Transformed Shores Continues to Rise

September 8, 2015

By Tom Kendra
Special for Second Half

This is not your father’s Muskegon Mona Shores football team.

Or even your older brother’s.

This is not the team that went its first 51 years of football without making the MHSAA playoffs and whose only traffic jams leaving its parking lot occurred early in the third quarter – when the band was done performing.

Heading into one of the state’s marquee Week 3 matchups at home against perennial Division 1 powerhouse Rockford, Shores is looking to snap a 10-game losing streak against the Rams, which has included some forgettable affairs like a 49-7 loss in 2000 and 10-7 loss last fall, the Sailors’ lone regular-season defeat.

“Great job tonight,” Mona Shores coach Matt Koziak told his huddled players last Thursday night, allowing them a few seconds to enjoy their 2-0 start and a dominating 55-14 win over host Fruitport, before quickly shifting gears.

“But now we have Rockford coming to our place. We can’t make the mistakes we made tonight, or they will make us pay for it. We have to play top-notch.”

The emergence of Mona Shores as a power has changed the landscape of football, not only in the Muskegon area, but West Michigan as a whole. As other Muskegon-area schools struggle with declining enrollment – most notably Muskegon High, Muskegon Heights and Muskegon Catholic Central – Mona Shores is now the largest school in Muskegon County and a legitimate force, bursting onto the state scene with a memorable run to last year’s Division 2 championship game at Ford Field.

After putting up 55 points in back-to-back wins over Holland West Ottawa and Fruitport to open the season (and with their defense not allowing a single point), the Sailors are showing that the 2014 season was far from a flash in the pan.

“Last year we were the hunters; now we’re the hunted,” explained senior quarterback Tyler Trovinger, who set a school record with six TD passes in the Week 2 win over Fruitport. “We have to be great because no one is looking past us anymore.”

The Sailors’ fortunes, and attitudes, began to change in 2011 with the hiring of Koziak as head football coach. He turned out to be the perfect choice, as a 1994 Mona Shores graduate who cut his coaching teeth at Muskegon High School under Tony Annese, serving as offensive coordinator when the Big Reds won MHSAA titles in 2006 and 2008 and as head coach for one year in 2009.

His words upon taking the Mona Shores job in 2011 were prophetic:

“I'm tired of people badmouthing my school,” Koziak told The Muskegon Chronicle at that time. “I’ve heard people say the Shores kids are cake-eaters. It’s not true. There are a lot of blue-collar kids and families there. I’m excited to change the football culture.”

While Koziak knew Shores football history, he also was smart enough to recognize changes that needed to be made – beginning with the installation of the spread option, veer attack which was so effective across town at Muskegon High.

The most notable player was quarterback Tyree Jackson, who Koziak inserted into the starting lineup as a 5-foot-9 freshman. After struggling mightily and making people question whether the new coach was running the wrong system, Jackson sprouted to 6-4 and started throwing to targets like Asantay Brown and Marquon Sargent.

Brown is now a starting safety at Western Michigan University, Sargent is at Grand Valley State University and Jackson is a freshman quarterback at the University of Buffalo, but the Mona Shores system and the athletes haven’t missed a beat.

Trovinger (5-11, 200 pounds) has stepped into Jackson’s big shoes and possesses a cannon for an arm and terrific running ability.

Trovinger’s passing options are nothing short of an embarrassment of riches. Three of the starters in the Sailors’ four-wide attack have already made Division I college commitments – Hunter Broersma (6-2, 190) and Darece Roberson (5-9, 165) to Western Michigan and Kobe Burse (6-3, 205) to Miami of Ohio – with the fourth starter being dangerous Deandre Oakes-Owens (6-0, 175), an all-league selection as a defensive back last season.

“We have a ton of weapons, no doubt,” Trovinger said. “When we’re all focused, we’re a force to be reckoned with.”

The defense is led by two more senior standouts who could possibly sign with Division I schools. Dom Shermeta (6-0, 215) is a Chris Spielman clone at middle linebacker and a battering-ram fullback, and Christian Boyd (6-2, 280) is a run-stuffer at left defensive tackle.

