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Community Backs Maple Valley's Surge

August 13, 2015

By Geoff Kimmerly
Second Half editor

VERMONTVILLE – It’s almost with disbelief that first-year coach Marty Martin considers the recent history of his once-feared Maple Valley football program.

“It’s been nine years since we’ve had a winning season,” said Martin, who was part of the team’s first outright league title as a senior in 1983. “It gives me goose bumps to think about that.”

But he’s had similar reactions to the outpouring of neighborly support his program has received as it works to start a revival.

Members of the community, made up of about 3,500 residents, have donated $46,000 to go with $15,000 allocated by Maple Valley's school board for the purchase of new equipment that will be used this fall. Some was necessary to fit an influx of players, but the additional funds allowed the program to update and replace some of its older gear as well. 

Confidence. Comfort. Swagger. The players anticipate a little more of all three when Maple Valley opens against Fowler on Aug. 28 outfitted in new uniforms over new shoulder pads and with new helmets topping them off.

Those good feelings come with heightened expectations, of course – which are welcomed by a program that made the playoffs seven of eight seasons and played in an MHSAA Final during the stretch preceding its recent struggles.

“It’s coming back. You can feel it,” Maple Valley senior Isiah Garn said. “On the field, the coaches are expecting more … not letting you short yourself. And the community is jumping in on us; there is so much support there. Everyone wants us to be a success again.”

Dressed to impress

Martin is deeply rooted in the school. His father was a 1953 graduate of the former Vermontville High and started middle school basketball and football and summer league baseball programs in the community before also coaching at the new Maple Valley High School after it opened in 1963. Marty played football for Dan Watson on the Maple Valley varsity after playing junior varsity for Guenther Mittelstaedt, who followed Watson and led the varsity to a 173-70 record over 24 seasons through 2008.

After playing two years of baseball in junior college, Martin came back to the community to work as a postal worker and coach, and under Mittelstaedt helped the Lions to their first playoff appearance, in 1987. He remained on Mittelstaedt’s staff through 2000, then coached a year at Battle Creek St. Philip, four years at Battle Creek Lakeview where he also taught after earning his degree, then with Mittelstaedt again for two years at Lakeview in Montcalm County.  

Martin returned to teach at Maple Valley a year ago and became only the third varsity football coach in 30 years during this offseason.

Maple Valley is a little different place than even a decade ago. The school’s enrollment briefly passed 500 during the 2007-08 school year but fell to just over 370 students as of this spring – and Martin said there are fewer than 70 seniors in this fall’s class. The community’s economics also have changed, he added, with fewer families farming or enjoying jobs with General Motors in Lansing or Kellogg in Battle Creek.  

Near the top of his to-do list was simply getting more players back into the program. Maple Valley had 40 last year, which at least worked for the amount of equipment the school had in stock.

But 69 students signed up to play this fall and 54 ended up at practice this week – good news, except for the helmet supply.

In addition to new helmets to outfit the new players, Martin also surmised eight more would need to be replaced at the end of this season, followed by 12 more needed after 2016 and 13 after 2017.

Instead, Martin began investigating if his program could get a better price by replacing the entire supply in bulk. After considering two helmets, he worked with his Riddell representative to get a deal on the helmets that included discounts on shoulder and girdle pads as well. The school board responded with its contribution – and then the community came on strong to help the rest of the way.

Martin was called out of class one day to receive a $5,000 check. Then came $1,500 from one family and $3,500 from another. He was at a graduation open house this spring when someone placed a $1,000 check in front of him. Longtime residents, some retired, gave $100; some who had graduated from Vermontville High or the other former school in Nashville, donated a few hundred as well.  

Martin’s team spent parts of the summer (and will this Saturday as well) providing muscle to local service projects, but he’s never asked the community for financial help for the program. It just made sense to provide, said 1992 grad and former player and assistant coach Paul Adrianson, whose local business Hickey Electric was among the first to contribute.

“We want people to see the game of football doesn’t just necessarily survive. We think it can thrive if you put safety first or good fundamental education on it,” Adrianson said. “It can be a great sport for our future. … We really feel that if we get all behind and lead as a district and doing safety first, we think that’s going to set a positive trend for the game of football.”

Safety first

Maple Valley is one of 70 high schools statewide taking part in a pilot sideline concussion testing program sponsored this school year by the MHSAA. The Lions will work with XLNTbrain Sport, which incorporates baseline testing done at the start of the season to assist in return-to-play decisions after possible head injuries at practices and during games.

In addition, the Riddell SpeedFlex helmets Maple Valley purchased include the InSite Impact Response System, a series of sensors that alert sideline staff after a player’s helmet sustains what is considered a significant impact. That player will then be evaluated by training staff; Maple Valley also has a trainer this fall for the first time in 15 years, Martin said.

“That was our initial thing. We want our kids to be the safest kids,” Martin said. “We want to be one of those leaders; we want to get this district, this community, out front so everyone in the state of Michigan and the United States knows in this area that people care about their kids to the extent they’re willing to invest $27,000 in purchasing helmets.”

The helmets require reconditioning each offseason and new batteries for the InSite sensors – to the tune of $2,200. But another donor stepped in with $22,000 – enough to keep the new helmets ready to wear for a decade.

“This community identifies with this football team,” Martin said. “So they were ready for a change, and they were looking for this opportunity. I’m very blessed and humbled to think they’re showing trust in my leadership and my coaching staff and in the fact we can turn things around.”

