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Bush Legacy: Culture of Opportunity

By Doug Donnelly
Special for MHSAA.com

April 6, 2018

By Doug Donnelly
Special for Second Half

CHELSEA – For the first time as Chelsea High School athletic director, Brad Bush has to hire a football coach.

What’s more, he has the unenviable task of replacing himself.

“I would say that nobody cares more about Chelsea football than I do,” Bush said. “It’s important to me that we find the very best person we can.”

Bush has coached the Bulldogs for 21 seasons. But, his coaching background goes much deeper than that.

He played at Ypsilanti High School for Hall of Fame coach Bill Giarmo, graduating in 1988. After playing quarterback at Cornell University in the Ivy League, he returned to Michigan, graduating from Eastern Michigan University, and started coaching for Bill Kohn, another inductee to the Michigan High School Football Coaches Association Hall of Fame. Bush then went to East Kentwood to coach with Giarmo.

Through his own playing days, coaching with those legends of the game and absorbing everything he could from afar, Bush has developed an impressive culture at Chelsea.

“Friday nights in Chelsea are a big deal,” he said. “We want to keep that tradition.”

Bush became the varsity head coach at Chelsea in 1997. At the time, Chelsea had only two playoff appearances. Bush’s Bulldogs went 3-6 that first season. After that, Chelsea didn’t have a sub-.500 finish for 15 years. The Bulldogs have been kept out of the playoffs only once since 1998.

Chelsea has had only three head coaches since 1965.

“I’m fortunate,” Bush said. “I went for a few more years than the other guys. It’s a great place to coach.”

Temperance Bedford head coach Jeff Wood was an assistant with Bush at Ypsilanti during the 1990s and said he thought then that Bush was going to develop into a great head coach.

“We knew he was going to accomplish greatness, not only as a football coach, but as a father, husband and professional in education,” Wood said. “Brad has always won and lost with great class and dignity. He’s a true Hall of Famer.”

If Bush never coaches at Chelsea again, his lasting legacy might be that culture surrounding the Bulldogs program. It’s known for its large number of football players, from middle school through the varsity, and a system that ensures every student athlete on every team leading to the varsity will play in every game. Teams at the middle school, freshman and junior varsity levels all start 22 players each game – with no two-way starters. For a Class B/Division 3 school, that isn’t the norm.

“We’ve had the same philosophy for 20 years,” he said. “Everybody plays in every middle school, freshman and junior varsity game. That’s how we do it. We start 22 kids on every level. Our kids know they will have the opportunity to play.

“Every kid on every level is going to play in every game. On most nights, we play more kids than the other team has players.”

While every school loses some athletes, or potential athletes, along the way, Bush said this system helps maintain a student’s interest in the sport. Often, he said, a player who may not necessarily be a starter as a freshman will learn the game, develop and turn into a starter by senior year.

“We feel that, over time, with repetition and practice, a kid will become an expert at his position,” he said. “For us, this is a big piece. … That was my thing here. I didn’t invent it. I absorbed it, watched it at other places.”

It’s tough to argue with the results. Chelsea won or shared Southeastern Conference championships in 1999, 2000, 2001, 2003, 2004, 2006, 2007, 2008, 2011, 2012, 2015, 2016 and 2017. The Bulldogs won seven District championships during the Bush era and played in the 2015 Division 3 championship game, falling to Orchard Lake St. Mary’s at Ford Field

He said he learned how to build a program from Giarmo and how to coach a football team under Kohn. Bush was quick to credit his assistant coaches who have remained with the program for years and helped build the culture. He said the program has sacrificed win-at-all-cost at the lower levels with the goal of developing varsity football players.

“You have to manage it,” he said. “That’s why you need a great staff. We have been lucky here with a great, dedicated group of guys. They always have the ultimate goal in mind.”

Bush said he won’t hamstring the next coach into running his system, but anticipates whoever is hired will buy into the culture after seeing what it’s about.

“The next coach has to run it the way he wants to run it, but I do believe we have created a culture here and we’d like to maintain that. You want to hire the right person who is going to handle the kids the right way.”

In addition to coaching at Chelsea and leading the entire athletic program, Bush also is heavily involved in the Michigan High School Football Coaches Association as a past president, serves on the Michigan High School Athletic Association football committee and has served on the National Federation football rules committee. He’s coached in all-star games and is a true believer in high school sports.

His record at Chelsea is 169-60.

“I have great energy,” Bush said. “I love coaching. I have a great passion for it, but I also know when you need to do certain things. I felt this was just the right time for the athletic department and the football team. It wasn’t one thing that led me to this.

“I love the game. I’m going to be very much involved.”

