Bush Legacy: Culture of Opportunity

By Doug Donnelly
Special for MHSAA.com

April 6, 2018

By Doug Donnelly
Special for Second Half

CHELSEA – For the first time as Chelsea High School athletic director, Brad Bush has to hire a football coach.

What’s more, he has the unenviable task of replacing himself.

“I would say that nobody cares more about Chelsea football than I do,” Bush said. “It’s important to me that we find the very best person we can.”

Bush has coached the Bulldogs for 21 seasons. But, his coaching background goes much deeper than that.

He played at Ypsilanti High School for Hall of Fame coach Bill Giarmo, graduating in 1988. After playing quarterback at Cornell University in the Ivy League, he returned to Michigan, graduating from Eastern Michigan University, and started coaching for Bill Kohn, another inductee to the Michigan High School Football Coaches Association Hall of Fame. Bush then went to East Kentwood to coach with Giarmo.

Through his own playing days, coaching with those legends of the game and absorbing everything he could from afar, Bush has developed an impressive culture at Chelsea.

“Friday nights in Chelsea are a big deal,” he said. “We want to keep that tradition.”

Bush became the varsity head coach at Chelsea in 1997. At the time, Chelsea had only two playoff appearances. Bush’s Bulldogs went 3-6 that first season. After that, Chelsea didn’t have a sub-.500 finish for 15 years. The Bulldogs have been kept out of the playoffs only once since 1998.

Chelsea has had only three head coaches since 1965.

“I’m fortunate,” Bush said. “I went for a few more years than the other guys. It’s a great place to coach.”

Temperance Bedford head coach Jeff Wood was an assistant with Bush at Ypsilanti during the 1990s and said he thought then that Bush was going to develop into a great head coach.

“We knew he was going to accomplish greatness, not only as a football coach, but as a father, husband and professional in education,” Wood said. “Brad has always won and lost with great class and dignity. He’s a true Hall of Famer.”

If Bush never coaches at Chelsea again, his lasting legacy might be that culture surrounding the Bulldogs program. It’s known for its large number of football players, from middle school through the varsity, and a system that ensures every student athlete on every team leading to the varsity will play in every game. Teams at the middle school, freshman and junior varsity levels all start 22 players each game – with no two-way starters. For a Class B/Division 3 school, that isn’t the norm.

“We’ve had the same philosophy for 20 years,” he said. “Everybody plays in every middle school, freshman and junior varsity game. That’s how we do it. We start 22 kids on every level. Our kids know they will have the opportunity to play.

“Every kid on every level is going to play in every game. On most nights, we play more kids than the other team has players.”

While every school loses some athletes, or potential athletes, along the way, Bush said this system helps maintain a student’s interest in the sport. Often, he said, a player who may not necessarily be a starter as a freshman will learn the game, develop and turn into a starter by senior year.

“We feel that, over time, with repetition and practice, a kid will become an expert at his position,” he said. “For us, this is a big piece. … That was my thing here. I didn’t invent it. I absorbed it, watched it at other places.”

It’s tough to argue with the results. Chelsea won or shared Southeastern Conference championships in 1999, 2000, 2001, 2003, 2004, 2006, 2007, 2008, 2011, 2012, 2015, 2016 and 2017. The Bulldogs won seven District championships during the Bush era and played in the 2015 Division 3 championship game, falling to Orchard Lake St. Mary’s at Ford Field

He said he learned how to build a program from Giarmo and how to coach a football team under Kohn. Bush was quick to credit his assistant coaches who have remained with the program for years and helped build the culture. He said the program has sacrificed win-at-all-cost at the lower levels with the goal of developing varsity football players.

“You have to manage it,” he said. “That’s why you need a great staff. We have been lucky here with a great, dedicated group of guys. They always have the ultimate goal in mind.”

Bush said he won’t hamstring the next coach into running his system, but anticipates whoever is hired will buy into the culture after seeing what it’s about.

“The next coach has to run it the way he wants to run it, but I do believe we have created a culture here and we’d like to maintain that. You want to hire the right person who is going to handle the kids the right way.”

In addition to coaching at Chelsea and leading the entire athletic program, Bush also is heavily involved in the Michigan High School Football Coaches Association as a past president, serves on the Michigan High School Athletic Association football committee and has served on the National Federation football rules committee. He’s coached in all-star games and is a true believer in high school sports.

His record at Chelsea is 169-60.

“I have great energy,” Bush said. “I love coaching. I have a great passion for it, but I also know when you need to do certain things. I felt this was just the right time for the athletic department and the football team. It wasn’t one thing that led me to this.

“I love the game. I’m going to be very much involved.”

Doug Donnelly has served as a sports and news reporter and city editor over 25 years, writing for the Daily Chief-Union in Upper Sandusky, Ohio from 1992-1995, the Monroe Evening News from 1995-2012 and the Adrian Daily Telegram since 2013. He's also written a book on high school basketball in Monroe County and compiles record books for various schools in southeast Michigan. E-mail him at [email protected] with story ideas for Jackson, Washtenaw, Hillsdale, Lenawee and Monroe counties.

PHOTO: Chelsea's Brad Bush coaches his team during the 2015 Division 3 Final at Ford Field.

