Ithaca Focuses Again on Number 1
August 17, 2015
By Geoff Kimmerly
Second Half editor
ITHACA – Leaders talked Thursday about getting back to Ford Field after finishing 2014 with a loss.
The coach discussed the value of experience and how seniors are key to a successful season.
Players started their first workout on their home practice field by stretching and working on special teams. When they were thirsty, they drank water. They wore helmets, shoulder pads, shorts and shoes.
Ithaca might’ve had the nation’s longest active 11-player football winning streak snapped last season – but during this afternoon, nothing seemed much different than for about 600 other teams in Michigan looking to begin this fall 1-0.
“That’s the first question everybody asked me last season. But it’s over now, and we’ve just got to focus on this season,” said senior Jake Smith, the returning quarterback, of the five-season run. “There’s not as much pressure anymore. We don’t have to carry on a streak. But we want to start a new one.”
And that's where this practice and any by the Yellowjackets likely will differ from most in Michigan this fall.
The practice field was filled with veterans, with nine starters back on offense and 13 who started at least one game on defense during last season's run to the Division 6 championship game, which ended in a 22-12 streak-breaking loss to Monroe St. Mary Catholic Central.
Those are some key numbers to immediately digest, but numbers became part of the swirl around Ithaca’s incredible run of the last five seasons.
First up was 44 – the number of games Ithaca won in a row to pass Cheboygan for the MHSAA’s longest streak that came all during the playoff era, which began in 1975.
Then came 57 – the number of games Ithaca had won consecutively when it took over sole possession as the nation’s most consistent winner thanks to a loss by Regina High School in Iowa City, Iowa, last August.
There was 72 – the number of consecutive wins by Hudson from Sept. 1968-Nov. 1975 that remains the MHSAA record, although, it is noted, that streak included only one playoff win before Hudson fell in the inaugural Class C Final to see its run end.
Finally, the end came at 69 – the number of games Ithaca won from opening night in 2010 until falling in to Monroe St. Mary on Nov. 28.
And now there’s only 1 – the number of wins in a row Ithaca will play for when it opens against Clare on Aug. 28, and the ranking in its division the Yellowjackets will strive for again after winning four of the last five Division 6 titles.
“I hate to think of it as a start over,” Ithaca coach Terry Hessbrook said as his team started its first practice at home after three days of camp in Hawks, near Rogers City. “There’s lots of experience out here, and it’s been a nice few days. I haven’t had to raise my voice because they know what the goal is, and they know what the process is that you’ve got to go through to get to it. And it’s quite a climb – you don’t get to start where you finish (the year before).
“(But) you finish on such a high, even if you lose.”
Rewind to last season’s loss, if only for a minute.
Monroe St. Mary relied in part on a senior quarterback in Bryce Windham and a 1,000-yard rusher in senior running back John Lako. Ithaca, meanwhile, returned to Ford Field with only six seniors and only a few who played significant roles – and really, were a surprise after conquering a road that included No. 8 Millington, No. 10 Madison Heights Madison and No. 5 Boyne City, the final two wins decided by senior-like clutch play in the fourth quarter.
Ithaca and Monroe St. Mary literally traded scores in the Final, although Ithaca never led. Smith ran for a 3-yard score with 33 seconds left in the third quarter to pull the Yellowjackets to within three points at 15-12. But neither team scored again until St. Mary added a touchdown with 1:41 to play.
And yet, the welcome at home that night had Ithaca feeling like it was a champion still.
“We had more people show up when we returned than maybe when we won the third or fourth (title),” said Hessbrook, who starred as a running back at Ithaca from 1982-84 and took over as head coach before the 2004 season. “The community kind’ve stood in unison and said, ‘That was pretty cool that we just got to go on that ride.’
“I get chills just talking about it.”
There could be more to come.
Smith, who has had college football conversations with Harvard and Yale among others, threw for 2,134 yards and 27 touchdowns last season and ran for 1,391 more yards and 20 scores. His top three receivers last season all were juniors; Spence DeMull is recovering from an injury, but caught 66 passes for 1,193 yards and 16 TDs. Senior Jace Demenov, the team’s leading tackler the last two seasons, is moving from offensive line to a tight end/receiver combo and is among a few who should emerge as reliable targets. Nose tackle Jonah Loomis was the team’s second-leading tackler last season and also is a senior this fall.
