Writer-Turned-Coach Enjoys Debut
November 3, 2016
By Dennis Grall
Special for Second Half
ESCANABA — Sam Eggleston has seen high school football from two drastically different viewpoints. Now, even though he is an unpaid volunteer, he enjoys being on the sideline as a coach.
Eggleston just completed his first season as a high school head coach, with Eben Superior Central winning its final three games to finish 4-5 in 8-player football. The Cougars were among the first teams in the state to join the 8-player format in 2010, their first year of football.
Eggleston was a sportswriter before becoming a coach, giving him different perspectives to watching the same event.
The 1998 Rock Mid Peninsula High School graduate worked at newspapers in Escanaba, Kenai, Alaska; Northville and Novi, and Marquette before becoming a freelance writer and website blog editor in 2008. He started the writing phase of his career in 2000 with the Daily Press in Escanaba, under my direction.
He served as a volunteer assistant football coach in Northville, then moved back to the Upper Peninsula and became a volunteer coach at his alma mater in 2011 when the Wolverines went to 8-player football. He joined Superior Central in 2014 and spent two seasons as a volunteer aide until landing the head job just two weeks before the 2016 preseason began.
“In both careers … you took a shot on me and I ran with it, and the same with coaching; they gave me a shot and I’ve run with it as best I can,” he said.
In addition to his unpaid position at Superior Central, in rural Alger County, Eggleston is responsible for fundraising for the self-funded football program, a major priority for his offseason.
“My coaching is over (for the season) now and the majority of my time will be spent on raising funds so we can get new helmets, get new pads to replace ones that are broke, spending money we don’t have so we’ve got to make that up now,” he said. “We have to win now to have successful fundraisers.”
As a sportswriter, Eggleston would simply switch gears and move on to coverage of the next athletic season, for instance once fall sports moved into winter. He also never had to worry about how coaches managed off-field X’s and O’s once their seasons concluded.
Life was totally different as a reporter. “I had a different approach, different viewpoint, different mindset to a game as a writer,” said Eggleston, who still has the heft of when he was a lineman but now looks like a lumberjack with his bushy beard and build.
“Now I have to worry about every kid and every position,” he said. “Sometimes I don’t even see the end result of the play because I’m watching the line play. I don’t even know how well my running back did until I see where they moved the stick.”
He may also be working on an injured player while the game goes on, trying to make play calls and other decisions at the same time.
As a sportswriter, he would be jotting down notes between plays or perhaps checking the result of a picture he took of the previous snap, totally unaware the coach was monitoring several assignments.
“I look back at the writer I was and as a coach now, and I would hate the type of writer I was,” he said.
Eggleston would analyze why a coach would switch to running a sweep rather than the counter that had been working, all while the coach may be working on an injured player that caused a change in offensive plans.
“As a writer I never had the insight to see everything. I just saw the overall game and kept track of every yard,” he said. “As a coach I can’t even tell if the play went five yards because I have three plays stacked up as the game goes on.”
While he was writing sports in the metro Detroit area, his weekly paper often covered games also being covered by the Detroit Free Press or the Oakland Press, with those stories appearing the next day. Eggleston’s story would appear maybe five days later, after everyone knew what happened.
“I had to come in with a different angle. I tried to be a little more analytical and focus on strategy versus the flourish and try to get the meat of the game rather than get to the flowery parts,” he recalled. “I tried to take a different approach and make my stuff more interesting.”
His style apparently worked as the paper received several journalism awards and subscriptions remained strong.
Writing also provided some interesting backdrops. He had to use small charter planes to see some games in Alaska, or get to Nome to handle features about the Iditarod sled dog race.
He recalls covering a high school hockey game on an outdoor rink in Alaska and said “it was the first time I saw wind shear affect a hockey game.”
Eggleston also covered a football game where a kicker booted the ball off the uprights, then off a fence, and it bounced into the ocean in Homer.
He reported on a murder trial at that paper, where he would work the news desk in the morning, take time off and then handle sports at night. “It was super stressful,” he said.
Now walking the sidelines as a coach, he said “it definitely does feel like I’ve seen both sides of the coin, and I understand both sides of them better.”
He remembers just giving “little more rounded answers and (to) give both sides of the story” in postgame interviews. “A lot of coaches give canned answers. I try to be a little more in-depth and help try to write the story.”
