Bush Legacy: Culture of Opportunity
By
Doug Donnelly
Special for MHSAA.com
April 6, 2018
By Doug Donnelly
Special for Second Half
CHELSEA – For the first time as Chelsea High School athletic director, Brad Bush has to hire a football coach.
What’s more, he has the unenviable task of replacing himself.
“I would say that nobody cares more about Chelsea football than I do,” Bush said. “It’s important to me that we find the very best person we can.”
Bush has coached the Bulldogs for 21 seasons. But, his coaching background goes much deeper than that.
He played at Ypsilanti High School for Hall of Fame coach Bill Giarmo, graduating in 1988. After playing quarterback at Cornell University in the Ivy League, he returned to Michigan, graduating from Eastern Michigan University, and started coaching for Bill Kohn, another inductee to the Michigan High School Football Coaches Association Hall of Fame. Bush then went to East Kentwood to coach with Giarmo.
Through his own playing days, coaching with those legends of the game and absorbing everything he could from afar, Bush has developed an impressive culture at Chelsea.
“Friday nights in Chelsea are a big deal,” he said. “We want to keep that tradition.”
Bush became the varsity head coach at Chelsea in 1997. At the time, Chelsea had only two playoff appearances. Bush’s Bulldogs went 3-6 that first season. After that, Chelsea didn’t have a sub-.500 finish for 15 years. The Bulldogs have been kept out of the playoffs only once since 1998.
Chelsea has had only three head coaches since 1965.
“I’m fortunate,” Bush said. “I went for a few more years than the other guys. It’s a great place to coach.”
Temperance Bedford head coach Jeff Wood was an assistant with Bush at Ypsilanti during the 1990s and said he thought then that Bush was going to develop into a great head coach.
“We knew he was going to accomplish greatness, not only as a football coach, but as a father, husband and professional in education,” Wood said. “Brad has always won and lost with great class and dignity. He’s a true Hall of Famer.”
If Bush never coaches at Chelsea again, his lasting legacy might be that culture surrounding the Bulldogs program. It’s known for its large number of football players, from middle school through the varsity, and a system that ensures every student athlete on every team leading to the varsity will play in every game. Teams at the middle school, freshman and junior varsity levels all start 22 players each game – with no two-way starters. For a Class B/Division 3 school, that isn’t the norm.
“We’ve had the same philosophy for 20 years,” he said. “Everybody plays in every middle school, freshman and junior varsity game. That’s how we do it. We start 22 kids on every level. Our kids know they will have the opportunity to play.
“Every kid on every level is going to play in every game. On most nights, we play more kids than the other team has players.”
While every school loses some athletes, or potential athletes, along the way, Bush said this system helps maintain a student’s interest in the sport. Often, he said, a player who may not necessarily be a starter as a freshman will learn the game, develop and turn into a starter by senior year.
“We feel that, over time, with repetition and practice, a kid will become an expert at his position,” he said. “For us, this is a big piece. … That was my thing here. I didn’t invent it. I absorbed it, watched it at other places.”
It’s tough to argue with the results. Chelsea won or shared Southeastern Conference championships in 1999, 2000, 2001, 2003, 2004, 2006, 2007, 2008, 2011, 2012, 2015, 2016 and 2017. The Bulldogs won seven District championships during the Bush era and played in the 2015 Division 3 championship game, falling to Orchard Lake St. Mary’s at Ford Field
He said he learned how to build a program from Giarmo and how to coach a football team under Kohn. Bush was quick to credit his assistant coaches who have remained with the program for years and helped build the culture. He said the program has sacrificed win-at-all-cost at the lower levels with the goal of developing varsity football players.
“You have to manage it,” he said. “That’s why you need a great staff. We have been lucky here with a great, dedicated group of guys. They always have the ultimate goal in mind.”
Bush said he won’t hamstring the next coach into running his system, but anticipates whoever is hired will buy into the culture after seeing what it’s about.
“The next coach has to run it the way he wants to run it, but I do believe we have created a culture here and we’d like to maintain that. You want to hire the right person who is going to handle the kids the right way.”
