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Good New, Bad News

July 30, 2012

There’s some “good” news on a bad topic:  participation fees.

In addition to news stories about several school districts which have had fees but are now dropping them, and donors who are stepping up to reduce fees in other districts, the overview provided by the MHSAA’s annual survey of participation fees shows that predictions that fees would explode in frequency and size this year have not come true.

Surely, it is not good news that half of 514 reporting schools charged fees in 2011-12; but that percentage is unchanged from 2010-11.  Nine years ago, when the first survey was conducted, half that percentage charged fees.

Nor is it good news that the median fee charged was $75 in 2011-12; but that number has increased only $5 since 2009-10.  Nine years ago, however, the median fee was less than one-third of what it was this past school year.

The fact that the MHSAA has conducted this survey for nine years and provides resources to help schools fairly and efficiently administer participation fees does not mean we think they are a good thing, or a good way for schools to respond to their financial woes and realities.

  • We don’t think participation fees are the best business decision in an era of competition between school districts to enroll students and capture the accompanying state aid.

  • We don’t think participation fees are good for coaches who face different expectations from parents when they have paid for their child to be on the team.

  • We don’t think participation fees are good for students, especially winter and spring sport athletes and second, third and fourth children in families who sometimes get the short end of things when family budgets are tight.

Participation fees are an impediment to participation, which is an obstacle to student engagement in schools at a time when schools desperately need such investment.  And such fees remove one of the defining differences between school-sponsored sports and community-run youth sports programs.

(Go to Schools – Administrators – Pay-to-Play Resources for more information.)

Story Power

January 12, 2015

I spend time every day surfing the MHSAA’s family of websites – MHSAA.com, Second Half and MHSAA.tv. My counterpart in another state was astounded that I do this, and incredulous that I could find the time to do this. But it makes perfect sense to me.

More people visit our websites on a typical day than visit our office in East Lansing during an entire year. We have more visitors to our websites during a typical month than attend all of our postseason tournaments combined during a typical year.

We have more opportunity to make first impressions through electronic entry than tournament turnstiles; and for the large majority of people who make contact with the MHSAA, electronic media may provide the only impression they will ever get of the MHSAA.

This is why we have styled the MHSAA’s websites in a manner that is visually pleasing and easy to navigate on both desktop and mobile devices. And this is why we have stuffed these websites not only with schedules, scores and stats but also with stories; and it’s why the stories are presented in text, audio, pictures and video streaming.

We know that those who share the stories of school sports most effectively will shape the message of school sports most persuasively.

Our job is not merely regulation of school sports, but communication about school sports – not merely event management, but content management – managing the message and meaning of school-sponsored sports.