Bush Legacy: Culture of Opportunity
By
Doug Donnelly
Special for MHSAA.com
April 6, 2018
By Doug Donnelly
Special for Second Half
CHELSEA – For the first time as Chelsea High School athletic director, Brad Bush has to hire a football coach.
What’s more, he has the unenviable task of replacing himself.
“I would say that nobody cares more about Chelsea football than I do,” Bush said. “It’s important to me that we find the very best person we can.”
Bush has coached the Bulldogs for 21 seasons. But, his coaching background goes much deeper than that.
He played at Ypsilanti High School for Hall of Fame coach Bill Giarmo, graduating in 1988. After playing quarterback at Cornell University in the Ivy League, he returned to Michigan, graduating from Eastern Michigan University, and started coaching for Bill Kohn, another inductee to the Michigan High School Football Coaches Association Hall of Fame. Bush then went to East Kentwood to coach with Giarmo.
Through his own playing days, coaching with those legends of the game and absorbing everything he could from afar, Bush has developed an impressive culture at Chelsea.
“Friday nights in Chelsea are a big deal,” he said. “We want to keep that tradition.”
Bush became the varsity head coach at Chelsea in 1997. At the time, Chelsea had only two playoff appearances. Bush’s Bulldogs went 3-6 that first season. After that, Chelsea didn’t have a sub-.500 finish for 15 years. The Bulldogs have been kept out of the playoffs only once since 1998.
Chelsea has had only three head coaches since 1965.
“I’m fortunate,” Bush said. “I went for a few more years than the other guys. It’s a great place to coach.”
Temperance Bedford head coach Jeff Wood was an assistant with Bush at Ypsilanti during the 1990s and said he thought then that Bush was going to develop into a great head coach.
“We knew he was going to accomplish greatness, not only as a football coach, but as a father, husband and professional in education,” Wood said. “Brad has always won and lost with great class and dignity. He’s a true Hall of Famer.”
If Bush never coaches at Chelsea again, his lasting legacy might be that culture surrounding the Bulldogs program. It’s known for its large number of football players, from middle school through the varsity, and a system that ensures every student athlete on every team leading to the varsity will play in every game. Teams at the middle school, freshman and junior varsity levels all start 22 players each game – with no two-way starters. For a Class B/Division 3 school, that isn’t the norm.
“We’ve had the same philosophy for 20 years,” he said. “Everybody plays in every middle school, freshman and junior varsity game. That’s how we do it. We start 22 kids on every level. Our kids know they will have the opportunity to play.
“Every kid on every level is going to play in every game. On most nights, we play more kids than the other team has players.”
While every school loses some athletes, or potential athletes, along the way, Bush said this system helps maintain a student’s interest in the sport. Often, he said, a player who may not necessarily be a starter as a freshman will learn the game, develop and turn into a starter by senior year.
“We feel that, over time, with repetition and practice, a kid will become an expert at his position,” he said. “For us, this is a big piece. … That was my thing here. I didn’t invent it. I absorbed it, watched it at other places.”
It’s tough to argue with the results. Chelsea won or shared Southeastern Conference championships in 1999, 2000, 2001, 2003, 2004, 2006, 2007, 2008, 2011, 2012, 2015, 2016 and 2017. The Bulldogs won seven District championships during the Bush era and played in the 2015 Division 3 championship game, falling to Orchard Lake St. Mary’s at Ford Field
He said he learned how to build a program from Giarmo and how to coach a football team under Kohn. Bush was quick to credit his assistant coaches who have remained with the program for years and helped build the culture. He said the program has sacrificed win-at-all-cost at the lower levels with the goal of developing varsity football players.
“You have to manage it,” he said. “That’s why you need a great staff. We have been lucky here with a great, dedicated group of guys. They always have the ultimate goal in mind.”
Bush said he won’t hamstring the next coach into running his system, but anticipates whoever is hired will buy into the culture after seeing what it’s about.
“The next coach has to run it the way he wants to run it, but I do believe we have created a culture here and we’d like to maintain that. You want to hire the right person who is going to handle the kids the right way.”
