The Boomerang Effect
March 6, 2013
The image of football on all levels, and the future of football at the youth level, are both worse off today as a result of the NFL’s recent years’ public relations and political campaigns.
The constant barrage of negative publicity about youth football as the NFL advanced its agenda to pass concussion legislation in all 50 states has, to levels not seen before, kicked off the concerns of moms and dads and the media nationwide. In state after state, kids with concussions have been paraded before state legislators, in the company of NFL staff. The NFL has administered a self-inflicted wound, shot itself in the foot, and made FOOTBALL the face of America’s youth sports concussion problem. How the NFL brain trust ever thought this would promote the game of football in America is a wonder.
School-based football today has no greater obstacle to promoting a safe game than the NFL. No brand of football captures the game’s brutal aspects for video more than the NFL. No brand of football celebrates it more. No brand of football CAPITALIZES on it more – so much so that the NFL can donate several million dollars to youth football to buff its “caring” conscience, when in fact it’s a miniscule portion of its multi-billion-dollar business.
Moreover, one of the NFL’s favorite groups for its self-promoted “philanthropy” is USA Football which promotes itself as the national governing body for amateur football in America. One of USA Football’s initiatives is an international championship for high school players, which of course means more hitting out of season for these players. The very activity the experts are telling us to reduce – out-of-season contact – is being promoted by this NFL underwritten organization! And WE get criticized as being against the promotion of football in America when we don’t go along with this backward thinking?
Performance of the Week: DeWitt's Traverse Moore
December 5, 2025
Traverse Moore ♦ DeWitt
Senior ♦ Football
Moore ran 32 times for an MHSAA Finals-record 397 yards and four touchdowns as DeWitt defeated Mount Pleasant 54-20 in the Division 3 championship game Sunday at Ford Field to finish this season 14-0. He put his name in the record book that day seven times total, with his three first-quarter touchdowns tying the all-time high for one quarter and his 461 total yards ranking second on that list.
The Finals performance gave Moore – the team’s quarterback and main ball carrier in its single wing-heavy running attack – a total of 2,512 yards and 33 touchdowns rushing and 734 yards and 13 TDs passing this fall. The rushing yards and touchdowns will be added to single-season record book lists. Moore played on the DeWitt varsity all four years and signed this week to continue at Central Michigan University. He also plays baseball for the Panthers.
@mhsaasports 🏈POW: Traverse Moore #football #Dewitt #highschoolsports #performanceoftheweek #MHSAA ♬ Bright and fun upbeat pops, Kids, Animals, Pets, Fun, Cute, Happy, Playful, Upbeat(1465232) - SAKUMAMATATA
@mhsaasports 🏈POW: Traverse Moore #funfacts #tiktalk #performanceoftheweek #highschoolsports #MHSAA ♬ Girly and cute synth pop - SAKUMAMATATA
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Previous 2025-26 honorees
Nov. 28: Elizabeth Eichbrecht, West Bloomfield swimming - Report
Nov. 20: Brady Kieff, Blanchard Montabella football - Report
Nov. 13: Ella Laupp, Battle Creek Harper Creek swimming - Report
Nov. 7: Hunter Eaton, Charlevoix cross country - Report
Oct. 31: Stephen Gollapalli, Lansing Christian tennis - Report
Oct. 23: Talya Schreiber, Pickford cross country - Report
Oct. 16: Avery Manning, Dexter golf - Report
Oct. 9: Brady Van Laecke, Hudsonville football - Report
Oct. 2: Sarah Giroux, Flat Rock volleyball - Report
Sept. 25: Sam Schumacher, Portage Central tennis - Report
Sept. 18: Kaylee Mitzel, Saline field hockey - Report
Sept. 11: Natasza Dudek, Ann Arbor Pioneer cross country - Report
Sept. 4: Kate Posey, Big Rapids golf - Report
(Headshot courtesy of TCP-Photography.)