Storch Returns to Retirement After Elevating Alpena Teams From Cellar to Contenders
By
Tom Spencer
Special for MHSAA.com
December 16, 2022
It wasn’t long ago that Alpena boys and girls soccer opponents took their long bus rides to play the Wildcats expecting an easy win, and most likely by securing the victory by the eight-goal differential rule, commonly known as the “mercy rule.”
Worse yet, the Wildcats also had to take those trips across the northern part of the Lower Peninsula, as well as northern and southern journeys of two hours, dreading thoughts of experiencing yet another shortened game.
Those expectations started to change in 2011, when Tim Storch, arguably the most decorated coach in the history of Michigan high school soccer, took the reins of the Wildcats’ boys and girls programs.
Storch made the move after retiring from Troy Athens as a teacher and coach of the Redhawks’ boys and girls soccer teams.
Slowly but surely, Alpena’s mercy losses disappeared – and wins over their Big North Conference opponents became reality. Under Storch, the Wildcats went from the cellar to challenging for titles.
But now, Storch is showing some mercy on the Big North – perhaps an early Christmas present. The conference schools won’t see him on sidelines any longer. He’s retiring – again.
Storch is doing so after leading the Wildcats to wins over all conference opponents except Traverse City West. The Wildcats did get a tie this fall against the Titans, one of the BNC schools that regularly makes a deep postseason run, as Alpena stayed in the league title race most of the season.
“When I came to Alpena it was about trying to make the program relevant in the school, the community, the area, the BNC and northern Michigan,” Storch recalled. “We got to that point after some growing pains.
“Early on we took our lumps, and we were mercied by everybody,” he continued. “By the end we were competitive with everybody.”
Storch, who started the Athens soccer programs from scratch in 1981, won eight Class A or Division 1 Finals titles with the Redhawks. He’s near the top of the lists of the winningest boys and girls soccer coaches in the state. The last of his 1,109 wins was a 3-1 victory over Bay City Western during this fall’s postseason.
The Wildcats also beat conference opponent Cadillac in their District opener. They finished 14-6-3 on the season.
Storch will be dearly missed in Northern Michigan, veteran Petoskey boys and girls coach Zach Jonker pointed out. Jonker’s Northmen picked up a victory over Alpena in the Division 2 District Final – also Storch’s last game.
"Tim has had a legendary career as one of the most influential figures in Michigan high school soccer over the past 40 years while having an enormous impact on thousands of student-athletes,” Jonker said. “Over the past decade, Tim helped to dramatically raise the overall level of play in the Big North.
“He is one of fiercest competitors I have ever coached against, but he is also one of the most genuine and empathetic coaches I have ever encountered,” Jonker continued. “I feel fortunate to have been able to build a competitive relationship with him and call him a friend."
Storch’s last game with the Alpena girls also was a District Final, a 3-0 loss May 31 to West.
Storch is proud of what the Wildcats accomplished, noting logistics — unlike in southeastern Michigan — were a big challenge.
“We were an island,” Storch said. “We were big school in the middle of nowhere.
“We couldn’t get together and have any kind of summer program with other communities because they didn’t have soccer, and if they had soccer they were at a Class D or C level that was way beneath what we were playing in the Big North.”
Storch’s tenure, which included six years serving as the Wildcats’ athletic director while coaching, drew accolades from his coaches and athletic directors. In addition to Jonker, Gaylord AD Christian Wilson, and West boys head coach and girls assistant coach Matt Griesinger gave high praise.
They are among those who will miss the successful coach.
“Tim leaves Alpena in better shape than when he arrived, and that is the true mark of a great coach and administrator,” Wilson said. “He has been an outstanding representative of Alpena High School, both as a soccer coach and as an athletic director.
“Tim brought a level of stability and expertise and was well-thought of by players, coaches, and community members.”
Griesinger, who has led the Titans to considerable postseason success and upheld BNC dominance since taking over the West program eight seasons ago, was particularly impressed with Storch’s energy and passion for his players evident in every match.
“Tim is one of the most respected coaches in the state, and what he has done for the soccer communities in both Troy and Alpena is not just commendable, but also something that every high school coach should hope to emulate,” Griesinger stated. “Storch is a stand-up guy, and all of us other coaches in the BNC should consider ourselves lucky that our journeys in the sport overlapped.”
Storch is leaving Michigan high school sports as they face a shortage of referees and qualified coaches. He’s not certain of the exact reasons for it, but he points to time constraints and pressures faced on and off the field.
And, he knows the days of a teacher starting a career, coaching sports and sticking with it are long gone.
“My wife has always said I was a dinosaur,” Storch said with a chuckle. “Back in my day, even if you had family and kids, you still made time for coaching.
“Coaching was part of my fiber — it kind of defined me.”
Storch is quick to point out “soccer coach” was just one of three hats he wore, along with history teacher and friend.
“I’m Mr. Storch to my students,” he recalls telling his student-athletes at Athens. “I’m Coach to my kids, and I am Tim to my friends.
“They are three different hats; I learned how to wear them and how to balance them.”
Storch looks back to all the friendships he’s made around the game of soccer – with former players, fellow coaches, and referees – with excitement for the future.
He is also keeping in mind former players, referees and coaches who have passed on.
“It is kind of humbling when I think back all the years (to) coaches, referees and players I have interacted with,” he said. “We’re all here for a finite time.
“We need to make the most of it and hopefully leave the place a better place when we leave.”
Tom Spencer is a longtime MHSAA-registered basketball and soccer official, and former softball and baseball official, and he also has coached in the northern Lower Peninsula area. He previously has written for the Saginaw News, Bay County Sports Page and Midland Daily News. He can be reached at [email protected] with story ideas for Manistee, Wexford, Missaukee, Roscommon, Ogemaw, Iosco, Alcona, Oscoda, Crawford, Kalkaska, Grand Traverse, Benzie, Leelanau, Antrim, Otsego, Montmorency, Alpena, Presque Isle, Cheboygan, Charlevoix and Emmet counties.