In addition to coaching at Chelsea and leading the entire athletic program, Bush also is heavily involved in the Michigan High School Football Coaches Association as a past president, serves on the Michigan High School Athletic Association football committee and has served on the National Federation football rules committee. He’s coached in all-star games and is a true believer in high school sports.
His record at Chelsea is 169-60.
“I have great energy,” Bush said. “I love coaching. I have a great passion for it, but I also know when you need to do certain things. I felt this was just the right time for the athletic department and the football team. It wasn’t one thing that led me to this.
“I love the game. I’m going to be very much involved.”
Doug Donnelly has served as a sports and news reporter and city editor over 25 years, writing for the Daily Chief-Union in Upper Sandusky, Ohio from 1992-1995, the Monroe Evening News from 1995-2012 and the Adrian Daily Telegram since 2013. He's also written a book on high school basketball in Monroe County and compiles record books for various schools in southeast Michigan. E-mail him at [email protected] with story ideas for Jackson, Washtenaw, Hillsdale, Lenawee and Monroe counties.
PHOTO: Chelsea's Brad Bush coaches his team during the 2015 Division 3 Final at Ford Field.
1st & Goal: 2025 Playoffs Week 3 Preview
By
Geoff Kimmerly
MHSAA.com senior editor
November 12, 2025
The MHSAA Football Playoffs turn into a second season for teams still alive at this late date – and it’s impossible to not begin sensing the opportunities opening up for those teams as we move into mid-November.
With two weeks remaining in the 8-player season, we’re running a counter and starting this week with a little deeper dive into our four Semifinals in those divisions. One reigning champion is still in pursuit of a Superior Dome return, and two teams are seeking Saturday to reach Finals for the first time.
After that, we check out Regional Finals in every 11-player division, with four games matching undefeated opponents. All of those games are Friday unless noted below, and Semifinals sites will be announced Sunday.
Tickets this weekend are $9 for 11-Player Regional Finals and $10 for 8-Player Semifinals and can be purchased at GoFan.co. All four 8-Player Semifinals and all 32 11-Player Regional Finals will be broadcast and available to watch with subscription on the NFHS Network.
8-Player Division 1
Blanchard Montabella (10-1) vs. Norway (11-0) at Traverse City’s Thirlby Field WATCH
Montabella has pulled within one more win of reaching the Finals for the first time, its only loss this season to Division 2 semifinalist Portland St. Patrick. As a team, the Mustangs are averaging 8.5 yards per carry, paced by senior Brady Kieff (1,475 yards, 8.5 per carry, 16 touchdowns rushing). Norway last reached the Semifinals in 2006 (in 11-player) but has seemed on the verge of a run since moving to 8-player in 2021. Senior quarterback Owen Baij has run for a team-high 1,443 yards and 30 touchdowns and thrown for 817 yards and 13 more scores.
Kingston (10-1) vs. Martin (11-0) at Chelsea WATCH
Martin moved to a combined 13-2 in playoff games this decade with last week’s 36-20 win over Climax-Scotts, and the Clippers are once again led by a two-way threat in senior quarterback Haylen Buell, who has run for a team-high 1,528 yards and 32 touchdowns and thrown for 866 and 13 scores. Kingston has run into eventual champions the last two seasons, falling to Martin in a Semifinal in 2023 and then Deckerville in a Regional Final last year. The Cardinals are attempting to reach their first championship game powered as well by a dangerous two-way quarterback in senior Tanner James (524 yards/11 TDs rushing, 902/20 passing).
8-Player Division 2
Felch North Dickinson (11-0) vs. Onekama (11-0) at Marquette WATCH
North Dickinson has stormed into its first Semifinal since 2001 (in 11-player) with senior quarterback Brady Jungwirth directing an offense that has outpaced every opponent by at least three touchdowns, including adding to a 38-34 win over Lake Linden-Hubbell in Week 1 with a 32-12 win in their rematch last weekend. Jungwirth has thrown for 1,888 yards and 28 touchdowns, with just three interceptions. Onekama is playing in a second-straight Semifinal seeking to get to the Superior Dome for the first time since 2018, paced by a pair of running backs both averaging more than nine yards per carry – senior Tyler Hart (859 yards, 15 TDs rushing) and freshman Bennett Zeller (821/13).
