Simple Act Sets Example Nationwide
October 29, 2015
By Geoff Kimmerly
Second Half editor
In many respects, Dansville junior Clay Soule is your average high schooler from a small town.
He plays sports all year long, and when he’s not playing basketball in the winter he’s definitely snowmobiling. He’s not sure at first when asked his favorite class, but zoo-bot – zoology and botany – was pretty interesting last year. Like a lot of high school football players, sometimes he loses focus and his coaches have to reel him in. Soule also isn’t a fan of chopping and unloading firewood, which is pretty typical too.
And when his minute of fame came on a national television show generations know by name, Soule missed it. At 7 a.m. Sundays, he’s sleeping.
“I’m just a normal kid, I guess, in Dansville,” Soule said Wednesday during a break from gym class.
Two weeks ago, at a break in play during his football game against Laingsburg, Soule shuffled across the line of scrimmage and tied the shoe of the Wolfpack’s Kevin Koenig, who was wearing gloves and having a hard time getting them off.
Soule didn’t think it was a big deal.
He can’t believe how big a deal it’s become.
The video clip of Soule literally lending two hands has been viewed in its original YouTube post nearly 200,000 times, and after being picked up by multiple national media entities reportedly has been watched nearly 1 million times.
Arguably the topper? Soule’s assist made ABC’s Good Morning America on Sunday.
“I didn’t really think it was that big of a deal, to be honest. I just tied a kid’s shoe,” Soule said. “I really didn’t think it would be going anywhere. I just thought, ‘Oh well, I tied a kid’s shoe.’
“I guess it’s a big deal because you don’t really see that, but I didn’t think it was that big of a deal as it is right now. It should be something people should do, but a lot of people don’t do it. I guess it’s sportsmanship, helping another team out. (For me), it’s just a normal thing.”
More than a moment
The Aggies were leading 14-0 during the second quarter of an eventual 35-20 win over Laingsburg on Oct. 16. The Wolfpack were driving when Koenig, the quarterback, dropped down to tie his shoe.
Koenig is towering for a small-school football player, at 6-foot-3 and 220 pounds and a two-time MHSAA Division 4 wrestling champion. But there’s Soule, playing the defensive side of his atypical quarterback/defensive end combo, trotting over and kneeling down as he asked if Koenig wanted some help.
A couple Aggies know Koenig from wrestling, but Soule doesn’t wrestle. The only conversation Soule recalls was when he asked Koenig if he wanted a double-knot, and was told no. Aside from what might have been a puzzled look on Koenig’s part, that was that. Soule shuffled back across the line and could hear a blend of laughter and clapping from the crowd as play resumed.
But his simple act is being hailed as much more.
The shoe-tie started gaining attention the last week, when it was submitted to the Lansing State Journal for its Video of the Week contest. The State Journal is owned by the same company as USA Today, which picked up the video. Then Huffington Post did the same. Then 530 Project Productions, which films Dansville’s games and posted the original clip to YouTube (watch it below) was contacted by CBS Sports and Good Morning America. Their coverage led to an appearance on Fox Sports' national network.
As of Tuesday, the video had been viewed in all 50 states and 173 counties, according to the 530 producers.
USA Today called Soule “a nice guy doing a nice thing for someone else.” From Huffington Post: “In an age where athlete celebrations and taunting are amusingly received as viral sensations, the reaction after the play almost supersedes the play itself.”
“I’m not trying to make it a big deal. I’m just trying to let it go, let it run its own course,” Soule said.
But …
“It’s pretty cool.”
Above average
To be honest, Soule really isn’t an average high schooler.
He carries a 3.8 grade-point average, and a discussion from that zoo-bot class about the science of raising crops has him thinking already about studying in college something related to agriculture with the idea of becoming a farmer like his grandfather was when Soule was a kid.
He plays three sports, and stands out. He joined the varsity for both baseball and basketball as a sophomore, and he quarterbacks an 8-1 football team that takes on Carson City-Crystal in a Division 7 District opener this weekend and can tie the program record for single-season wins with one more victory.
Football coach Mike Galbreath called Soule “an all-around good kid. The young man is a great leader, and he has led our team tremendously this season.”
“He’s clearly someone with excellent character,” athletic director Julie Odom added.