Dundee Says Good-Bye to Longtime Home

October 25, 2019

By Doug Donnelly
Special for Second Half

DUNDEE – One more memory.

After 85 years of playing prep football in the same location, Dundee will close the doors on its stadium tonight with plans to move into a new athletic complex next fall. Vikings head coach Kyle McElvany called tonight’s game against undefeated and state-ranked Hillsdale one more chance for the Vikings to make an ever-lasting memory.

“There is so much tradition and history here over the course of 85-plus years,” McElvany said. “It’s humbling. We hope to go out and make our alumni and community proud.”

Dundee hasn’t been to the playoffs in seven years, but a victory over Hillsdale would make certain the Vikings are in the 256-team field when the 11-player tournament pairings are announced Sunday. It would make for a memorable way to close out the history of the stadium, too.

Late last month, school officials announced that 1969 Dundee alum John D. Craig, retired chairman, president and CEO of EnerSys, has donated $1 million to be used exclusively toward the creation of the John D. Craig and Family Athletic Complex. The school will begin next week discussing the new complex at a public meeting. The plan is to build the new stadium in time for the 2020 season opener against Romulus Summit Academy North.

The Vikings have been playing football for decades in the current stadium, located behind what once was the high school in the village of fewer than 4,000 people. The new athletic complex will be built on the northwest side of the new high school.

“Our administration has already started to work on the project from a development standpoint, and I hope to get involved as well once our season is wrapped up,” McElvany said.

The new stadium will have a total visitor seating for approximately 2,500, new stadium lights and a new engineered natural grass athletic field. The facility will be capable of hosting football games, track meets and band festivals, and also feature a new scoreboard, new permanent concessions and restroom facilities.

The old stadium has been home to several great memories for Vikings fans over the years. One of them came earlier this season when Dundee’s defense made a goal-line stand during the final seconds to hold on for a 15-14 win over Ida. It was Dundee’s first football win over Ida in six years.

“To see the crowd and community on the field embracing those kids after that game was very special,” McElvany said.

Over the years, Dundee has won championships, completed undefeated seasons and hosted playoff games in the old stadium. In 2011, Dundee was still recovering from a tornado that caused millions of dollars in damage in the community when its football team brought some solace to the area with an 8-3 record and the only playoff win in school history.

“The greatest game ever for us in that stadium was the 2011 District playoff game versus Brooklyn Columbia Central,” said Dylan Williams, a 2012 Dundee graduate. “The field was all torn up from the tornado still. We took the lead in the fourth quarter with about a minute to go and held them.”

The most successful era for Dundee came during the 1960s when the Vikings won both Huron League and Southeastern Conference championships. Dundee didn’t lose for more than three years from 1963-1966 (finishing a combined 32-0-3), an accomplishment that remains the longest unbeaten streak in Monroe County Region history.

“The undying friendship, teamwork and dedication to a goal learned on this field will be with us all forever,” said Bob Busz, who played for those teams and graduated in 1966.

Ted Rath, a 2002 Dundee graduate and current assistant coach with the Los Angeles Rams, recalled several great memories from his time at Dundee. He was a student manager in 1994 and 1995 when his brother was playing quarterback, and then played for the Vikings himself. He met his wife, Robin, on that field while she was attending cheerleading practice.

“So many memories come flooding to mind when I think of my football experiences on that field,” Rath said. “I have been blessed to travel this great country and the world because of the sport of football. I have been to places like Wembley Stadium in London and Lambeau Field in Green Bay and many places in between. When I think about all the places that this sport has taken me, I realize that none are as sweet as that field in Dundee, Michigan.

“If I could stand on that field this week and say one thing it would simply be thank you,” Rath wrote in an e-mail. “Thank you for the memories, thank you for the victories, but also thank you for the defeats. The lessons learned on that field have shaped my life and driven me to become a better Christian, husband, father and person.”

While the new athletic complex is a welcome addition to the district and community, former players and coaches can’t help but recall the great times they made in the old stadium. Thoughts of fans rushing onto the field, wins over rival Ida and simply lining up for the kickoff at games at the stadium will keep the facility alive for Vikings fans for years to come.

Tyler Anson, a 2006 graduate, said he used to find his favorite spot at every home game to quietly reflect right before kickoff.

“My favorite memory from the stadium was always standing in the back of the end zone right before the national anthem,” Anson said. “There was something about being under the lights, looking down the field seeing the crowd, and hearing the anthem knowing you’re about to go to war with your brothers. It’s a feeling that will always give me chills.”

Doug Donnelly has served as a sports and news reporter and city editor over 25 years, writing for the Daily Chief-Union in Upper Sandusky, Ohio from 1992-1995, the Monroe Evening News from 1995-2012 and the Adrian Daily Telegram since 2013. He's also written a book on high school basketball in Monroe County and compiles record books for various schools in southeast Michigan. E-mail him at [email protected] with story ideas for Jackson, Washtenaw, Hillsdale, Lenawee and Monroe counties.

PHOTOS: (Top) Dundee’s football stadium has hosted games for 85 years. (Middle) Vikings fans stretch into the hillside next to the bleachers during a game. (Top team and middle football photos courtesy of Kyle McElvany; press box and field photos by Doug Donnelly.)