D-Coach Stratton, QB Son Leaving Family Mark on Whitehall's Undefeated Run
By
Tom Kendra
Special for MHSAA.com
November 2, 2022
Keith Stratton may be an assistant coach, but that doesn’t necessarily mean he has the best vantage point of his son Kyle, Whitehall’s standout junior quarterback.
“I actually miss most of his plays,” explained Keith Stratton, who is in his 10th year as the Vikings’ defensive coordinator.
“I usually have my back to the field, talking to my (defensive) guys. I know he did something good from the roar of the crowd or the PA announcer.”
Kyle Stratton – whose trademark, flowing blonde locks seem to atone for his dad’s bald look – has done plenty of good this fall, leading his team to a West Michigan Conference Lakes title, a No. 2 ranking in Division 4 and a 10-0 record. The Vikings’ closest game since Labor Day was a 42-12 win over Big Rapids in last week’s playoff opener.
Whitehall will face a stiffer challenge in Friday’s Division 4 District title game against Fruitport (8-2), winner of six in a row and tri-champions of the Ottawa-Kent Conference Blue.
“It’s been a great season, but we still have a lot of unfinished business,” said Kyle, 17, who also plays basketball and baseball. “We’re motivated to bring new things to Whitehall which we haven’t had before.”
Whitehall’s longest postseason runs came in 2003 and 2014, both ending in Regional Finals. The goal this year is to sail into uncharted waters – i.e., the Semifinals and then the Finals at Ford Field, for the first time in school history.
Stratton (5-foot-8, 170 pounds) gives the Vikings a great shot with his ability to run and pass out of the veer offense. He has been a great runner since earning the starting QB job as a sophomore, and is the team’s leading rusher with 99 carries for 802 yards and 14 TDs. But his emergence as a highly-accurate passer has elevated Whitehall’s offense to a new level, as he’s completed 72-of-112 passes (64 percent) for 1,362 yards, with 24 TDs and six interceptions.
Stratton uses all of his weapons through the air, including wideouts Trannon Aylor and Camden Thompson and slotbacks Nate Bolley, Malcolm Earvin and Ca’Mar Ready.
“Kyle has worked so hard and essentially doubled his statistics from a year ago,” said 10th-year Whitehall coach Tony Sigmon, a former standout linebacker at DeWitt and Alma College. “He always has the ability to take off and run, but he now has the patience to scramble and still be looking downfield for his receivers.”
Whitehall’s offense, directed by Kyle Stratton and averaging 51 points per game, has received plenty of accolades this fall. But the Vikings’ stingy defense, under the tutelage of Keith Stratton, might be the key to a postseason run.
Keith Stratton, known for his backwards baseball cap and hands-on-his-knees stance before each play, directs an ultra-aggressive unit which has allowed a total of 40 points over the past two months.
“I don’t wear a headset; it clouds my brain,” Keith said with a laugh.
His blue-collar mentality is instilled in his defense, which is led by senior inside linebackers Graycen Shepherd and Jackson Cook.
“People ask me what it’s like to coach my son, but really, I look at all of these kids like my sons,” said Stratton, who is married to Jodi, and the couple has two older sons, Caleb and Andrew. “They are all thinkers. They come up to me and ask questions. They have exceeded my expectations.”
Stratton, a 1990 graduate of Muskegon Catholic Central, walked-on to the football team at Grand Valley State and was one of eight walk-ons out of 50 to earn a spot on the roster, playing backup fullback and on the scout team.
He majored in criminal justice and went on to work for the City of Muskegon Police Department for 25 years, retiring last year. Early in his career as a cop, he coached eight years of junior varsity football at Muskegon Catholic, then started coaching at Whitehall in 2010. When Sigmon took the head coaching job in 2013, one of the first things he did was name Stratton his defensive coordinator.
“We had been coaching defense together (under previous coach Cliff Sandee), and when we would compare notes before practice, it was like looking in a mirror,” said Sigmon, who is also aided by offensive coordinator CJ VanWieren. “So I was very comfortable putting Keith in charge of the defense. We’ve been at it for 10 years now, and he’s done a great job of growing and progressing as a coach.”
Stratton’s defense will be put to the test against a Fruitport offense which features a big offensive line and the senior twin duo of running back Paschal Jolman and quarterback Collin Jolman.