And humility. His school has 300 students, and Soule knows them all by name. Yes, he slept through the Good Morning America segment, so he caught up by watching later that day on Facebook. He read some of the comments that went with the story, but not all of them – he’s just not into social media that much, and not into being the center of attention.
His brother Garrett is an infielder at Saginaw Valley State University, and they talked about the shoe-tie a little. Mostly, Clay and his parents joke about it, in disbelief of how the video has taken off. “(My parents) expect it out of me. That’s the way me and my brother were raised – to help out people,” Soule said.
Classmates joked with him Monday, asking for help tying their shoes. A student from Concord – this week’s playoff opponent – direct messaged him on Twitter, asking if Soule was that guy from the video. Soule said, “Yeah, that was me,” and that was it.
The whole thing is a little ironic; in preschool, Soule was afraid to tie the shoelaces on a practice shoe in front of his class. Clearly, he’s mastered the skill – and then, unintentionally, used it to set an example of sportsmanship for athletes all over the country.
“People should expect it out of other people. Maybe it happens but it never gets videotaped and made a big deal,” Soule said. “(But maybe) tying a shoe goes above and beyond what most people would do.
“People would just wait for him to tie his shoe. But I just went over there and tied it for him. I didn’t really think twice about it. I just went over there and did it.”
Geoff Kimmerly joined the MHSAA as its Media & Content Coordinator in Sept. 2011 after 12 years as Prep Sports Editor of the Lansing State Journal. He has served as Editor of Second Half since its creation in Jan. 2012. Contact him at [email protected] with story ideas for the Barry, Eaton, Ingham, Livingston, Ionia, Clinton, Shiawassee, Gratiot, Isabella, Clare and Montcalm counties.
PHOTOS: (Top) Dansville's Clay Soule kneels to tie Kevin Koenig's shoelace during a break against Laingsburg two weeks ago. (Middle) Dansville celebrates another victory from one of the best seasons in program history. (Photos courtesy of Dansville High School.)
DeWitt Rewrites Finals Rushing Record Book in Completing Perfect Run
By
Scott DeCamp
Special for MHSAA.com
November 30, 2025
DETROIT – Traverse Moore had no idea about his record-setting day until the final moments of Sunday’s Division 3 Football Final.
“Honestly, I wasn’t worried about that. I was worried about getting the state championship win,” the shifty and speedy DeWitt senior quarterback said.
Moore and the Panthers left no doubt whatsoever. They ran into the history books.
On the strength of Moore’s Finals-record 397 rushing yards and four touchdowns, DeWitt rolled past Mount Pleasant, 54-20, in a battle of unbeatens at Ford Field. Moore’s effort shattered the record set in last year’s Division 6 Final by Jackson Lumen Christi’s Kadale Williams (314).
“We’ve been dreaming about it since fourth grade when we first started playing together. For this group of seniors to do that today, I couldn’t be happier,” said Moore, whose squad is the second from DeWitt to capture a Finals football title. The 2020 team won the first championship.
In DeWitt’s eighth championship game appearance, Moore scored three TDs in the opening quarter to tie a Finals record and help stake the Panthers to a 26-7 lead. The 6-foot, 195-pound Central Michigan University commit scored from 30 yards out barely two minutes into the contest, from 33 yards a little more than a minute later, and sprung free for a 74-yarder just past the midway point of the first quarter.
Moore’s fourth TD came on a 13-yard run barely three minutes into the second quarter. He had the Finals record for rushing yards early in the third quarter. He carried the ball 32 times in the game, good for 12.4 yards per attempt. Moore also completed 4 of 8 passes for 64 yards and a TD.
As a team, DeWitt (14-0) rushed for a Finals-record 575 yards on 58 attempts (9.9 per carry). It surpassed the previous record of 549 rushing yards by Constantine in the 2004 Division 6 Final.
Moore tipped his cap to DeWitt’s offensive line and tight ends, an all-senior unit comprised of Jackson Hildebrant at center, Sam VanZee and Luke Nolen at guards, Drew Rumsey and Landon Fitzpatrick at tackles, and Jacob Schorfhaar and Caleb Haman at tight ends.
