Storch Returns to Retirement After Elevating Alpena Teams From Cellar to Contenders

By Tom Spencer
Special for MHSAA.com

December 16, 2022

It wasn’t long ago that Alpena boys and girls soccer opponents took their long bus rides to play the Wildcats expecting an easy win, and most likely by securing the victory by the eight-goal differential rule, commonly known as the “mercy rule.”

Worse yet, the Wildcats also had to take those trips across the northern part of the Lower Peninsula, as well as northern and southern journeys of two hours, dreading thoughts of experiencing yet another shortened game.

Those expectations started to change in 2011, when Tim Storch, arguably the most decorated coach in the history of Michigan high school soccer, took the reins of the Wildcats’ boys and girls programs.  

Storch made the move after retiring from Troy Athens as a teacher and coach of the Redhawks’ boys and girls soccer teams.

Slowly but surely, Alpena’s mercy losses disappeared – and wins over their Big North Conference opponents became reality. Under Storch, the Wildcats went from the cellar to challenging for titles.

But now, Storch is showing some mercy on the Big North – perhaps an early Christmas present. The conference schools won’t see him on sidelines any longer. He’s retiring – again.   

Storch is doing so after leading the Wildcats to wins over all conference opponents except Traverse City West. The Wildcats did get a tie this fall against the Titans, one of the BNC schools that regularly makes a deep postseason run, as Alpena stayed in the league title race most of the season.

“When I came to Alpena it was about trying to make the program relevant in the school, the community, the area, the BNC and northern Michigan,” Storch recalled. “We got to that point after some growing pains. 

“Early on we took our lumps, and we were mercied by everybody,” he continued. “By the end we were competitive with everybody.”

Storch, who started the Athens soccer programs from scratch in 1981, won eight Class A or Division 1 Finals titles with the Redhawks. He’s near the top of the lists of the winningest boys and girls soccer coaches in the state. The last of his 1,109 wins was a 3-1 victory over Bay City Western during this fall’s postseason.  

The Wildcats also beat conference opponent Cadillac in their District opener. They finished 14-6-3 on the season.   

Storch will be dearly missed in Northern Michigan, veteran Petoskey boys and girls coach Zach Jonker pointed out. Jonker’s Northmen picked up a victory over Alpena in the Division 2 District Final – also Storch’s last game. 

"Tim has had a legendary career as one of the most influential figures in Michigan high school soccer over the past 40 years while having an enormous impact on thousands of student-athletes,” Jonker said. “Over the past decade, Tim helped to dramatically raise the overall level of play in the Big North. 

Storch, holding the microphone, elevated the Wildcats’ girls and boys programs since taking over both in 2011. “He is one of fiercest competitors I have ever coached against, but he is also one of the most genuine and empathetic coaches I have ever encountered,” Jonker continued. “I feel fortunate to have been able to build a competitive relationship with him and call him a friend."

Storch’s last game with the Alpena girls also was a District Final, a 3-0 loss May 31 to West.

Storch is proud of what the Wildcats accomplished, noting logistics — unlike in southeastern Michigan — were a big challenge.

“We were an island,” Storch said. “We were big school in the middle of nowhere. 

“We couldn’t get together and have any kind of summer program with other communities because they didn’t have soccer, and if they had soccer they were at a Class D or C level that was way beneath what we were playing in the Big North.”

Storch’s tenure, which included six years serving as the Wildcats’ athletic director while coaching, drew accolades from his coaches and athletic directors. In addition to Jonker, Gaylord AD Christian Wilson, and West boys head coach and girls assistant coach Matt Griesinger gave high praise.

They are among those who will miss the successful coach.

“Tim leaves Alpena in better shape than when he arrived, and that is the true mark of a great coach and administrator,” Wilson said. “He has been an outstanding representative of Alpena High School, both as a soccer coach and as an athletic director. 

“Tim brought a level of stability and expertise and was well-thought of by players, coaches, and community members.”

Griesinger, who has led the Titans to considerable postseason success and upheld BNC dominance since taking over the West program eight seasons ago, was particularly impressed with Storch’s energy and passion for his players evident in every match.

