Bush Legacy: Culture of Opportunity
By
Doug Donnelly
Special for MHSAA.com
April 6, 2018
By Doug Donnelly
Special for Second Half
CHELSEA – For the first time as Chelsea High School athletic director, Brad Bush has to hire a football coach.
What’s more, he has the unenviable task of replacing himself.
“I would say that nobody cares more about Chelsea football than I do,” Bush said. “It’s important to me that we find the very best person we can.”
Bush has coached the Bulldogs for 21 seasons. But, his coaching background goes much deeper than that.
He played at Ypsilanti High School for Hall of Fame coach Bill Giarmo, graduating in 1988. After playing quarterback at Cornell University in the Ivy League, he returned to Michigan, graduating from Eastern Michigan University, and started coaching for Bill Kohn, another inductee to the Michigan High School Football Coaches Association Hall of Fame. Bush then went to East Kentwood to coach with Giarmo.
Through his own playing days, coaching with those legends of the game and absorbing everything he could from afar, Bush has developed an impressive culture at Chelsea.
“Friday nights in Chelsea are a big deal,” he said. “We want to keep that tradition.”
Bush became the varsity head coach at Chelsea in 1997. At the time, Chelsea had only two playoff appearances. Bush’s Bulldogs went 3-6 that first season. After that, Chelsea didn’t have a sub-.500 finish for 15 years. The Bulldogs have been kept out of the playoffs only once since 1998.
Chelsea has had only three head coaches since 1965.
“I’m fortunate,” Bush said. “I went for a few more years than the other guys. It’s a great place to coach.”
Temperance Bedford head coach Jeff Wood was an assistant with Bush at Ypsilanti during the 1990s and said he thought then that Bush was going to develop into a great head coach.
“We knew he was going to accomplish greatness, not only as a football coach, but as a father, husband and professional in education,” Wood said. “Brad has always won and lost with great class and dignity. He’s a true Hall of Famer.”
If Bush never coaches at Chelsea again, his lasting legacy might be that culture surrounding the Bulldogs program. It’s known for its large number of football players, from middle school through the varsity, and a system that ensures every student athlete on every team leading to the varsity will play in every game. Teams at the middle school, freshman and junior varsity levels all start 22 players each game – with no two-way starters. For a Class B/Division 3 school, that isn’t the norm.
“We’ve had the same philosophy for 20 years,” he said. “Everybody plays in every middle school, freshman and junior varsity game. That’s how we do it. We start 22 kids on every level. Our kids know they will have the opportunity to play.
“Every kid on every level is going to play in every game. On most nights, we play more kids than the other team has players.”
While every school loses some athletes, or potential athletes, along the way, Bush said this system helps maintain a student’s interest in the sport. Often, he said, a player who may not necessarily be a starter as a freshman will learn the game, develop and turn into a starter by senior year.
“We feel that, over time, with repetition and practice, a kid will become an expert at his position,” he said. “For us, this is a big piece. … That was my thing here. I didn’t invent it. I absorbed it, watched it at other places.”
It’s tough to argue with the results. Chelsea won or shared Southeastern Conference championships in 1999, 2000, 2001, 2003, 2004, 2006, 2007, 2008, 2011, 2012, 2015, 2016 and 2017. The Bulldogs won seven District championships during the Bush era and played in the 2015 Division 3 championship game, falling to Orchard Lake St. Mary’s at Ford Field
He said he learned how to build a program from Giarmo and how to coach a football team under Kohn. Bush was quick to credit his assistant coaches who have remained with the program for years and helped build the culture. He said the program has sacrificed win-at-all-cost at the lower levels with the goal of developing varsity football players.
“You have to manage it,” he said. “That’s why you need a great staff. We have been lucky here with a great, dedicated group of guys. They always have the ultimate goal in mind.”
Bush said he won’t hamstring the next coach into running his system, but anticipates whoever is hired will buy into the culture after seeing what it’s about.
“The next coach has to run it the way he wants to run it, but I do believe we have created a culture here and we’d like to maintain that. You want to hire the right person who is going to handle the kids the right way.”
In addition to coaching at Chelsea and leading the entire athletic program, Bush also is heavily involved in the Michigan High School Football Coaches Association as a past president, serves on the Michigan High School Athletic Association football committee and has served on the National Federation football rules committee. He’s coached in all-star games and is a true believer in high school sports.
His record at Chelsea is 169-60.
“I have great energy,” Bush said. “I love coaching. I have a great passion for it, but I also know when you need to do certain things. I felt this was just the right time for the athletic department and the football team. It wasn’t one thing that led me to this.
“I love the game. I’m going to be very much involved.”
Doug Donnelly has served as a sports and news reporter and city editor over 25 years, writing for the Daily Chief-Union in Upper Sandusky, Ohio from 1992-1995, the Monroe Evening News from 1995-2012 and the Adrian Daily Telegram since 2013. He's also written a book on high school basketball in Monroe County and compiles record books for various schools in southeast Michigan. E-mail him at [email protected] with story ideas for Jackson, Washtenaw, Hillsdale, Lenawee and Monroe counties.
PHOTO: Chelsea's Brad Bush coaches his team during the 2015 Division 3 Final at Ford Field.
Marine City, Mathison Make Right Moves
November 29, 2013
By Bill Khan
Special to Second Half
DETROIT — When Jarrett Mathison was told he wouldn't be Marine City's quarterback this season, he could've taken the news the wrong way.