Doug Donnelly has served as a sports and news reporter and city editor over 25 years, writing for the Daily Chief-Union in Upper Sandusky, Ohio from 1992-1995, the Monroe Evening News from 1995-2012 and the Adrian Daily Telegram since 2013. He's also written a book on high school basketball in Monroe County and compiles record books for various schools in southeast Michigan. E-mail him at [email protected] with story ideas for Jackson, Washtenaw, Hillsdale, Lenawee and Monroe counties.

PHOTO: Chelsea's Brad Bush coaches his team during the 2015 Division 3 Final at Ford Field.

Drive for Detroit: Playoff Week 2 Review

November 11, 2019

By Geoff Kimmerly
Second Half editor

You can stop trying to predict what’s going to happen in the MHSAA Football Playoffs this month.

The first two weeks have showed us that’s pretty much a futile endeavor – and that’s what could make these playoffs some of the most memorable of this decade soon to end.

A couple of observations quickly can be pulled from this weekend’s results. For starters, 12 teams ended their seasons with their first and only loss. Also, there were 16 rematches from the regular season – and 10 teams that lost the first meeting won this time around.

Sure, many of the heavy pre-playoff favorites are still around. But they might now be faced with stopping a few surprise contenders that have found their strides at the right time.

Below is a glance at some of the most notable District Final results from every division of 11-player, plus a thought on all eight 8-player Regional Finals. "Drive for Detroit" is sponsored by MI Student Aid.

11-Player

Division 1

HEADLINER Davison 42, Lapeer 21 Although Lapeer (9-2) did defeat Davison two weeks ago to win the Saginaw Valley League Blue title, the Lightning won that meeting only 24-21 – and the Cardinals more than flipped that result two weeks later. Davison (9-2) locked up its first District title since 2008 by overcoming a Lapeer defense that was giving up only 10.8 points per game and hadn’t surrendered more than 21 (also against Davison) this season. Click for more from the Flint Journal and see highlights below from State Champs Sports Network.

District Digest Utica Eisenhower 27, Lake Orion 20 The Eagles (9-2) have won eight straight and their third District title in four seasons, while Lake Orion (9-2) ended its most successful season since 2012 and with both defeats this fall by just seven points apiece. Belleville 67 Brownstown Woodhaven 14 The Warriors (10-1) led into the second quarter before Belleville (11-0) scored 61 straight points over the final three to repeat as a District champion. Sterling Heights Stevenson 38, Macomb Dakota 35 A week after Dakota shocked reigning Division 1 champion Clinton Township Chippewa Valley, Stevenson (7-4) avenged its 40-14 Week 4 loss to the Cougars (6-5) to win its first District title since 2009.

Division 2

HEADLINER Birmingham Seaholm 42, Birmingham Groves 7 While Groves (8-3) has become a playoff regular and made the Division 2 Semifinals last season and in 2016, Seaholm is two seasons removed from a 1-8 finish and had lost seven straight to the rival Falcons – including in last year’s playoff opener. This season’s defeat was only three weeks ago, 35-14, but the Maples (8-3) avenged by holding a Groves offense averaging 30 points per game to its lowest output of the fall. The District title was Seaholm’s first since 2001. Click for more from the Oakland Press.

District Digest Muskegon Mona Shores 35, Midland Dow 12 The Sailors (9-2) finished their sweep of SVL Red co-champions by holding Dow (7-4) to its second-fewest points and scoring the second-most the Chargers gave up this fall. Detroit U-D Jesuit 11, Farmington 10 The Cubs (8-3) added a first District title since 2013 to their league championship, ending the Falcons’ season at 8-2 and with both losses by a combined five points. Walled Lake Western 49, Fenton 21 The Warriors (10-1) clinched their fourth District title in five seasons by handing the Tigers (9-2) their first loss since opening night.

Division 3

HEADLINER Edwardsburg 16, Zeeland West 2 – The Eddies – last year’s Division 4 champs – passed a major Division 3 test, and did so holding West (9-2) to its fewest points since the 2014 Semifinals. Granted, Edwardsburg (11-0) also scored way under its usual output, but put up enough while bringing down its defensive average half a point to giving up just 6.9 per game this season. The District title was the Eddies’ fourth straight, continuing a streak that began in Division 3 in 2016 before the team played in Division 4 the last two seasons. Click for more from the Edwardsburg Argus.

District Digest East Grand Rapids 41, Byron Center 14 The Pioneers (8-3) locked up their first District title since 2015 by handing Byron Center (10-1) its only loss during a rebound season that saw the Bulldogs bounce back from two straight sub-.500 finishes. Chelsea 28, Coldwater 21 The Bulldogs (11-0) won their fifth District title in six seasons with their second seven-point victory in two weeks. Coldwater finished 9-2 after going 3-6 a year ago. Allen Park 42, Riverview 26 The Jaguars (9-2) won their fourth District title in five seasons by eliminating Riverview (8-3) for the second straight.