In his early days as a sportswriter, he said “I would see the game unfold and see the pressures and why a coach would make a decision to go for it (on fourth down). I was a bit more critical of the coach and their decision,” he said, adding “I would probably have been a little more biting about it when I wrote the story.”
He admits in those days “I thought I knew everything there was to know about football. I played it,” he said. “I always approached the game like I was the professional and knew everything about the game. Now as a coach there are a host of responsibilities during every game. I am in completely different waters now. The hardest thing is keeping the kids pointed in the right direction as things go wrong.
“You’ve got the entire team and you’ve got to keep moving in a positive direction, keep the focus going forward. Forget the last play and work on the next one and get the kids to buy into that philosophy.”
He also compares his first writing assignment at the Daily Press with his first game this season at Ontonagon. “I did a (men’s baseball) story about the Escanaba Polecats, and you read my first line and said, ‘Did Yoda write this?’ I thought, oh my God, I don’t know what I’m doing.”
The Cougars lost their opener this fall 36-8, and Eggleston said “after being an assistant for four years, I still wasn’t prepared going into that Ontonagon game. We lost, and as I look back, if we played them right now I think we would beat them.
“I had no clue coming into that first game and didn’t have any idea how to get us back on track.”
He eventually figured enough out to finish 4-5 and found plenty of ways to enjoy being a coach.
Eggleston tries to eat lunch with his players every day, and he pays for his own meal.
“I want a family environment there; we all sit at the same table,” he said. “What I get back is relationships I never had before. I feel like I have 21 kids, and I love every minute of it.”
Denny Grall retired in 2012 after 39 years at the Escanaba Daily Press and four at the Green Bay Press-Gazette, plus 15 months for WLST radio in Escanaba; he served as the Daily Press sports editor from 1970-80 and again from 1984-2012. Grall was inducted into the Upper Peninsula Sports Hall of Fame in 2002 and serves as its executive secretary. E-mail him at [email protected] with story ideas for the Upper Peninsula.
PHOTOS: (Top) Eben Junction Superior Central football coach Sam Eggleston speaks with some of his players during a game this season. (Middle) Eggleston monitors the action on the field. (Photos by Dennis Grall.)
Beaudrie's Rebuild of Jefferson Football Gaining Speed with Fast Start
By
Doug Donnelly
Special for MHSAA.com
September 17, 2025
NEWPORT – Rob Beaudrie has found the secret formula to building a winning football team.
Take over as head coach. Tap his freshman son (even if unexpectedly) as the starting quarterback. Mix in a couple of years hitting the weights, consistent offseason workouts and getting the underclassmen to buy into the playbook and new culture.
Oh, and winning a few games doesn’t hurt.
“Kids like to win,” Beaudrie said. “They don’t want to go out and practice two or three hours every day and go 0-9. It’s not fun for them. These kids have bought in. They’ve been playing football together since they were in youth football. It’s a good experience for them.”
Beaudrie is the head football coach at Monroe Jefferson, a Division 6 school in Newport, along the shores of Lake Erie and home to the Fermi 2 nuclear power plant. The Bears were once a football power, winning the Class BB championship in 1994, but have struggled for the last 20 years or so.
Being from the area, Beaudrie knew all about Jefferson. He took the job three seasons ago. He stayed on the course and things slowly improved.
This year, everything has come together as the Bears are off to a 3-0 start for the first time since 2006. One more win and they’ll have more victories than in any one season since 2016, which was the last time Jefferson qualified for the playoffs.
“We’ve come a long way,” Beaudrie said. “We are doing a lot of things right. We are attacking the ball, pursuing. We’re blocking together. There are still some growing pains. We are young in some areas, but they’ve come along well. They are very talented.”
Beaudrie inserted his son Luke, then a freshman, into the starting quarterback role his first year as head coach. It was an unexpected move because Luke had been a slot receiver or running back while playing youth football and middle school football. When the player Beaudrie expected to be the starting quarterback quit the team, Beaudrie turned to his son.
“He’s not a true quarterback, but he’s learning,” Beaudrie said. “He’s learned to understand the offense and read the defense. He’s a leader.”
In Jefferson’s 52-21 win over Milan on Friday, Luke Beaudrie returned a kickoff 99 yards, had touchdown runs of 65, 2, 50 and 32 and returned an interception 89 yards for a touchdown – all in the first half.
