NFHS Voice: Campaign Touts Benefits of High School Football
By
Karissa Niehoff
NFHS Executive Director
May 21, 2021
A full return to high school sports and performing arts programs – that’s the hope for this fall in schools across the country.
After a year of unprecedented challenges in keeping these programs going due to the pandemic, which included 11 states that conducted their primary football season this spring, there is great optimism as we look to a new school year.
Even in those states that were able to conduct activities last fall, attendance restrictions kept many fans out of stadiums and watching games online. However, with vaccine eligibility now at 12 years of age and older and with vaccinations continuing during the next three months, the likelihood of routines and traditions returning this fall grows stronger each day.
And there is no tradition more anticipated than the full-scale return of high school football. While there were 34 states there were fortunate enough to conduct football at some level last fall, the routines were anything but normal.
This fall, however, we anticipate a return to the energy and excitement of the 2019 season when 1,003,524 boys participated in 11-player football. That total marked a decline of only 2,489 from the previous year and was a good sign of a renewed confidence on the part of parents and student-athletes that concerns about the risk of injury were being addressed.
While boys participation in 11-player football has exceeded one million participants every year since 1999 and is overwhelmingly the most popular boys sport, there have been concerns about declines in past years.
Last fall, the NFHS and the National Football League announced a partnership to promote the growth, understanding and support for football at the high school level. The NFHS and NFL have been studying participation trends, developing educational tools and striving to restore confidence in students and parents that the sport is, in fact, more focused on risk minimization than ever before.
As a result, the springboard to the return of high school football next fall begins this week with the launch of the #ThisIsHSFootball campaign. Through this effort over the next few months, the NFHS will be reaching out to coaches, students, parents, officials, athletic directors and others with research information, participation trends and data on various risk mitigation efforts that, we believe, continues to make high school football safer than it has ever been.
As a part of this effort, the NFHS produced a video entitled “This is High School Football” designed to detail the benefits of participation in high school football.
As the video states, more so than at any other level of play, parents should feel good about their kids playing high school football.
>Here are some of the many educational and medical safeguards put in place the past 12 years to offer parents a comfort level about the safety standards that are a part of high school football.
► Concussion research and education. All NFHS high school playing rules require a student who is exhibiting signs of a concussion to be removed from the game and not allowed to return until the student has been cleared by a medical professional. Thanks to education and training on the part of students, coaches, trainers, parents and others, research data has shown positive trends in concussion rates. In a recent five-year period, concussion rates during practices dropped from 5.47 to 4.44 concussions per 10,000 athletic exposures.
► Concussion in Sport Course. This free online education course has been available through the NFHS Learning Center since 2010, and millions of individuals have taken the course for a deeper understanding about concussions.
► Concussion Laws. By 2014, every state had adopted state concussion laws that established mandatory protocols, and every state high school association has adopted policies that limit contact during preseason drills and in practices during the season.
► Football equipment. Manufacturers continue to produce higher quality equipment every year, and high school coaches are doing a much better job at teaching and coaching the rules of the game and making attempts to minimize risk of injury for players.
► Emergency Action Plans. Thanks to the NFHS Foundation, a copy of the “Anyone Can Save a Life” emergency action plan originally developed by the Minnesota State High School League was sent to all state high school associations and their high schools, and all schools have access to an AED to help save lives.
► Playing Rules. Risk minimization is a major focus of every NFHS sports rules committee. In football, helmet-to-helmet hits are not allowed.
High school football has been a significant part of schools, towns and communities across America for almost 100 years. The NFHS is committed to making the sport as safe as possible for the millions of kids who will play the sport in the years to come.
Dr. Karissa L. Niehoff is in her third year as executive director of the National Federation of State High School Associations (NFHS) in Indianapolis, Indiana. She is the first female to head the national leadership organization for high school athletics and performing arts activities and the sixth full-time executive director of the NFHS, which celebrated its 100th year of service during the 2018-19 school year. She previously was executive director of the Connecticut Association of Schools-Connecticut Interscholastic Athletic Conference for seven years.
Lifelong Hawkeye: Joostberns Continues Legacy of Service in Hamilton
By
Zach Harig
Hamilton Community Schools
September 19, 2025
For nearly half a century, the voice behind Friday night football games in Hamilton has belonged to one man: Loren Joostberns.
A 1970 graduate of Hamilton High School, Joostberns has worn many hats in his hometown – teacher, coach, announcer, scorekeeper, school board member – but all of them share a common thread: a deep commitment to giving back to the community that raised him.
