No Place Like Home for Cedar Springs' AD

July 16, 2013

By Rob Kaminski
MHSAA benchmarks editor

As half of the Superdome in New Orleans went dark early in the third quarter of Super Bowl XLVII on Feb. 3, Autumn Mattson had this thought go through her mind: things can happen even during events of that magnitude.

“I thought, ‘I guess some burnt popcorn setting off the smoke alarm at a basketball game isn’t the worst thing that can happen,’” said the seventh-year athletic director at Cedar Springs High School.

On this day in early February, it’s the OK Conference Competitive Cheer Meet scheduled for that evening which occupies much of her focus, another event in the winter sports season that can make the Red Hawks’ gym feel like her home.

Coordinating events like this one – and attempting to prepare for the unexpected – is one component of her job she previously had not given much thought.

“There were bound to be some oddities of being an athletic director that I never thought about,” said Mattson. “But the amount of work that goes into the actual setup for events is something I didn’t fully realize. From who’s taking tickets, to the cash box, concessions, locker rooms; it’s a lot to prepare for.”

In a position that calls for organizational skills and a high-energy personality, accessibility also helped her become a successful administrator in a short time.

“I’ve learned to become a very good listener. Heading into this job, I didn’t realize how essential it is to listen to people,” Mattson said. “I’ve gained a lot of perspective on the different passions people have and why they do things. And many times it just helps to know their voice will be heard.”

Mattson also can talk, particularly when it comes to her favorite subject: Red Hawks athletics, and the town of Cedar Springs in general. She belongs to the sixth generation of family in Cedar Springs, and says the city and its schools have always had a close-knit relationship.

That much is evident driving through the neighborhood near the high school, where street signs are painted Cedar Springs red. How many other towns across the state have residential street signs painted in school colors (the school long ago adopted the color of its “Red Flannel” heritage)?

“We’ve always been a close-knit community with so many good people looking out for each other, and so many groups pulling for each other here,” Mattson said. “I always dreamed of coming back here; it just happened sooner than I thought. When I got the job, I had to pinch myself.”

A 1997 Cedar Springs grad, Mattson just missed playing in the Red Hawks’ current facilities, as she was part of the last graduating class in the old building, Her prep career led to a basketball scholarship at Lake Superior State University, where she played from 1997-2001. When she returned, she had a new role in a new building, but made herself right at home.

In her initial position as athletic department secretary, Mattson had the good fortune of working for Pete Bush, now principal at Coopersville HS.

“He was a fabulous mentor who showed me the passion and desire it took to be an athletic director,” Mattson said. “He didn’t label me as a secretary, and sought my feedback and advice. Looking back, that was so instrumental; I probably wouldn’t have this job if he hadn’t told the administration to give me a chance.”

Mattson also served as the Red Hawks’ girls basketball coach until four years ago. That role also helped her prepare for administration.

“I sometimes struggled to understand why kids might not have the same passion that I did. I learned that some played for the competition, and some did it just to be part of a team.”

She now gets her fix of student interaction through the school’s Athletic Leadership Council, a group Mattson started in 2010 to unite students, staff and community members. It’s a unique representation of the entire athletic student body, which represents roughly half of the 950 students enrolled when multiple-sport athletes are counted. In many respects, Mattson feels like a coach – or mentor – to all of them.

“These kids all become part of the Red Hawk athletic family, and it’s overwhelming the amount of joy this job brings. I get goose bumps when I see kids have that ‘Aha’ moment when they get that payoff, and I know how much hard work they’ve put in,” she said.

A big factor in the success of any athletic director is having the support of one’s own family. Team Mattson – husband Scott, a former college tennis player and coach, along with sons Drew (9) and Evan (6) – is behind her 100 percent.

“We eat dinner in the office a lot,” said Mattson. “I am truly blessed to have a flexible family. We also try to keep a balance with the boys; we don’t force athletics down their throats. We take them to band concerts, plays and all of the different sports. They’ve grown up around a lot of awesome young adults. The kids are true Red Hawk fans.”