Deckerville (10-1) vs. Portland St. Patrick (11-0) at Mount Pleasant WATCH
Deckerville won Division 1 last season and is seeking to return to Superior Dome with junior Brandon Salowitz moving up from supporting cast in 2024 to the starring role. He’s the leading rusher with 1,311 yards and 24 touchdowns, starts at linebacker and punts. The Shamrocks are working to get back to the Finals for the first time since 2020 and showed off a dynamic playmaker as well last week in senior running back/linebacker/punter Brady Leonard, who has run for 1,091 yards and 14 touchdowns and intercepted 10 passes. He scored five touchdowns in last week’s 51-22 win over previously-undefeated Mendon.
11-Player Division 1
Detroit Catholic Central (11-0) at Clarkston (10-1) WATCH
These two have met twice previously in playoff games, with Clarkston winning both including their Division 1 championship matchup in 2013. These days, Detroit Catholic Central has won 22 of its last 23 games – the only loss to eventual champion Detroit Cass Tech during last year’s Semifinals – and perhaps most impressively this fall hasn’t given up more than 14 points in a game despite playing Grand Ledge and Detroit Martin Luther King on top of a loaded Catholic High School League Central slate. Clarkston is a 27-21 Week 2 loss to undefeated Harper Woods from a perfect run through this season as well, and handed previously-unbeaten Grand Blanc its only loss last week – doubling up the Bobcats 44-22. The Wolves also won all of their games in the power-packed Oakland Activities Association Red by at least two touchdowns.
Other Regional Finals FRIDAY Detroit Cass Tech (11-0) at Saline (10-1) WATCH, Romeo (8-3) at Rochester Adams (9-2) WATCH. SATURDAY East Kentwood (9-2) at Hudsonville (11-0) WATCH.
11-Player Division 2
Orchard Lake St. Mary’s (8-2) at Midland Dow (10-1) WATCH
Reigning Division 2 champion St. Mary’s cleared a major hurdle last week, avenging a Week 8 loss with a 35-14 win over rival Bloomfield Hills Brother Rice. But the Eaglets obviously can’t rest this weekend. Dow played three teams during the regular season playing this weekend for Regional championships (and went 2-1 against them), and a win would send the Chargers to the Semifinals for the first time since 1997. That only loss this fall came to still-undefeated Mount Pleasant in Week 3, and Dow hasn’t given up more than 15 points since.
Other Regional Finals FRIDAY Traverse City Central (7-4) at Portage Central (11-0) WATCH, Dexter (10-1) at Gibraltar Carlson (11-0) WATCH, Birmingham Groves (8-3) at St. Clair Shores Lakeview (9-2) WATCH.
11-Player Division 3
Warren De La Salle Collegiate (5-6) at Detroit Martin Luther King (7-4) WATCH
As likely anticipated, both of these teams have surged in the postseason after navigating two of the toughest schedules in the state. The Pilots actually have won four of their last six games and opened the playoffs with a 56-34 victory over Macomb Area Conference Gold champion Warren Fitzgerald before downing Port Huron last week. King provides another level of challenge, and it opened the playoffs defeating Huron League co-champ Riverview before downing Trenton to clinch a District title.
Other Regional Finals FRIDAY East Grand Rapids (9-2) at Mount Pleasant (11-0) WATCH, Zeeland West (8-3) at Lowell (9-2) WATCH, Fenton (8-3) at DeWitt (11-0) WATCH.
11-Player Division 4
Goodrich (11-0) at Williamston (11-0) WATCH
This could be a clash of styles as Williamston rode big plays to a comeback win last week over Haslett, while Goodrich has won 24 straight games (including last season’s championship decider) with a powerful running attack and physical defense that earned its first shutout of this season last week against Chelsea. The Hornets trailed Haslett 21-7 at halftime last week before scoring 28 third-quarter points mixing speed to get to the perimeter and a potent downfield passing attack.