Eight of this season’s seniors were on the varsity as sophomores, so they’ve played 28 games – including 10 during the playoffs. Still, Ithaca is coming off a loss … not something it’s been used to of late.
“(Local people) ask who is coming back, and we just say everybody,” Demenov said. “In years past, people knew who was coming back and what it was going to be like. People are asking this year who do we have, are we going to be good.
“It’s a game that we lost, an important game for us. We all worked for it, and to have an ending like that really bugged us. It was fun saying we had the longest streak in the nation, but the pressure’s not off. We’re coming back stronger than ever.”
As one might expect, history says Ithaca should remain elite. Hudson went 9-0 in 1976 coming off its streak-ending loss in the 1975 Final. Cheboygan won 10 of its next 11 starting at the end of 1982 and finished 1983 at 8-1. Farmington Hills Harrison came off the end of its 36-game winning streak from 1999-2002 by finishing the latter 8-3 and going 11-2 in 2003, and Fowler won the 1998 Class D title with a 10-3 record after seeing its 33-game win streak end in a 1997 Regional Final.
Still, there isn’t a script Hessbrook can refer to in this situation since so few have been in such a spot. He said it’s up to these seniors to leave their mark – be it playing 10 games, or 12, or getting all the way back to Ford Field.
Winning 14 in a row wouldn’t be 70 or 71 – but more than good enough, even if it comes with fewer people watching Ithaca’s every move.
“I think they should follow us,” Smith said. “We slipped up one game. We’re still a great team that’s going to go out there and put on a show for the fans.
“Anybody that follows us this year is not going to be disappointed.”
Geoff Kimmerly joined the MHSAA as its Media & Content Coordinator in Sept. 2011 after 12 years as Prep Sports Editor of the Lansing State Journal. He has served as Editor of Second Half since its creation in Jan. 2012. Contact him at [email protected] with story ideas for the Barry, Eaton, Ingham, Livingston, Ionia, Clinton, Shiawassee, Gratiot, Isabella, Clare and Montcalm counties.
PHOTOS: (Top) Ithaca players work on a blocking drill during Thursday's practice. (Middle) Coach Terry Hessbrook, left, explains how to field a kick to one of his special teamers. (Below) Jake Smith, carrying the ball, follows blocker Grant Gimmey.
Marckel Supplies Marketing Magic to Hunter's Heisman-Winning Campaign
By
Doug Donnelly
Special for MHSAA.com
July 29, 2025
When he was hired at the University of Toledo in 2016 as assistant director of creative services, Derek Marckel thought he had found his dream job only a few months after graduating from college.
Then he became Colorado University’s graphic designer for football in 2019 and thought he had finally landed the job he’s always wanted.
After stops at the Michigan State University to work with former football coach Mel Tucker, and University of Southern California to work with Lincoln Riley, Marckel, 32, is back in Colorado and certain he’s living the dream.
“This was the stuff I thought about doing when I was a kid,” said Marckel, who graduated from Ottawa Lake Whiteford High School in 2011. “I used to sit and draw pictures of all of my favorite University of Toledo football players, and then I’d take them and give them to the players or have them sign them. This is definitely what I’ve dreamed of doing someday.”
Last winter, Marckel was in New York City when his favorite subject – Colorado football player Travis Hunter – won the Heisman Trophy. It was a surreal moment for Marckel, who led a team of creative content makers who spent months last fall promoting Hunter for the biggest prize in all of college football.
“Going into the season, we knew he was going to have a pretty good chance,” Marckel said. “Once the games started playing out, we knew he had a legitimate shot.”
As senior art director at Colorado, Marckel led the Hunter-for-Heisman campaign. He was on the sidelines of every game, home and away, documenting Hunter and the rest of the Buffaloes. He designed billboards that were strategically placed around Denver and one in Times Square in New York City. Marckel’s team met weekly to plan a regular dose of social media posts and content promoting Hunter’s candidacy.
Heisman Trophy candidates emerge based on their on-field performances. But, behind the scenes, winning the trophy has long taken some pushing by colleges and universities.
“There’s a lot that goes into a campaign,” Marckel said. “You have to work with sponsors and donors who helped fund all of that. It’s a lengthy operation.”
As the season drew to a close, Colorado published a packet of information that Marckel designed and sent it to Heisman Trophy voters and the media. ESPN showcased his work.
“Almost everything we were doing was going viral,” Marckel said.