“This is my 45th year of announcing football games for Hamilton,” Joostberns said proudly, his voice carrying the same warmth that has welcomed fans to Hawkeye Stadium for decades. “I’ve done some volleyball, a lot of wrestling, occasionally some basketball, but mostly the scorebook in basketball for 44 years, and I do announce baseball in the spring now, which has been fun.”
With so much experience and history from the community, Joostberns is regularly asked to serve as the voice of many school district and community videos. His voice is arguably the most recognizable in town. From morning coffee at the round table at the local restaurant in town, to school board meetings, to microphones all around the district, Joostberns is seen and heard no matter where he goes around Hamilton.
Building a life in Hamilton
Not many can claim that they have been involved in a school district before it was even a school district.
However, Joostberns can make that claim as he was in kindergarten in 1957-58, with Hamilton becoming its own school district on June 23, 1958. He then continued in the school district as a student through graduation.
After graduating from Hamilton and then Hope College, Joostberns returned to the district as a teacher. He taught for 30 years, then continued his connection to the classroom as a substitute teacher for another nine. Today, he remains an active part of Hamilton Community Schools as Board of Education secretary, now in his 13th year of service.
Through it all, he has found joy in staying close to athletics. Since announcing his first football game in 1981, he’s become a fixture at sporting events year-round. His passion is not about statistics or wins and losses – it’s about making sure young athletes have the best possible experiences.
“I think one thing is, what can you do to contribute to kids having good experiences?” he said. “That’s one thing I always keep in the back of my mind. You want to do what you can to help kids have positive experiences, and if that contributes in a small way, then it’s worth it.”
Of course, Joostberns admits there’s a little fun in the job, too. “You’re in the center of the action. I’ve got the best seat in the house for football, and for basketball you’re at center court. You get to know the officials, get to know people from other schools, and it’s a good way to be involved.”
Memories from the press box
The Hamilton facilities Joostberns works in today look nothing like what he started with in the early 1980s. He chuckled as he recalled the first press box from which he worked.
“In football, if you would have seen what we had in Hamilton back in 1981 and 1982 compared to what we have now in terms of facilities, it’s incredible,” he said. “The press box was a little green building basically on stilts that swayed with heavy winds, and it held six people – two coaches from each team on either side and an announcer and timer in the middle. You were elbow to elbow and you felt in a precarious position because you didn’t know if the press box was going to stand up or not.”
That humble start makes him especially proud to see how the district has grown its athletic facilities and opportunities for students.
While Joostberns has devoted his life to Hamilton, he also holds a special passion for the University of Michigan. He has been a season ticket holder for 51 years, attending countless games at “The Big House” in Ann Arbor. The dual loyalties complement one another: Hamilton football on Fridays and Michigan football on Saturdays.
But no matter how big the stage gets, his heart always comes back to Hamilton. “At Hamilton, we have always prided ourselves in trying our best to do the best we can for kids, to do things the right way,” Joostberns said. “That’s why I’ve stayed involved for so long.”
Lasting Legacy
Few communities can point to someone who has continuously served across so many different roles for more than four decades.
Joostberns’ contributions can’t be measured in titles or statistics, but rather in the memories he has helped shape – whether it’s an athlete hearing his name announced before a big play, a student remembering him as a teacher, or a fellow community member working alongside him on the school board. Numerous times a year, veteran opposing coaches greet Joostberns before the game to say hi because he is such a staple of the community and school district. His warm and friendly demeanor is appreciated by all, both on the home and opposing sidelines.
Hamilton’s athletic director and coaches often describe him as the kind of person every school hopes to have: reliable, passionate, and selfless. He doesn’t do it for recognition, but for the chance to leave things a little better than he found them.
For Joostberns, the motivation is simple: “It’s about helping kids, and being part of something bigger than yourself.”
And for Hamilton, the community is grateful that one of its own has been willing to give back for so many years. As recognition for his countless years of service in and out of the classroom, “Mr. Hamilton” was honored with the high school basketball court being renamed the Loren Joostberns Court in 2021.
From the rickety old press box of 1981 to the modern facilities of today, from chalkboards in the classroom to discussions in the boardroom, Joostberns has remained a steady, positive presence. His story is a reminder of how one person’s steady commitment over a lifetime can shape a school and community for generations.
Not all lessons or legacies are cemented in the classrooms or fields, but some are passed on from behind the mic and echoed over the airwaves for all to hear and cherish.
PHOTOS (Top) Hamilton’s Loren Joostberns poses for a photo in front of the high school stadium this fall. (Middle) Joostberns has served the district in several roles over the years, including as a member of the school board. (Below) Joostberns takes a moment for a photo while behind the microphone. (Photos courtesy of Hamilton Community Schools.)