TC Fans Enjoy 50 Years of Familiar Voices
October 21, 2015
By Dennis Chase
Special for Second Half
TRAVERSE CITY – For 50 years, John Sonnemann and Don Wiitala have put their hearts, souls and voices into Traverse City athletics.
The two, who are still going strong, were recognized this fall for their contributions – Sonnemann as the public address announcer for Traverse City Central, Wiitala as the radio broadcaster for Traverse City St. Francis.
"It keeps us young and involved," Sonnemann said. "I think Don feels the same. We feel like we're part of the program - and that's important to us."
Credit two former football coaches/athletic directors for bringing two unmistakable voices to the microphone. Elk Rapids' Don Glowicki and Traverse City Senior High's Irv Menzel started Wiitala and Sonnemann on their journeys back in 1966.
That was the year Glowicki approached radio station WLDR, which had just gone on the air in July, about broadcasting high school sports.
"We weren't thinking about doing sports," Wiitala said. "We were just trying to keep our heads above water."
After some discussion, though, WLDR took the plunge.
"We said we'll give it a try," Wiitala recalled. "I wasn't even a broadcaster. I was the sales manager."
WLDR started covering Elk Rapids and St. Francis football that fall, and Gladiators basketball that winter. Soon after, the station began broadcasting all St. Francis football games. WTCM was covering Traverse City Senior High football and basketball, so now both schools had an outlet on radio.
It remained that way until about eight years ago when WLDR dropped its game coverage. But WLJN stepped in, picked up football, and Wiitala continued on as the Voice of the Gladiators.
"Who would have thought that 50 years later I'm still in the broadcast booth," Wiitala said. "I never realized how close I would grow to the St. Francis community. It's been a wonderful (association)."
Wiitala, 79, was inducted into the Grand Traverse Area Catholic Schools Hall of Fame this month.
"Don's a class act," St. Francis athletic director Tom Hardy said. "He does things the right way. He's part of our family. When you talk about St. Francis football, one of the first names to come up is Don Wiitila. He's brought St. Francis games into so many homes. We are so fortunate, so lucky for his dedication."
Back in 1966, Sonnemann had just graduated from Michigan State University when he landed a job as a social studies teacher at Traverse City Senior High. He had done his student teaching at the school the previous year and worked the chain gang during the football season – so his indoctrination into Trojans football had already started.
Soon after he was hired, Menzel called him into his office.
"He grabbed me by the knee and said, 'I want you to announce on Friday.'" Sonnemann said. "That was it."
To this day, the 72-year-old is synonymous with Traverse City Central sports.
"It's been a pleasure," the Voice of the Trojans said. "I've enjoyed all 50 years, although it doesn't seem like it's been that many,"
Sonnemann was honored for his work during the Central-West game in September.
"Remarkable," Central athletic director Mark Mattson said in describing Sonnemann's career. "The best part is that John is one of the most gentle, kind human beings that you'll ever meet. To have that legendary voice be part of your program for 50 years is special."
Sonnemann, who retired as the school's athletic director nine years ago, still announces a number of school and community events. On any given day in the fall, he can be seen and heard at Central football, soccer and volleyball games.
He said he has a hard time remembering when he retired because he's still so active doing what he loves.
"Some people would say I flunked retirement," Sonnemann said, laughing.
He, of course, does not see it that way. Neither does Wiitala. Their jobs, they say, energize them.
So when people ask how much longer they'll keep announcing, their answers are similar.
"As long as I feel good – and I do feel good – I want to keep doing it," Wiitala said. "Vin Scully (Los Angeles Dodgers announcer), what is he, 87?"
On fall weekends, Thirlby Field is their home away from home.
"We've seen a lot of great athletes, a lot of great teams, a lot of great games," said Sonnemann, who in 2001 received an Allen W. Bush Award from the MHSAA for his many unsung contributions to high school athletics.
Sonnemann recalled a game in 1970 when the Trojans lost 2-0 to Bay City Central, coached by the legendary Elmer Engel.