When it became clear Hunter was going to be a finalist for the award, Marckel was called upon to document the entire process. He and a member of his team went to New York City two days ahead of Hunter to be prepared when he landed in the city. Next were Heisman Trophy promotional appearances, photoshoots and the Heisman ceremony itself, and Marckel was there for all of it.
“It was Travis from sun-up to sun-down,” Marckel said. “We’d have little breaks during the day. I designed the billboard for him in Times Square. We had a photo shoot there.”
Helpfully, Hunter was a wonderful participant.
“We put a lot of work into it,” Marckel said. “Obviously it was his award, and he earned it, but it was very rewarding to us, too, to see our hard work pay off. I’ve been around thousands of athletes, and he’s probably my favorite one. He doesn’t necessarily love doing all of the media stuff, but he was comfortable around us.”
Marckel was born in Toledo but grew up in southeast Michigan. He was football team captain for the Bobcats as a senior and began his interest in design, art and photography during his time at Whiteford.
“I knew from a young age that I wanted to work professionally in sports,” Marckel said. “During my time at Whiteford, I spent a lot of my high school career around the football program. I was lucky to have my first two years of varsity with Coach (Jack) Luettke and my senior year with Coach (Matt) Garno, who had a background in graphic design. This ended up being a great foundation for me to combine my passion for football and graphic design as I was heading into the real world.”
Marckel graduated from Bowling Green State University in 2016 with a bachelor's degree in technology & visual communication technology. He landed an internship with the University of Toledo where he started designing team schedule posters, pocket schedules and souvenir tickets. That’s when social media started revolutionizing the industry, especially college football.
“Social media was kind of secondary to everything else when I started there,” he said. “It started to shift. I got in at the perfect time. Things were really starting to pick up. That’s when I knew sports was going to be what I wanted to do.”
After getting a full-time job at Toledo, his work caught the eye of someone at Colorado, and Marckel went west to become a graphic designer with the Buffaloes. When Tucker left Colorado for Michigan State, Marckel followed him to East Lansing.
At first, he missed Colorado.
“Even on the drive to East Lansing, I was thinking, ‘Why am I leaving Colorado?’” Marckel said.
He stayed two years, then landed the role as director of creative media at USC, working sun-up to sun-down in Los Angeles. When the opportunity came to return to Boulder, he jumped at it, becoming senior art director.
The Buffaloes went 1-11 his first season back at Colorado. The entire football coaching staff was let go.
That’s when Marckel’s world took another big turn.
“The rumors started flying about Coach Prime,” Marckel said, referring to Deion Sanders. “There are always these theoretical situations about who the coach is going to be. We found out about 8 p.m. that it was Coach Prime. We had to be on the tarmac at 1:30 a.m. I don’t get starstruck anymore just because of what I’ve been able to do and who I’ve been able to be around, but as soon as he stepped off the plane, I realized I was getting myself into something huge.”
Pro football hall of famers regularly makes stops at Colorado practices. Warren Sapp joined the Colorado staff. Terrell Owens stops by regularly. A steady wave of Sanders’ former teammates from the Dallas Cowboys attended practices as well.
Marckel documents it all, through his camera – a skill he’s honed along the way.
“When I started at Toledo, I would shoot all of those games, but I wasn’t a great photographer,” he said. “As time has gone on, it’s become such an emphasis. I’ve really had to refine everything I do to become the best at it.”
Initially he had to win the trust of Sanders, who brought some of his own content creators with him to Colorado.
“It took a little while to get us into a groove,” Marckel said. “Now we work side by side every day. It’s a smooth operation now. We bounce ideas off of each other.”
Day to day, Marckel works on social media, marketing, photoshoots of recruits and documents workouts and practices for Colorado social media channels.
He works with the football team exclusively, sometimes long hours during the season.
“You get kind of get burned out by end-of-season, but it's worth it,” Marckel said. “You are on the field every day with Heisman Trophy winners, hall of famers and first-round picks. It’s a cool job when you step back and look at it. This is most fun I’ve had working in college football in 10 years.”
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PHOTOS (Top) At left, Whiteford's Derek Marckel takes the field as a senior in 2010. At right, Marckel poses for a photo this year in front of the Times Square display he designed to promote Colorado's Travis Hunter. (Middle) Marckel stands for a photo with Hunter during the Heisman Trophy ceremony. (Photos courtesy of Derek Marckel.)