“The guys up front have been special all year,” Moore said. “That’s a group of seniors that have been together since fourth grade – all of us have been together since fourth grade. They’ve been playing O-line since fourth grade, so that’s a special connection and they’re just workhorses, man.”
Sophomore Channing Ridley also reached the 100-yard plateau for DeWitt, finishing with 101 yards on 10 carries, including a 13-yard TD. Senior Jadon Bender caught a 35-yard TD pass from Moore, and junior Tyler Bashore closed out the Panthers’ scoring with a four-yard run. Bashore ended with 77 yards on 16 carries.
DeWitt piled up 219 rushing yards in the first quarter, 153 in the second, 73 in the third, and 130 in the fourth.
“In the offseason, we looked at what we had coming back,” said veteran DeWitt coach Rob Zimmerman, who completed his 27th season at the helm. “DeWitt’s probably known for being a team that throws the football around quite a bit. Last year we were physical and we threw a lot more, but with what we had coming back up front and the speed that we have, you can’t take away everything that we have.
“It’s a great combination with all the single-wing stuff that we do, which nobody else does, and so that’s an issue. But then we have the ability to run right at you and our counter game has been phenomenal for the last two years,” Zimmerman continued. “It’s a tough matchup, and then you add in the tempo, too, that we show quite a bit. I think we’re faster (in that tempo) than anybody else is as far as running plays. Put all of those things together, it’s pretty tough to stop.”
Mount Pleasant (13-1) got on the board midway through the first quarter on a 31-yard TD pass from junior Xavier Creguer to senior Riley Olson. Creguer added a four-yard scoring run with 12 seconds remaining in the first half, but the Oilers were still facing a 40-14 deficit headed into the halftime break.
Creguer joined Moore in the record books with his 91-yard TD run in the third quarter – longest in Finals history, surpassing 90-yard scoring runs by Edwardsburg’s Nick Bradley (2017) and Farmington Hills Harrison’s Nick Williams (1994).
It was an uphill battle for Mount Pleasant, which made its second Finals appearance and still seeks its first championship.
“I wonder if a little bit of the bright lights got to us to start with. We made a few mistakes from the start … . Just a few, little things that we’d like to have back,” Mount Pleasant coach Jason McIntyre.
“That’s a tremendous DeWitt team. It would have been really difficult to hang up the middle, but I think you saw what we could have done maybe if we would have been able to start a little fresher, a little cleaner. … Their offense is super difficult to defend. I thought we were well-prepared in terms of alignment, but the speed in which they do it and obviously No. 2’s (Traverse Moore) a really good player.”
Creguer finished with 162 rushing yards on 12 carries. He also threw for 66 yards.
Senior William Garcia led all defenders with 11 tackles for Mount Pleasant, while Olson notched 10 stops. Senior Lucas Brandell recorded a team-high six tackles for DeWitt.
DeWitt lost in last year’s Semifinal to eventual champion Zeeland West, 32-20. That defeat lingered with the Panthers and fueled them for this season’s run to glory.
“I mean, that stung. Last year stung. It hurt,” DeWitt senior Miller Wing said. “But when winter lifts rolled around, 5:45 in the morning, that’s the reason for it. It’s just staying together as a team. We’re so close.”
DeWitt has been a perennial contender in Division 3. The Panthers have advanced to the Semifinals or further seven of the last eight seasons.
According to Zimmerman, it’s all about the culture, establishing expectations, and putting in the work.
“The older kids have always helped our younger guys to understand the expectations within the program, and I think that’s a big part of why we’re where we’re at as a program,” Zimmerman said. “These guys want to be the next dude, and they work to get there.
“Ton of similarities (between the two championship teams) from a toughness standpoint, leadership standpoint, work ethic. I mean, these guys put in an unbelievable amount of time in the offseason to get where they’re at. This class, from sophomore (season on up), they’re 35-1 as a class, so it’s a pretty good group.”
PHOTOS (Top) DeWitt’s Sam VanZee (54) hoists teammate Traverse Moore into the air in the end zone Sunday. (Middle) Landon Kurncz (13) attempts to surge ahead with Mount Pleasant’s Keagan Wernette-Beals (11) and another defender wrapping him up. (Below) The Oilers’ Xavier Creguer prepares to take on a DeWitt defender.