Membership Growth
September 19, 2014
My last posting addressed the need for the Michigan High School Athletic Association to act like a member-based organization even though MHSAA membership is free and member-based revenue does not contribute to the MHSAA’s fiscal well-being. I cited the need to apply membership recruitment and retention principles as we work to attract and hold registered contest officials.
I might also have cited our need to attract and hold junior high/middle school members. While the MHSAA’s membership includes most of Michigan’s public and nonpublic high schools, fewer than half the state’s junior high/middle schools are MHSAA members.
We know the reason that most of the non-member schools at this level do not join the MHSAA is that they want to do their own thing – make their own rules – and they do not see enough benefit in MHSAA membership to overcome the advantages of their local autonomy.
They want to schedule more contests and/or sponsor longer seasons than is permitted by MHSAA rules. They are not much concerned with consistent application of playing rules, eligibility rules and limits of competition, which MHSAA membership requires. They are not much concerned with providing MHSAA-registered officials for their contests or MHSAA-purchased catastrophic accident medical insurance for their student-athletes.
There is no revenue incentive for the MHSAA to try to change these attitudes; but actually, the reasons for the MHSAA to do so are more important than money. In fact, the future of high school athletics depends more on what is happening today at the junior high/middle school level than at the high school level.
The less connected that junior high/middle school level programs are to high school programs today, the more problems the high school programs will have tomorrow – including controversies over conduct, confusion over eligibility and problems related to disconnected policies, procedures, philosophies and perspectives.
The MHSAA will serve school sports in Michigan best if it makes recruitment and retention of junior high/middle schools one of its highest priorities, and serves those schools with what the students and parents at that level want – which is, in fact, more school-sponsored competition, some even resulting in MHSAA-sponsored regional tournaments. Of course, both membership and tournament entry would be free of charge.
Just like most member organizations which need to look constantly for new, younger members, the enterprise of high school sports needs to be recruiting new schools which serve younger grades. It may not just be a matter of growth; it may be a matter of survival.
Football’s Future
March 20, 2012
Many folks, including me, will too often focus on the destination more than the trip. More on results than process. The end more than the means.
This is epidemic in sports, on all levels. There’s so much focus on the postseason that it overshadows the regular season.
In contrast, in educational athletics, we are supposed to hold to the principle that opportunities for teaching and learning are as plentiful, maybe more so, in regular season as in tournaments, at subvarsity levels as at varsity, during practices as during games.
This disease affects football as much as any high school sport. There’s been too much focus on the end of the season – playoffs. Postseason tournaments have been the demise of many great Thanksgiving Day high school football classics across the country. Playoffs continue to ruin rivalries and collapse conferences nationwide.
And, disturbingly, the focus on the end of the season misses what is most wrong with football, and may be most threatening to its future. It’s practice. Specifically, what’s allowed during preseason practice and then at practice throughout the season.
We can predict that, in high school football’s future, two-a-day practices will be fewer, practice hours will be shorter and activities will be different. Among proposals we will be presented (and should seriously consider) will be:
If this all sounds silly or radical, remember that the NCAA and NFL are already making such changes. NFL players face contact in practice on only 14 days during a 17-week regular season. Meanwhile, many high school coaches have kids knocking heads and bruising bodies two to four days a week, all season long. Giving critics the impression that interscholastic football for teens is more brutal than the higher levels of football for grown men. Inviting interference from people who think they know better.
Actually, we know better; and we need to do better. Soon.