"They were the cream of the crop in the state," he said, "and that's where Traverse City wanted to be."
It didn't take long. Traverse City reached the inaugural MHSAA Finals in 1975, and then claimed championships in 1978, 1985 and 1988.
St. Francis was going strong in those days, too, claiming mythical state championships in 1973 and 1974. The Gladiators were able to maintain their success when the MHSAA playoffs began, capturing crowns in 1992, 1999, 2003, 2005, 2008 and 2009. They were MHSAA runner-ups in 1983, 1998 and 2007.
Wiitala recounted the 28-26 loss to Detroit dePorres in 1983 – the school's first trip to the Pontiac Silverdome – when the Eagles scored late to pull out the victory.
"To this day I still remember this kid from Detroit dePorres, with about a minute and a half left, laying out horizontal to catch a pass in the end zone for a TD," he said. "That play has run through my mind hundreds of times over the years. I don't know why. Had he not caught the pass, St. Francis would probably have won the game."
Sonnemann witnessed two of the most dramatic last-second wins in Trojans history – 21-20 over Muskegon Catholic in 1975 and 22-21 over Muskegon in 1985. The Muskegon game was on the road so Sonnemann was there in another role – as the advisor, he had taken the school's pep club to the game. The Big Reds had surged to a 21-14 lead on an interception return for a score in the final minute. It seemed like that would be the play that would decide this battle between the two 5-0 heavyweights.
But on the last play of regulation Central quarterback Chris Hathaway connected on a pass to Jeff Durocher, who then pitched the ball to Doug Lautner, catching the Muskegon defense by surprise. Lautner raced the final 33 yards to the end zone to pull the Trojans to within a point. Coach Jim Ooley opted to go for the win, and Hathaway hit Durocher on the winning two-point conversion.
Trojans fans who were there reveled in the win, except the bus driver.
"The bus driver had gone out to warm up the bus and missed the end of the game," Sonnemann said. "When we got on the kids were hootin' and hollerin' and just having a good time. They were so excited. The bus driver looked at me and said, 'If they're this excited after a loss I would hate to see what they would do after a win.' I had to tell him, 'We won it.' It (the suddenness of the win) felt a lot like that MSU game the other day."
Wiitala has been a fixture at the MHSAA Finals – football and basketball – covering St. Francis, as well as other area schools.
"When St. Francis got beat (in the tournament) we would pick up the next team that was going well," he said. "People in those communities appreciated that."
Wiitala said when he first started broadcasting games there were a number of radio stations doing likewise. That's not the case now.
"Stop and think about it," he said. "When St. Francis was in the North Central Conference (in the 1980s) five schools had radio stations broadcasting games. Now we hardly ever see another station at a game."
Wiitala became the majority owner of WLDR in 1972. He would remain the owner for nearly 30 years. When he sold, the station continued to broadcast St. Francis football games with Wiitala on play-by-play. He’s continued in that role now that WLJN has taken over the broadcasts.
The Mesick graduate has never strayed from the hometown feel of his broadcasts. He still conducts pre-game interviews with the coaches, profiles other school activities at half, and has several players come up to the booth for postgame interviews.
"I know people who get in their cars after the game and then turn the radio on to hear the kids (comment on the game)," he said.
WLJN also offers an internet broadcast, which allows St. Francis fans across the world an opportunity to listen. Wiitala often asks fans to send him e-mails during a game and he's always stunned when he learns the locale of his listeners.
"We've received emails from alumni in Iraq, Iran, Hawaii," he said. "It's unbelievable."
Wiitala has had numerous analysts on the broadcasts over the years. For the last five years, Sonnemann has served in that capacity when there's not a conflict with a Central home game. When there is?
"Don always says, 'John's on assignment," Sonnemann said with a chuckle.