A seventh generation of Mattson’s family appears set for the land of red street signs.

PHOTO: Cedar Springs athletic director Autumn Mattson stands in his school's gymnasium. She returned to her alma mater after a college basketball career at Lake Superior State.

This is the fifth installment of a series, "Career Paths," focusing on the unsung contributions of athletic directors. See below for earlier installments.

CAP Begins 2014-15 on Record Pace

By Geoff Kimmerly
MHSAA.com senior editor

August 22, 2014

Gretchen Mohney has come to recognize coaches who think they already know it all.

Then she begins a Coaches Advancement Program lesson by describing an orange banging around inside a fishbowl – a metaphor to explain the brain inside an athlete’s skull when he or she suffers a concussion.

Her most powerful lessons have moved pupils to tears. And it’s always gratifying to witness the “Aha” moments that make the CAP educational experience so powerful.

“My favorite is when they admit that they’ve done something wrong, and they want to know how to do something better,” said Mohney, a highly-respected trainer and strength and conditioning coach who also serves as an instructor for the athletic training program at Western Michigan University. “It’s a pretty awesome moment when they realize there’s more to learn.”

More current and aspiring coaches than ever before are taking advantage of that opportunity as the 2014-15 school year kicks off. 

Since this training year began July 25 at Battle Creek Lakeview, 273 current or aspiring coaches have completed CAP sessions – nearly twice as many coaches as this point a year ago and with the last session of August planned for Saturday at New Buffalo. That makes this the busiest start in CAP history, according to MHSAA assistant director Kathy Vruggink Westdorp, who joined the MHSAA staff in 2004, developed CAP for the 2004-05 school year and continues to oversee the program.

This first month’s total attendance also represents 33 percent of the 818 total CAP units completed at high schools and the MHSAA office during all of 2013-14.

“I think the big thing continues to be word of mouth that this is a quality program,” said Hamilton athletic director Jerry Haggerty, a CAP instructor for nine years. “It’s good for all coaches of all experience levels.”

Setting a standard

Since the program’s inception, nearly 6,300 coaches have completed at least the first-level unit. More than 1,000 have advanced through CAP 4.

The CAP program is broken into six levels, each addressing a set of topics:

  • CAP 1: Coaches Make the Difference, The Coach as Teacher, Sports Medicine and First Aid.
  • CAP 2: Effective Communication, Legal Responsibilities, Psychology of Coaching.
  • CAP 3: Additional Coaching Responsibilities, Effectively Working with Parents, The Coach as Performer.
  • CAP 4: Understanding Athletic Development, Strength and Conditioning, Preparing for Success.
  • CAP 5: Healthy Living, Teaching Emotional Toughness, Resolving Conflicts in Athletics.
  • CAP 6: Current Issues and Topics in Educational Athletics.

“Individuals who go through this have a better understanding of their philosophy, their school’s philosophy, their role and responsibility as well as the meaning behind MHSAA rules,” said Westdorp, a former principal, athletic director, teacher and coach in the Grand Rapids area who was named 2013 Coach Educator of the Year by the National Federation of State High School Associations (NFHS) for her work with the program.

She trains and evaluates all presenters and instructors, including those who last school year administered 1,238 CAP sessions at seven universities and colleges across both peninsulas.

The non-college CAP sessions are taught by 20 instructors who pride themselves on being available anywhere there’s interest. CAP has been presented at 10 Lower Peninsula schools over the last month, with Upper Peninsula sessions planned for this fall. August 9 was particularly busy – units were taught at Jonesville, Pontiac Notre Dame Prep and Riverview Gabriel Richard – but Westdorp sees the possibility of presenting at up to five sites on the same day.

Flexibility also is an option; a group of mostly non-school coaches took CAP 2 last week in Baldwin, and were able to complete the course over two days instead of one so they could do so without interrupting their fulltime jobs. For coaches working in schools, CAP units can qualify as continuing education credits with the State Department of Education.