“He’s a special athlete,” Rob Beaudrie said. “He was never tackled in middle school. He’s very fast and has great vision.”
Luke said he has adapted to being the quarterback.
“When I first started, I didn’t think it was for me,” he said. “But you have to have the mindset ‘whatever is best for the team.’ I started learning it, and now I’m more comfortable.”
Through three games, Beaudrie has 487 yards rushing, 243 yards passing and has scored 13 touchdowns.
The Beaudries have used this same game plan before, but at a different school. Rob was head coach at Erie Mason, a program that had struggled. His son Noah became the starting quarterback as a freshman, went through some growing pains, but developed into an all-stater his senior season as Mason won a league championship.
Noah went on to play college football at Mount Union University (Ohio) where he quarterbacked the Purple Raiders into the Division III national championship game last season. This year, Noah transferred to Adrian College where he is the starting quarterback and has the Bulldogs off to a 2-0 start.
Being close to home has allowed him to serve as an assistant coach for Jefferson.
“The schedules line up really well,” Rob Beaudrie said. “He can be at (our) practice just about every Sunday and Monday and can be at most of our games. He helps Luke out a lot. He’s brought a lot of college experiences with him to the playbook.”
Another former player Rob had at Mason, Tanner Herrera, is helping coach the Jefferson offense.
“I didn’t want to do it all,” Beaudrie said. “I offered him the OC (offensive coordinator) job, and he’s run with it.”
Beaudrie said he thought this could be the year Jefferson turned things around. The Bears still have a difficult Huron League schedule ahead of them. This week they take on Riverview, then have Flat Rock and Division 7 No. 1-ranked Monroe St. Mary Catholic Central.
“The good thing is, these kids don’t know what they don’t know,” Beaudrie said.
Roster numbers have gone up steadily since Beaudrie took over. His first season the Bears had 23 players in the entire program. Last year they had 36 players in all and no seniors. This year Jefferson counts 61 players – plenty enough for a JV and varsity program.
“That has been a huge help,” he said.
The first two years weren’t easy as he brought his system to Jefferson. He faced skepticism over the team’s passing attack. For years, even decades, Jefferson was known for its rushing offense; at one time, the Bears would go weeks without attempting a pass.
“This is all new at Jefferson. People would tell me, ‘They don’t know anything about passing the ball; you can’t do that,’” Beaudrie said. “I told them, ‘You’d be surprised what kids can learn.’ We came in and did our thing. We were out-manned a bit the first few years.
“Sometimes the first couple of years you get a new coach in, and some people don’t like what you are doing. It wasn’t going to ruffle my feathers. I have thick skin. There’s a plan, and you have to trust the process, trust the system.
“Now, the kids are excited, the parents are excited, everyone is excited. Everybody likes a winner. I’m excited to see what happens next year as well, but we are going to enjoy these wins right now.”
Jefferson athletic director Alyssa Eppler said the football success has brought excitement to the games and district.
"There’s an incredible buzz in our school and community right now, and it’s been building for a few years now,” she said. “It’s exciting to finally see it all come together. You can feel the energy in the hallways and see it in the stands on Friday nights. Or first home game truly had the atmosphere of a homecoming. We’re proud of the momentum and what it means for our kids."
Luke Beaudrie is happy with how things have worked out, even if he had to learn a new position.
“The first few years were a little rough,” he said. “Now, everyone is starting to buy in, and everyone expects some good things the next couple of years. It feels amazing. This hasn’t happened here in a while.”
Doug Donnelly has served as a news and sports reporter at the Adrian Daily Telegram and the Monroe News for 30 years, including 10 years as city editor in Monroe. He's written a book on high school basketball in Monroe County and compiles record books for various schools in southeast Michigan. He is now publisher and editor of The Blissfield Advance, a weekly newspaper. E-mail him at [email protected] with story ideas for Jackson, Washtenaw, Hillsdale, Lenawee and Monroe counties.
PHOTOS (Top) Monroe Jefferson’s Luke Beaudrie sprints toward the end zone during a game last season. (Middle) Jefferson coach Rob Beaudrie holds a pad while Luke works on making a cut during practice. (Photos courtesy of the Monroe News.)