Other Regional Finals FRIDAY Big Rapids (10-1) vs. Hudsonville Unity Christian (10-1) at Hudsonville Baldwin WATCH. SATURDAY Vicksburg (7-4) at Portland (11-0) WATCH, Dearborn Divine Child (10-1) vs. Harper Woods (11-0) at Westland John Glenn WATCH.
11-Player Division 5
Frankenmuth (10-1) at Pontiac Notre Dame Prep (9-2) WATCH
It was easy at the start of these playoffs to circle this rematch of last year’s Division 5 championship game as one of the most notable matchups in the entire bracket. Notre Dame Prep won last season’s 42-7 and has continued to follow the lead of quarterback San Stowe, putting up 50 or more points against five playoff teams over the course of this fall. The Eagles will counter with a defense that has shown itself plenty capable allowing only 10 points a game and giving up only 17 in its lone loss to reigning Division 4 champ Goodrich.
Other Regional Finals FRIDAY Kalamazoo United (9-2) at Grand Rapids West Catholic (10-1) WATCH, Michigan Center (10-1) at Monroe Jefferson (10-1) WATCH. SATURDAY Ogemaw Heights (10-1) at Saginaw Swan Valley (10-1) WATCH.
11-Player Division 6
Montrose (11-0) at Kent City (11-0), Saturday WATCH
Montrose has built on its first perfect regular season since 2013 with a pair of big home playoff wins the last two weeks, but will travel for this one to take on a Kent City team that finished the regular season undefeated for the first time since 2017 and has added the first District championship in program history. The Eagles no doubt are enjoying a little bit of an additional bump this week with this game at home after playing their first two playoff games – and five of their last seven total – on the road.
Other Regional Finals FRIDAY Reed City (9-2) at Kingsley (9-2) WATCH, Ida (9-2) at Jackson Lumen Christi (8-3) WATCH, Detroit Edison (9-2) at Almont (11-0) WATCH.
11-Player Division 7
Clinton (9-2) at Millington (9-2), Saturday WATCH
This will be the first playoff meeting between these two annual contenders, and neither will shy away from taking on an unfamiliar but powerful opponent. Clinton’s losses this season were to undefeated Hudson and last year’s Division 7 runner-p Monroe St. Mary Catholic Central, and the Redwolves avenged the latter last week by a 22-14 score. The Cardinals won the Division 7 title a year ago downing SMCC 24-0. They lost early this fall to Cass City and then to undefeated Harbor Beach in the regular-season finale – but stormed back to win both of their first two playoff games 49-0.
Other Regional Finals FRIDAY Ithaca (8-3) at Pewamo-Westphalia (10-0) WATCH. SATURDAY Shelby (7-4) at Menominee (11-0) WATCH, Schoolcraft (9-2) at Hanover-Horton (9-2) WATCH.
11-Player Division 8
Beal City (11-0) at Harbor Beach (11-0), Saturday WATCH
The reigning Division 8 champion Aggies have rumbled through their competition this season, winning all of their games by at least two touchdowns and by 40 points on average. Harbor Beach is pursuing a first Regional title since 2018 and has been similarly dominant, winning its games by an average score of 41-8. Both closed the regular-season with a notable nonleague win as well – Harbor Beach over reigning Division 7 champion Millington, and Beal City over Ithaca, which like the Cardinals is also playing for a Division 7 Regional title this weekend.
Other Regional Finals FRIDAY Springport (11-0) at Hudson (11-0) WATCH, Bark River Harris (9-1) at Maple City Glen Lake (9-1) WATCH, Allen Park Cabrini (10-1) at Madison Heights Madison (10-1) WATCH.
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PHOTO Clarkston's Griffin Boman (0) follows his blockers as a Grand Blanc defender pursues during the Wolves' District Final win last Friday. (Photo by Terry Lyons)