He could've been selfish about losing the marquee position on the football team. He could've sulked, becoming a disruptive force on the team. He could've complained to his parents, who in turn could've made life miserable for coach Ron Glodich and his staff.
Instead, Mathison handled the change with a team-first attitude, even though he had no clue what his role would be with the Mariners.
"There wasn't really a decision until about a week before our first game," Mathison said. "They told me I was going to play fullback. I said, 'OK. I don't care. I'm playing. I've got to do what I've got to do to help the team out.'"
As it turned out, Mathison got even more action this season than he did a year ago when he was the sophomore quarterback for an 8-2 team.
He starred in all three phases of the game, leading Marine City to a 49-35 victory over defending-champion Grand Rapids South Christian in the MHSAA Division 4 championship game Friday at Ford Field.
Mathison intercepted two passes, returned the opening kickoff of the second half 91 yards for a touchdown, and ran 18 times for 103 yards and two touchdowns.
"We had to tell him he could be a benefit on both sides of the ball," Glodich said. "That gamble paid off tonight. He's a warrior. He was better at the end of the game than the beginning of the game."
Mathison never expected to have such an active role in Marine City's success after the quarterback position was turned over to junior Alex Merchant, who was 10 for 12 for 208 yards and three touchdowns against South Christian.
"I thought I was just going to be a person filling in," said Mathison, who scored 32 touchdowns this season. "It just came out for the better. Everything happens for a reason."
Senior Pete Patsalis caught all three touchdown passes for the Mariners, grabbing five passes for 142 yards. Marine City scored on seven straight full possessions, not including a one-play series in which it ran out the clock following a South Christian touchdown with 12 seconds left in the first half.
The score was tied 21-21 at halftime when Mathison gave Marine City a huge lift to start the second half. A series of fake handoffs on a kick return that fooled nobody the first time the Mariners tried it worked wonders this time around. Mathison received the kick, turned his back toward the Sailors and faked the ball to three teammates before taking off and getting in the clear.
"The big kickoff return took the wind out of us a bit," South Christian coach Mark Tamminga said. "That was a huge momentum swing there. Give all the credit to them. That's a heck of a football team. We got beat by a better football team."
Still, South Christian was in the game when quarterback Jon Wassink scored from one yard out on fourth-and-goal to tie the game 28-28 with 6:04 left in the third quarter.
The Sailors couldn't stop the Mariners' offense, however. A 65-yard touchdown pass from Merchant to Patsalis with 5:11 left in the third quarter put Marine City ahead to stay. A 1-yard run by Mathison made it a 14-point game.
South Christian got within 42-35 with plenty of time left when Wassink hit Eric VanVoorst with a 19-yard touchdown pass with 10:04 remaining, but Marine City ground out a 12-play, 75-yard drive that consumed 6:15 to get some breathing room. A 20-yard pass from Merchant to Patsalis capped the drive with 3:45 left.
"We told the kids, 'You stay with them until the fourth quarter, then I guarantee you you'll have more in your tank than they do,'" Glodich said.
History was made in this game, as Marine City junior Olivia Viney became the first girl to play in an MHSAA Final. Viney did more than just play, going 7 for 7 on extra points to tie a Finals record for most extra points in a game. Paul Gross of Jackson Lumen Christi also was 7 for 7 in the 2001 Division 5 Final against Livonia Clarenceville.
"I really wasn't as nervous as I thought I would be," Viney said. "My team did a really good job of keeping everyone calm, keeping their heads on their shoulders. I was totally prepared mentally and physically."
Viney finished the season 61 for 65 on extra points, breaking the Marine City mark of 59 extra points in a season. She also had a 30-yard field goal.
"I couldn't do it without my team," she said. "I couldn't score an extra point unless we get touchdowns. Our snapper, our holder, our offensive line — I couldn't do it without them."
The tone for the high-scoring game was set just 58 seconds in, as Wassink hit VanVoorst with a 52-yard touchdown pass to give South Christian a 7-0 lead.
That was the only score of the first quarter, but the pace picked up in the second quarter, with the teams combining for five touchdowns to go into halftime tied at 21-21.
Mathison's 1-yard run put Marine City on the board with 10:28 left in the second quarter.
A 39-yard pass from Merchant to Patsalis with 7:12 left in the second quarter gave the Mariners a 14-7 lead.
Wassink's 50-yard option keeper with 5:36 left in the second quarter tied it 14-14. Tait Sapienza answered for Marine City with an 18-yard touchdown run with 2:05 to go in the half.
South Christian tied it 12 seconds before halftime when Wassink threw a low 8-yard touchdown pass to Kyle Haan, who was able to trap the ball between his legs as he fell across the goal line.
Wassink, a junior two-year starter who missed last year's championship game after breaking his collarbone in the Semifinal, was 18-for-38 for 240 yards, three touchdowns and two interceptions.
Sapienza ran 17 times for 123 yards and a touchdown for Marine City (13-1), which won its other MHSAA title in 2007.
"They were more physical than us," Tamminga said. "When you control both sides of the line of scrimmage, you're going to win a lot of football games."
PHOTOS: (Top) Marine City's Joe Mazure (88) hauls in a pass during Friday's Final. (Middle) Grand Rapids South Christian quarterback Jon Wassink breaks away for a gain. (Click to see more from Terry McNamara Photography.)