Koziak said a big part of the Shores turnaround is the supportive administration, notably seventh-year athletic director Ryan Portenga, the outspoken, energetic and unapologetic leader of the Shores athletic program.

Portenga has written a book about the Mona Shores football turnaround and the storybook 2014 season, entitled: “Flipping Football: A True Story of Resilience and Transformation.” The book, which costs $20, will be released Friday, in conjunction with the Rockford game.

“It’s a story that needed to be told,” said Portenga, who noted that half of the proceeds from the sale of the book will go to the Shores athletic program.

So … with all of this talent, all this excitement, all this momentum (even a book!), are the Sailors ready to take the next step and knock off the biggest kid on the block – Rockford? Or will the Rams’ mystique win out again?

It’s the same question Muskegon-area residents were asking last October, when the upstart Sailors traveled to historic Hackley Stadium to face the Big Reds, which had downed Shores 14 games in a row. Shores matched the athletes for Muskegon and made believers out of many in a convincing 48-27 victory.

While every eye in Muskegon was on that game, many eyes from around the state will now be on Sailor Stadium when a senior-laden Rockford team comes to town Friday, looking to swat away the latest challenger to its perch atop the West Michigan football heap.

Rockford (1-1) is coming off a 47-0 romp over visiting Holt, and will bring its usual big offensive line, bevy of running backs and unparalleled special teams – especially senior kicker and punter Quinn Nordin, who has committed to sign with Penn State University.

The Rams have extra motivation as coach Ralph Munger has 299 career coaching victories over his 36-year career, the first 12 spent at Frankenmuth and the past 24 at Rockford. His next win would make him the 11th coach in state history to register 300 wins.

Shores is not motivated to deny Munger, but rather to avenge last year’s 10-7 loss at Rockford. In that game, Roberson scored on a 79-yard run on the first play from scrimmage, but failed to score again, fumbling twice in the fourth quarter.

With a huge crowd expected for the rematch, Koziak said his players will be motivated to come out and not let another game against the Rams slip away.

“We talked about how Rockford beat us last year,” said Koziak, who is assisted on the varsity level by Brian Sikkenga, Holsey James and Aaron James, Chris Hilliker and Kyle Brott. “They have that in the back of their minds that they let one get away, and that’s motivation for them.

“I think there’s a new energy for football with what we’ve been able to build the last four years. The community has waited forever for this. They’re ecstatic.”

Tom Kendra worked 23 years at The Muskegon Chronicle, including five as assistant sports editor and the final six as sports editor through 2011. E-mail him at [email protected] with story ideas for Muskegon, Oceana, Mason, Lake, Oceola, Mecosta and Newaygo counties.

PHOTOS: (Top) Mona Shores’ Darece Roberson strides for additional yardage during last season’s MHSAA Division 2 Final against Warren DeLaSalle. (Middle) Tyler Trovenger, surrounded by teammates, celebrates his third-quarter touchdown catch at Ford Field. He moved to quarterback this fall. 

Bush Legacy: Culture of Opportunity

By Doug Donnelly
Special for MHSAA.com

April 6, 2018

By Doug Donnelly
Special for Second Half

CHELSEA – For the first time as Chelsea High School athletic director, Brad Bush has to hire a football coach.

What’s more, he has the unenviable task of replacing himself.

“I would say that nobody cares more about Chelsea football than I do,” Bush said. “It’s important to me that we find the very best person we can.”

Bush has coached the Bulldogs for 21 seasons. But, his coaching background goes much deeper than that.

He played at Ypsilanti High School for Hall of Fame coach Bill Giarmo, graduating in 1988. After playing quarterback at Cornell University in the Ivy League, he returned to Michigan, graduating from Eastern Michigan University, and started coaching for Bill Kohn, another inductee to the Michigan High School Football Coaches Association Hall of Fame. Bush then went to East Kentwood to coach with Giarmo.

Through his own playing days, coaching with those legends of the game and absorbing everything he could from afar, Bush has developed an impressive culture at Chelsea.

“Friday nights in Chelsea are a big deal,” he said. “We want to keep that tradition.”

