Little League Lessons

September 12, 2014

Little League Baseball turned 75 years of age this year, and the anniversary had shone a media spotlight on the organization even before a hard-throwing female pitcher stole the show at the Little League World Series last month.

Little League’s veteran CEO Steve Keener gave Street & Smith’s Sports Business Journal (Aug. 4-10) the same words we’ve said often to ourselves about school-sponsored sports. He said:  “... our mission today is the same as it was 75 years ago. We just have to find different ways to tell the story ...”

One of Little League’s responses to this challenge parallels our own. In the words of Sports Business Journal, Little League “has turned its website into a vast resource” for league administrators’ tools, for coaches education and for parents.

Like school sports, Little League has different parents today than years ago. “For them, the youth sports fields aren’t so much a destination as a path;” and they need help navigating the pressures from instructors selling lessons, travel leagues promising exposure to college recruiters and professional scouts, and coaches of other sports who threaten that without year-round specialization, the “next level” will be beyond their child’s reach.

Like school sports, Little League still preaches the benefits and encourages multi-sport participation; but Little League has succumbed to pressure and now offers a fall program in addition to its late spring and summer program. Keener explained to Sports Business Journal: “... leagues were going to offer a program in the fall with Little League or without it, so he’d prefer they be subject to the same oversight as they are in the traditional season. ‘We offer it because we can’t stop it,’ Keener said. ‘We can’t make it go away. So we have to live with it and manage it.’ ”

We have often talked about taking a similar approach to summer basketball, 7-on-7 football and other programming that is currently outside the quality control that some school administrators and coaches think is needed.

Go With It

April 30, 2012

One of my counterparts in another state asked me last week, “How do you do it?”  He meant, how do I find time to prepare two blog postings every week; and he also meant, how do I find topics for 104 postings each year; and he also meant, how do I go about the actual writing?

As for finding time, it’s no problem; because writing helps me think.  It helps me clarify and prioritize.  And going public with these thoughts helps me be more certain that I’m committed to the ideas.  For me, writing daily is as important as breathing deeply.

As for finding topics, it’s rarely a problem.  I find subject matter in what I read, what I hear and what I observe in everyday life and worldwide travel.  And I’ve discovered that the richest sources for writing about school sports are often found the furthest from school sports.

And as for the actual technique, I go about it this way:  I try to provide a plain circle, and then invite readers to color it however they wish, to use any shade they prefer, to color outside the lines if they think that’s most beneficial to their situation.

When we were children we were praised for coloring within the lines and utilizing the appropriate shades for sun, sky, grass and flowers.  These days I just want to provide a blank circle and ask, “What can you do with that?”  Not dictating what readers should do, but inviting readers to take an idea and do with it what they will where they live, work and play.

At least that’s what I want to do.