Championship Comments
April 23, 2013
Tom Lang wrote for the Lansing State Journal on April 5, 2013, about our most recent four-time MHSAA wrestling champion who, in keeping with our policy of not naming students in blogs, is not named here.
What really makes me want to name the Fowlerville senior heavyweight is that, in Lang’s article, the four-time champ freely names his practice partners over the years and credits them for his success.
With maturity and humility uncharacteristic of athletes twice his age, our newest of 17 four-time champs said: “I definitely had some great practice partners who were beating me up;” and he named five of them who he said “were all great practice partners for me. They were quicker so I had to make sure I stayed in good position and worked a lot on speed and more fluid technique.”
This senior, who pinned every opponent he faced this past season continued: “A lot of people might have been four-time state champs but they get one injury and that ruins it. Four years can be looked at as a very short time, but that’s a long time with wrestling and how you can face injury. There seems to be a lot of knee torqueing and shoulder injuries, the joints – and it really wears at you going four years in high school. It can be brutal on the body. So just staying healthy four years so you get a chance, is just the start.”
Giving credit to good partners and good luck. I’m thinking this young man already knows much more about life than wrestling.
A Meaning-Driven Brand
June 5, 2012
One of the apparent conclusions of the MHSAA online “Have Your Say” opinion poll conducted five years ago that continues to guide us today, is that the character of school sports is key to the appeal of school sports. This is true for both sponsoring school personnel and for those participants and spectators regularly involved in school sports. This suggests that to keep our core customers, we must preserve our core characteristics. That whatever changes occur in school styles and structures, we must maintain by our policies and programs the features and values which our core customers have experienced and both want and expect to continue.
It may sometimes feel that we are swimming against the current of public opinion when we enforce rules that define student eligibility or the limits of competition and travel, but the development and implementation of such restrictions might be essential to the expectations of our core constituents for the experience they remember for themselves and want for their children or team.
Just because schools change, it is not necessary that rules of school sports change as well. Sometimes, perhaps. But not always or even often. Leadership must always consider the program without a rule before we do away with the rule.
It is not too strong to state that schools seek MHSAA membership precisely because there are rules. In fact, schools formed the MHSAA to be their vehicle for making and enforcing rules. Just as participation by students is more valuable to them and their schools where standards of eligibility and conduct are higher, so is membership by schools in an organization more valuable where such standards are developed and enforced.
The Culting of Brands is a good book with a bad title in which author Douglas Atkin writes about the success of “a meaning-driven brand.” He says, “The product carries the message and then becomes it.” These kinds of brands, he says, are really beliefs. “They have morals – embody values.” They “stand up for things. They work hard; fight for what is right.”
Ultimately, it is exactly this that is expected of the high school brand of competitive athletics in Michigan.