Generation Next

January 31, 2014

A capacity crowd of more than 700 will fill the Crowne Plaza Lansing West this Sunday and Monday for the 2014 MHSAA Women in Sports Leadership Conference.

Young women who are interested in leadership as well as men and women responsible for recruiting, hiring, training and retaining women as coaches, administrators and officials will be in attendance. Click here for program details.

I fully expect to see meeting rooms and hallways full of enthusiastic people with a “can-do” spirit. After all, that’s the type of person who takes the time and goes to the trouble to attend a conference like this and to encourage or even arrange for others to attend or even to lead sessions.

And they won’t be dodging tough topics. They will talk about significant health and safety issues. They will address problems caused by improper perspective. They will wonder about the future of education-based athletic programs in a world of decreasing funds for schools and increasing distractions from society.

But as sure as I am that the sun will rise tomorrow, I’m just as sure that this weekend’s crowd includes at least several individuals who will tackle today’s and tomorrow’s problems, and solve many of them. In this generation of women in sports leadership are the genuine leaders who will assure school sports is as alive and well for the next generation of girls and women as it has been for this current generation.

Membership Mentality

September 16, 2014

The Michigan High School Athletic Association is a membership organization – an association of schools, not individuals – that usually doesn’t think of itself as such. Most member-based organizations work hard to recruit and retain members because member dues are an important revenue source.

That’s not true for the MHSAA which charges no membership dues, no sport sponsorship assessments and no tournament entry fees. The MHSAA is free to join and its tournaments are free to enter.

But that doesn’t mean we shouldn’t think like a member-based organization or that none of the dynamics of membership-based organizations apply here.

For example, we are in the business of recruiting and retaining contest officials; and while we registered approximately 10,600 officials last year, that number is significantly lower than six years ago, and the average age is increasing. So, like any other member-based organization, we need strategies for attracting and holding new, young officials.

A new tactic launched this fall is the “Be The Referee” feature (Click Here) on a Lansing-based sports talk daily radio show and weekly television show. Our staff explains rules and points of emphasis, and then we make a pitch for new officials.

But the most fundamental strategy for recruiting and retaining officials is consistent, ceaseless efforts to improve officials’ working environment. This means improving the assigner-official relationship before events and the sportsmanship at events.

Ultimately, if assigners treat new officials unprofessionally and spectators treat them abusively, we have no chance to increase the numbers and decrease the age of MHSAA registered officials.