Well, often times, Sonnemann is on assignment. Once fall sports end and winter sports begin, he'll switch to boys and girls basketball, wrestling, hockey and every so often downhill skiing. In the spring, it's on to track and field, girls soccer and graduation, which takes advance work to make sure it's done right.
"One of the things I pride myself on is pronouncing names correctly," he said. "Mine has been mispronounced enough times that I think it's important to get those names right the one time they get to shine up there on stage."
Sonnemann, who always has the best seat in the house, also takes pride in how he presents himself. He wants to make sure that he's always fair and objective.
"I try not to be partial to one team or another, although certainly I bleed black and gold," he said. "I try to call the games in as fair a manner as possible. Some announcers will try to emulate what you hear in the pros, especially the NBA, and I feel that has no place in high school sports. You should treat the visiting team as equally as you treat the home team."
Wiitala has a belief he stands by, too.
"I've never been controversial," he said. "I'm broadcasting sports about kids 15, 16, 17 years old. I'm not going to say, 'Oh, No. 88 is terrible out there.' I don't do it that way. That's not me. I like to treat people the way I would like to be treated."
Like Wiitala, Sonnemann plans to continue keeping fans abreast of who's doing what on the field, the court, the pitch, the ice, the mat, the track and the slopes.
"As long as I still enjoy it, as long as I'm still healthy, I'd like to keep doing this," he said. "I'm not setting any timetable."
For Sonnemann and Wiitala, it's 50 going on 51.
Dennis Chase worked 32 years as a sportswriter at the Traverse City Record-Eagle, including as sports editor from 2000-14. He can be reached at [email protected] with story ideas for Manistee, Wexford, Missaukee, Roscommon, Ogemaw, Iosco, Alcona, Oscoda, Crawford, Kalkaska, Grand Traverse, Benzie, Leelanau, Antrim, Otsego, Montmorency, Alpena, Presque Isle, Cheboygan, Charlevoix and Emmet counties.
PHOTOS: (Top) John Sonnemann, left, and Don Wiitala provide the radio broadcast for a Traverse City St. Francis football game. (Middle) Wiitala interviews St. Francis' Luke Popp at Ford Field after the Gladiators' Division 7 championship win in 2009. (Below) Sonnemann announces a variety of Central sports played both indoors and out. (Photos courtesy of Traverse City St. Francis athletic department and Traverse City Central High School.)
St. Mary's Standout McLaurin Becomes Chinese Football Pioneer
By
Tom Markowski
Special for Second Half
August 19, 2021
The eight years Chris McLaurin spent in China not only changed his life, but they changed the perception of American football in China and elsewhere – and just may have opened the door to a whole new market.
We're talking “American football,” not soccer. Most of us are familiar with NFL Europe, but NFL China? Not so much. When McLaurin went to China in 2011, the thought of teaching the locals American football never occurred to him. He went there to work for a private company, and circumstances just seemed to fall in place.
Some might say McLaurin was in the right place at the right time, but it can also be said he was the right person at the right time to lead this undertaking. McLaurin had the background, both athletically and organizationally, to take on such an endeavor.
“I met a lot of people who were interested in football,” McLaurin said. “I thought, football? I had a limited understanding of what they knew. I was very surprised they would reach out to me. I quickly found out they were hungry to learn.”
A 2005 graduate of Orchard Lake St. Mary's, McLaurin started at tight end and linebacker, and helped the Eaglets reach the MHSAA Division 2 Final in 2004 (where they lost to Muskegon). McLaurin went on to play four seasons at Michigan and graduated in 2009 with a degree in history and minor in urban and community studies. He had thoughts of entering law school when other opportunities interceded.
During his time in Ann Arbor, McLaurin worked with an organization that focused on disadvantaged youth in the area and helped open doors for them. They were allowed to attend lectures at the university as well as sporting events.
Upon graduation, the seeds that would blossom in Asia began being sown in other parts of the world.
McLaurin received a Fulbright Scholarship and went to Johannesburg, South Africa, to work with underprivileged youth as part of a program called Tomorrow Trust. During this time he worked with the United Nations Development Programme and Harvard Law School in their pursuit of promoting economic rights for the poor.