Paschal already has eclipsed 2,000 rushing yards through 10 games, with 146 carries for 2,028 yards (13.8 per carry) and 25 TDs. Collin has completed 65-of-111 passes for 1,284 yards and 14 TDS, while also scrambling 96 times for 825 yards and 17 TDs.
“Fruitport is balanced and tricky and fast and big,” said Keith Stratton, who grew up in Fruitport. “They break a ton of big plays. We need to limit those big plays and make them work for everything.”
Fruitport turned some heads and gained major respect back on Oct. 7, when it upset then-undefeated and Division 6 top-ranked Grand Rapids West Catholic, 28-20. Since that thrilling signature win, the Trojans have been riding high, scoring an average of 56 points over the past three weeks.
The only time Keith Stratton ever puts on a headset is when his son is on the field directing the Vikings’ offense. While he said it would be nice to watch his son live, his time is better used talking to the other coaches in the booth to make defensive adjustments.
Kyle, meanwhile, said he is motivated by his dad and wants to follow in his footsteps as a college football player and then taking up a career in law enforcement.
“I respect him a lot,” said Kyle. “He’s told me a lot of stories about his time as a cop – going out at 2 a.m. and risking his life. That motivates me more than he even knows.
“If he can do that, I can go out there every Friday night and give every ounce of what I have for my town, and my team, and my friends.”
Tom Kendra worked 23 years at The Muskegon Chronicle, including five as assistant sports editor and the final six as sports editor through 2011. E-mail him at [email protected] with story ideas for Muskegon, Oceana, Mason, Lake, Oceola, Mecosta and Newaygo counties.
PHOTOS (Top) Whitehall quarterback Kyle Stratton embraces his father Keith after a game this season. (Middle) Keith Stratton, left, and Kyle man the sidelines during Kyle’s younger years supporting the program. (Photos courtesy of Jodi Stratton.)
Marckel Supplies Marketing Magic to Hunter's Heisman-Winning Campaign
By
Doug Donnelly
Special for MHSAA.com
July 29, 2025
When he was hired at the University of Toledo in 2016 as assistant director of creative services, Derek Marckel thought he had found his dream job only a few months after graduating from college.
Then he became Colorado University’s graphic designer for football in 2019 and thought he had finally landed the job he’s always wanted.
After stops at the Michigan State University to work with former football coach Mel Tucker, and University of Southern California to work with Lincoln Riley, Marckel, 32, is back in Colorado and certain he’s living the dream.
“This was the stuff I thought about doing when I was a kid,” said Marckel, who graduated from Ottawa Lake Whiteford High School in 2011. “I used to sit and draw pictures of all of my favorite University of Toledo football players, and then I’d take them and give them to the players or have them sign them. This is definitely what I’ve dreamed of doing someday.”
Last winter, Marckel was in New York City when his favorite subject – Colorado football player Travis Hunter – won the Heisman Trophy. It was a surreal moment for Marckel, who led a team of creative content makers who spent months last fall promoting Hunter for the biggest prize in all of college football.
“Going into the season, we knew he was going to have a pretty good chance,” Marckel said. “Once the games started playing out, we knew he had a legitimate shot.”
As senior art director at Colorado, Marckel led the Hunter-for-Heisman campaign. He was on the sidelines of every game, home and away, documenting Hunter and the rest of the Buffaloes. He designed billboards that were strategically placed around Denver and one in Times Square in New York City. Marckel’s team met weekly to plan a regular dose of social media posts and content promoting Hunter’s candidacy.
Heisman Trophy candidates emerge based on their on-field performances. But, behind the scenes, winning the trophy has long taken some pushing by colleges and universities.
“There’s a lot that goes into a campaign,” Marckel said. “You have to work with sponsors and donors who helped fund all of that. It’s a lengthy operation.”
As the season drew to a close, Colorado published a packet of information that Marckel designed and sent it to Heisman Trophy voters and the media. ESPN showcased his work.
“Almost everything we were doing was going viral,” Marckel said.
When it became clear Hunter was going to be a finalist for the award, Marckel was called upon to document the entire process. He and a member of his team went to New York City two days ahead of Hunter to be prepared when he landed in the city. Next were Heisman Trophy promotional appearances, photoshoots and the Heisman ceremony itself, and Marckel was there for all of it.