Division 4

HEADLINER Pontiac Notre Dame Prep 54, Ortonville Brandon 40 As an independent during the regular season, Notre Dame Prep (10-1) faced a variety of opponents from a variety of leagues. So it’s gone a little unnoticed that the Fighting Irish are enjoying what has now tied their most successful season ever (with the 2011 team that finished 10-1). This District title was the program’s first since 2004. Brandon (8-3) ended its third season in four with at least eight wins. Click for more from the Oakland Press.

District Digest Cadillac 21, Sault Ste. Marie 6 The Vikings (7-4) keep adding highlights to their first winning season since 2016, with this their first District title since 2013. The Blue Devils (7-4), meanwhile, concluded their winningest season since 2013. Grand Rapids Catholic Central 33, Sparta 7 The Cougars (10-1) reached double-digit wins for their fourth-straight season by winning their fourth-straight District title, this time ending the winningest season for Sparta (9-2) since the start of the playoff era in 1975. Milan 56, Romulus Summit Academy North 22 Both of these teams set program records for wins this season, Milan (11-0) reaching 11 for the first time and the Dragons in finishing 8-3.

Division 5

HEADLINER Kingsley 51, Muskegon Oakridge 34 The Stags have been charging since the return of coach Tim Wooer before the 2018 season, and they’re up to a combined 21-2 with two District titles over the last two years after handing Oakridge (10-1) its lone loss of the fall. The Eagles hadn’t given up more than 20 points in a game this season and not 50 since a Semifinal loss in 2013. Kingsley’s offensive performance raised its scoring average this fall to just under 46 points per game. Click for more from the Traverse City Record-Eagle and see highlights below from MI Sports Now.

District Digest Almont 22, Marine City 20 The Raiders (11-0) have put together arguably the most impressive playoff runs so far with two wins over rivals on the road, and with the Mariners (10-1) also unbeaten entering the night. A Marine City offense averaging nearly 44 points per game was stopped just enough by an Almont defense still giving up just 9.9 per contest. Lansing Catholic 21, Portland 0 The Cougars (10-1) won their first District title since 2015 by ending a six-game losing streak to the rival Raiders (8-3), the only team that had beaten Lansing Catholic over the last two seasons. Saginaw Swan Valley 21, Frankenmuth 7 The closest win of the Eagles’ perfect league title run was a three-pointer over Swan Valley in Week 5, and the Vikings (8-3) clinched their third-straight District title by taking the rematch. Frankenmuth finished 9-2.

Division 6

HEADLINER Montague 20, Ravenna 13 (OT) Another rematch reversal was as close as anticipated, with Montague avenging its 17-7 Week 6 loss. Ravenna (8-3) scored all of its points during the fourth quarter to send this game to overtime, but the Wildcats (9-2) scored the only points of the extra period. The District title was the third straight for the reigning Division 6 runner-up. Click for more from the Muskegon Chronicle.

District Digest Onsted 35, Grass Lake 21 The Wildcats (9-2) extended their first playoff season since 2014 with their first District title since 2007, while ending Grass Lake’s season also at 9-2. Calumet 39, Menominee 14 The Copper Kings (10-1) have 10 wins for the third time and a District title for the second in four seasons, and earned another home game as they seek their first Regional title. Menominee finished 7-4 after going 2-7 a year ago. Hillsdale 20, Constantine 14 League champion Hillsdale (11-0) joined Onsted as District champs from the Lenawee County Athletic Association, and now they will meet again. Constantine (8-3) ended its season with three defeats all by six points or fewer.

Division 7

HEADLINER New Lothrop 42, Beaverton 7 The legend of New Lothrop continues to grow. The Hornets (11-0) ran their winning streak to 16 going back to last year’s playoff run by handing Beaverton (10-1) its only loss – and scoring nearly half of the 100 points the Beavers gave up all season. New Lothrop has scored at least 40 points in 13 straight games dating back to last year’s Semifinals (and not counting a Week 8 forfeit this fall). Click for more from the Flint Journal.

District Digest Schoolcraft 47, Lawton 10 The Eagles (10-1) repeated as District champs and have now outscored two playoff opponents by a combined 104-16. Lawton (10-1) concluded a great turnaround after two straight 3-6 seasons. Cass City 28, Elkton-Pigeon-Bay Port Laker 2 Playing in its third-straight District Final, Cass City (10-1) made history winning its first championship during the opening round and getting to double-digit victories for the first time. Laker ended its sixth playoff season in seven years at 7-4. Traverse City St. Francis 14, McBain 6 The Gladiators (8-3) have played in four games decided by eight or fewer points, and this win pushed their record to 3-1 in those games as they got past McBain (6-5) for a sixth-straight District title.