Following his work in South Africa, McLaurin began his post-graduate work at the London School of Economics. He earned his degree after working in the House of Commons and as a research assistant for the Runnymede Trust. Then came a six-month internship within the Obama Administration as part of the White House Domestic Policy Council.
And after that, he was off to Chongqing in western China to work for a private equity company as a project manager. Two years later, he started his own company in addition to a non-profit organization. Much of his work centered on the automobile industry and global technology.
During this time he learned to speak Mandarin and, in doing so, was introduced to more of the local customs – including American football.
What McLaurin found was a rudimental brand of football, what we would term a recreational type of competition. McLaurin began his involvement gradually, on weekends.
“After that first year (2012), I took it up a notch,” McLaurin said. “We started recruiting players and bought new equipment. They watched football on TV, but it's not an easy game to understand. You have to play football to learn it. You don't get that from watching TV.”
A year of training, recruiting and, yes, some frustration, led McLaurin to start a league, the American Football League of China (now known as the China National Football League). The rules are similar to those at the U.S. college level. There are 11 players a side, and when a ball carrier's knee touches the ground the play is over.
In the beginning “it was successful,” he said. “There were no leagues when I got there. There was no one to organize it. We went from (fewer than) 10 teams to, 3-to-4 years later, there are 80-90.”
McLaurin quickly learned he needed help if this adventure was to succeed. USA Football had a footprint in Shanghai, and McLaurin reached out to the organization. McLaurin contacted a handful of former teammates including Prescott Burgess and Morgan Trent for advice. Former NFL player Bruce Plummer and NFL coach and scout Jerry Hardaway worked some of the camps and clinics with McLaurin and added much-needed experience and expertise.
After playing at Southern Illinois, Hardaway’s first coaching position was at Memphis State as an assistant, and then he went to Grambling State to coach under the legendary Eddie Robison for six seasons. He also coached at the University of California under Joe Kapp prior to working in the NFL and then heading to China.
“I was told, through another guy, that (McLaurin) needed some help,” Hardaway said. “It was all about getting back to basics. That's what made it fun. They had no clue when you'd say to them, control the ground at impact when you're making a block. They had no idea of the terms that you'd use. To see the young kids, to see on their faces, they were absorbing everything.
“Yes, yes, yes, it was worthwhile. First of all, people had no clue about what it takes to do something like this. They were learning. Some of the parents thought it was a violent sport. That's what they heard. Then they switched. They saw me, us, teach the basics and they saw what we were doing. For me, it gave me a sense, like hey, you have to teach and you have to enjoy it.”
Soon after that first season, the NFL got involved as did the National Committee on United States - China Relations. McLaurin credits the NFL for advising him on the business end of starting a new league and structuring. After 18 months, McLaurin got out of coaching and became the commissioner.
“(The NFL) wanted to expand,” he said. “They saw how their brand was quite low (in China). China is a natural.”
Progress was slow, but it was still progress. The 2015 championship game was played in Shanghai, and McLaurin estimates it drew 3,500 spectators.
He continued to work with the AFLC through 2019 but then decided to make a career move. He returned to the U.S. and, this fall, is pursuing a dream he's held since leaving U-M. At age 34, McLaurin entered Harvard Law School.
“When I started, the last thing we wanted was a U.S. version of football,” he said. “We wanted it to be Chinese football. There were limitations on how many foreigners would compete. At first it was five (per team), then three. We wanted it to be a Chinese experience."
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PHOTOS: (Top) Former Orchard Lake St. Mary's standout Chris McLaurin started an American football league in China and remained part of its leadership through 2019. (Middle) McLaurin was a two-way starter for St. Mary's 2004 Division 2 runner-up team. (Below) McLaurin runs drills for one of the Chinese teams. (Top and below photos courtesy of Chris McLaurin; middle photo from MHSAA archives.)