“Tim is one of the most respected coaches in the state, and what he has done for the soccer communities in both Troy and Alpena is not just commendable, but also something that every high school coach should hope to emulate,” Griesinger stated. “Storch is a stand-up guy, and all of us other coaches in the BNC should consider ourselves lucky that our journeys in the sport overlapped.”

Storch is leaving Michigan high school sports as they face a shortage of referees and qualified coaches. He’s not certain of the exact reasons for it, but he points to time constraints and pressures faced on and off the field.

And, he knows the days of a teacher starting a career, coaching sports and sticking with it are long gone.

“My wife has always said I was a dinosaur,” Storch said with a chuckle. “Back in my day, even if you had family and kids, you still made time for coaching. 

“Coaching was part of my fiber — it kind of defined me.”

Storch is quick to point out “soccer coach” was just one of three hats he wore, along with history teacher and friend.

“I’m Mr. Storch to my students,” he recalls telling his student-athletes at Athens. “I’m Coach to my kids, and I am Tim to my friends.

“They are three different hats; I learned how to wear them and how to balance them.”

Storch looks back to all the friendships he’s made around the game of soccer – with former players, fellow coaches, and referees – with excitement for the future.  

He is also keeping in mind former players, referees and coaches who have passed on.

“It is kind of humbling when I think back all the years (to) coaches, referees and players I have interacted with,” he said. “We’re all here for a finite time. 

“We need to make the most of it and hopefully leave the place a better place when we leave.”

Tom Spencer is a longtime MHSAA-registered basketball and soccer official, and former softball and baseball official, and he also has coached in the northern Lower Peninsula area. He previously has written for the Saginaw News, Bay County Sports Page and Midland Daily News. He can be reached at [email protected] with story ideas for Manistee, Wexford, Missaukee, Roscommon, Ogemaw, Iosco, Alcona, Oscoda, Crawford, Kalkaska, Grand Traverse, Benzie, Leelanau, Antrim, Otsego, Montmorency, Alpena, Presque Isle, Cheboygan, Charlevoix and Emmet counties.

PHOTOS (Top) Recently-retired Alpena soccer coach Tim Storch, left, talks things over with one of his players. (Middle) Storch, holding the microphone, elevated the Wildcats’ girls and boys programs since taking over both in 2011. (Photos courtesy of Therese Shaw.)

4 Thrusts: In Motion, On Track in 2013-14

December 20, 2013

By Jack Roberts
MHSAA Executive Director 

During the fall of 2012 at Update meetings across Michigan, we described “Four Thrusts for Four Years” – four health and safety emphases that would help us keep student-athletes healthier and also get a seat for Michigan’s policies and procedures for school sports on the train of best practices – an express train that is moving faster than we've ever seen it toward more cautious practice and play policies and more educational requirements for coaches.

At this December’s meeting, the MHSAA Representative Council examined a first quarter report card – what’s been accomplished during the first year.

It has been a remarkably strong start, but it’s only a start.

The first thrust, improving management of heat and humidity, received a boost last March when the Representative Council adopted a “Model Policy for Managing Heat and Humidity.” It has been promoted in print, online and at face-to-face meetings; and the response of schools has been nothing short of outstanding. 

This rapid acceptance by school administrators and coaches reflects their appreciation for a clear policy that identifies the precise conditions that call for adjustments in activities, and lists specific actions to be taken when temperature and humidity combine to reach un-safe levels. Gut and guesswork are gone.

The second thrust, raising expectations for coaches’ preparedness, is being advanced in three ways.

In May, the Representative Council adopted the requirement that by the 2014-15 school year, schools must attest that, prior to established deadlines, all assistant and subvarsity coaches at the high school level have completed annually the same MHSAA rules meeting required by all varsity head coaches or, in the alternative, one of the free online sports safety courses posted on or linked to MHSAA.com and designated to fulfill this requirement. This popular change is only the first component of this critically important second thrust.

The second component is this. The Representative Council voted in December to require by 2015-16 that MHSAA member high schools certify that all of their varsity head coaches of high school teams have a valid (current) CPR certification, with AED training as a recommended component.