Division 8

HEADLINER Reading 28, Cassopolis 6 A rematch of their 2017 Division 7 District Final – won by Cassopolis – was played out two years later, with Reading adding to its contender status as it looks to return to Ford Field after winning Division 8 last year. Cassopolis had given up more than 16 points only two other times over the last three seasons – and the last team to score 16 was Reading when Cassopolis won the 2017 matchup. Reading’s defense also did its part in this meeting, slowing way down a Cassopolis offense that was averaging 40 points per game. Click for more from the Hillsdale Daily News.

District Digest Ubly 34, Harbor Beach 20 The Bearcats (9-2) had lost to Harbor Beach five times over the last three seasons including 29-14 in Week 5 and in District games the last two years. The Pirates finished 10-1 and were a combined 21-3 over the last two seasons. Saginaw Nouvel 46, Breckenridge 28 The Panthers (7-4) clinched their second District title in three seasons by handing reigning Division 8 runner-up Breckenridge (9-2) its first loss since the season opener. Beal City 33, Johannesburg-Lewiston 20 The Aggies (10-1) are another team extending a great turnaround season after they finished 2-7 a year ago. The District title was their first since 2014 and ended another great run for Johannesburg-Lewiston (10-1), which hadn’t given up more than 21 points in a game this fall.

8-Player


Division 1

HEADLINER Morrice 50, Deckerville 24 The reigning Division 1 champion Orioles (10-1) hadn’t been discussed much since seeing a 20-game winning streak end in Week 8 against Crystal Falls Forest Park. But they’re a big part of the conversation again after handing Deckerville (10-1) its only loss, scoring 50 of the 134 points the Eagles gave up this season and stopping an offense that was averaging 46 points per contest. Click for more from the Owosso Argus-Press.

Regional Roundup Suttons Bay 36, Gaylord St. Mary 30 The Norsemen (11-0) ended up with a Week 6 win over Gaylord St. Mary after the Snowbirds (5-6) had to forfeit that 48-47 victory. But Suttons Bay will play in the Semifinals for the first time since 2006 after holding off a late St. Mary’s comeback attempt in this rematch. Kingston 50, Mio 48 The Cardinals (9-2) are headed to the Semifinals for the first time since 1996 after finally overtaking Mio (9-2) late in the fourth quarter. Colon 56, Martin 12 The Magi (11-0) actually saw their average margin of victory fall in defeating the previously unbeaten Clippers (10-1). Colon is winning by 48 points per game with no opponent getting closer than 34.  


Division 2

HEADLINER Pickford 22, Powers North Central 14 The Panthers (10-1) avenged their only loss, a 20-14 defeat to the Jets (10-1) in Week 3, to earn a spot in the Semifinals for the fourth straight year and fourth in five seasons playing 8-player. Pickford, last season’s Division 1 runner-up, scored the go-ahead points during the final minute and held off the Jets’ final attempt to pull even. Click for more from the Sault Ste. Marie Evening News.

Regional Roundup Hillman 48, Cedarville 44 Playing in its 14th straight playoffs, Hillman (10-1) has advanced to its first Semifinal by avenging last season’s 44-6 first-round loss to the Trojans (6-5). The Tigers also reached double-digit wins for the first time. Climax-Scotts 34, Onekama 22 The Panthers (9-2) will play in their first Semifinal since 2007 after eliminating last season’s Division 2 runner-up Portagers (7-4), whose four losses all came to teams still alive in the playoffs. Portland St. Patrick 51, Kinde North Huron 16 The Shamrocks (11-0) are headed back to the Semifinals for the third straight season after denying the Warriors (7-4) an opportunity to get back for the second time in three years.

Second Half’s weekly “Drive for Detroit” previews are powered by MI Student Aid, a part of the Office of Postsecondary Financial Planning located within the Michigan Department of Treasury. MI Student Aid encourages students to pursue postsecondary education by providing access to student financial resources and information. MI Student Aid administers the state’s 529 college savings programs (MET/MESP), as well as scholarship and grant programs that help make college Accessible, Affordable and Attainable for you. Connect with MI Student Aid at www.michigan.gov/mistudentaid and find more information on Facebook and Twitter @mistudentaid.

PHOTO: Ishpeming offensive linemen Victavian Hansen (77), Ben Pruett (14), and Dawson Delongchamp (17) make a hole for quarterback John Corkin (40), who gains several yards. (Photo by Cara Kamps.)