Big Lessons for Little Leaguers

March 13, 2015

The only thing worse than adults corrupting kids for their own glory and gratification is politicians trying to excuse those adults so the kids learn nothing positive and much that’s negative from the situation.

So, things went from bad to worse when the mayor of Chicago tried to pressure Little League Baseball to restore the victories and championships that the Jackie Robinson West All-Stars baseball team claimed during the 2014 Little League World Series while some of its players were in violation of the organization’s residency rules.

So far, the kids have learned that it’s not right to cheat. The mayor would have them learn that you can avoid the consequences of cheating if you know people in the right places.

Little League is a victim of its own success. The more hype it has brought to what once was a healthy local game for 9-12 year olds of modest skills – the more it has become a spectacle for all-stars who, really, are merely those children who have matured the most – the more it has raised the stakes, the more Little League Baseball has invited excesses and even corruption.

This trend will only get worse; and it will get worse much faster if the politicians try to overpower those Little League officials who are still trying to hold things in check. Those so-called “stubborn” leaders offer Little League its biggest and best legacy.

The Social Setting

March 18, 2014

One week last month our local Big Ten head men’s basketball coach blasted Twitter. The following week Iowa’s head coach, arguably the coach with the league’s worst sideline decorum (and that’s saying a lot for a league that’s allowed its coaches to get out of control) said his players are henceforth barred from tweeting.

Between these headlines was one of more significance: Facebook announced that it would be paying $19 billion to purchase WhatsApp. Which means social media is here to stay. And everybody, including big time basketball coaches, needs to deal with it in better ways than merely blasting it and/or barring it.

What it means for an organization like mine is that everything we do needs to be considered in all the usual goals, objectives and strategies progressions, and that at least one progression must have social media as an outcome and almost all progressions must have social media as a tactic.

Just over a decade ago we realized that almost every task we have has an information technology component. We discovered we needed our IT staff in the room when new projects or protocols were being considered, when new policies were being developed, and when all sorts of problems were being addressed. Fail to involve IT personnel soon enough or at all, we learned, and failure of the enterprise was assured.

We are at the same point today with social media. If we neglect the social media component – fail to consider how to use it to the advantage of the project or fail to consider how adverse social media could doom the project – we operate with at least one hand tied behind our back.

Just as the IT staff have needed to be consulted, and listened to, in order for the enterprise to reach its potential, so must our social media staff have a seat at the table and a voice in the discussion of anything of consequence we might think we should do.

This is as true for nonprofit organizations as it is for profit, for small organizations and large, both private and public.