LaClair Leads as Coach, AD, Mentor
February 18, 2015
By Geoff Kimmerly
Second Half editor
Leasa Griffith was introduced to Bronson’s Jean LaClair while officiating one of LaClair’s volleyball tournaments.
She received further insight into LaClair’s care for her athletes when, a few years later, LaClair asked Griffith to serve as a Legacy Official mentor to a Bronson player.
With LaClair leading as athletic director, Bronson moved this school year into the first-year Berrien-Cass-St. Joseph Conference. So did Mendon – where Griffith is co-athletic director – and that’s given her another opportunity to appreciate LaClair’s mentorship firsthand.
“I look to Jean whenever I have a question, or even if I just want to run an idea past someone. She is always readily available and gives me great advice,” Griffith said. “I honestly cannot think of another person who deserves to be recognized by the MHSAA for a ‘Women in Sports Leadership Award’ more than Jean LaClair.”
LaClair will receive the MHSAA’s 28th WISL Award during the Class A Girls Basketball Final on March 21 at Michigan State University’s Breslin Center.
The honor, given annually by the MHSAA Representative Council, recognizes the achievements of women coaches, officials and athletic administrators affiliated with the MHSAA who show exemplary leadership capabilities and positive contributions to athletics.
“I never would’ve thought I’d receive this award,” LaClair said. “I just go out and do my job to the best of my ability every day. The people before me have done magnificent things. I’m just doing the daily grind of my job.”
She downplays as well the numbers that come with her reputation as an elite coach. LaClair is best known for leading high-achieving athletes for more than two decades as one of the winningest varsity volleyball coaches in MHSAA history.
Her accomplishments speak volumes on their own.
She has built a career record of 958-327-85 over 21 seasons as a varsity volleyball coach at Midland Dow, Pinconning, and for the last 15 seasons Bronson High School. She ranks 10th on the MHSAA career victory list for volleyball coaching wins and led her 2009 Bronson team to the Class C championship.
She also has served as Bronson’s athletic director since fall 2000 and hosted a variety of MHSAA tournament events in addition to sitting on a number of MHSAA and Michigan Interscholastic Athletic Administrators Association committees. LaClair was a speaker at MHSAA Women in Sports Leadership conferences in 2006 and 2008 and also has been a registered MHSAA official for 14 years.
“Jean LaClair is a role model for her athletes, and also for administrators who look to her for expertise and mentorship,” said John E. “Jack” Roberts, executive director of the MHSAA. “She is a respected voice who offers valuable knowledge and guidance to those at every level of educational athletics. We’re delighted to honor her with the Women In Sports Leadership Award.”
LaClair is a 1984 graduate of Midland Dow High School and 1989 graduate for Saginaw Valley State University, and she also earned a Master’s in sports administration from Central Michigan University. She began her varsity coaching career at Dow during the 1987-88 season and coached through 1990. She led Pinconning’s varsity from 1996-97 through 1999, then came to Bronson as the athletic director only that fall. She then resumed her coaching career in fall of 2000.
In addition to the 2009 MHSAA title, her teams have won five Regional championships. Her 1997-98 Pinconning team finished Class B runner-up.
LaClair is a member of both the MIAAA and National Interscholastic Athletic Administrators Association, and served as MIVCA president for six years, vice president for three and as a board member for 13 years. She also served a term as president of the St. Joseph Valley League and as an instructor for the MHSAA’s Coaches Advancement Program.
“I love coaching. It’s the time I get to deal with some good kids. We have a great summer, and it feeds into the fall,” LaClair said. “I feel when kids leave my program, they could be coaches. I do try to get them in involved in officiating as well.”
LaClair was inducted into the Michigan Interscholastic Volleyball Coaches Hall of Fame in 2006 and was named that body’s Coach of the Year in 2009. She was named Michigan High School Coaches Association volleyball Coach of the Year in 2010 and was a National High School Athletic Coaches Association volleyball Coach of the Year finalist in 2011. She also was named a Regional Athletic Director of the Year by the MIAAA in 2009.
She previously taught mathematics and physical education before becoming a full-time athletic director, and also became as assistant principal at Bronson High School during the 2010-11 school year. She continues to pull off the time-consuming coach-athletic director double in part because of superior organizational skills, but mostly because of supportive administrators who with another game manager help her to make sure everything is covered especially during the volleyball season.
“Jean is a professional in every sense of the word. She has been able to lead seeking not only what is best for Bronson, but what is best for everyone,” said Buchanan athletic director Fred Smith, whose school also is part of the Berrien-Cass-St. Joseph Conference. “She is a role model not only for female athletic administrators, but all athletic administrators.”