In addition to coaching at Chelsea and leading the entire athletic program, Bush also is heavily involved in the Michigan High School Football Coaches Association as a past president, serves on the Michigan High School Athletic Association football committee and has served on the National Federation football rules committee. He’s coached in all-star games and is a true believer in high school sports.
His record at Chelsea is 169-60.
“I have great energy,” Bush said. “I love coaching. I have a great passion for it, but I also know when you need to do certain things. I felt this was just the right time for the athletic department and the football team. It wasn’t one thing that led me to this.
“I love the game. I’m going to be very much involved.”
Doug Donnelly has served as a sports and news reporter and city editor over 25 years, writing for the Daily Chief-Union in Upper Sandusky, Ohio from 1992-1995, the Monroe Evening News from 1995-2012 and the Adrian Daily Telegram since 2013. He's also written a book on high school basketball in Monroe County and compiles record books for various schools in southeast Michigan. E-mail him at [email protected] with story ideas for Jackson, Washtenaw, Hillsdale, Lenawee and Monroe counties.
PHOTO: Chelsea's Brad Bush coaches his team during the 2015 Division 3 Final at Ford Field.
March to Marquette: 8-Player Preview
By
Geoff Kimmerly
MHSAA.com senior editor
November 13, 2018
The following statement is both rare and thrilling to announce:
We are guaranteed Saturday to celebrate two first-time MHSAA champions at the 8-Player Football Finals at Northern Michigan University’s Superior Dome.
In fact, three of Saturday’s four finalists will be playing in their first championship game. Both Division 1 contenders – Morrice and Pickford – are making their first trips past the Semifinals. In Division 2, Rapid River is a two-time runner-up and Onekama another first-time finalist.
Kickoff for the Division 1 game is 11 a.m., with the Division 2 game following at 2 p.m. Tickets cost $10 and one is good for admittance to both games. Both games also will be broadcast live on FOXSportsDetroit.com and the FOX Sports app, and replayed on FOX Sports Detroit’s primary channel on Nov. 20 – Division 1 at 8 p.m. and Division 2 at 11 p.m. Audio of both games will be streamed live on MHSAANetwork.com.
Below is a look at all four finalists. Team “rankings” are based on their playoff-point averages heading into the postseason.
Division 1
MORRICE
Record/rank: 12-0, No. 4
Coach: Kendall Crockett, fifth season (41-14)
League finish: First in North Central Thumb League Red
Championship history: Has never played in an MHSAA Final.
Best wins: 40-8 over No. 5 Colon in Semifinal, 44-14 over No. 2 Wyoming Tri-unity Christian in Regional Final, 34-14 over No. 8 Deckerville, 40-0 over Division 2 No. 5 Mount Pleasant Sacred Heart.
Players to watch: QB Hunter Nowak 5-11/164 sr. (1,922 yards/33 TDs rushing, 529 yards/8 TDs passing), RB/LB Austin Edington 5-9/152, sr. (851 yards/15 TDs rushing, 313 yards/4 TDs receiving; 54 tackles), OG/NG Sam Koresky 5-7/170 sr. (68 tackles, 13 tackles for loss, 10 sacks), FB/LB Connor Lucas, 5-10/180 sr. (91 tackles, 16.5 tackles for loss).
Outlook: Morrice had an often-solid 11-player program before switching to 8-player in 2014, and has since become elite. The Orioles are a combined 21-2 over the last two seasons and have allowed only 62 points this fall over 11 games (one win was a forefeit) – with six straight shutouts from Weeks 5-10. Junior defensive back Shane Cole with seven interceptions leads an opportunistic unit that is enjoying nearly three turnovers per game. Nowak made the all-state team as a junior and will enter the record book with 232 points and counting this fall.
PICKFORD
Record/rank: 12-0, No. 1
Coach: Josh Rader, 16th season (99-53)
League finish: First in Great Lakes Conference East
Championship history: Has never played in an MHSAA Final.