His players have heard the stories of successes past, some before they were born. They’ll try to extend the “look good, feel good” cliché into their play on the field this fall as they work to write a restart into Maple Valley’s winning history that goes with the other renovation projects that are popping up at the school and on its grounds.

“I think there’s going to be tons of people coming out,” senior Brock Weiler said. “It’s the new coach, everything getting re-done in the school. I think the pride’s coming back.”

PHOTOS: (Top) Maple Valley huddles during offensive drills at Wednesday afternoon’s practice. (Middle) Coach Marty Martin leads the Lions through agility work. (Below) Maple Valley will wear new helmets this fall thanks in part to community donations.

'Wakers' Continue Marching Together

November 5, 2019

By Geoff Kimmerly
Second Half editor

First the local media picked it up, which made sense – it was a great story, and easy to appreciate whether you’ve heard of Maple City or could find Fife Lake on the map.

In what was still perhaps surprising but a logical next step, The Associated Press and then Detroit Free Press and MLive took the story statewide. But then CNN and NPR told the rest of the U.S. – which was followed by interest from The Kelly Clarkson Show and a Skype interview with one of Ellen DeGeneres’ representatives.

There is no way Maple City Glen Lake athletic director Mark Mattson could’ve foreseen any of that publicity as he prepped for his football team’s home game Sept. 27. All he knew was that his high school didn’t have a marching band, and Fife Lake Forest Area – at least this season – didn’t have a varsity football team.

If you pay attention to high school sports in general or statewide news casually, you’ve probably heard some of the rest of this story. Mattson invited Forest Area director Brandon Deike and his band to play at Glen Lake’s game that night against Gladstone. A week later, after their story had been told all over the country, the schools combined for a “Marching for Ellen” spirit video hoping to land on the show.

Things have quieted back down substantially for the two small northern Lower Peninsula communities. But their march together continues.

“We don’t want it to end,” Mattson said. “Sometimes you see these initiatives begin, and it’s really cool, and they fizzle out. We want to work with our kids and their kids and Brandon over there to make cool things happen as we support each other – and at the end of the day to make his program grow and make our program grow over here.”

A little background: Forest Area’s high school and Glen Lake’s are 45 miles away, or about an hour’s drive whether traveling through or around Traverse City. Glen Lake has nearly 250 students in its high school, and Forest Area has about 175.

Glen Lake’s football team is 9-1 and hosts Harrison on Friday in a Division 6 District Final. Forest Area started this fall playing 8-player football, and won its first game against Brethren 64-44. But the Warriors had started with a small roster that got smaller as the season got going – and by Week 3 didn’t have enough players to finish the season, so they canceled the rest of their games.

Meanwhile, Forest Area’s band has rebuilt mightily since the school’s music program was cut in 2011 – while Glen Lake’s band began this school year with one high schooler playing with a 10-member middle school group. In fact, Mattson asked his school’s football players and cheerleaders the last time they were at a home game where there was a band – and they couldn’t remember one.

So the Sept. 27 game happens, and all of the feel-good fanfare that came with it. With a few weeks, the statewide and national attention slowed way down – but the relationship between the schools was just beginning to grow.

A week later after the Gladstone game, Glen Lake hosted Elk Rapids on the night that was supposed to be Forest Area Homecoming – so during that school day, a group of Glen Lake football players and cheerleaders went over for Forest Area’s pep assembly, at first to be part of the “Marching for Ellen” video but then sticking around to take part in the Warriors’ festivities.

Then on a Monday night, Oct. 14, Mattson took a group of students to Traverse City to support Forest Area during the area’s band expo at Thirlby Field. There was some hope the schools might unite their forces again for Glen Lake’s final regular-season home game Oct. 25. But although that didn’t completely pan out, Forest Area did sent over 20 members of its band, who sat in bleachers on the track with Glen Lake’s student section, band and choir – and cheered on the now growing Glen Lake band, which included Mattson on the saxophone he’d stopped playing in sixth grade.

“One of the Forest Area kids called over from the bleachers, ‘Mr. Mattson, come here. I think we need to call our schools ‘Wakers,’” Mattson said (with the student referring to a combination of the mascot names Warriors and Lakers). “It really had gone from literally about zero to what we’ve got, and it’s a really collaborative partnership here."

“This isn’t their band director or myself making it happen. This is by and large kid driven. Our kids keep asking, ‘Are they coming for the game Friday night?’ Or their kids talk to Mr. Deike and say, ‘Can they come to our pep assembly?’ They know they’re welcome back to play with us any time.”

Mattson has recently taken over as administrator as well of Glen Lake’s fine arts department, and rebuilding the school’s band is a high priority. Glen Lake has brought in retired Traverse City West band directors Pat Brumbaugh and Flournoy Humphreys as “artists in residence” to revive the program. They’re teaching a two-day-a-week Intro to Band class, and Mattson said there are about 35 fifth and sixth-graders signed up.

Mattson also noted how the Forest Area band has opened up the perspective of his school’s football players, who have gained a real appreciation for all of the groups – cheerleaders and band especially – who join the players on the field in making for a great football night.

“What started from one simple gesture to help a school out and vice versa turned into, and I think Brandon would echo it, turned into valuable lessons for our society about teamwork and collaboration, and that kindness matters,” Mattson said. “When it’s driven by young people and really executed by our young people, how does it get better than that? They’re the next generation of leaders. To take it from simply, ‘Yeah, that sounds cool,’ to go and play at Glen Lake, to what it’s become, it’s a great lesson for all of us. That when these kids take the initiative and make it their own, special things happen – and that has happened.”