Past Women In Sports Leadership Award recipients
1990 – Carol Seavoy, L’Anse
1991 – Diane Laffey, Harper Woods
1992 – Patricia Ashby, Scotts
1993 – Jo Lake, Grosse Pointe
1994 – Brenda Gatlin, Detroit
1995 – Jane Bennett, Ann Arbor
1996 – Cheryl Amos-Helmicki, Huntington Woods
1997 – Delores L. Elswick, Detroit
1998 – Karen S. Leinaar, Delton
1999 – Kathy McGee, Flint
2000 – Pat Richardson, Grass Lake
2001 – Suzanne Martin, East Lansing
2002 – Susan Barthold, Kentwood
2003 – Nancy Clark, Flint
2004 – Kathy Vruggink Westdorp, Grand Rapids
2005 – Barbara Redding, Capac
2006 – Melanie Miller, Lansing
2007 – Jan Sander, Warren Woods
2008 – Jane Bos, Grand Rapids
2009 – Gail Ganakas, Flint; Deb VanKuiken, Holly
2010 – Gina Mazzolini, Lansing
2011 – Ellen Pugh, West Branch; Patti Tibaldi, Traverse City
2012 – Janet Gillette, Comstock Park
2013 – Barbara Beckett, Traverse City
2014 – Teri Reyburn, DeWitt
PHOTOS: (Top) Bronson volleyball coach Jean LaClair huddles with her team during a match. (Middle) LaClair, also Bronson's athletic director, sits in on a league and conference meeting at the MHSAA office this winter. (Top photo courtesy of the Coldwater Daily Reporter).
Representative Council Approves Expansion of Personal Branding Activities for Student-Athletes
By
Geoff Kimmerly
MHSAA.com senior editor
January 27, 2026
The Representative Council of the Michigan High School Athletic Association has approved an expansion of personal branding activities (PBA) – also commonly referred to as Name-Image-Likeness (NIL) – allowing student-athletes at MHSAA member schools, effective immediately, to potentially benefit from such opportunities.
The MHSAA previously allowed some PBA opportunities, including the abilities for student-athletes to conducts camps, clinics and private lessons. The expanded policy allows student-athletes to capitalize on PBA through several more options as long as those activities are individual opportunities for individual students – while not disrupting competitive equity that would result from the creations of group activities including collectives and other pay-for-play opportunities now the norm at the collegiate level.
The topic of PBA/NIL had been discussed at length with membership over the last three years during MHSAA Update meetings and various other conferences with schools and their administrators. The Council had debated the possibility of these rule changes since the Michigan Legislature proposed amending state law to allow for student-athletes’ use of NIL in 2023, and also after closely monitoring similar developments in surrounding states.
“We have said from the start of this conversation that the MHSAA could be comfortable with a policy that provides individual branding opportunities for individual student-athletes, and this rule change provides those while excluding the possibility of collectives, and boosters and school people getting involved in those activities,” MHSAA Executive Director Mark Uyl said. “This is the essence of what NIL was supposed to allow in the first place, and we’re confident we’ve crafted language that allows true NIL opportunities without affecting competitive equity among our member schools.”
Additional activities allowed by the new PBA policy include social media endorsements and promotions, personal appearances, photo sessions or autograph signings; modeling, advertising, merchandise, sports cards or apparel sales; and the use of a student’s name, image or likeness in marketing materials.
PBA activities must be consistent with MHSAA rules and school policies. A student-athlete may not capitalize on PBA based on athletic performances, awards/recognition, team participation or competition outcomes. A student-athlete also may not involve school names, logos, mascots, trademarks or other obvious identifiers, uniforms or other intellectual property, and PBA activity may not occur during school attendance or any MHSAA event (including practice) and cannot take place on school property or be promoted on school media channels.
Schools, including coaches and other employees, are not allowed to solicit, arrange, negotiate or promote PBA activities on behalf of their student-athletes. Doing so may put that school’s MHSAA membership in jeopardy, in addition to rendering that student-athlete ineligible for MHSAA athletics.
“The MHSAA will guard the competitive equity we have promoted for more than 100 years, and take with the utmost seriousness any attempts to break or blur this rule,” Uyl said. “We have provided clear language and sufficient guidance on what is allowed to assist our schools as they navigate this ever-changing landscape.”
PBA associated with products, services, individuals, companies or industries deemed inappropriate, unsafe or inconsistent with the values and goals of interscholastic athletics, as determined by the MHSAA – for example gaming or gambling, alcoholic beverages and banned substances – are also prohibited.
All PBA activities must be disclosed to the MHSAA within seven days of an opportunity or contract for disclosure and approval. Schools may choose to have stricter rules regarding PBA if they choose to do so.
For more details on what is and what is not allowed, and frequently asked questions about PBA in regards to MHSAA regulations, visit the MHSAA Name, Image, Likeness page.
The Representative Council is the legislative body of the MHSAA. All but five members are elected by member schools. Four members are appointed by the Council to facilitate representation of females and minorities, and the 19th position is occupied by the Superintendent of Public Instruction or designee.
The MHSAA is a private, not-for-profit corporation of voluntary membership by more than 1,500 public and private senior high schools and junior high/middle schools which exists to develop common rules for athletic eligibility and competition. No government funds or tax dollars support the MHSAA, which was the first such association nationally to not accept membership dues or tournament entry fees from schools. Member schools which enforce these rules are permitted to participate in MHSAA tournaments, which attract more than 1.4 million spectators each year.