PHOTOS (Top) Recently-retired Alpena soccer coach Tim Storch, left, talks things over with one of his players. (Middle) Storch, holding the microphone, elevated the Wildcats’ girls and boys programs since taking over both in 2011. (Photos courtesy of Therese Shaw.)
Peck Bands Together to Honor Welch's Memory as Pirates Return to Diamond
By
Paul Costanzo
Special for MHSAA.com
April 15, 2026
Bill Kerr didn’t need to spend much time back at the Little League fields in Peck before his childhood friend James Welch caught his ear.
Not in conversation, but from the dugout, doing one of the things he loved most – coaching kids.
“When I got back to Peck 10 years ago, he was coaching Little League. We started talking about how we could get him in front of more kids and doing more,” said Kerr, the Peck superintendent. “I always joked that I was recruiting him. I’ve been around coaches forever, evaluated coaches forever, and you could just hear it, even at the Little League fields. You could hear his message and how strong it was.”
Kerr brought Welch on board at Peck, first as the baseball coach and eventually as athletic director, and over a few short years he made an out-sized impact on the kids he worked with and the community at large.
Welch died unexpectedly on Nov. 6, 2025, but that impact is still being felt today on the baseball diamond and beyond.
“He was always so authentic and positive with (students),” Kerr said. “In this day and age, a lot of adults are kind of hesitant to kind of address some of the things that don’t apply on the field. He and I talked a lot about making them good people and leaders rather than worry about what type of athlete they were. That was the most important thing to him, with his baseball players, he wanted to make sure they were good people.”
The Peck gymnasium was required to host all the people who showed up for Welch’s memorial service, and school was canceled the day after his passing.
His players were there, however.
“The next day we had school off, but the school was open because staff had to report,” said Jen Kluger, Welch’s friend and assistant coach. “All the boys came in. We all sat in James’ office and talked and cried. We were just together.”
Kluger, who began working in Peck in 2023, was surprised at how much the community came together in the days after Welch’s passing.
“It happened on a Thursday, and that Sunday we had a booster meeting because the funeral was going to be at the school and the boosters were going to handle everything,” Kluger said. “Normally, we have five or six people show up, and on that day, I don’t even know how many people were there. I was blown away. Jessica Royle is the booster president and we were texting a couple days later, I was like, ‘I am blown away by all these people that just showed up.’ She was like, ‘That’s Peck. That’s what they do.’”
While the entire community was mourning Welch, it was also there to support his family – his wife Shane and son Grady, who is a junior at Peck.
“I would say it definitely helped,” Grady said. “I felt like I wasn’t alone in grieving. Everyone in the whole community knew him, knew everything about him and what he stood for.”
The Welch family was part of the Peck community long before James began working at the school. He was a star athlete for the Pirates during the 1990s, playing football, basketball and baseball. He was part of the 1995 Peck football team that advanced to the Semifinals, and the 1994 baseball team that advanced to the Quarterfinals.
That 1994 team was inducted into the Peck High School Hall of Fame – something Welch worked with Kerr to establish – shortly after his passing.
“He was like one of those five-tool guys,” said Kerr, who graduated from Peck a year before Welch. “His best sport was football, but he was a very good baseball player.”
Now, while weather has not allowed them to get onto the field much for practice let alone play a game, Welch’s players are together again for the start of baseball season. Kluger has taken over the program as coach, which was announced in December.
“The day before we went on Christmas break, I called them all down to the gym, and I couldn’t say anything until the board approved it, so I had to sit on it for three weeks,” Kluger said. “I sat them all down, and I didn’t know how they were going to react. They didn’t seem upset about it. I got some hugs, got some claps, got some high fives.”
Not only were the players not upset, it’s the move they wanted as they had to move into a world without their coach.
“It definitely helped a lot,” Grady Welch said. “She knew how my dad ran practices, everyone knows her and she’s a nice person. It definitely helps to transition into baseball season knowing that things aren’t going to change.”
Of course, for Grady, it’s much more than simply not having a coach. He admits that the beginning of the season has been difficult – as does Kluger – but his teammates have been there to lift him up when he needs it. Many of them have been his teammates, and played for his father, since T-ball.
“I always have my space if I do need to take space,” Grady said. “But we’ve always been a group that’s been together all the time. We have a very good friendship between all of us.”
To honor James Welch, Kerr said supporters are working to create a scholarship in his name, and that his former high school number will be hung on the outfield fence at Peck.
Welch wore No. 9, as his father’s favorite player was Roger Maris. That number has been worn the past two years by Grady, who switched to it in middle school because of his dad.
Stepping onto the field in a game for the first time – which would be Thursday if weather permits – is certain to be an emotional moment for Kluger, Grady, his teammates and everyone in attendance. But it will also be the next step in honoring Welch by being together and playing the sport he loved.
“There’s a few that are going to struggle (emotionally),” Kluger said. “But I think at this point, they all want to be on the field and want to play.”
Paul Costanzo served as a sportswriter at The Port Huron Times Herald from 2006-15, including three years as lead sportswriter, and prior to that as sports editor at the Hillsdale Daily News from 2005-06. He can be reached at [email protected] with story ideas for Genesee, Lapeer, St. Clair, Sanilac, Huron, Tuscola, Saginaw, Bay, Arenac, Midland and Gladwin counties.
PHOTOS (Top) Peck baseball coach James Welch, left, talks with son Grady during a game from a recent season. (Middle) Welch, far left, stands at the plate for a pregame conference before taking on Capac. (Photos provided by Jen Kluger.)