Bush became the varsity head coach at Chelsea in 1997. At the time, Chelsea had only two playoff appearances. Bush’s Bulldogs went 3-6 that first season. After that, Chelsea didn’t have a sub-.500 finish for 15 years. The Bulldogs have been kept out of the playoffs only once since 1998.

Chelsea has had only three head coaches since 1965.

“I’m fortunate,” Bush said. “I went for a few more years than the other guys. It’s a great place to coach.”

Temperance Bedford head coach Jeff Wood was an assistant with Bush at Ypsilanti during the 1990s and said he thought then that Bush was going to develop into a great head coach.

“We knew he was going to accomplish greatness, not only as a football coach, but as a father, husband and professional in education,” Wood said. “Brad has always won and lost with great class and dignity. He’s a true Hall of Famer.”

If Bush never coaches at Chelsea again, his lasting legacy might be that culture surrounding the Bulldogs program. It’s known for its large number of football players, from middle school through the varsity, and a system that ensures every student athlete on every team leading to the varsity will play in every game. Teams at the middle school, freshman and junior varsity levels all start 22 players each game – with no two-way starters. For a Class B/Division 3 school, that isn’t the norm.

“We’ve had the same philosophy for 20 years,” he said. “Everybody plays in every middle school, freshman and junior varsity game. That’s how we do it. We start 22 kids on every level. Our kids know they will have the opportunity to play.

“Every kid on every level is going to play in every game. On most nights, we play more kids than the other team has players.”

While every school loses some athletes, or potential athletes, along the way, Bush said this system helps maintain a student’s interest in the sport. Often, he said, a player who may not necessarily be a starter as a freshman will learn the game, develop and turn into a starter by senior year.

“We feel that, over time, with repetition and practice, a kid will become an expert at his position,” he said. “For us, this is a big piece. … That was my thing here. I didn’t invent it. I absorbed it, watched it at other places.”

It’s tough to argue with the results. Chelsea won or shared Southeastern Conference championships in 1999, 2000, 2001, 2003, 2004, 2006, 2007, 2008, 2011, 2012, 2015, 2016 and 2017. The Bulldogs won seven District championships during the Bush era and played in the 2015 Division 3 championship game, falling to Orchard Lake St. Mary’s at Ford Field

He said he learned how to build a program from Giarmo and how to coach a football team under Kohn. Bush was quick to credit his assistant coaches who have remained with the program for years and helped build the culture. He said the program has sacrificed win-at-all-cost at the lower levels with the goal of developing varsity football players.

“You have to manage it,” he said. “That’s why you need a great staff. We have been lucky here with a great, dedicated group of guys. They always have the ultimate goal in mind.”

Bush said he won’t hamstring the next coach into running his system, but anticipates whoever is hired will buy into the culture after seeing what it’s about.

“The next coach has to run it the way he wants to run it, but I do believe we have created a culture here and we’d like to maintain that. You want to hire the right person who is going to handle the kids the right way.”

In addition to coaching at Chelsea and leading the entire athletic program, Bush also is heavily involved in the Michigan High School Football Coaches Association as a past president, serves on the Michigan High School Athletic Association football committee and has served on the National Federation football rules committee. He’s coached in all-star games and is a true believer in high school sports.

His record at Chelsea is 169-60.

“I have great energy,” Bush said. “I love coaching. I have a great passion for it, but I also know when you need to do certain things. I felt this was just the right time for the athletic department and the football team. It wasn’t one thing that led me to this.

“I love the game. I’m going to be very much involved.”

Doug Donnelly has served as a sports and news reporter and city editor over 25 years, writing for the Daily Chief-Union in Upper Sandusky, Ohio from 1992-1995, the Monroe Evening News from 1995-2012 and the Adrian Daily Telegram since 2013. He's also written a book on high school basketball in Monroe County and compiles record books for various schools in southeast Michigan. E-mail him at [email protected] with story ideas for Jackson, Washtenaw, Hillsdale, Lenawee and Monroe counties.

PHOTO: Chelsea's Brad Bush coaches his team during the 2015 Division 3 Final at Ford Field.