As this requirement was discussed at constituent meetings, the question was frequently raised: “Why just head coaches?”

“Why indeed,” is our response. If a school has the will and resources, it most certainly should make CPR a requirement of all its coaches, as some school districts have required for many years.

CPR training is conveniently available near almost every MHSAA member school in Michigan. Still, the MHSAA will begin offering CPR certification (with AED training) on an optional basis as an extension of Level 1 of the Coaches Advancement Program (CAP) during 2014-15.

The third component of this thrust is scheduled to go before the Representative Council in March. The proposal is that all individuals hired for the first time as a varsity head coach of a high school team, to begin those coaching duties after July 31, 2016, must have completed the Coaches Advancement Program (CAP) Level 1 or 2.

The MHSAA will track compliance and prohibit varsity head coaches from attending their teams’ MHSAA tournament contests if they fail to complete this requirement, beginning in the 2016-17 school year.

In cases of very late hiring, schools may substitute two online courses of the National Federation of State High School Associations – “Fundamentals of Coaching” and “First Aid, Health and Safety.” However, that coach must complete CAP Level 1 or 2 within six months of the hiring date.

These feel like big steps to some people in MHSAA member schools – “too expensive” or “another obstacle to finding qualified coaches,” some say; but these are baby steps. 

This barely keeps pace with national trends. Michigan’s tradition of local control and its distaste for unfunded mandates has kept Michigan schools in neutral while schools in most other states have made multiple levels of coaching education, and even licensing or certification, standard operating procedure.

The three initiatives to upgrade coaches education in this critical area of health and safety over the next three years only nudges Michigan to a passing grade for what most parents and the public expect of our programs. We will still trail most other states, which continue to advance the grading curve.

And for a state association that is among the national leaders by almost every other measure, it is unacceptable to be below average in what is arguably the most important of all: promoting athlete health and safety by improving the preparation of coaches.

The third health and safety thrust is a focus on practice policies to improve acclimatization and to reduce head trauma; and the fourth thrust is a focus on game rules to reduce head trauma and to identify each sport’s most injurious situations and reduce their frequency.

Because of the critical attention to football on all levels, peewee to pros, our first focus has been to football with the appointment of a football task force which has effectively combined promotion of the sport’s safety record at the school level and its value to students, schools and communities with probing for ways to make the sport still safer.

The task force proposals for practice policies are receiving most attention and will receive Council action in March (and will be published on Second Half over the next few weeks). But the task force also has assisted MHSAA staff in developing promotional materials that are already in use, and the task force pointed MHSAA staff to playing rules that need emphasis or revision to keep school-based football as safe as possible.

During 2013-14, all MHSAA sport committees will be giving unprecedented time to the topics of the third and fourth thrusts and, when necessary, a task force will be appointed to supplement those sport committee efforts.

Frequently Asked Questions About CPR Certification 

Q. Who is authorized to provide CPR certification?
A. The MHSAA does not dictate which organization must provide the CPR education and certification. However, the Michigan Department of Human Services lists the following organizations that are approved to provide CPR training:

  • American CPR Training: www.americancpr.com
  • American Heart Association: www.americanheart.org
  • American Red Cross: www.redcross.org
  • American Safety and Health Institute: www.hsi.com/ashi/about
  • American Trauma Event Management: www.atem.us
  • Cardio Pulmonary Resource Center: 517-543-9180
  • Emergency Care and Safety Institute: www.ecsinstitute.org
  • EMS Safety Services: www.emssafety.com
  • Medic First Aid: www.medicfirstaid.com
  • National Safety Council: www.nsc.org
  • Pro CPR: www.procpr.org


Q. How expensive is the certification?
A.  $0 to $75.
 
Q. How long does certification take?
A. Two to five hours.
 
Q. How long does the certification last?
A. Generally, two years.
 
Q. Does the MHSAA specify the age level for the CPR training?
A. No. Generally, the course for adults alerts candidates of the necessary modifications for children and infants, and vice versa.