“It was Travis from sun-up to sun-down,” Marckel said. “We’d have little breaks during the day. I designed the billboard for him in Times Square. We had a photo shoot there.”
Helpfully, Hunter was a wonderful participant.
“We put a lot of work into it,” Marckel said. “Obviously it was his award, and he earned it, but it was very rewarding to us, too, to see our hard work pay off. I’ve been around thousands of athletes, and he’s probably my favorite one. He doesn’t necessarily love doing all of the media stuff, but he was comfortable around us.”
Marckel was born in Toledo but grew up in southeast Michigan. He was football team captain for the Bobcats as a senior and began his interest in design, art and photography during his time at Whiteford.
“I knew from a young age that I wanted to work professionally in sports,” Marckel said. “During my time at Whiteford, I spent a lot of my high school career around the football program. I was lucky to have my first two years of varsity with Coach (Jack) Luettke and my senior year with Coach (Matt) Garno, who had a background in graphic design. This ended up being a great foundation for me to combine my passion for football and graphic design as I was heading into the real world.”
Marckel graduated from Bowling Green State University in 2016 with a bachelor's degree in technology & visual communication technology. He landed an internship with the University of Toledo where he started designing team schedule posters, pocket schedules and souvenir tickets. That’s when social media started revolutionizing the industry, especially college football.
“Social media was kind of secondary to everything else when I started there,” he said. “It started to shift. I got in at the perfect time. Things were really starting to pick up. That’s when I knew sports was going to be what I wanted to do.”
After getting a full-time job at Toledo, his work caught the eye of someone at Colorado, and Marckel went west to become a graphic designer with the Buffaloes. When Tucker left Colorado for Michigan State, Marckel followed him to East Lansing.
At first, he missed Colorado.
“Even on the drive to East Lansing, I was thinking, ‘Why am I leaving Colorado?’” Marckel said.
He stayed two years, then landed the role as director of creative media at USC, working sun-up to sun-down in Los Angeles. When the opportunity came to return to Boulder, he jumped at it, becoming senior art director.
The Buffaloes went 1-11 his first season back at Colorado. The entire football coaching staff was let go.
That’s when Marckel’s world took another big turn.
“The rumors started flying about Coach Prime,” Marckel said, referring to Deion Sanders. “There are always these theoretical situations about who the coach is going to be. We found out about 8 p.m. that it was Coach Prime. We had to be on the tarmac at 1:30 a.m. I don’t get starstruck anymore just because of what I’ve been able to do and who I’ve been able to be around, but as soon as he stepped off the plane, I realized I was getting myself into something huge.”
Pro football hall of famers regularly makes stops at Colorado practices. Warren Sapp joined the Colorado staff. Terrell Owens stops by regularly. A steady wave of Sanders’ former teammates from the Dallas Cowboys attended practices as well.
Marckel documents it all, through his camera – a skill he’s honed along the way.
“When I started at Toledo, I would shoot all of those games, but I wasn’t a great photographer,” he said. “As time has gone on, it’s become such an emphasis. I’ve really had to refine everything I do to become the best at it.”
Initially he had to win the trust of Sanders, who brought some of his own content creators with him to Colorado.
“It took a little while to get us into a groove,” Marckel said. “Now we work side by side every day. It’s a smooth operation now. We bounce ideas off of each other.”
Day to day, Marckel works on social media, marketing, photoshoots of recruits and documents workouts and practices for Colorado social media channels.
He works with the football team exclusively, sometimes long hours during the season.
“You get kind of get burned out by end-of-season, but it's worth it,” Marckel said. “You are on the field every day with Heisman Trophy winners, hall of famers and first-round picks. It’s a cool job when you step back and look at it. This is most fun I’ve had working in college football in 10 years.”
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PHOTOS (Top) At left, Whiteford's Derek Marckel takes the field as a senior in 2010. At right, Marckel poses for a photo this year in front of the Times Square display he designed to promote Colorado's Travis Hunter. (Middle) Marckel stands for a photo with Hunter during the Heisman Trophy ceremony. (Photos courtesy of Derek Marckel.)