Do The Opposite

July 15, 2013

During the summer weeks, "From the Director" will bring to you some of our favorite entries from previous years. Today's blog first appeared Aug. 12, 2011.

In Borrowing Brilliance, author David Kord Murray suggests that some of the brightest, most creative ideas emerge by doing the opposite of what your closest competition is doing.

So when I see school sports in some ways adopting over-hyped and commercialized traits of major college and professional sports or in more ways drifting toward behaviors of non-school youth sports, I sense an absence of creative thinking and doing by the folks in charge.

This wouldn’t worry me if I didn’t foresee that when school sports become too much like non-school sports, folks will begin to earnestly question why schools are spending severely limited time and money duplicating non-school programs.

Which will cause schools to drop those programs – first at subvarsity levels, as is already occurring, and then at all levels.

Which will cause schools to lose what has been well documented to be a great motivator for improving student attendance and grade-point averages and reducing student discipline problems and dropout rates.

It is almost to the point where if I see non-school sports do one thing, I recommend school programs do the opposite.

  • Make athletes pay to play?
    • Schools should do the opposite!
  • Make athletes transport themselves to events?
    • Schools should do the opposite!
  • Schedule lots of games and little practice?
    • Schools should do the opposite!
  • Schedule long-distance travel and national-scope events?
    • Schools should do the opposite!
  • Focus on individuals more than teams?
    • Schools should do the opposite!

In anything and almost everything, in large matters or small, schools should tend toward the opposite of what they observe in much of non-school sports. It will likely be better for the student-athletes and tend to preserve the niche school sports has long enjoyed in the world of sports.

Membership Mentality

September 16, 2014

The Michigan High School Athletic Association is a membership organization – an association of schools, not individuals – that usually doesn’t think of itself as such. Most member-based organizations work hard to recruit and retain members because member dues are an important revenue source.

That’s not true for the MHSAA which charges no membership dues, no sport sponsorship assessments and no tournament entry fees. The MHSAA is free to join and its tournaments are free to enter.

But that doesn’t mean we shouldn’t think like a member-based organization or that none of the dynamics of membership-based organizations apply here.

For example, we are in the business of recruiting and retaining contest officials; and while we registered approximately 10,600 officials last year, that number is significantly lower than six years ago, and the average age is increasing. So, like any other member-based organization, we need strategies for attracting and holding new, young officials.

A new tactic launched this fall is the “Be The Referee” feature (Click Here) on a Lansing-based sports talk daily radio show and weekly television show. Our staff explains rules and points of emphasis, and then we make a pitch for new officials.

But the most fundamental strategy for recruiting and retaining officials is consistent, ceaseless efforts to improve officials’ working environment. This means improving the assigner-official relationship before events and the sportsmanship at events.

Ultimately, if assigners treat new officials unprofessionally and spectators treat them abusively, we have no chance to increase the numbers and decrease the age of MHSAA registered officials.