Best wins: 50-20 over No. 3 AuGres-Sims in Semifinal, 48-42 over No. 7 Suttons Bay in Regional Final, 52-7 over Division 2 No. 2 Engadine, 58-12 over Division 2 No. 7 Rapid River.
Players to watch: QB/LB Jimmy Storey, 6-0/180 jr. (1,638 yards/30 TDs passing, 920 yards/18 TDs rushing; 89 tackles, 3 interceptions); RB/DB Stephen LaMothe, 5-9/165 jr. (913 yards/15 TDs rushing; 4 interceptions); RB Matt Bush, 5-10/170 jr. (786 yards/10 TDs rushing; 62 tackles); SE/DE Nick Edington, 6-8/220, jr. (836 yards/16 TDs receiving; 46 tackles).
Outlook: Pickford also has been on the cusp of this opportunity, emerging from a third-straight Semifinal appearance to make the championship game for the first time. The Panthers are a combined 39-7 since switching to 8-player four seasons ago, and the dominance should continue as only two of this year’s players are seniors (although both start). Storey guides an offense averaging 54 points per game that hasn’t slowed in the playoffs with 51, 48 and 50 in its three postseason wins. Juniors Isaiah May (96 tackles) and Sam Burton (67 tackles/12 sacks) are two more impact players.
Division 2
ONEKAMA
Record/rank: 10-2, No. 4
Coach: John Neph, second season (19-4)
League finish: Third in Midwest Central Michigan Conference West
Championship history: Has never played in an MHSAA Final.
Best wins: 28-14 over No. 10 Portland St. Patrick in Semifinal, 52-0 over No. 8 Brethren in Regional Final, 22-6 (Pre-Regional) and 30-0 over No. 12 Marion.
Players to watch: HB/LB Ben Acton, 6-2/175 sr. (726 yards/7 TDs rushing, 241 yards/2 TDs receiving); QB/DB Luke Mauntler (5-8/145) jr. (659 yards/9 TDs passing, 433 yards/6 TDs rushing); HB/LB Aaron Powers, 6-0/175 jr. (625 yards/11 TDs rushing); WR/DB Ben Johnson, 6-0/150, sr. (6 interceptions).
Outlook: The Portagers navigated a tough league finishing behind two Division 1 playoff teams and just ahead of reigning Division 1 champion Central Lake before opening up their longest postseason run ever. Onekama is another 8-player success story at 19-4 over the last two seasons after a solid recent run in 11-player as well. The numbers above might seem modest, but the team played only 10 games on the field as two wins came by forfeit. Not modest is the defense’s giving up only 8.1 points per game, with the team’s two losses by a mere seven points combined.
RAPID RIVER
Record/rank: 9-3, No. 7
Coach: Steve Ostrenga, 20th season (109-82)
League finish: Third in Great Lakes Conference East
Championship history: 8-Player (one division) runner-up 2011, 2013.
Best wins: 36-30 (Semifinal) and 28-20 over No. 16 Cedarville, 40-34 over No. 14 Crystal Falls Forest Park in Regional Final, 20-18 over No. 2 Engadine in Pre-Regional.
Players to watch: RB/S Tyler Sundling, 5-11/170, jr. (1,252 yards/16 TDs rushing, 504 yards/7 TDs receiving); QB/S Brent Lundquist, 6-3/180 sr. (1,424 yards/21 TDs passing); RB/LB Azariah Hernandez, 5-6/135, jr. (870 yards/11 TDs rushing); RB/DL Gunner Larson, 6-1/240 sr. (945 yards/8 TDs rushing).
Outlook: Rapid River has developed one of the strongest 8-player traditions during this first decade of the format in Michigan, appearing in the inaugural championship game and now heading for its third Finals. The Rockets held off league rival Cedarville for a second time last week after upsetting GLC East runner-up Engadine in the playoff opener and just two weeks after losing that matchup by 18. If this game is close, Rapid River can dig deep – five wins are by eight points or fewer. Senior Nate Olson is another two-way starter and the leading receiver with 685 yards and eight scores on 26 catches.