Colleges and universities in Michigan are licensed to present up to five levels through their undergraduate or graduate studies, and the list of those who completed courses the last few years is filled with recognizable names of former high achievers on MHSAA courts and fields. Southwestern Michigan College in Dowagiac will offer courses for the first time this fall.

Certification in the program occurs after completion of CAP 1 and 2, and then after each subsequent unit, with those completing CAP 6 earning Masters Elite Certification.

The topics of CAP sessions “bleed” into each other, Mohney said, and come with plenty of first-person examples to make them relevant to coaches who then realize they aren’t alone facing issues most encounter.

“I talk to them because I’ve been there. … (I say,) ‘Now, let’s talk real.’ I place them in a real situation,” Mohney said. “’The biggest thing is you guys don’t have to know everything. You just need to coach, be aware of this, this and that. And these are some ideas to go about your plan so you can decrease your stress.’

“Any time a coach hears that, it’s a beautiful thing. Because I’m not sure what coach in high school is in coaching for the money.”

Raising the bar

Certainly, some of this month’s heightened CAP participation can be attributed to an MHSAA Representative Council action in March. Beginning Aug. 1, 2016, varsity head coaches hired for the first time at an MHSAA member school must have completed CAP 1 or CAP 2. Westdorp said some who wish to become head coaches in that near future are getting a jump by completing CAP courses now.

But that’s only a slice of the success story.

Haggerty has directed Hamilton’s athletic department for 15 years and said all of his coaches have taken either CAP 1 or 2. Many coaches take the courses on their own; others are required to do so by their athletic directors.

The Capital Area Activities Conference will offer CAP 1 three times this school year, with 100-150 coaches from their 20 member schools expected for each session. Others leagues and conferences are designing similar arrangements.

Michael Roy coached boys basketball at Lawton and girls hoops at Vicksburg and was certified under the predecessor to CAP – the MHSAA’s former Program for Athletic Coaches’ Education (PACE). He’s beginning his 13th year as Vicksburg’s athletic director, and after hosting several CAP classes over the years decided to begin the program himself this month.

“The need for knowledgeable and experienced coaches is greater than ever before. I thought if I was going to make it mandatory for my coaches to become CAP certified, that I needed to get CAP certified and lead by example,” Roy said. “The heart of any athletic team or program is its coaching staff.  CAP is the surest way for coaches to access everything they need to know how to be a good coach. They learn the art of effective coaching through one of the best-designed coaches education programs in the country. CAP is second to none.”  

Haggerty has spoken with athletic directors who have completed the program and then recognize when their coaches employ strategies learned at CAP sessions. An increasing pool of coaching candidates are heading into interviews with CAP certification in hand, and Westdorp has seen coaches bringing their CAP binders to practices to have those lessons available for quick reference. She’s also watched many CAP graduates using their skills at the highest level – the MHSAA Finals.

A comment by Duke men’s basketball coach Mike Krzyzewski sits at the front of those CAP binders: “A common mistake among those who work in sport is spending a disproportional amount of time on x’s and o’s as compared to time spent learning about people.” 

Haggerty starts each session telling his pupils, “I do this for two reasons; one because I think it’s important to look at the non-x and o coaching realms; and two, because this is great fun for me.’”

And those coaches who come into CAP thinking they know enough? Mohney said most finish the first unit looking forward to beginning the next.

“CAP has a lot to do with understanding what you’re about, understanding your role and responsibility in athletics and your leadership role,” Westdorp said. “When I start programs, I talk about my work roles in life, and then (I tell coaches), ‘I want to tell you where I felt I was more influential, and that was as a coach.

“’And don’t ever forget it..’”

Click for more on the Coaches Advancement Program.

PHOTOS: These coaches, counter-clockwise from top left, all have completed at least one CAP unit: Bay City Western softball coach Rick Garlinghouse, St. Ignace girls basketball coach Dorene Ingalls, Ypsilanti Community boys basketball coach Steve Brooks, Beal City baseball coach Brad Antcliff and Mattawan softball coach Alicia Smith.