” he said.
The Central players applauded the hire.
Vicent played AAU ball for Schuba last summer.
“We’ve been building off that relationship and it’s been going well,” he said. “I feel close to him, and I hope he feels close to me.”
Schwannecke did not play AAU ball with Schuba, but he knew about him.
“Obviously, he’s a pretty big name up here,” he said. “We loved Coach Turner, but after he left Coach Schuba was one of the first guys that came to mind that I would like to have coach us. He pushes us to be our best every day.”
Schuba, an administrative assistant at the high school, said the biggest realization he’s had coaching is that the same approach does not motivate every player.
“You have to realize these kids are 16 and 17,” he said. “Each one is different, and going through different things, so you find a way to coach them differently, but still learn the same things. You can’t yell at every kid the same. You can’t coddle every kid the same. You have to approach each differently and try to find what works and gets them to play at their highest level while still learning the game of basketball and learning life lessons.”
One person not surprised by Schuba’s success is his former college coach at Madonna, Noel Emenhiser.
“Travis has always had an unbelievable understanding of the game,” he said. “That was one of his greatest strengths (as a player). You can look at the individual skills that he has – his shooting ability jumps out – but he really understood how the game was supposed to be played and what it took to be successful.
“He comes from a basketball family. His older brother (Chuck) was a successful college player and high school coach. He understood the game from the day he arrived here. He understood why things worked and why they didn’t. I thought it was a pretty natural fit to want to coach. In addition to understanding the game, Travis has an incredible confidence and that’s important in coaching because he knows what he needs to do, and he has the ability and belief in it to make sure that it happens. He doesn’t go home questioning whether he’s doing the right things. He knows he is, and he’s going to ensure the players believe in that and buy into the same things he does.
“If I were to guess, I would think the players really enjoy playing for him. I’m sure he’s tough and demanding, but at the same time I’m sure he really builds confidence into his players in the way that they understand what it takes (to succeed) and they know they can do it.”
That connection between Schuba and his players was evident on the gym floor following Central’s win over West.
“It was a sea of people, and everyone was excited,” Mattson said. “I was about five feet away as I watched one of our players try to find (Schuba). He was seeking him out to give him a great big bear hug. And when he did, Travis had a huge smile on his face. It was something special as an athletic director to observe this from a distance. That’s what it’s about right there.”
It was another memory-maker for the young coach.
And as for that shot that took down St. Francis in the 2009 high school tournament, that one is hard to forget, too.
His brother, Chuck, who is 11 years older, was the Kalkaska coach at the time.
“I give that one to my brother,” Travis Schuba said. “He did his studies. We threw in a bunch of defensive sets, mixed it the whole game, and slowed them down.”
Ironically, Schuba was supposed to be the decoy on the game-winning play, but he ended up with the ball. The rest is history.
“I still have people ask me, ‘Do you remember that shot?’” he said. “Of course, I remember that shot. It was one of the coolest moments of my career.”
The game-winner for Madonna registers, too. The Crusaders had won eight games in Schuba’s freshman season – Emenhiser’s second at the helm. They had started the 2011-12 season 0-4 when Schuba hit the shot to upset Indiana Tech.
“There were two seconds left on the clock,” Emenhiser recalled. “We ran him off a screen. He went flying into the corner, caught the ball and shot it all in one motion – nothing but the bottoms. That propelled us. We won our next nine games. It was the beginning of that (63-win) run we had for three years. Before (Schuba’s class arrived), we had one winning season in program history. We were still trying to build a culture and change who we were. We had played some good games, but the guys didn’t yet believe we could be a great team. That shot really gave the guys a ton of confidence. It was a pivotal moment in our program.”
Madonna later went on to a win a conference tournament title and play in the NAIA national tournament.
Schuba, who still holds the Madonna career records for 3-pointers made (399) and 3-point accuracy (better than 40 percent), wants his Central players to embrace success as well.
And it seems to be working.
“Coach Schuba does a great job instilling in us that we should expect to win,” Schwannecke said.
So far, so good.
Dennis Chase worked 32 years as a sportswriter at the Traverse City Record-Eagle, including as sports editor from 2000-14. He can be reached at [email protected] with story ideas for Manistee, Wexford, Missaukee, Roscommon, Ogemaw, Iosco, Alcona, Oscoda, Crawford, Kalkaska, Grand Traverse, Benzie, Leelanau, Antrim, Otsego, Montmorency, Alpena, Presque Isle, Cheboygan, Charlevoix and Emmet counties.
PHOTOS: (Top) Traverse City Central coach Travis Schuba watches his team work during its game against Grand Rapids Forest Hills Central this season. (Middle) Traverse City Central's Tobin Schwannecke gets to the basket a week ago against Traverse City West. (Below) Central players celebrate their win over the Titans. (Photos by Rick Sack/TC Rick Photo.)